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Improving those opening pages, part II: preparing your manuscript for its first target reader

May 18th, 2010

public market sign

Last time, I posted an honest-to-goodness reader’s honest-to-goodness page one and began to examine it as any professional reader — an agent, say, or editor, or contest judge — might. As those of you who joined me in that endeavor no doubt recall with a shudder, what a pro would consider a fairly cursory examination of presentation issues would strike most aspiring writers as a no-holds-barred critique.

Why would I do such a thing to a perfectly nice manuscript, other than to drum up enthusiasm for the Author! Author!/WHISPER Great First Page Made Even Better Contest (entry deadline next Monday, in case anybody’s forgotten)? For starters, to encourage all of you self-editors out there to start to look at your work not like a writer, or even like your ideal reader, but like an agency screener.

You know, the person who culls the hundreds of queries and dozens of submissions the average agent receives in any given week down to the happy few that the agent actually has time to read. Here at Author! Author!, that dreaded first line of defense and most critical first reader is known as Millicent.

Learning to read through Millicent’s eyes is an exceedingly useful skill for an aspiring writer to develop; in fact, for a writer intent upon landing an agent in North America, it’s a necessary skill. No matter how delightfully apt a manuscript may be for its intended ultimate readership — you know, the fine folks who are going to buy your book in a brick-and-mortar bookstore, take it home, and cherish it for the rest of their reading lives — if a submission can’t please the Millicent screening for the agent of your dreams, you’re bound to be out of luck.

With that dire warning ringing in our collective ears, let’s take another gander at yesterday’s example, shall we?

page 1 example wrong

Last time, I mentioned in passing that the italicized part would raise most Millicents’ eyebrows, if not red flags over the manuscript. While indicating thought by either using italics or saying she thought is acceptable in many book categories (but not all; taking the time to learn the conventions of your chosen book type will serve you well at submission time), it’s never considered right to use both simultaneously.

In other words, while Millicent would never consider this correct:

Casey swallowed. “Do you know how bad off she is?” she said, all the while thinking I should have known. I should have known.

Of course this would happen today.

depending upon the book category, she would be perfectly happy with either:

Casey swallowed. “Do you know how bad off she is?” she said, all the while thinking: I should have known. I should have known. Of course this would happen today.

or:

Casey swallowed. “Do you know how bad off she is?” I should have known. I should have known. Of course this would happen today.

The trick is to pick one method of indicating thought and stick to it consistently throughout the manuscript — ideally, the method utilized in the current bestsellers in your chosen book category. If a conscientious flip through recent releases of your type of book does not reveal a category convention, don’t stress out about it; just use the method that appeals most to you.

Bearing in mind, of course, that there are quite a few professional readers out there — yes, including a hefty minority of Millicents — who simply don’t like italicized thought on general principle. “Humph!” they say, wrinkling their noses over type dancing across the page. “Is this honestly necessary? Shouldn’t a good writer be able to make it clear that a character is thinking something, or indicate inflection, without resorting to funny type?”

I have to admit, as a reader, I’m seldom inclined to argue with them on this point, particularly if the manuscript in question also uses italics (correctly) for emphasis (”I’m talking to you, Reginald!”), to indicate foreign words (”You left off the requisite accent grave, Marie.”), or includes a lot of song or book titles (”I know — let’s play Rubber Band Man while reading My Life as a Contortionist by I.M. Bendy!”). Used rarely, there’s nothing wrong with italics, but in a manuscript with a lot of italicized words, the skimming eye can easily become confused, even to the point of skipping lines.

There’s another reason an aspiring writer might want to be sparing in his use of italics, especially on page one. It’s very, very popular to use italics on an opening page to highlight a brief opening scene or image.

Everybody knows what I’m talking about, right? In theory, the italics are intended to alert the reader to the fact that the paragraphs in the funny type aren’t in the time, place, and/or mindset of the ACTUAL opening scene that follows immediately thereafter. On the manuscript page, it usually looks a little something like this:

Ima's italics

One often sees this done in published books, right? Unfortunately — feel free to chant along with me now, long-time Author! Author! readers — manuscripts are not supposed to look like published books; they differ in many significant respects. Still more unfortunately, many, if not most, aspiring writers are not aware of those differences when they submit.

The usual result? Well, we saw a bit of it yesterday, didn’t we? Instead of treating the deviation from expected formatting as an intriguing authorial choice, Millicent usually just regards it as (a) a mistake, (b) an indicator of the submitter’s lack of familiarity with the publication process, (c) carte blanche to take the submission less seriously, or (d) all of the above.

So when Millie spots an italicized opening paragraph or two, she tends not to exclaim, “Oh, here is a suggestion to the editor about what the formatting of the published book should look like,” as italics-loving submitters hope. Instead, she says, “Oh, here’s another one who doesn’t know that italicization choices are the province of a book’s editor, not the author.”

In other words, she tends to regard block italicization in much the same way as she would any other deviation from standard format — if she doesn’t happen to work for an agent who has a pet peeve against this type of opening. As many, many agents do, I’m afraid.

How would that affect how Millicent would read such an opening? 99% of the time, like so:

italicized opening

In response to that vast collective gasp: yes. The vast majority of Millicents will simply skip over italicized opening text, treating the first normal line after it as the opening sentence of the manuscript.

My, the group’s gasping a lot today. “Why on earth,” italics-lovers the world over croak in aghast unison, “would any literature-loving human do such a thing? Published books open all the time with italicized bits!”

A fair question — but actually, there’s a pretty fair answer. Most Millicents just assume, often not entirely without justification, that if it’s in italics, it doesn’t really have much to do with the story at hand, which, they conclude (and not always wrongly), begins with the first line of plain text. In their experience, that’s where the action usually begins.

In other words, they’re apt to skip the italicized bits to save themselves some time.

Which is, as some of you may have noticed, the justification for many, many of the instant rejection norms that plague the nightmares of submitters. Millicent’s workday moves along at quite a clip, after all.

To distract you from any well-justified artistic seething you might be tempted to do over that last observation, take another look at that italicized section. Can you spot any other problems our pal Millie might have with it?

page 1 example wrong

Any luck? Actually, to Millicent’s eye, the problem is pervasive throughout the entire page. Here it is again, with the words that would jump out at her highlighted.

Ima's first with reps

Easier to see the word and phrase repetition now, isn’t it? (Although the slug line seems to have vanished mysteriously in the transition, I notice.) Trust me, Millicent would swoop down on each and every one of ‘em like a bird of prey.

Why is she so much more likely than the average reader to notice word and phrase repetition and be bugged by it? Like most professional readers, Millicent’s eye for redundancy has been sharpened not only by years and years of reading manuscripts, but also by training: textual repetition is one of the first things fledgling editors are taught to spot.

Why might a savvy submitter want to avoid tripping her delicate redundancy sensors on page one? Because of an underlying assumption necessary to justify quick rejections: almost universally, professional readers will assume that the writing on page 1 is a representative sample of the writing throughout the entire book.

Which it usually isn’t, in practice. Most first-time writers improve as they work their way from Chapter One to The End, so it’s not all that unusual for the sentence style and word choice to be quite different in Chapter 2 than in Chapter 18. It’s also quite common for writers to revise sporadically, resulting in a highly polished Chapter 6 followed by a virtually first-draft Chapter 7. And don’t even get me started on the number of submissions in which the first ten pages are impeccable (possibly because their writers had heard someone like me point out that unless the opening pages are buffed to a high shine, Millicent is unlikely to read past them), while the rest of the text remains largely unrevised.

Be that as it may, Millicent has a LOT of submissions to get through in any given day — and it’s her job to narrow the field of applicants for the post of agency client, isn’t it? So while she may decide to keep reading past the bottom of page 1 to see if the writing becomes less repetitious, or more exciting, or more genre-appropriate, or more anything else she knows that her boss is looking for in a new client’s work, structurally, there isn’t a great deal of incentive for her to invest the extra minute or two.

In case I’m being too subtle here: it’s in your best interest to revise the opening pages so that they reflect your most polished writing style. If page 1 doesn’t wow Millicent, page 2 may not get a chance to impress her.

Fortunately, redundancy can usually be removed at little or no cost to the meaning of a paragraph, and without even much effort. Take a peek at our example after roughly 43 seconds of revision:

example no reps

Do I spot a few eagerly-raised hands out there in the ether? “But Anne,” a few sharp-eyed souls point out, “that’s not the same text as before — it’s a few lines longer.”

Well spotted, sharp-eyed ones. More space on page 1 to show off your good writing is a dandy fringe benefit that often results from minimizing repetition. Don’t say I never gave you a present.

I have quite a bit more to say about this first page as a submission, believe it or not, but let’s save it for next time. Then, if we’re very brave indeed, we may take the plunge into page 2!

Clearly, we like to live dangerously here at Author! Author! Keep up the good work!

The objectively subjective question of subjective objectivity, and other issues our teachers raised that may have left us wanting to ask follow-up questions

March 22nd, 2010

nike in my yard

Another snapshot directly attributable to my having played hooky in my yard last weekend, observing Nike, the winged goddess of victory, overseeing the annual triumph of the narcissus over the early tulip. The more of these I post here, the less those few hours seem retrospectively like a holiday. Which means, I suppose, that I’ve been blogging long enough that devoting time to you fine people, however frivolously, has become a sort of guilt-deductible activity: the more I do it, the less time devoted to my other vices cost, ethically speaking.

Don’t get me wrong — I don’t actually see blogging as a vice. That’s my agent’s job. He would prefer that I devote roughly, oh, 100% of my waking hours to remunerative writing. And he’s not all that happy about having to limit that preference to my waking hours, either.

So in order to render today’s post at least potentially a money-making proposition, I open today with a question for all of you Pacific Northwest-based writers: if I added some extra sessions to my already-booked April and May classes — this year, one on book proposal crafting, one on query and submission packet troubleshooting, and one on crafting and perfecting a killer pitch — would any of you be interested in attending?

I don’t normally advertise my classes here at Author! Author! (mostly because they tend to fill up pretty quickly), but this year, I have received so many requests from my excellent readers to cast my eye over their proposals, queries, synopses, and opening pages that it occurred to me that some of you might potentially be interested in spending a day in a seminar where — wait for it — I guide a few writers (8-15, usually; I prefer small classes) through their proposals, queries, synopses, and/or opening pages. In the pitching class, we begin from scratch, but the proposal and query/submission classes, we will be working with already-written text. Typically, students arrive with proposals at least roughed out and/or query letters and opening pages in hand, so that we may have at ‘em.

It’s a great way to spend half a weekend, as well as a fabulous way to double-check your submissions before sending them out. Over and above reading them IN THEIR ENTIRETY, IN HARD COPY, and OUT LOUD, of course.

Oh, you thought I was going to stop harping on that advice, now that we have finished going over standard format? My friends, if the Millicents of the world had any say in the matter, I would never cease shouting out that particular set of bon mots.

If spending a day engaged in in-depth face-to-face discussion of any of these subjects sounds like just your cup of tea, please drop me a note in the comments or drop me an e-mail, and I’ll send you more information. (If you prefer the comments route, don’t post your contact info for all to see; the blogging program stores commenters’ e-mail addresses.) Make sure to let me know which class interests you most — or heck, put your bid in for all three. Oh, and don’t forget to mention whether Seattle or Portland would be more convenient for you; I’m planning to teach in both this spring.

There’s the day’s non-blog business out of the way. On to the goal of today’s post: a graceful segue between the formatting issues of recent weeks and our long-anticipated foray into craft.

Fortunately for all of us, sharp-eyed reader EuroPorter recently asked the perfect question to propel us from one to the other. Although thanks largely to readers’ questions, I had devoted quite a bit more of our latest foray into the mysteries of standard format to dealing with numbers in the text, EP’s aforementioned perceptive peepers noticed an oversight in my overview:

Hey, Anne, great post, as ever. And while I’m reading my material here IN ITS ENTIRETY, IN HARD COPY, and OUT LOUD to myself, I’ve handled my numbers per your and Les Millicents’ rules, but ran into a question. Let’s say a character is speaking about some very large sums of money. Because the numbers appear in dialogue, is it still correct to express them in numerals (100 and above), rather than writing them out? An English teacher of mine back in the 17th Century told me that spoken numbers needed to be written out because “people do not speak numerals, young man.”

By what divine inspiration she knew this, I have no idea, but she seemed dreadfully sure of herself on the point. What say you? In dialogue — still numerals for 100 and higher? Or write them out? THANKS!

Before I answer EP’s intriguing question (and believe me, I’m looking forward to tangling with that 17th-century schoolmarm) let me first pause to thank all of you who have written in to ask probing questions about numbers in manuscripts. I’d honestly had no inkling that aspiring writers might have been experiencing some confusion on this point, or that the rules required more examples for clarification; one of the mixed blessing of working for so many years in standard format is that I’ve developed an almost visceral sense of what’s proper on the page.

So if you intrepid souls had not brought numeral-wrangling to my attention, I might never have thought to clarify the issue. In your honor, I’m inaugurating a new category on the archive list today, so future readers may benefit from your bravery: NUMBERS IN MANUSCRIPTS.

The moral, as always: keep asking those good questions!

Back to the emphatic assertion of EP’s 17th-century schoolmarm. Before we weigh it in the scale of probability, let’s first recap what we already know about how numbers should appear in standard format. so far, we know both the basic rule:

All numbers under 100 should be written out in full: twenty-five, not 25. But numbers over 100 should be written as numbers: 1,243, not one thousand, two hundred and forty-three.

and the date caveat:

Full dates, as well as specific times, are rendered in numeric form in manuscripts. Thus, 12:45 a.m. on November 3, 1842 is correct; twelve forty-five a.m. on November three, eighteen hundred and forty-two is not. (It would, however, be perfectly permissible to include quarter to one in the afternoon on November third.)

EP, however, enraged his schoolmarm by calling upon the currency conundrum:

Since specific amounts of currency over a dollar are expressed a three-character combination ($2.34), accompanied by symbols ($, £, etc.), they are usually treated as a number over a hundred and written as numerals: $2.34 would be correct in a manuscript. Two dollars and thirty-four cents, however, would be questionable, but technically permissible. However, the former is the typical form.

If, however, a general number or one with only one or two elements may properly be written out: a million dollars is correct, but so is five dollars or a buck fifty.

In other words, the question of whether the number in question was arithmetically greater than 100 is not the only issue here; decimal places may factor into the decision as well. The same logic holds true for non-monetary amounts expressed in decimals, by the way: it’s proper to speak of one-tenth of an inch in standard format, but if we’re talking about .1098 inch, that level of specificity is best expressed in numerals.

Everyone happy with that? Apparently, EP’s schoolmarm was not.

Let’s take a gander at why she might have blown her top. If EP was referring in his dialogue to an uneven amount — for the sake of argument, let’s assume it was $12,456,981.01 — he was perfectly correct in presenting it in numerals in the text. And if you’ll have the goodness to imagine how much room twelve million, four hundred and fifty-six thousand, nine hundred and eighty-one and one cent would have taken up on the manuscript page, it’s not hard to see why Millicent would side with him on this one: it looks darned odd in print.

But if his protagonist was talking about three million dollars, was Dame Pickypants right, or was she merely expressing a personal preference? (Perhaps belonging to a former teacher of hers, since she presented it as a Law Inviolable; have you noticed how often teachers new to the game will not make that particular distinction?)

Actually, she was half-right. On a manuscript’s page, it would have been permissible to write either three million dollars or $3,000,000, but a case certainly could be made that the former is the more elegant expression of the amount. My guess would be that her headmaster (born in the late 16th century, no doubt, when men were men and rules were rules) rapped her on her noggin for inelegance at some crucial point in her development, and voilà! His preference is magically transformed into a hard-and-fast rule.

Thank goodness that never happens these days, right?

But what of her claim that the rules for numbers in dialogue are inherently different than numbers in narrative text, because dialogue should be a reflection of the spoken word? Purest poppycock, as far as standard format for book manuscripts is concerned.

Numbers are numbers in a manuscript — but as we have seen, not all numbers are treated equally. Take a gander, for instance, at all of the different numbers that appear on this page of text, every single one of them correctly.

numbers in MS

Everybody clear on why each of these numbers is presented the way it is? As always, if not, please speak up.

Speaking of dialogue — and of graceful segues — our approaching foray into craft issues reminded me of a screenwriting seminar I took a few years ago from an estimable playwright and screenwriter, Mark Troy. Not that I harbor any particular aspirations to writing for the screen myself, per se; I just like to hear what folks in other parts of the writing biz are up to from time to time.

Halfway through the day-long seminar — we’re just bursting with connections to earlier parts of this post now, aren’t we? — Mssr. Troy asked a question bound to startled a novelist.

“What is the most important line of dialogue in a movie?” he asked rhetorically, as if everyone in the room should already know the answer. I racked my brains, anticipating a trick, but his answer was perfectly straightforward: “The first line the audience hears the main character say, of course.”

Well, apparently, everyone who has ever given passing consideration to writing a screenplay already knew this, but in a writer’s typical conference state — sleep-disenabled, moisture-deprived, and highly caffeinated — this struck me as a pretty profound question to ask about a novel.

Oh, I’ve been in (and taught) more craft classes than I can shake the proverbial stick at where we all obsessed about how important the first sentence is to the success of a novel. In a particularly memorable one, the seminar leader gushed for twenty minutes about the first sentence of ONE HUNDRED YEARS OF SOLITUDE, in her opinion the greatest first line — nay, first several lines — ever:

Many years later, as he faced the firing squad, Colonel Aureliano Buendia was to remember that distant afternoon when his father took him to discover ice. At that time Macondo was a village of twenty adobe houses, built on the bank of a river of clear water that ran along a bed of polished stones, which were white and enormous, like prehistoric eggs. The world was so recent that many things lacked names, and in order to indicate them it was necessary to point.

A grabber of an opening for a novel, you must admit, although not my absolute favorite by a long shot. (Yes, yes, we’ll get to that.) When a few of us in the audience attempted to suggest a few other great openings, the seminar leader crushed our hopes of fruitful discussion flat: no, the opening to ONE HUNDRED YEARS OF SOLITUDE was the best opening, ever, period. As an editor at a fashion magazine whose most creative work was a positively fawning biography of the then-governor of New Jersey, she let us know in no uncertain terms, we were not to dispute her opinion on this point — or any other, evidently.

Now, I’d be the last to deny that it is indeed a remarkably evocative opening sentence, but the third time that she referred to that particular sentence as “the greatest opening sentence in the history of the English language,” I felt compelled to speak up.

“You ARE aware that it was originally written in Spanish, right?” I offered in as neutral a tone as I could manage. “So you’re actually showing it to us in translation.”

She did not speak to me, or call on me, for the rest of the conference; she must have been descended from EP’s 17th-century schoolmarm. My right arm turned positively blue from waving about in the air, trying to reintroduce myself into the conversation.

My original point (and I’m relatively sure I have one, over and above the suggestion that an inflexible teacher wrong about something can make a perfectly marvelous foil for a spunky protagonist) was that I have literally never heard any discussion in a writerly context about the importance of the first sentence that a novel’s protagonist says OUT LOUD, as opposed to the first line of narration.

Perhaps it’s because we only hear our protagonists speak in our minds — unless, of course, we are conscientious enough to read every draft of our manuscripts IN THEIR ENTIRETY, IN HARD COPY, and OUT LOUD. (Didn’t see that one coming, did you?)

The more I thought about Mssr. Troy’s question as it applied to novels — or memoirs, for that matter — the more intrigued I became. It’s pretty easy to see why the first line a character speaks in a movie would set the tone for the character, but often, the protagonist of a novel is introduced lines, paragraphs, or even pages before she speaks. She often thinks before she speaks, in fact, or feels sensations, or even narrates.

But actually, the first words a protagonist speaks are often the way she is introduced to the other characters to her fictional world, isn’t it? It honestly an important moment, dramatically speaking, and I think it’s worth taking a few minutes to making those first words count.

Here’s a modest proposal: why not use the opportunity for character development?

Naturally, as soon as the class ended, I rushed to my laptop, to see whether the first thing the protagonist of the novel I was revising at the time was, you know, catchy. Much to my surprise, what she says first is not only character-revealing, but positively integral to her character: the very first words within quotation marks are, “What can I do to help?”

I patted myself on the back so hard that I started to cough. My protagonist in that novel was a pediatrician who specialized in treating abused and neglected children — and who had spent her entire life bailing various members of her extended commune-dwelling family out of their various self-induced messes.

I felt awfully darned clever, let me tell you.

But then I started to wonder: perhaps we all know subconsciously that the first line a character speaks is important; maybe most of our first lines of dialogue are pretty apt. Perhaps — hard as this is to believe — many of us have been making those first few words count without (gasp!) being told to do it by some writing guru.

At least, I would like to think so. Which is why I am going to turn the question over to you, both for your commentary and your composition consideration: what is the first line of dialogue YOUR protagonist speaks in your novel? And is it character-revealing?

If not, how could you change it to make it so? Could it show who your protagonist is, just a little, rather than just saying it? Could it, like the opening to ONE HUNDRED YEARS OF SOLITUDE, include telling details that Millicent is unlikely to see in any other piece of character-revealing dialogue this month?

If beginning this discussion with an incisive question from a reader to me and ending it with a series of probing questions from me to you isn’t the most graceful of symmetry, it is, in my experience, a lot more likely to get good writers thinking than simply barking a set of rules in their general direction. Particularly if those rules happen to be, as so many so-called firm rules of writing turn out to be, personal preferences all dressed up in the robes of authority.

Did that get you all revved up to start talking objectively about topics that are inherently subjective? I know I am.

Next time, we leap into craft with both feet, flying arms, and, we hope, the blessings of Nike, goddess of victory. Feel the excitement building, campers, and keep up the good work!

The mysteriously mysterious strictures of standard format, part XVIII: wrapping up the proposal neatly and tying it with a big red bow (not literally, of course; as you may see, it would not only look a tad silly, but would be difficult to mail without crushing the bow)

March 9th, 2010

gift-wrapped proposal

As that rather cumbersome title implies, I’m going to be finishing up my whirlwind overview of book proposal formatting today. This exciting development (hey, everything’s relative) is, of course, merely a plateau in our continuing climb toward mastery of standard format for book manuscripts. Over the days to come, I shall be wrapping that up, too, via my favorite means: answering readers’ burning questions.

So if you’ve been holding back any, waiting for someone else to ask, now would be a dandy time to leap into the fray. The comments on today’s post would be a dandy place to bring up any lingering concerns.

While I’m trolling for commentary, would anybody be interested in my following this series with a short overview of what a query letter and synopsis should look like? Please weigh in, if so — or if not, for that matter. Personally, I kind of like the idea of having all of the formatting posts back-to-back in the archives, but as I’ve dealt with query letters fairly recently, I fear to bore the masses.

Which is a rather interesting statement for someone who’s just spent weeks on end meticulously detailing small formatting distinctions to make, come to think of it. Apparently, my faith in my own writing’s inherent fascination is boundless.

As is today’s intended subject matter, as it happens. I’m determined to polish off the proposal today, so this is bound to be a long one, folks.

Before we launch into this last installment, let’s recap, shall we? (Yes, yes, I know, I’ve covered all this before, but you’d be surprised at how many writers in a hurry will read only the most recent post in a series like this.) Here, once again, are the constituent parts of the book proposal, in the order they should appear:

1. The title page

2. The overview, a comprehensive document that leaves Maury with no doubt whatsoever about how to answer the following questions:

(a) What is the proposed book will be about, and why are you the single best being with an operational circulatory system and fingers to write about it?

(b) What is the central question or problem of the book? Why the topic is important, and to whom?

(c) Why is this book needed now, as opposed to any other time in literary history?

(d) Who is the target audience for this book?

(e) Why will this book appeal to the target audience as no book currently on the market does?

(f) How will your platform enable you to reach this target audience better than anyone else who might even think about writing this book?

(g) How strong a writer are you, and is this voice appropriate to the proposed book’s subject matter and target audience?

3. The competitive market analysis

4. The annotated table of contents

Everyone relatively happy about all of those? Again, please pop a question into the comments, if not. Moving on:

5. The sample chapter(s)
Generally speaking, professional proposals use Chapter 1 as the sample, rather than one from farther into the storyline or argument, for the exceedingly simple reason that it’s usually easier for the reader to follow that way. However, that’s not strictly necessary: in a cookbook proposal, for instance, Chapter 7’s Thanksgiving feast may well wow Millicent more than Chapter 1’s general introduction to baking techniques.

Use your best judgment — but as always, be open to your future agent’s informing you that you judged wrong and that you must write another sample chapter before she submits it to editors at publishing houses. (Yes, it happens. Quite a lot, in fact.)

When making the decision about which chapter to include here, bear in mind that this section is where you’re going to provide the most direct evidence of the voice and writing style of the proposed book. Neither of which, in a good proposal, will come as a surprise to Millicent, because the entire proposal should be written in the voice of the book.

Yes, even the dry marketing parts. Hey, you’re a writer — it’s your job to make even unquestionably dull stuff interesting to read.

A whole lot more work than simply throwing the necessary materials together and hoping that the sample chapter alone is enough to convince Millicent that your voice is right for this project? Undoubtedly. But a better marketing strategy than the far more common approach of composing the rest of the proposal in the faintly exasperated tone of the jumper through unnecessary hoops? Absolutely.

On the brighter side, for a well-prepared writer, the labor involved in incorporating the sample chapter into the proposal is comparatively light. Hold your applause, but in a proposal, the sample chapter is formatted precisely like a chapter in a manuscript.

Okay, you can clap now. You know you want to.

That’s right — provided that as much of the book as you’ve written so far is already in standard format, you can simply copy and paste it into your book proposal at the proper juncture. This means, of course, that the first page of the sample chapter will have more white space at the top than any other page of the proposal. (And if you found that last statement mystifying, may I suggest that you review my earlier post on chapter openings and how they should look on the page?)

I hear some of you muttering and shuffling your feet. You want to see the difference between the first page of the sample chapter and any old page of the proposal, don’t you? Good plan.

Here, for your comparing and contrasting pleasure, is a properly-formatted first page of a proposal. (You do remember, right, that the title page is neither numbered nor included in the page count?)

overview1

That looks familiar by now, right? Because the sample chapter is a major section of the proposal, let’s review how a major section change would be designated in a proposal:

competitive market analysis3

Now take a peek at a minor topic change — which, again, should be old hat by now. (Where on earth did that perverse little expression originate, I wonder?)

subheading in proposal

As I would devoutly hope would be abundantly clear to you by this late point in a series on standard formatting, none of the above remotely resembles the first page of a manuscript. The first page of a manuscript should, of course, look like this:

first page of text

Quite a difference, is it not? Millicent could tell which was a page from a proposal and which had fluttered free of a manuscript from ten paces away.

Now take a gander at the first page of the sample chapter in a proposal:

sample chapter opening

Those last two are remarkably similar, aren’t they? Pop quiz: see any formatting differences between this and the same chapter opening in the manuscript?

If you immediately leapt to your feet, exclaiming, “By Jove, Anne, the slug line clearly demonstrates that rather than starting pagination over again at page 1, the sample chapter’s first page shows where it falls within the book proposal,” congratulations: you have the eye of an editor. As you so astutely pointed out, the page numbers don’t start over at the beginning of the sample chapter; the entire proposal is numbered consecutively. For extra credit, would anyone care to guess why?

If you shouted, “To make it easier for Millicent to put the always unbound pages of the proposal back in order after she collides with someone in the hallway!” you’re really on a roll today. Help yourself to a gold star out of petty cash.

Otherwise, though, the sample chapter and the same chapter in manuscript form should be formatted identically. Realizing that, need I even add that part of what the writer is demonstrating in this section of the proposal is a familiarity with the standards of this industry?

Not to mention the tone and vocabulary norms of your chosen book category. I probably should mention it, though, because many a well-argued and even well-written book proposal has gotten rejected because the prose in the sample chapter just didn’t sound like, well, a book in that category.

As always, if you’re not familiar with what’s currently being published in your chosen book category, why not? And how on earth did you manage to write a convincing competitive market analysis without being up on all the recent releases, anyway?

I’m most emphatically not kidding about this: from an agent or editor’s point of view, a book proposer’s being conversant with the norms, trends, and current market for the type of book she’s proposing is not an optional extra — it’s a basic requirement. It comes standard with the professional nonfiction writer package.

Don’t tell me you can’t afford to buy everything that comes out in your category, either; that’s what libraries and bookstores with comfortable reading chairs are for.

One final word about the sample chapter before I move on to the remaining bits of the proposal: make absolutely sure that the sample chapter delivers on the promise of that chapter’s summary in the annotated table of contents. If there’s any doubt whatsoever in your mind about whether it fulfills that promise — or if it does not represent your best writing — either pick another chapter to use as your sample or start revising.

Cursory sample chapters are the bane of any proposal-reading Millicent or Maury’s existence, and for good reason: if their attention has been sufficiently grabbed by the overview and maintained throughout the middle part of the proposal, it’s a genuine disappointment to discover a sample chapter that just lies there. If they’ve read that far, trust me, they want — and expect — to be wowed.

They also expect that the sample chapter will demonstrate how you intend to flesh out the brief chapter summaries in the annotated table of contents, and rightly so. If the two parts of the proposal appear to be out of sync, M & M are going to wonder if your writing skills are up to the task of producing a consistent final manuscript.

Don’t tempt them to speculate on that score. Call me cynical, but I’ve seldom seen that type of speculation end well for the proposer. It’s not a screener’s job to give proposers the benefit of the doubt, after all.

Speaking of doing one’s job, it’s about time that I talked about the remaining elements of the proposal, isn’t it? Don’t worry; there aren’t many.

6. The author bio
Since writing a stellar author bio is an art form of its own, I’m not even going to attempt to describe here how to write one. For an in-depth discussion of the subject, please consult the aptly-named HOW TO WRITE AN AUTHOR BIO category on the archive list at right.

Seriously, go consult it. Again, this is a place where many first-time proposers skimp, thinking (erroneously, alas) that since they’ve already talked about their platforms earlier in the proposal, all that’s really necessary in the author bio is the kind of bare-bones, just-the-facts-ma’am author bios they’re accustomed to seeing inside the dust jackets of hardcover books. Do not, I implore you, be fooled by those brief paragraphs going by the same moniker as what’s required in a book proposal.

The purpose of an author bio in a book proposal is to provide a handy single-page summary of the writer’s platform for writing this particular book. That means, in practice, that a savvy writer may choose to use different author bio text — or even author photos — in proposals for different books.

Not sure why? Okay, tell me: if you were vacillating between acquiring two books on dog breeding, which bio would appeal to you more, one that simply lists the writer’s previous publications and credentials under a smiling head shot — or one that listed eight dog-related credentials under a snapshot of the writer with his arm around a happy Dalmatian?

No contest, is there?

Do not, for the sake of your own happiness, leave constructing your bio to the end of the proposal-writing process. It’s hard; budget time for it. Why? Well, really apt author bios are hard to write — and most of us go through quite a few photos before we find one of ourselves that we like.

Don’t believe me? Okay, care to guess how many shots my quite gifted photographer friend Marjon Floris took before she caught the one in my bio?

Somewhere in the neighborhood of 800. With two cameras. (Thank goodness for digital technology, eh?) Admittedly, my whole family is pretty camera-shy — my brother’s wedding photographer actually burst into tears during the reception, so frustrated was he at the difficulty of catching candids of any of us wily Minis — but still, a good author photo often takes a lot of trial and error.

Speaking of the camera-shy, am I seeing some of you waggling your fingertips in my peripheral vision? “But Anne,” the photography-averse murmur, making faces at the camera, “I don’t want to include a picture of myself in my bio; believe me, my book’s appeal would in no way be enhanced by a photo of me clutching a Dalmatian, or indeed, any creature whatsoever, warm- or cold-blooded. Can’t I, you know, skip it?”

You’re not going to believe this, but the answer is yes.

At least in a book proposal; it’s more or less de rigueur these days in a bio accompanying a manuscript submission. (Hey, both Millicent and Maury will want to be able to tell their bosses if the new writer they’ve just discovered is photogenic — like it or not, it does sometimes make a difference in marketing these days.)

Without an author photo, a proposal bio is simply another double-spaced single page of text with a title at the top. Here, for instance, is the super-serious bio I used a few years ago in the proposal for the political book I’ve been using as an example all day:

author bio

7. Relevant clippings, if any
This is another platform-proving exercise: if you have written articles, or even other books, it’s customary to include beautifully sharp photocopies of a few of them at the end of your book proposal. Similarly, if you happen to be famous enough for articles to have been written about you and your subject matter, feel free to include ‘em here — provided, in this second case, that they relate to your platform for this particular book.

Since our primary concern in this series is formatting (although I suspect that salient fact may have slipped all of our minds while I’ve been chatting at length about the content of a good book proposal; hey, I’m chatty), I’m going to leave to another time in-depth discussion of how to generate clippings. For now, I’ll content myself with urging you to make sure that the copies are pristine, with nice, clear, readable type.

Oh, and one other thing: do yourself a favor and scan each of the clippings, or have a computer-savvy someone do it for you. Not only will this enable you to submit your proposal to agents and small publishers who prefer online submissions (still relatively rare for nonfiction, but growing in popularity by the day), but it will also save you quite a bit of time down the line, once you’re working with an agent.

Why? Well, it has become quite common for agents to submit book proposals electronically to editors. Unscanned clippings can’t go into a virtual proposal, right?

Pant, pant, pant. Don’t stop running now — we’re practically at the end.

8. The proposal folder
I’ve written about this fairly extensively in the HOW TO WRITE A BOOK PROPOSAL series (conveniently gathered under the category of the same name on the archive list at right), so I’m not going to delve too deeply into the particulars. Except to say: in the United States, book proposals are presented in plain black folders.

Period. Don’t even consider trying to get fancy — and whatever you do, do not bind your proposal in any way. Let those pages flap around loose, just as they do in a manuscript.

Well, not quite the same: tuck the pages (neatly please) into the folder, items 1-4 on the left-hand side (i.e., everything prior to the sample chapter), items 5-7 (the sample chapter and beyond on the right).

Don’t label the folder on the front, either; keep it plain. What Millicent, Maury, and everybody else in the industry expects to see coming out of a submission envelope is this:

book proposal folder1

I know: boring. That’s the way they like it.

The folders in question, by the way, are the ones with horizontal pockets inside, not the ones with brads in the middle. The latter are for high school book reports, the former for book proposals, and ne’er the twain shall meet. So if the folder in your hand does not look like this when you open it:

book proposal photo 2

scuttle on back to the office supply story and pick up one that does. Seriously, proposals in the wrong kind of folder will just look unprofessional to the pros.

And that — whew! — is a lightning-swift (for me) discussion of how to format a book proposal. Congratulations on absorbing so much practical information so rapidly, campers, and keep up the good work!

The mysteriously mysterious strictures of standard format, part XVII: excuse me — you’re proposing WHAT?

March 8th, 2010

marriage-proposal1

For the last couple of posts, we have bent our collective gaze — steely, to be sure — away from the green pastures of manuscript formatting to turn our attention to the wind-swept plains of book proposals and their proper formatting. As we have seen in our brief sojourn amid the majestic buffalo and skipping lambs, while the text of a book proposal is formatted largely in the same matter as a manuscript’s, the various headings and subheadings are often different.

Before I move on, allow me to digress: did you notice how I dropped that running metaphor when it became apparent that it wasn’t working? That’s a good editing tip for any kind of writing: don’t force it if it doesn’t fly. An even better one: while proofing you work, make sure you read all the way to the end of every sentence; it’s the only way to catch metaphors abandoned mid-stream. (And yes, Virginia, I do see orphaned metaphors wandering about ostensibly well-revised manuscripts. All the time.)

As we saw last time, a professional book proposal contains a wide range of marketing materials, all written in the proposer’s best possible prose, cleverly fitted together in a manner to convince an agent or editor that not only is the proposed book an interesting idea that will appeal to a very specific (and, ideally, well-established) target audience, but that the proposer is the best (and, ideally, the only) conceivable person currently drawing breath to write this particular book. Or, to put it in the language of the industry, it’s a marketable concept presented by a writer with a great platform.

A thousand hands just shot into the air mid-paragraph, didn’t they? “Um, Anne?” many would-be proposers inquire nervously. “You didn’t really mean that bit about the proposal written in the proposer’s best possible prose, did you? After all, the proposal is just a formality, a series of hoops through which I have to jump before a publisher buys my book, right?”

Actually, no — although I can certainly see why you might think so. Unlike novels, nonfiction books (yes, even most memoirs) are sold not because someone falls in love with the manuscript, but because a prospective author has made a convincing case in a proposal that a book that does not yet exist will be marketable to a specific audience and that s/he is the right person to write it. Since the book concept and the argument for it are the primary sales pitch, most first-time proposers conclude that the writing in a proposal is of secondary importance.

They’re absolutely wrong. Every syllable of a book proposal is a writing sample — the only writing sample, in fact, upon which an agent or editor will base his or her conclusions about whether to pick up the book.

If you’ll join me in a wee flight of fancy, I think you’ll see why that absolutely must be the case.

Picture, if you will (and you will, right?), Maury the editorial assistant, diligently scanning the day’s submissions from agents for the next promising nonfiction project. He has reason to be careful: he needs to be very, very selective about what he passes on to his boss, the editor of your dreams. (Let’s call her Ermintrude, just for giggles.) If he simply sends Ermintrude every proposal that sounds as if it might make a good book, he’s not really doing his job, is he? It’s not as though she can offer a publication contract to every interesting-sounding project, after all; at most, even an extremely busy editor might be able to take on somewhere between one and ten a year.

Yes, you read that correctly.

It’s Maury’s job to prevent Ermintrude’s desk from becoming so over-stacked with proposals that she can’t find her phone. So yes, he’s going to weed out any proposal that doesn’t sound interesting right off the bat. He’s also going to reject those that don’t have a clearly-defined concept — which, in a screener’s world, means one that’s both grabbed his attention instantly and is comprehensible within the first few pages of the proposal — as well as those that either don’t define their target market well or do not strike him as likely to appeal to the readers already buying such books. Not to mention those that don’t seem to have a well laid-out marketing plan or chapters likely to deliver fully upon the premise of the proposal, or those proposed by writers who haven’t made a good case for their platforms to write the book.

That’s going to weed out most of ‘em. (I hate to be blunt about it, but because the book proposal is such a widely misunderstood marketing tool, Maury sees a whole lot of rambling proposals. And rambling, unprofessional proposals are most of what Millicent, his cousin who screens agency submissions, sees on a weekly basis.) But let’s be generous and assume that Maury’s had an unusually strong selection of proposals submitted this week: out of 300, 10 are fascinating ideas for books aimed for a well-established audience.

He can’t possibly send them all — ten is Ermintrude’s entire year’s allotment of books, even if she works nights, weekends, and funds the last two herself. So how does he decide which one or two to send upstairs to his boss?

Uh-huh. The ones where the writing screams, “Excuse me, but had you noticed that there’s some talent here?”

Think about that, any of you who were planning to toss together your book proposals over the next long weekend, or stuff them into the mailbox without running the text by another literate human being not already familiar with your book’s concept. (Word to the wise: if that literate human can’t tell you what the book is about and why you’re the best person on earth to write it by the time she is halfway through page 4, you might want to think about some serious revision. And if she doesn’t want to read the book by the middle of page 2, run, don’t walk, back to the drawing board to work on your prose and presentation.)

Now that I’ve scared the living daylights out of you, let’s review the constituent parts of the book proposal — at least, the ones we have covered so far:

1. The title page

2. The overview, a comprehensive document that leaves Maury with no doubt whatsoever about how to answer the following questions:

(a) What is the proposed book will be about, and why are you the single best being with an operational circulatory system and fingers to write about it?

(b) What is the central question or problem of the book? Why the topic is important, and to whom?

(c) Why is this book needed now, as opposed to any other time in literary history?

(d) Who is the target audience for this book?

(e) Why will this book appeal to the target audience as no book currently on the market does?

(f) How will your platform enable you to reach this target audience better than anyone else who might even think about writing this book?

(g) How strong a writer are you, and is this voice appropriate to the proposed book’s subject matter and target audience?

Okay, okay, so I kind of slipped that last one up the back staircase, but it’s a great asset to a book proposal if it is written in the same voice (and with the same vocabulary) as the eventual book.

Those aren’t the kind of things you want to leave to Maury’s imagination, are they? As we discussed last time, a fantastic way to establish authorial voice and interest in the subject matter is to open with a vividly illustrative anecdote or other method of direct appeal to the reader’s reason and emotions. Opening with dry marketing material tends not to grab Maury’s attention anywhere near as well.

3. The competitive market analysis
This section, as I hope you will recall from last time, is a brief examination of similar books that have come out within the last five years, accompanied by an explanation of how the book being proposed will serve the shared target audience’s needs in a different and/or better manner. Not intended to be an exhaustive list, the competitive market analysis uses the publishing successes of similar books in order to make a case that there is a demonstrable already-existing audience for this book.

Sound familiar? It should here is where the proposer proves the contentions he made in the overview with hard data.

Which of the many, many contentions, you ask, and how does talking about your competition prove them? Well, for starters, who the target audience is for your book? Answer: the readers who have already bought the books listed in the competitive market analysis. (The implicit logic: if those books sold well, that means these people buy a lot of books — and might be eager to buy more.)

Yet another reason that you might want to say something nice about your competition, eh?

You can also use this section to demonstrate how your book is different and better than what’s already on the market — and yes, that can (and should) be done without running down the competition, as long as you’re specific. Think about it: if you mention the best points of the other books and can still make the case that your proposed volume will either do what they do, only more effectively (do you have a stronger platform than another author, for instance, or is the other book outdated now?) and/or not in the same way (what does your take on the subject offer that those other books do not?), your book is going to end up looking better by contrast than if you merely say that everything else is terrible.

Trust me on this one. If you can’t say something nice about a particular comparable book, consider contrasting yours to one that you can praise with a straight face.

Some of you have had your hands raised since yesterday, have you not? “But Anne,” proposers everywhere exclaim, rubbing circulation back into their exhausted arms, “one of the reasons I wanted to write my book in the first place is that there isn’t another recent book on the subject. So how do I come up with a list for the competitive market analysis? Make things up?”

Glad you asked, patient arm-raisers — there’s a pro’s trick to this. But first, indulge me in a short exercise in understanding your book’s appeal.

First, equip yourself with some scratch paper (the back sides of earlier drafts of your proposal, perhaps?) and a comfortable pen. I would suggest selecting a comfortable chair, too, because you’re not to budge until you come up with five different ways to describe your proposed book. And I’m not talking about descriptors like well-written, either — describe your book the way a clerk in a bookstore might to a potential reader.

Got that list firmly in hand? Good. Now hie yourself and your list hence to the nearest well-stocked brick-and-mortar bookstore. (Seriously, what I’m about to suggest is considerably harder to pull off online.)

Standing in the store, feeling silly for carrying that list around. Excellent. Ready, set — don’t find a book like yours.

Yes, really. Instead, go to the first descriptor on your list and find several books that could be described the same way. Proposing a memoir, for instance? Stand in front of the memoir section and keep pulling books off the shelves until you discover a few that are similar in some way to yours.

It can be a very, very small way. Is it a childhood memoir by someone who grew up in the same part of the country as you did? Start taking notes. Is another by a dog-lover, while two chapters of your proposed book cover your relationship with beloved Fido? Sounds close enough to me.

After you’ve ferreted out a few useful titles, move on to the next descriptor on your list. If your memoir set in the mid-1960s, find a few good nonfiction titles that cover similar aspects of the period. If your cookbook is for vegans, how about including as few of the well put-together vegetarian cookbooks out recently? Not too hard to see how your book would be different and better for vegan readers than those, right?

And so forth. The goal here is not necessarily to find a dozen books exactly like yours; it’s also perfectly permissible to devote a paragraph or two each to several different book categories into which your unique book might conceivably fall. By demonstrating that there is already a market for books that match your five descriptors — as there must be, according to industry logic, or those recently-released books would not be on the shelves* — the implication is that past readers of each of those types of book will be interested in yours.

(* Don’t waste your energies questioning this quite questionable assumption; you’ve got a proposal to write.)

Everyone clear now on the purpose and proper formatting of the competitive market analysis? If not, now would be a fabulous time to shout out a question or two. While I’m waiting with my hand cupped around my ear, let’s move on to the next section.

4. The annotated table of contents
This section has some odd conventions, ones that tend to come as a surprise to most first-time proposers, so before I launch into a discussion, let’s take a gander at out example from the other day.

Notice anything here that might offend the muses of standard format? How about the fact that the title of the book appears at the top of the page, as if Annotated Table of Contents were a subtitle? Or the phenomenon of adding a section break between each chapter’s description? Or that the descriptions were in the present tense, like a synopsis?

Actually, there’s a pretty good explanation for the first two of these conventions. (Sorry; you’re on your own for the last.) Remember how I mentioned earlier in this sub-series that unlike a manuscript, book proposals are often broken up into their constituent parts on the reading end, so folks working in different departments at publishing houses may take a gander at ‘em? Titling the annotated table of contents renders it easier to get those pages back into the right proposal. And skipping a line between chapters makes it simpler for an editor to find the chapter she is seeking when she’s in an editorial committee meeting or arguing with your agent about what will be in the final book.

Oh, you weren’t aware that editors often ask writers to change the proposed chapters? Happens all the time, so gird your loins and prepare to play ball.

If the very notion of being asked to remove your meticulously-researched chapter on steam engines (in order to replace it with a similar section on cotton gins, about which the acquiring editor did her undergraduate thesis at Columbia) or to reduce your seven intended chapters on your life prior to the age of 17 into as many paragraphs (so you may concentrate at greater length on your four subsequent years as a sword-swallower) causes your skin crawl in revulsion, do not despair. You actually do have a means of making sure your favorite chapters pass the editorial test: write about them brilliantly in the annotated table of contents.

Seriously, if ever there was a time to show, not tell, this is it.

Why, you ask? Because the vast majority of first proposals just summarize what’s going to be in each chapter, instead of using each chapter to tell a compelling separate story. Because you’re selling your talents as a storyteller here, as well as the subject matter of the book, right?

It’s not surprising that this section falls flat in so many proposals; again, many, if not most, proposers don’t seem to understand the purpose of the annotated table of contents. As we discussed the other day, many, many proposers labor under the misconception that what agents and editors expect to see in this section is simply a list of chapter titles, accompanied by guesstimated page numbers. Many, many other proposers assume that they should devote a page to each chapter.

Or even several. For my sins, I’ve seen proposal drafts with 20-page annotated tables of contents. Believe me, Maury was far from pleased.

Avoid that dreadful fate in yours; keep it brief, but substantial. One to two paragraphs on each envisioned chapter is about right — remembering, of course, that everything in a book proposal is a writing sample. At the risk of repeating myself, show, not tell.

How does one pull that off when covering so much territory in so short a space as a paragraph or two? The same way you came up with the summary paragraph of your query letter, ideally: instead of trying to summarize everything that happens in a chapter in general terms, pick a particularly interesting scene or argument and present it in vivid terms.

In other words: be specific, not general. If you can possibly manage it, try to include details that Maury is unlikely to see in another proposal.

If you just muttered to yourself, “Hey, might this not be an amazingly good place to demonstrate just how my book is different and better than the ones I was discussing in the last section?” congratulations — you’re thinking like a pro. Especially in a memoir or cookbook proposal, this is the precise spot to work in mention of how your book is uniquely yours:

annotated table of contents2

And if you eagerly shot your hand into the air as you glanced over that last example, eager to point out that this example was formatted slightly differently than the one before it, congratulations again — your eye is sharpening. The last version is in the version my agency prefers; the desire for bolding and all caps is not universal.

Just thought you might like to see both. And if I haven’t said it often enough yet: if the agent of your dreams wants you to format your proposal differently from what I advise here — in, for example, clearly laid-out guidelines on the agency’s website — for heaven’s sake, give him what he wants. In the book proposal as well as the manuscript, the average agent is looking for evidence that a potential client can follow directions.

Don’t see why that would be an essential quality in a book-proposing client? Okay, let me ask you: if you were an agent, would you rather represent the writer who says, “Lose my Chapter 13 and dumb down the book’s vocabulary to an 8th-grade reading level? Can do, Editor!” or the one who flies into an uncontrollable fury?

Oh, come on — you didn’t really hesitate over that choice as long as you pretended, did you?

I’ll be wrapping up book proposal formatting next time — literally: I’ll be talking about the folders that encase them. Until we meet again in that happy, not-too-distant future, keep up the good work!

The mysteriously mysterious strictures of standard format, part XVI: how to format a book proposal, revisited

March 5th, 2010

star magnolia blooms

Our star magnolia has finally come back to life! I can’t even begin to tell you how much the sight cheered me up — even after more than a decade and a half in the Pacific Northwest, my native Californian synapses droop drastically during the long, gray winters here. So hooray for an early spring-blooming tree that goes from dead-looking to beflowered in three days flat.

Speaking of lengthy periods of anticipation, way back in early February, eagle-eyed reader Kim pointed out a fairly extensive omission in my twice-yearly examinations of standard format for manuscripts: although I have been providing illustrations of same for several years now, I’d never shown the innards of a properly-formatted book proposal. In fact, as Kim explained,

Anne — Thank you for this glorious blog. It is a wealth of information. I am putting together a submissions package (requested materials, yea!), which includes a book proposal. After searching through your site, I still can’t find a specific format for the thing. For example, should the chapter summaries be outlined? double-spaced? Should I start a new page for each subheading? Also, my book has several very short chapters (80 in total). Should I group some of them together in the summaries, lest it run too long? Or is it better to give a one sentence description of each? Thanks again.

My first response to this thoughtful set of observations, I must admit, was to say, “No way!” After all, I had done a fairly extensive series entitled HOW TO WRITE A BOOK PROPOSAL (beginning here) as recently as…wait, does that say August of 2005?

As in within a month of when I started this blog? More to the point, since before I sold my second nonfiction book to a publisher? (No, you haven’t missed any big announcements, long-time readers: that one isn’t out yet, either.)

Clearly, I have a bit of catching up to do. Equally clearly, I am deeply indebted to my intrepid readers for telling me when they cannot find answers to their burning questions in the hugely extensive Author! Author! archives.

In the interests of responding to Kim’s quite legitimate concerns, let’s continue the page-level look at a professional book proposal we began yesterday. Rather than assume, as I apparently have for the last four and a half years, that merely saying that book proposals should be in standard manuscript format (with certain minimal exceptions), let’s see what that might look like in action. In fact, since I’ve been going over the constituent parts in order, let’s go ahead recap from the beginning, talking a little about what purpose each portion of it serves.

Here, ladies and gentlemen of the Author! Author! community, are the building blocks of a professional book proposal, illustrated for your pleasure. As you will see, much of it is identical in presentation to a manuscript.

1. The title page
Like any other submission to an agent or editor, a book proposal should have a title page. Why? To make it easier to contact you — or your agent — and buy the book, of course.

proposal title

2. The overview
First-time proposers often shirk on this part, assuming — usually wrongly — that all that’s required to propose a nonfiction book is to provide a 4-6 page synopsis of it. In practice, however, a successful overview serves a wide variety of purposes:

(a) It tells the agent or editor what the proposed book will be about, and why you are the single best person on earth to write about it. (Pretty much everyone gets that first part, but presenting one’s platform credibly is often overlooked in an overview. If an agent or editor makes it to the bottom of page 3 of your proposal without understanding why you are a credible narrator for this topic, your proposal is going to fall flat.)

(b) It presents the central question or problem of the book, explaining why the topic is important and to whom. (Amplifying on the argument in (a), couching it in larger terms and trends. Or, to put it another way: why will the world be a better place if this book is published?)

(c) It demonstrates why this book is needed now, as opposed to any other time in literary history.

(d) It answers the burning question: who is the target audience for this book, anyway? (To reframe the question as Millicent’s boss will: how big is the intended market for this book, and how do we know that they’re ready to buy a book on this subject?)

(e) It explains why this book will appeal to the target audience as no book currently on the market will. (In other words, how are potential readers’ needs not being served by what’s already on the market, and why will your book serve those needs in a better, or at any rate different, manner?)

(f) It shows how your platform will enable you to reach this target audience better than anyone else who might conceivably write this book. (Tying together all of the foregoing, adding your platform, and stirring.)

(g) It makes abundantly clear the fact that you can write. (Because lest we forget, a book proposal is a job application at base: the writer’s primary goal is to get an agent or editor to believe that she is the right person to hire to write the book she’s proposing.)

In the interest of establishing points (a), (b), and (g) right off the bat, I like to open a book proposal with an illustrative anecdote or direct personal appeal that thrusts the reader right smack into the middle of the central problem of the piece, reducing it to an individual human level. Basically, the point here is to answer the question why would a reader care about this? within the first few lines of the proposal, all the while showing off the writer’s best prose.

For a general nonfiction book — particularly one on a subject that Millicent might at first glance assume to be dry — this is a great opportunity for the writer to give a very concrete impression of why a reader might care very deeply about the issue at hand. Often, the pros open such an anecdote with a rhetorical question.

overview NF page 1

The opening anecdote gambit works especially well for a memoir proposal, establishing both the voice and that the memoir’s central figure is an interesting person in an interesting situation. While it’s best to keep the anecdote brief — say, anywhere between a paragraph and a page and a half — it’s crucial to grab Millicent’s attention with vividly-drawn details and surprising turns of event. To revisit our example from yesterday:

overview1

overview2

As we saw in that last example, you can move from the anecdote or opening appeal without fanfare, simply by inserting a section break (in other words, by skipping a line). While many book proposals continue this practice throughout the overview, it’s a good idea to mark its more important sections with subheadings, like so:

subheading in proposal

As you may see, incorporating subheadings, while not strictly speaking necessary, renders it very, very easy for Millicent to find the answers to the basic questions any book proposal must answer. If the text of the proposal can address those questions in a businesslike tone that’s also indicative of the intended voice of the proposed book, so much the better.

Please note, however, that I said businesslike, not in business format: under no circumstances should a book proposal either be single-spaced or present non-indented paragraphs.

This one confuses a lot of first-time proposers, I’ve noticed. “But Anne!” they protest, and not entirely without justification. “A book proposal is a business document, isn’t it? Doesn’t that mean that it should be in business format?”

The short answer is no. The not-so-short answer is: not if you want Millicent to read it. To the fine folks in the publishing industry, a writer who does not indent her paragraphs is presumed illiterate.

Long-time readers, chant it with me now: the publishing industry does not use business format, even in its business letters; always, always, ALWAYS indent your paragraphs.

3. The competitive market analysis
The competitive market analysis is probably the most widely misunderstood portion of the book proposal. What the pros expect to see here is a brief examination of similar books that have come out within the last five years, accompanied by an explanation of how the book being proposed will serve the shared target audience’s needs in a different and/or better manner. Not intended to be an exhaustive list, the competitive market analysis uses the publishing successes of similar books in order to make a case that there is a demonstrable already-existing audience for this book.

But that’s probably not how you’ve heard this section described, is it? Let me take a stab at what most of you have probably heard: it’s a list of 6-12 similar books. Period. The result usually looks like this:

competitive market analysis bad

Makes it pretty plain that the writer thinks all that’s required here is proof that there actually have been other books published on the subject, doesn’t it? Unfortunately, to Millicent’s critical eye, this doesn’t just seem like ignorance of the goal of the competitive market analysis — it appears to be proof positive of the authorial laziness of a writer who hasn’t bothered to learn much about either how books are proposed or the current market for the book he’s proposing.

To be fair, this is the section where first-time proposers are most likely to skimp on the effort. Never a good idea, but a particularly poor tactic here. After all of these years, the average Millicent is awfully darned tired of proposers missing the point of this section — and it’s hard to blame her for being miffed, considering how often first-time proposers assume that it has no point, other than to create busywork. As you may see above, the bare-bones competitive market analysis makes the writer seem as if he’s gone out of his way to demonstrate just how stupid he thinks this particular exercise is.

That’s because he’s missed the point of the exercise. The goal here is not merely to show that other books exist, but that the book being proposed shares salient traits with books that readers are already buying. And because the publishing industry’s conception of the current market is not identical to what is actually on bookstore shelves at the moment, the savvy proposer includes in his competitive market analysis only books that have been released by major houses within the last five years.

That last point made some of you choke on your tea, didn’t it? Don’t you wish someone had mentioned that little tidbit to you before the first time you proposed?

Even when proposers do take the time to research and present the appropriate titles, a handful of other mistakes tend to mark the rookie’s proposal for Millicent. Rather than show you each of them individually, here’s an example that includes several. Take out your magnifying glass and see how many you can catch.

competitive market analysis 2

How did you do?

Let’s take the more straightforward, cosmetic problems first, the ones that would immediately leap out at anyone familiar with standard format. There’s no slug line, for starters: if this page fell out of the proposal — as it might; remember, proposals are unbound — Millicent would have no idea to which of the 17 proposals currently on her desk it belonged. It does contain a page number, but an unprofessionally-presented one, lingering at the bottom of the page with, heaven help us, dashes on either side.

Then, too, one of the titles is underlined, rather than italicized, demonstrating formatting inconsistency, and not all of the numbers under 100 are written out in full. Not to mention the fact that it’s single-spaced!

All of this is just going to look tacky to Millie, right?

Okay, what else? Obviously, this version is still presented as a list, albeit one that includes some actual analysis of the works in question; it should be in narrative form. Also, it includes the ISBN numbers, which to many Millicent implies — outrageously! — a writerly expectation that she’s going to take the time to look up the sales records on all of these books.

I can tell you now: it’s not gonna happen. If a particular book was a runaway bestseller, the analysis should have mentioned that salient fact.

There’s one other, subtler problem with this example — did you catch it?

I wouldn’t be astonished if you hadn’t; many a pro falls into this particular trap. Let’s take a peek at this same set of information, presented as it should be, to see if the problem jumps out at you by contrast.

competitive market analysis3

Any guesses? How about the fact that the last example’s criticism is much, much gentler than the one before it?

Much too frequently, those new to proposing books will assume, wrongly, that their job in the competitive market analysis is to make the case that every other book currently available has no redeeming features, as a means of making their own book concepts look better by contrast. Strategically, this is almost always a mistake. Anybody out there have any ideas why?

If it occurred to you that perhaps, just perhaps, the editors, or even the agents, who handled the books mentioned might conceivably end up reading this book proposal, give yourself three gold stars. It’s likely, isn’t it? After all, agents and editors both tend to specialize; do you honestly want the guy who edited the book you trashed to know that you thought it was terrible?

Let me answer that one for you: no, you do not. Nor do you want to insult that author’s agent. Trust me on this one.

No need to go overboard and imply that a book you hated was the best thing you’ve ever read, of course — the point here is to show how your book will be different and better, so you will need some basis for comparison. Just don’t go overboard and use phrases like terrible, awful, or an unforgivable waste of good paper, okay?

I had hoped to get a little farther in the proposal today — at least farther than we got yesterday — but as I’m already running long, I’m going to sign off for the day. But since you’re all doing so well, here’s one final pop quiz before I go: what lingering problem remains in this last version, something that might give even an interested Millicent pause in approving this proposal?

If you immediately leapt to your feet, shouting, “I know! I know! Most of these books came out more than five years ago, and of those, The Gluten-Free Gourmet is the only one that might be well enough known to justify including otherwise,” give yourself seven gold stars for the day.

Heck, take the rest of the day off; I am. Keep up the good work!

The mysteriously mysterious strictures of standard format, part XIV: contested real estate, or, the battling schools of thought on chapter headings

March 3rd, 2010

Dempsey fight drawing

“In all matters of opinion,” Mark Twain tells us, “our adversaries are insane.”

Nowhere in modern life is this axiom more apt than in the vicious battleground that is airline seating. In recent years, most airlines have opted to make the space between rows of passengers smaller; in order to cram more seats per plane, many have also quietly made the window seats and even the seatbelts on window seats slightly smaller as well. (Try comparing sometime.)

The result for anyone who, like your humble correspondent, enjoys glancing out a window from time to time, is a seat tray rammed directly into one’s solar plexus if one happens to be trying to, say, use a laptop in flight. And that’s if the window-lover in the row ahead of me decides not to recline his seat.

On the particular flight upon which I am typing this, the last condition did not, alas, apply. A honeymoon couple — he awash in some pepper-based cologne, she beamingly bouncing her ring upon every row she passed, so all might see it glimmer in the light — evidently mistook their seats for two single beds. Not only were their activities in them not, as my grandmother would have said, appropriate for every audience, but they seemed disappointed — nay, convinced — that their seats would not recline into a completely flat position, presumably so they could (ahem) elevate their performance art piece to the next level.

After the first time the lady in question caused my laptop to emit a loud crack of protest, I politely explained through the crack in the seats (now about five inches from my face) that the nearness of the rows rendered their desired level of reclining impossible. Even if I had not needed to be working on my computer throughout the flight — an absolute necessity, I assured them, due to the standard formatting educational needs of all of you fine people waiting impatiently for me to land — the only way I could possibly accommodate the angle they desired would involve my balancing my paperback on the bride’s forehead as it hovered a few inches above my lap.

Apart from the book part, the honeymoon couple thought that would be just fine. How nice of me to suggest it.

The hard-argued subsequent compromise involved my turning sideways, twisting one of my legs underneath me while resting, if it could be called that, my back against the window-side armrest. If I gingerly balanced my laptop on the tray table of the seat to my left, I could barely manage to type. My left hip and elbow swiftly fell asleep, and the position required my staring fixedly at the profile of the guy in 23C (whose wife, you will be astonished to hear, apparently doesn’t understand him), but that was a small price to pay for the approximately 19 degree incline my gymnastics permitted the honeymooners.

At least for the first twenty minutes or so. After that, they kept trying to recline their seats farther. Apparently, I was being unreasonable to expect enough personal space to keep my laptop open the 90 degrees recommended by the manufacturer for optimal screen visibility. I can now tell you from personal experience that while it’s still possible to read the screen down to roughly 49 degrees, the lower the lid, the less accurate the typing.

Also, the lower the lid, the more one is tempted to draw conclusions about the fundamental difference between content producers and content consumers. To the recliners, the notion that I would so need to express myself on any subject that it could not wait until after we had landed was, I gathered, completely incomprehensible.

Oh, wasn’t I done yet? They’d like to lean back and enjoy themselves properly.

As much as I would like to blame the honeymooners’ frankly not-very-neighborly attitude upon either a poor set of upbringings (raised by airline-phobic wolves, perhaps?) or some bizarre wedding-induced solipsism that made them sincerely believe that no other human happiness was important compared to theirs, I suspect something very simple was happening here: all three of us were basing our expectations of personal space not upon the current lay-out of the airplane, but our sense memories of what air travel had been in the past.

My body remembers fondly being able to operate a laptop in comfort on an airplane, and not all that long ago. And I can only assume that somewhere deep in the honeymooners’ musculature, their forms remembered equally well being able to flop backward with impunity, without violating anyone else’s space bubble.

Or they were appallingly brought up. Either way, nobody was happy with the outcome.

A similar failure to communicate often characterizes the initial interactions between an aspiring writer and those he hopes will help his work get into print: agents, editors, contest judges, freelance editors, and of course, our old pal, Millicent the agency screener. From the new writer’s point of view, many of the hoops through which he’s expected to jump seem arbitrary, if not actively hostile to his progress; from the other side of the divide, it’s practically incomprehensible that any serious writer would not be aware of prevailing standards.

Each side, in short, typically expects something different from the other than what the other believes he is expected to provide. If the communication gap is severe enough, each may even begin to suspect the other of violating expectations on purpose, just to be annoying.

But that’s very seldom the case, on either end. The expectations are simply different, as often as not because each side has in mind some mythical period when perfect communication was the norm, rather than the exception. Millicent sighs for the days when the truly gifted tumbled out of the womb with a complete understanding of both standard format and changing market conditions; the aspiring writer longs for the era when every submission was read in its entirety, every time, and editors took the time to work with promising new authors.

Both sides are perfectly at liberty to sigh nostalgically, of course. But the fact is, none of these conditions ever prevailed on a large scale.

Oh, well-advertised submission standards used to render looking professional a trifle easier, admittedly; back when the slush pile still existed at major publishers, a new author could occasionally leap-frog over a few levels of testing. And undoubtedly, editors formerly had more time to work with writers. Things change. But contrary to what many an aspiring writer would like to think, there’s never been a point in publishing history when mainstream publishers were purely non-profit enterprises, devotes solely to bringing new voices to the admiring masses, nor have the bulk of submissions ever been completely professional and market-oriented.

Those seats never reclined as fully as you remember them doing, either. And those tray tables have never been particularly spacious.

All of which, I devoutly hope, will place you in the right frame of mind for confronting what seems to be a perennial controversy amongst aspiring writers: whether to place a chapter title (or just “Chapter One”) on the first line of a page or twelve lines below that, on the line just above where the text proper starts.

Don’t laugh, those of you who are new to this particular debate: this one has generated quite a body count over the years. Former comrades in arms, veterans of the writing trenches, have ceased speaking altogether over this issue; even judges within the same literary contest have been known to differ sharply on the subject.

Which is a trifle puzzling to those of us who deal with professional manuscripts for a living, frankly, because there actually isn’t a debate on our end. Nor do the Millicents gather over steaming lattes to debate the niceties of labeling a chapter. One way looks right to us for a book manuscript, period: the first page of a chapter should be formatted

What does that mean in practice? The chapter title belongs at the top of the page (centered) if the manuscript is a book; as with the first page of a manuscript, the title appears at the top, with the text beginning twelve lines below. In a short story or article, by contrast, the title belongs ten lines from the top of the page, on the double-spaced line above the text.

So yes, the spacing honestly does matter to the pros. As always, it’s to an aspiring writer’s advantage to use the format appropriate to the type of writing because it will look right to the Millicent screening it.

The answer really is as simple as that. Why, then, the rampant confusion? And why, given that the difference is a relatively small one not necessarily reflective of the quality of the writing involved, might a professional reader like Millicent or Mehitabel the contest judge particularly care if a talented aspiring writer chose the wrong version?

As is my wont, I shall let you see for yourselves. To place the two vitriol-stained possibilities before you in all of their lush magnificence, the question here is should the first page of a book chapter look like this:

Or like this:

Quite a visceral difference, no? The first version is in standard format for a book manuscript; the second is for a short story or article.

Oh, how tempting it is to leave it at that…but truth does compel me to tell you that Millicents, the agents who employ them, and contest judges see far, far more examples of version #2 than #1 in book submissions. Many, many times more. So much so that — prepare to rejoice, because I haven’t said this very often throughout this series — although an agent would almost certainly make you move a low chapter title aloft, at this point in publishing history, you could probably get away with either in a book submission.

I know — it sort of creeps me out to hear myself saying such a thing, too.

I hasten to add, though, that I would be reluctant to buy into the astonishingly pervasive theory that if masses and masses of people do something, it automatically becomes correct. No matter how many times all of us see apostrophe + s used to make a noun plural, it’s just not proper — unless, of course, we’re talking about the Oakland A’s, where the erroneous apostrophe is actually part of the proper name.

Ditto with manuscript submissions: as anyone who screens manuscripts for a living could tell you, a much higher percentage of them are incorrectly formatted than presented properly. But that doesn’t make improper formatting right, does it? Nor does it render it reasonable to expect that Millicent will be pleased to see a chapter title lolling about just above the text.

As everyone’s mother was wont to say (at least on the West Coast), if everybody else jumped off the Golden Gate Bridge, would you, too?

I was delighted to discover when I moved to the East Coast for college that the moms out there were prone to asking the same question with reference to the Empire State Building. There must be something about that particular period of architecture (the GGB was built in 1933-37, the ESB in 1930-31) that promotes suicidal ideas.

Speaking of body counts.

The weird thing about this particular formatting oddity — I’m back to talking about chapter titles now, not suicide attempts, in case you found that last segue a mite confusing — is how often the incorrect version appears in otherwise perfectly presented manuscripts. That fact sets Millicent’s little head in a spin. As, I must admit, it does mine, as well as the brainpan of virtually every other professional reader I know.

Why is it so very puzzling to us, you ask? Because at least in my case — and I don’t THINK I’m revealing a trade secret here — although I have literally never seen an agent submit a manuscript to a publishing house with format #2, I’m constantly meeting aspiring writers who have been told by writing teachers and even contest judges that #2 is the only acceptable version. And that’s just weird to me, as I have literally never even heard of an agent, editor, or anyone else in the publishing industry’s asking for a chapter heading to be moved from the top of the page to just above the text. Although as I said, I do know agents who routinely ask for the shift in the other direction.

And believe me, I’ve heard some pretty strange requests from agents and editors in my time; I’m not easily shocked anymore. But to hear a professional reader insist upon placing the chapter heading where you have to skip down a third of a page to read it…well, that would have me reaching for my smelling salts.

(Do they even make smelling salts anymore? And if everyone else jumped off the Golden Gate Bridge clutching them, would I?)

Clearly, somebody out there is preaching the place-it-just-above-the-text gospel, because agents, editors, and contest judges are simply inundated with examples of this formatting anomaly. We see bushels of ‘em. Hordes of aspiring writers are apparently absolutely convinced that the sky will fall in if that chapter heading is located anywhere but immediately above the text. Sometimes, when those die-hard advocates become contest judges, they even dock correctly-formatted first pages for having the title in the right place.

In fact, many aspiring writers are so convinced of the rightness of the drooping title heading that it’s not all that uncommon for an editor to find that after she has left a couple of subtle hints like this that the writer should change the formatting…

…the subsequent drafts remain unchanged. The writer will have simply ignored the advice.

(A word to the wise: editors universally HATE it when their advice is ignored. So do agents. Contest judges probably wouldn’t be all that fond of it, either, but blind submissions mean that in order to get dunned for brushing off a judge’s feedback, a writer would have to submit the same chapter two years running to the same contest, have the entry land in the same judge’s pile — in itself rather rare — and the judge would have to remember having given that feedback. Oh, and for the entrant to hear about it, the contest would have to be one of the few that gives editorial feedback.)

The up v. down debate may seem like a rather silly controversy — after all, in the cosmic scheme of things, why should it matter if the white space is above or below the title? — but sheer repetition and writerly tenacity in clinging to version #2 have turned it from a difference of opinion into a vitriol-stained professional reader pet peeve.

See earlier comment about how we tend to react to our advice being ignored; it’s seldom pretty.

Which, unfortunately, tends to mean that in discussions of the issue at conferences degenerate into writing-teacher-says-X, editor-at-Random-House-says-Y: lots of passion demonstrated, but very little rationale produced, beyond each side’s insisting that the other’s way just looks wrong.

However, there is a pretty good reason that moving the chapter heading information to just above the text looks wrong to someone who edits book manuscripts for a living: short stories’ first pages are supposedto look quite, quite different from those belonging to book manuscripts or proposals. Take a gander:

As you may see, for a short story like this one, there’s a mighty fine reason to list the title just above the text: a heck of a lot of information has to come first on the page, because short stories, unlike book manuscripts, are not submitted with a title page.

But that would not be proper in a book-length manuscript, would it? Let’s see what Noël’s editor might have said upon viewing this as the first page of a book:

Ouch. (That last bit would have been funnier if the entire page were readable, by the way, but my camera batteries were running low. Sorry about that.) Yet you must admit that at some level, the editor’s ire would have been justified: as Millicent and that angry mob of pitchfork-wielding ignored editors would be only too happy to tell you, short stories don’t HAVE chapters, so who on earth are they to be telling those of us in the book world how to format our manuscripts?

So I say it again: for a book manuscript, stick with version #1.

Which is not to say, of course, that this particular small deviation will automatically and invariably result in instantaneous rejection. It won’t, even in the latté-stained hands of the most format-sensitive Millicent. (See, she spilled coffee on her hands after she took a sip while it was still too hot — and if you didn’t get that joke, you probably haven’t been reading this blog for very long.) If a submission is beautifully written and technically correct in every other respect, she might only shake her head over the location of the chapter heading, making a mental note to tell you to change it between when her boss, the agent, signs the writer and when they will be submitting the manuscript to editors at publishing houses.

But if you don’t mind my saying so, that’s a mighty hefty set of ifs.

While I’ve got the camera all warmed up (and miles to go before I’m ready to let the honeymooners recline into my lap), this would probably be a good time to illustrate another ubiquitous agent and editor pet peeve, the bound manuscript — and you’re going to want to pay close attention to this one, as it is almost universally an automatic-rejection offense.

Manuscript submissions, and I don’t care who hears me say it, should not be bound in any way. Ditto with book proposals.

There’s an exceedingly simple reason for this: binding renders it impossible (or at least a major pain in the fingertips) to pull out a chapter, stuff it in one’s bag, and read it on the subway. Hey, paper is heavy. Would you want to lug home ten manuscripts every night on the off chance you’ll read them?

As with other ploys to make a manuscript appear identical to a published book, binding the loose pages of a manuscript for submission will not win you friends in the publishing world. Not only does this not look right (I spared you the chanting this time), but it seems so wrong that Millicent will be positively flabbergasted to see a submitter to do it.

She might, for instance, forget that her latte is still too hot to drink, take a sip, and scald her tongue. It’s been known to happen.

Seriously, the unbound manuscript is one of those rules so engrained in the professional reader’s mind that it seldom even occurs to authors, agents, or editors to mention it as a no-no at writers’ conferences. Heck, I’m not sure that I’ve mentioned it once within the first two years I was writing this blog — and by anyone’s standards, I’m unusually communicative about how manuscripts should be presented.

Talk about it all day, I will.

So I’m going to repeat myself, because you’re not going to hear this very often: by definition, book manuscripts should NEVER be bound in any way. Not staples, not spiral binding, not perfect binding. If you take nothing else away from this series, binding-lovers, I implore you to remember this.

Why am I making you swear to follow my advice this time around? Well, in practice, I’m sorry to report, a bound manuscript will seldom survive long enough in the screening process for the chapter-separation dilemma to arise, because — and it pains me to be the one to break this to those of you who’ve been submitting bound manuscripts, but if I don’t tell you, who will? — those pretty covers tend never to be opened at all.

Did you just exclaim, “Ye gods, WHY?” again? I can’t say as I blame you, but try for a moment to envision what a bound manuscript might look like from Millicent’s perspective.

To ramp up your stress levels to the proper level to understand her, envision a desk simply smothered with an immense pile of submissions to screen before going home for the day. Envision further that it’s already 6:30 PM, and eyeballs already dry as dust from a long, hard day of rejecting query letters.

Just lost your sympathy, didn’t she? Try, try again to place yourself in her proverbial moccasins.

Picturing that immense pile of envelopes clearly again? Okay, now slit open an envelope that reads REQUESTED MATERIALS on the outside. (You do know that you should ALWAYS scrawl that in two-inch letters in the lower left-hand corner of a submission envelope, don’t you, so your requested materials don’t get buried in the slush pile?)

If you’re Millicent — and right now, you are, singed tongue and all — you fully expect to see something like this lurking between the cover letter and the SASE tucked underneath:

But in the case of the bound manuscript, you would instead encounter something like this:

Kind of hard to miss the difference, isn’t it? Unfortunately, 999 times out of 1000, the next sound a bystander would hear would be all of that nice, expensive binding grating against the inside of the SASE, just before Millicent tucks a photocopied form rejection letter on top of it.

Honestly, it’s not that she is too lazy to flip open the cover; she just doesn’t see why she should.

Her logic may not seen particularly open-minded, from a writerly perspective, but it’s a fairly common argument throughout the industry: if this submitter does not know this very basic rule of manuscripts, how likely is he to know the rules of standard format? And if he does not know either, how likely is he to be producing polished prose? If he hasn’t taken the time to polish his prose, is this manuscript really finished?

And if it isn’t finished, why should I (you’re still Millicent, remember?) bother to invest my time in reading it before it is?

I know, I know — this logic may well not hold water when it comes down to an individual case. Despite my best efforts over the last few years, there are plenty of good writers out there who happen to be clueless about the rules of standard format.

But even if they all jump off the Golden Gate Bridge, you shouldn’t.

Here’s why: this is yet another expectation-differential problem. From Millicent’s perspective, the fact that good writers aren’t necessarily born aware of the norms of the industry matters less than we writers would like — because, as unpleasant as it is for aspiring writers to realize, her agency is going to see enough technically perfect submissions this week to afford to be able to leap to unwarranted conclusions about this one.

The moral: don’t waste your money on binding.

Seem arbitrary? From a professional reader’s point of view, it isn’t — the enforcement of standard formatting isn’t actually any more complicated than the simple axiom that any game has rules, and you will play better if you take the time to learn them.

Think about it: if you saw a batter smack a baseball, then dash for third base instead of first on his way around the diamond, would you expect his home run to count? Would an archer who hit the bulls-eye in her neighbor’s target instead of her own win the grand prize? If you refused to pay the rent on Park Place because you didn’t like the color on the board, would you win the Monopoly game?

I can go on like this for days, you know. Please, I beg you, say that you are getting the parallels, so I may move on. The flight attendant’s about to tell me to shut off my computer in preparation for landing.

Submitting art to the marketplace has rules, too, and while your fourth-grade P.E. teacher probably did not impart them to you (as, if I ran the universe, s/he would have), you’re still going to be a whole lot better at playing the game if you embrace those rules, rather than fight them.

You’ll also, in the long run, enjoy playing the game more. It may not seem that way the first time one is struggling to change an already-written manuscript into standard format, but trust me, it will be much more fun when you finish your next manuscript and realize that there’s nothing that needs to be changed.

Let all of those other folks jump off the Golden Gate Bridge without you, I say. Remember, you’re playing this game by choice: you could, after all, make your own rules and publish your book yourself. If you want to play with the big kids, you’re going to need to abide by their rules.

At least at the submission stage.

Until you know the expectations of the lovely folks seated in the row behind you, don’t assume you can recline all the way back into their laps. Everyone on the plane is trying to get to the same place, after all. By following the rules, you can make it a more enjoyable trip for all concerned.

Okay, okay, flight attendant; I’ll stop milking that metaphor and shut down my laptop. Just promise me that you’ll make the honeymooners straighten up their seats for the trip to the ground.

Keep up the good work!

The mysteriously mysterious strictures of standard format, part XIII: letters, diary entries, and what on earth is this hotel’s wifi doing to my coding?

March 2nd, 2010

the places youll go cover

That was an unusually long break between posts, wasn’t it? By my hyper-communicative standards, at least. Honestly, I didn’t mean for it to be. I’ve been on business trip to someplace small, and, as often seems to be the case when conducting novel research, getting there required several airplanes each way. While you intrepid readers have been twiddling your thumbs, breathlessly awaiting another discussion of standard format, I’ve been busily tapping away at my keyboard, wedged between a window and a man who claimed his wife didn’t understand him.

Yes, on every leg of the flight. Either air flight is the haven of the misunderstood husband, or these guys’ wives understand only too well how they act while traveling.

So why, given how hard I was trying to ignore the small army of fellow flyers wishing to discuss their failing marriages with me, was I not posting constantly throughout the trip? Oddly, my hotel’s wifi seemed to have a penchant for scrambling the coding on such blogging decorations as photographs and italics; when I tried to post, the result looked as though it had been designed by Dr. Seuss.

And not in a good way, I’m afraid.

Not posting seemed to be the better part of valor, then, yet since my typing speed was directly proportional to just how much those fellows wanted to tell me about their wives (does that ever work as a pick-up technique, by the way?), I returned to Seattle up to my ears in post material. Seldom has so much been written on formatting in so short a time.

So fasten your seatbelts and extinguish all smoking materials, everybody — it’s going to be an extra-long post. As will tomorrow’s, and probably the day after’s, because frankly, the misunderstood men weren’t the only irritant spurring my fingers to fly.

As someone who travels a lot (I teach all over the place, should anyone be interested in flying me someplace to hear me talk about, say, querying or pitching), I’ve become accustomed, if not precisely resigned, to the fact that pretty much every airport in the country has slightly different security regulations. Even within any given airport, enforcement is variable. What is required in, say, Los Angeles will sometimes get you scolded in Duluth — and sometimes even in Los Angeles, if a new manager happens to come on shift.

Seriously, I’ve seen lipstick confiscated as a potential liquid in Seattle (yes, really), but been chided in Newark for cluttering my requisite 1-quart bag of carried-on liquids with Perky Passion. New Orleans seems to harbor an antipathy against pointy tweezers, a fear apparently reserved in Boston for the smallest gauge of knitting needles. In Chicago, I heard a lady screamed at because it hadn’t occurred to her to place her asthma inhaler in the plastic bag with her carried-on liquids; in Newark, the same poor woman was permitted to retain her inhaler, but was grilled mercilessly about the glass jar of seasoned salt that she was taking to her sister. And if there is any sort of national standard about whether shoes should be placed in a box or directly upon the conveyor belt, it must change at least twice weekly.

Like all of us, I try to be flexible, open-minded, cooperative, reminding myself that the person chiding me for doing precisely what the official in the last airport told me to do four hours ago is merely enforcing the rules as she understands them, and that alerting her to the fact that she is apparently the only security officer in the continental U.S. that genuinely believes that socks, as well as shoes, need to be removed and run through the scanner is unlikely to improve the situation. Chances are, she’ll only get miffed, and I’ll still end up strolling through the metal detector barefooted except for the Perky Passion on my toes.

Coming home this time, however, I received an instruction that left me dumbfounded. After I scurried, shoeless, through the metal detector, the security officer made a grab at my skirt. “I have to pat it down,” she told me when I snatched it back. “New regulation.”

New, as in it had apparently been made up on the spot; even as she said it, beskirted women were passing unmolested through the three other security stations. As were men in baggy pants, priests in vestments, and bagpipers in kilts. “I flew wearing this skirt two days ago,” I told her politely, “and nobody ran his hands over it. Is the regulation new as of today?”

She looked at me blankly. “I suppose,” she said after a moment’s thought, “I could have you turn around while I did it, to make it less embarrassing.”

A brief, enlightening chat with her very apologetic supervisor later, she still apparently didn’t understand just how she had misinterpreted the latest instructions. “But the skirt’s below her knee,” she kept saying, as if a strumpet in a miniskirt on this 27° day would have been substantially less suspect than a lady dressed for the weather. “I have to pat her down, don’t I?”

As I reclaimed my hem from her grasp, I thought of you, my friends. Honestly, I did. There’s a moral here, one’s that’s highly applicable to any aspiring writer’s attempt to navigate all of the many conflicting pieces of formatting advice out there: while the rules themselves do not change, interpretations do vary. In situations where the deciding party holds all the power, it’s best not to quibble over even the wackiest interpretations.

Or, to put it in the terms we use here at Author! Author!: if the agent of your dreams has just tweeted angrily that she just HATES seeing a second space after a period, don’t waste your time pointing out that those spaces are in fact proper in English. You’d be right, of course, but if she’s sure enough of her interpretation to devote 140 words to it, you’re not going to win the fight.

Give her what she wants — yes, even if finding out what she wants involves checking her agency’s website, guide listing, and her Twitter account. (I know, I know — that’s pretty time-consuming, but remember, it has probably never occurred to her that the good writers querying her are probably also trying to discover similar information for twenty or thirty other agents. She’s just trying to come up with something interesting to tweet.)

But don’t, whatever you do, assume that particular agent’s pet peeve is shared by everyone else in the industry. As we’ve seen earlier in this series, not only are some of the newer standards far from standard — adhering to some of them might actually alienate more traditional agents and editors.

In fact, when trying to decide whether to follow any new guideline, it’s always prudent to consider the source. Someone new to the rules — who, for instance, is simply passing along a list he discovered somewhere — is far more likely to apply offbeat interpretations than someone who has had a great deal of practical experience with professional manuscripts, and advice heard first-hand from an agent or editor at a conference may alter considerably by the time it becomes fourth- or fifth-hand news. All it takes to skew the message is one link in the chain to get a tiny detail wrong in the retelling, after all.

Or, as with my would-be groper, to misunderstand a key word or phrase in the original instructions. One person’s suspiciously bulging fabric below the waistband is another person’s skirt.

Unfortunately, offbeat interpretations of the rules of standard format are not the exclusive province of fourth-hand advice-givers. Sometimes, newly-minted contest judges and even freshly-trained Millicents can give a tried-and-true rules a mighty original twist. In a contest that gives entrants critique or an agency that permits its screeners to scrawl individual observations in the margins of its form-letter rejections (as some do), even a small misunderstanding on the reader’s end has resulted in perplexing feedback for many an aspiring writer.

Even more unfortunately, the Mehitabels and Millicents producing this feedback seldom think to phrase their understanding of the relevant rule tactfully. To them, the rule’s the rule, just as calf-length skirts were security threats to my airport guard; why not just bark it?

The cumulative result of all of that barking of all of those interpretations of all of those rules: writers often end up feeling scolded, if not actually yelled at and shamed. Hands up, if this has ever happened to you.

My hand is raised, by the way. I’ve received snarling admonitions from contest judges for formatting that my agency flatly requires all of its clients to follow. Then, too, back in my querying days, a West Coast Millicent once huffily informed me that he’d hated my premise when he’d first read my query three months before at his previous job in an East Coast agency. Evidently, I should have been following his movements closely enough not to have run my query under the same person’s eye twice.

Shame on me for not having read his mind correctly.

But realistically, what good would it have done my manuscript to argue with him? It was indeed absurd of a faceless, anonymous Millicent to expect any aspiring writer to know anything about who is working behind the scenes at any agency, much less who is moving from one agency to another and when. It was also misguided of the contest judge to tell me that I should put my chapter heading where the title of a short story should be — a common judge’s misconception, by the way, since those with the publication credentials to be literary judges are more often successful short story writers than novelists. (And if that last sentence was mystifying to you, run, don’t walk to the discussion earlier in this series on the dos and don’ts of chapter openings.)

But do you know what would have been even more absurd and misguided? My automatically assuming that these barkers were right, simply because they were speaking from an apparent position of authority and with vehemence.

Contrary to popular opinion, being right and sounding insistent have no necessary relationship to each other. Had I automatically followed their advice without double-checking its soundness, I simply would have been compounding their interpretive missteps. (And my current agent would have been pretty annoyed with me about my chapter headings, because as it happens, I was already constructing them in the manner my agency prefers.)

I’m bringing this up not because it is integral to understanding today’s foray into the complexities of formatting — it isn’t, especially — but to reiterate the importance of not simply adopting every formatting and writing tip you hear. Look those gift horses very closely in the mouth before you ride any of ‘em home.

Yes, even the ones grazing in my pasture. Many a soi-disant writing guru has ultimately proven to be factually wrong, and when that happens, it’s not the guru that gets hurt; it’s the aspiring writers who blithely follow his advice because it sounds authoritative. Ditto, unfortunately, when aspiring writers misinterpret agents’ pronouncements of their personal preferences as iron-clad rules of the industry.

Remember: when in doubt, the smart thing to do is ask follow-up questions; many an aspiring writer has run afoul of Millicent simply because he didn’t fully understand Rule #10 on an under-explained list of 27.

I hear some of you tittering. Okay, so by my exhaustive standards, practically all of the advice out there is under-explained — but that’s precisely why it’s important not to accept any one interpretation blindly. If an advice-giver can’t (or won’t) answer questions, don’t just get a second opinion (or third or fourth or eighteenth); keep asking until you find an explanation that makes sense to you.

Isn’t that a better use of your energies than feeling crushed because some yahoo contest judge barked at you? Or fighting with an agent who cares enough about her personal hatred of italics to tweet about it every other month?

Personally, I love it when readers post questions; it helps everyone learn. For instance, here’s a terrific formatting question inveterate commenter Dave posted some time back:

While I have your attention, it seems that some time ago you were going to mention something about manuscript format. To be exact, I think you were going to tell us how to format longer passages that a character is voicing or reading, those that in published form are often printed with wider margins, in italics, or even with a different font. As a more concrete example, I’m thinking of a letter the protagonist might receive that is presented to the reader in its entirety.

The short answer is, as it so often is in this game, it depends.

Upon what, you ask? Well, upon the length of the letter one wants to include, for one thing. Also, if we want to get technical about it (and the masses cry, We do! We do!), it depends upon whether the manuscript in question is an academic work or not — or is a nonfiction work of the type often produced by academics.

That last declaration left some of you scratching your heads, didn’t it? And like sensible writers, you formulate a follow-up question: “Why on earth would it make a difference whether a professor — or someone else who aspired to that level of expertise — wrote the darned thing? Standard format is standard format, isn’t it?”

Well, it is and it isn’t. Long-time readers, chant it with me now: what is proper in a book manuscript is not necessarily what’s proper in a short story manuscript; what’s expected in a book proposal is not precisely what’s expected in a novel submission; contests often have specific rules that run contrary to the prevailing rules of standard format. And as we have so often discussed, if an individual agent or editor publicly expresses a personal preference, anyone who submits to him should honor it. It’s the writer’s responsibility to check what’s appropriate for the submission at hand.

In other words, sometimes a skirt is just a skirt. And maybe the guy in seat 27D’s wife actually doesn’t understand him. Exceptions do exist.

As much as aspiring writers would love it if all written materials were subject to the same standards, assuming that any writing, anywhere, anytime should be formatted identically, or that any stack of papers called a manuscript will look the same, is simply wishful thinking. True, life would be a whole lot easier for writers everywhere if that particular wish came true, but in case you hadn’t yet noticed, the publishing world isn’t really set up with an eye to making things more convenient for those just breaking into the biz.

So how might a scholar handle this problem? A university press — or college professor reading a thesis, for that matter — would expect any quotation longer than 3 lines of text to be offset, devoid of quotation marks, and single-spaced, provided that the quote in question is not longer than a page; quotes less than three full lines long are simply placed within quotation marks. Offsetting, for the benefit of those intrepid readers who did not automatically skip the rest of this paragraph immediately after the words university press, is achieved by skipping a line, then indenting the quoted material five spaces (or half an inch, using Word’s standard tabs) on both the left and right margins. After the quote comes another blank line, then the text resumes normally.

In practice, then, a page featuring quotations in an academic manuscript might look a little something like this:

academic example

Why do scholars mark quotes from other works so VERY well? That way, there can be absolutely no question about when a professor is borrowing material from somebody else’s published or unpublished work. (There tends to be a lot of unpublished work floating around the average university at any given time, after all.)

In a book proposal or nonfiction manuscript that isn’t a memoir, it’s perfectly permissible to present long quotes tend to be in this manner — although in non-academic nonfiction, the quote would be double-spaced. It’s clear, it’s direct, and most important of all, Millicents who work for NF-representing agents will get it. (Although most ultimately published memoirs begin life as book proposals, at least in the U.S., memoir manuscripts follow the formatting conventions of novels. Hey, I don’t make the rules; I just tell you about ‘em.)

“That’s all very well and good,” enough of you to get together and raise a barn are probably muttering, “but this doesn’t really address Dave’s question, does it? You’ve told us that a letter in a novel or memoir manuscript should not be treated like a quote one academic lifted from another and stuffed wholesale into her dissertation, but you don’t tell us how it should be handled. And how about showing us a practical example of that double-spaced offset quote you mentioned above?”

Don’t worry: a concrete NF example follows below. (Hey, I wasn’t kidding about the length of this post!) On the other front, patience, my friends, patience — because, again, it depends.

If the letter in question is short (or the excerpt being reproduced in the narrative is), there’s no need to treat it as anything but a regular old quote, like any other in the novel:

novel-letter-example1

Perfectly obvious what’s going on here, isn’t it? It doesn’t require special formatting for the reader to understand that this is an excerpt from a letter.

For short letters — say, under a page — some writers prefer to use italics (probably because, as Dave pointed out, they’ve seen them used that way in published books), but frankly, I wouldn’t recommend it in a novel or a memoir manuscript; it implies an ignorance of the fact that the editor, not the author, is always the one who makes decisions about how text will appear in a published version.

You don’t want to induce barking on the subject, do you?

However, since some of you are undoubtedly not going to listen to me on this one, here is how to use italics properly in this context:

novel-letter-example2

I sense some of you shaking your heads. “But Anne,” epistle-lovers everywhere cry in protest, “that doesn’t LOOK like a letter. I like a letter to look like a letter on the page; that’s part of its charm. So how do I convey that without seeming as though I’m usurping editorial authority?”

I had a feeling I would be hearing from you folks: there’s no shortage of writers who feel very strongly that every single syllable of every note passed between characters must be reproduced faithfully and its entirety in the text, as if the average reader had never seen a letter before and thus could not even begin to imagine what one might look like.

Frankly, it’s seldom actually necessary to a plot to include the parts of a letter that would be hard to squeeze within the strictures of standard format: the letterhead, if any; the date; the salutation; the signature. Within the context of a novel (or memoir), some or all of these are often self-evident — honestly, if the heroine is addressing her long-lost lover by, say, his given name and signs with her own, what additional insight could even the most imaginative reader derive from reproducing those salutations and signatures for each and every letter they right? Or even just one?

Even if she habitually opened with, “Dear Snotnose,” and signed off with, “Your affectionate bedbug,” that would only be character-revealing the first time she did it, right?

But you head-shakers are not convinced by that, are you? And I’m not going to be able to blandish you into believing that the 15-page letter starting on pg. 82 might work better simply broken off into its own chapter entitled The Letter, am I? (A fabulous solution with very long letters, by the way.)

Okay, here are the two acceptable ways of formatting a letter like a letter in a manuscript — which, not entirely coincidentally, will also work beautifully for letters that go on for pages and pages. First, unsurprisingly, it may be presented like dialogue, within quotes:

novel-letter-example-long

As with any other multi-paragraph quote, quotation marks do not appear at the end of a paragraph if the opening of the next paragraph is still part of the letter. They do, however, show up at the beginning of each paragraph within the letter, to alert the reader that this is not normal text.

The other option — and this will work with long quotes in nonfiction as well — is to offset the letter text, as one would with a long quote in an academic work. In a non-academic manuscript, however, the offset quote should be double-spaced, like the rest of the text:

novel-letter-example-long2

See? I told you that I’d give you a practical example.

Although this format does work well for long quotes, I’m not a huge fan for letters in fiction or memoir, I must admit. To my eye, it’s not as distinctive as the first option, and there’s always the off chance that a rapidly-skimming reader (like, say, Millicent) might not realize that the salutation is the opening of an offset section.

Don’t laugh; it happens, and not for reasons that necessarily reflect negatively upon the average Millicent’s intelligence. She’s got hundreds of pages to get through in any given day, and skimming eyes can miss details. Don’t fall into the extremely common aspiring writer’s trap of believing that every reader will read — and more importantly, absorb — every single syllable on every page of your entire manuscript.

Sometimes, being obvious is a really, really good idea, especially in a situation where a part of the text is deliberately in a different voice than the rest of the narrative, as is almost always the case with a letter. Bear in mind that the goal here is not to reproduce the letter exactly as it appeared in the story, or as you would like to see it in the published book — it’s to make it absolutely clear when the text is an excerpt from a letter and when it is not.

Like academic publishers, Millicents don’t like to leave such things open for interpretation; it tends to make her bark-prone. Don’t make her guess where a letter — or any other long quote — begins or ends.

That last format would also work for a diary entry — and that’s fortuitous, as it happens, because intrepid commenter Icy was asking about how to format a diary entry just the other day. Again, though, if all the reader needs to know could be summed up in a few short sentences, why not quote the diary entry within the regular text, just as you would an excerpt from a letter?

“But Anne!” diary-lovers exclaim. “I like to see entire diary entries in novels or memoirs! Even if some of the material in the entry is off-topic or even a trifle dull, that just adds to the sense of realism!”

Okay, okay — I know an idée fixe when I hear one; I’m not even going to try to talk you out of that one. (Except to remind you: Millicent’s threshold of boredom is quite a bit lower than the average reader’s. So’s Mehitabel’s; edit accordingly.) Let’s take a gander at all four types of diary entry format on the manuscript page.

Yes, I did indeed say four — because, again, it depends on the type of manuscript in which the diary entry appears. In a scholarly work, it would look like this:

academic diary entry

That’s not a tremendous surprise, right? In a nonfiction book on the subject not aimed at the academic market, however, Nellie’s diary would look like this on the page:

NF diary entry 1

No chance of Millicent’s not spotting the difference between the academic version and the standard format version, is there? To her eye, only the latter is formatted for professional consideration.

If the nonfiction writer preferred not to introduce the date of the entry in the paragraph preceding the diary entry, she could use a NF convention we discussed last week, the subheading. For many writers, there’s a distinct advantage to presenting a diary entry this way: a subheading, the entry would more closely resemble the way a reader might find it in a published book:

NF diary entry b

As you may see, this format takes up more room on the page — not always an inconsiderable matter, to a writer who is trying to edit for length. As with a letter, the more of the formal elements the writer chooses to include, the more space it will take. (Which often begs the question: is verisimilitude it worth taking up an extra few lines of text in a manuscript that’s already a bit on the long side? If so, a less literal rendering of frequent letters and diary entries can be a quick, easy way to reclaim a page or two of lines over the course of an entire manuscript.)

For fiction or memoir, a similar format should be used for diary entries longer than a few lines but less than a couple of pages long — unless several diary entries appear back-to-back. (But of that, more below.) A novelist or memoirist faces a structural problem: it can be considerably harder in fiction to work the entry’s date into the preceding text (although many a fine writer has managed it with such sterling phrases as The minute volume trembled in Gerald’s hand. On May 24, 1910, his mother had written:), so the subheading is a popular choice for indicating the date.

As with other subheadings in fiction, the date should not be in boldface. Let’s take a peek at what the resultant short diary entry would look like on the page.

diary fiction 1

Still clear what is and is not diary entry, isn’t it? By offsetting the text, even a swiftly-skimming Millicent would find it easy to figure out where Nellie’s words end and Gerald’s thoughts begin.

But how, you may well be wondering, would a writer present several short diary entries in a row? If the diary did not go on for more than a couple of pages, all that would be necessary would be to insert a section break between each.

In other words, by skipping a line between ‘em. Like so:

diary fiction 2

If a series of diary entries goes on for pages at a time, however, offsetting them makes less sense; the point of offsetting is, after all, to make a clear distinction between the offset text and the regular text. After the third or fourth page of offsetting in a row, a skimming Millicent (or, more disastrous, an agent flipping forward in the manuscript) might leap to the incorrect conclusion that the margins just aren’t consistent in this manuscript.

May I suggest an elegant alternative, one that would side-step the possibility of this type of misinterpretation entirely? Consider devoting an entire chapter to them, titling that chapter something descriptive and unprovocative like Nellie’s Diary, and formatting all of the entries as regular text with subheadings.

Curious about what that might look like? You’re in luck; here are the first two pages of Chapter Eight:
diary chapter 1

diary chapter 2

Lovely and clear, isn’t it? It’s also, in case those of you who are trying to shorten your manuscripts happen to be interested, the most space-efficient means of presenting these diary entries on the page. What a difference a half an inch of margin on either side makes, eh?

Oh, dear: I can’t justify saying anything more on the subject, and there are still twenty minutes of the flight to go. Maybe if I surreptitiously slip my paperback out of my computer bag, I can have it in front of my face before the misunderstood husband next to me notices I’ve turned off my computer.

Oh, the places I go. Keep up the good work!

The mysteriously mysterious strictures of standard format, part IX: and then there are the rules that are sort of bendy sometimes

February 23rd, 2010

ice dancers

I’m posting a trifle later than usual tonight, campers, resulting in more of a Tuesday morning post than my planned Monday evening billet-doux to standard format for manuscripts. I blame the Olympics; does the coverage ever stop? Just when I manage to tear my weary eyes away from ice dancing, three hours of curling magically appear after midnight. It’s as if somebody in the programming department said, “You know what I’d really like to do this year? Schedule seven-hour blocks of competition in events where the athletes wear jewelry on ice.”

Oh, you may laugh, but have you taken a gander at the wrists, earlobes, and/or necks of the women curlers over the last few days? My eyes may be bleary from overuse, but I could have sworn that the U.K.’s wunderkind was sporting a charm bracelet today. On her throwing hand.

Enough frivolity. Back to business.

A few days ago, I introduced something that Millicent the agency screener just loves to see, a properly-formatted first page of a manuscript. It looked, if you will recall, a little something like this:

This is also, in case you had been wondering, what the opening of each subsequent chapter should look like as well: on a fresh page, 12 single lines (or 6 double-spaced) from the top. (For those of you who do not know how to insert a hard page break into a Word document, it’s located under the INSERT menu. Select BREAK, then PAGE BREAK.)

Not certain what that might look like in practice? Okay, here’s an example I have ready to hand: the first page of the sixth chapter of my memoir might conceivably look like this:

I said might, because actually, I’m not a big fan of chapters named Chapter Six, even if they happen to be the sixth chapter in the manuscript. It’s sort of like dubbing a suburban street lined with elm trees Elm Street: there’s nothing inherently wrong with a straightforward descriptive title, of course, but you must admit, it’s not precisely going to come as a shock to many readers when Chapter Six appears immediately after Chapter Five.

All of which is a rather heavy-handed lead-in (inevitable, perhaps, after having spent so many hours watching curling) to a question I’m sure many title-namers out there have been harboring: how should a titled chapter be formatted? Specifically, if a chapter has a title, should it also be numbered?

In a word, yes. The chapter title appears, centered, on the first double-spaced line under the chapter number, also centered.

As, indeed, we’ve already seen in today’s first example. But in furtherance of my ongoing mission to place so many examples of correctly-formatted manuscript pages in front of your weary eyes that you’ll start automatically recoiling from pages in published books, muttering, “Well, that wouldn’t work in a manuscript submission, let’s take a gander at another one:

Actually, I had an ulterior motive in showing you that last example: in comparing it to the example just before it, do you notice anything about the amount of space between the chapter number and the beginning of the text?

If you immediately shot your hand into the air, exclaiming, “By gum, Anne, the area between the two appears identical! You’ve simply placed the chapter title within it, you clever lady,” award yourself 1700 Brownie points. (Or a bronze medal — there seem to be an awful lot of them lying around these days.) Regardless of whether a chapter’s opening page contains a chapter designation, a title, or both, the text begins the same distance from the top of the page.

The same logic would apply, of course, to any other section-breaking information you might care to include at the beginning of a chapter — alerting the reader to a break between Part I and Part II of a book, for instance. While we’re at it, let’s take a look at that in practice: if Chapter 6 were the beginning of Part II of the book (it isn’t, but we aim to please here at Author! Author!), I would have formatted it thus:

Starting to get the hang of this?

Not yet completely comfortable? Okay, let’s try inserting another common piece of introductory information: identifying a narrator-du-chapter in a multiple point-of-view novel.

If the switch comes at the beginning of a chapter, it couldn’t be easier: it’s simply another reader-signal that belongs above the pre-text white space, right? To see this principle in action, let’s pretend our ongoing example is fiction (which it isn’t; my middle school honestly was pelted with migratory spiders) and place the narrator’s name in the traditional spot:

a-memoir-title-with-narrator-name

That’s the way one would handle the matter in a manuscript like, say, Barbara Kingsolver’s THE POISONWOOD BIBLE, where the narrator changes with the chapter. If there were also a chapter title (perhaps not advisable in this case, as there’s already significant information at the top of that page for the reader to absorb), it would go between the chapter heading and the narrator identifier.

I would show you an example of that, but it’s late; there’s curling on, and I’m positive that you can extrapolate.

You’re thinking that there must be an easier way to format the first page of a chapter than to memorize the way it should look and reproduce it from scratch each time, aren’t you? You’re not alone, if so; most seasoned authors probably wouldn’t appreciate my revealing a working secret, but pretty much everyone worries that someday her will forget to hit return one of the necessary times, so that Chapter 5 will begin — gasp! — ten lines from the top, while Chapter 1-4 and 6 on will begin twelve lines down.

I know: gives you the willies even to contemplate how Millicent might react to that level of formatting inconsistency, doesn’t it? Double-check each and every chapter opening before you submit; trust me, you’ll be happier in the long run.

Ooh — that was an unpopular suggestion, wasn’t it? Fully a third of you have your hands waving impatiently in the air. “That’s an absurdly time-consuming suggestion, Anne,” the irate third huff. “Oh, I understand that the chapter number or title needs to appear at the top of the first page and each subsequent chapter; I’m perfectly happy to leave five double-spaced blank lines between it and the first line of text, so the first paragraph starts six lines down. But surely there’s an easier way to do this — a template or something? Perhaps Word has some sort of default setting I can employ so I need never worry about the issue again as long as I live?”

Standard format templates do exist, now that you mention it, but frankly, Word is already equipped with two perfectly dandy features for reproducing formatting exactly in more than one place in a document: COPY and PASTE.

The easiest way to make sure from the outset each chapter opening is identical is to create your own template. It’s very simple to do: just copy from “Chapter One” down through the first line of text, then paste it on the first page of chapter 2, 3, etc. Once the format is in place, it’s a snap to fill in the information appropriate to the new chapter.

Easy as the proverbial pie, right?

Oh, dear — now another group of you have raised your hands. Yes? “But Anne,” exclaim those of you who favor switching narrator — or place, or time — more often than once per chapter, “we are, as we believe the tag line identifying us as speakers just mentioned, advocates of those nifty mid-chapter signposts that we see all the time in published books, boldfaced notifications that the time, place, or speaker has just changed. How would I format that in a manuscript?”

You’re basically talking about incorporating subheadings into a novel, right? Or at least what would be a subheading in a nonfiction manuscript: a section break followed by a new title.

I’m fully prepared to answer this question, of course, if only to show all of you nonfiction writers out there what your subheadings should look like. Before I do, however, I’d like to ask fiction writers interested in adopting this strategy a quick question: are you absolutely positive that you want to do that?

That’s not an entirely flippant question, you know. There are plenty of Millicents out there who have been trained by old-fashioned agents — and even more editorial assistants who work for old-fashioned editors. And that’s important to know, because even in an age when mid-chapter subheadings aren’t all that uncommon in published books, there are still plenty of professional readers whose knee-jerk response to seeing ‘em is invariably, “What is this, a magazine article? In my day, fiction writers used language to indicate a change in time or place, rather than simply slapping down a subheading announcing it; if they wanted to indicate a change of point of view, they would either start a new chapter, find a graceful way to introduce the shift into the text, or have the narrative voice change so markedly that the shift would be immistakable! O tempore! O mores!

I just mention.

To pros of this ilk, the practice of titling a section, or even a chapter, with clear indicators of time, place, or speaker will always seem to be indicative of a show, don’t tell problem. And you have to admit, they sort of have a point: novelists have been indicating changes of time and space by statements such as The next day, back at the ranch… ever since the first writer put pen to paper, right?

As a result, fiction readers expect to see such orienting details emerge within the course of the narrative, rather than on top of it. Most of the time, this information isn’t all that hard to work into a narrative — and if a novelist is looking to please a tradition-hugging agent or editor, that’s probably a better strategy to embrace, at least at the submission stage. As with any other authorial preference for how a published book should look, you can always try to negotiate an editorial change of heart after a publisher acquires your novel.

At least if you don’t happen to write in a book category that routinely uses such subheadings. If recent releases in your book category are crammed with the things, don’t worry your pretty little head about editorial reaction to ‘em. An editor — or agent, Millicent, or contest judge — who routinely handles books in that category may be trusted to realize that you’re simply embracing the norms of your genre.

Millicents tend to approve of that. It shows that the submitter has taken the time to become conversant with what’s being published these days in the category within which he has chosen to write.

Which is to say: these days, plenty of very good fiction writers prefer to alert the reader to vital shifts with titles and subheadings. And nonfiction writers have been using them for decades; in fact, they’re more or less required in a book proposal. (Of those, more follows later in this series, I promise.) I just didn’t want any of you to be shocked if the agent of your dreams sniffs in the early days after signing you, “Mind taking out these subheadings? Seven of the editors to whom I’m planning to submit this hate them, and I’d rather be spared yet another lecture on the pernicious influence of newspapers and magazine formatting upon modern literature, okay?”

All that being said — and now that I’ve completely unnerved those of you who are considering submitting manuscripts with subheadings — you do need to know how to do it properly.

It’s quite straightforward, actually: a subheading is just a section break followed by a left-justified title. The text follows on the next double-spaced line.

Want to see that in action? Okay. Just to annoy traditionalists who draw a sharp distinction between fiction and nonfiction writing, let’s take a peek at a nonfiction page by a well-respected novelist:

Wharton subheading example

That caused some weary eyes to pop wide open, didn’t it? “But Anne!” the sharper-eyed exclaim, “that subheading is in BOLDFACE! Didn’t the rules of standard format specifically tell me never, under any circumstances, to boldface anything in my manuscript?”

Well caught, sharp-eyed ones: boldfacing the subheading does indeed violate that particular stricture of standard format. However, since nonfiction manuscripts and proposals have been routinely boldfacing subheadings (and only subheadings) for over a decade now — those crotchety old-fashioned editors are partially right about the creeping influence of article practices into the book world, you know — I thought that you should know about it.

It’s definitely not required, though; Millicent is unlikely to scowl at a nonfiction submission that doesn’t bold its subheadings. Like font choice, you make your decision, you take your chances.

In a fiction submission, though, I definitely wouldn’t advise it; those traditionalists I was talking about lurk in much, much higher concentrations on the fiction side of the industry, after all. Here’s the same page, formatted as fiction — and since we’re already talking about exceptions to the rules, let’s make this example a trifle more instructive by including a date and time in the subheading:

Wharton example2

Unsure why I used numerals in the subheading, rather than writing out all of the numbers under a hundred, as standard format usually requires? Full dates, as well as specific times, are rendered in numeric form in manuscripts. Thus, 12:45 a.m. on November 3, 1842 is correct; twelve forty-five a.m. on November three, eighteen hundred and forty-two is not. (It would, however, be perfectly permissible to include quarter to one in the afternoon on November third.)

Everybody clear on that? Now would be a dandy time to raise your hand, if not. Or perhaps engage in some ice dancing; I like watching that.

I have quite a bit more to say on the subject of first pages of chapters, but I’ve just noticed the clock: I seem to have written straight through the curling match! If only I had reason to believe a similar match would be televised in the wee hours of tomorrow night…oh, wait; one is.

Who could have predicted that, eh? Keep up the good work!

The mysteriously mysterious strictures of standard format, part VII: where you stand depends on where you sit. Or read, as the case may be.

February 19th, 2010

sagrada familia ceiling3

We begin today with a pop quiz, inspired by sharp-eyed reader Jinnayah’s comment on yesterday’s post. Quick, tell me: did I take the photo above while looking down into an abyss, sideways into an alcove, or up at an impossibly high ceiling?

Hard to tell which way is up, isn’t it? (But here’s a hint: the purple stuff is flying dust.) Without some orienting landmarks, it’s difficult even to know for sure what you’re looking at, or from what direction.

That’s more or less the same problem the average aspiring writer faces when looking at her own first manuscript or book proposal with an eye to figuring out whether it is formatted correctly, right? Let’s face it, very, very few as-yet-to-be-published writers have ever seen a professional manuscript up close and personal; still fewer have had the opportunity to glance through a professional book proposal. Oh, there’s plenty of advice out there on how it should be done, of course, but as many of you have no doubt noted with chagrin, sources differ.

So how on earth is someone new to the game supposed to figure out which end of the manuscript is up, figuratively speaking?

The trick lies in remembering that the principles governing manuscript formatting are practical and historical, not aesthetic. Thus, while two-inch margins and a cursive typeface may strike a writer as the perfect expressive extension of the spirit of his novel, to someone who reads manuscripts for a living, they’re just puzzling. And distracting.

Where you stand, in other words, depends on where you sit. From where Millicent is sitting, deviation from standard format demonstrates a lack of knowledge about how the industry works, not creativity. She has good reason to feel that way: because professional manuscripts and book proposals are formatted in a particular way, she knows that her boss, the agent of your dreams, would have a hard time convincing an editor at a major publishing house to read even the first page of an unprofessional formatted manuscript.

Which brings be back to where we left off last time, right? For the past couple of posts, we’ve been engaging in compare-and-contrast exercises, showing common examples of title pages and fine-tuning your binoculars so you might see how our old friend Millie — or her boss, or an editor, or a contest judge — might view them. As I sincerely hope those of you who read the post can attest, it was pretty obvious that the professionally-formatted title page won the beauty contest hands-down. Or, if the bulk of you aren’t yet willing to attest to that, may I at least hope that everyone is now aware that as far as presentation goes, where you stand depends upon where you sit?

Case in point: a choice as small as a typeface can make an astonishingly great difference to how professional your work looks to the pros. That comes as something of a surprise to most aspiring writers — who, not entirely surprisingly, tend to regard that particular decision as a purely aesthetic one. “Why,” they ask, and not unreasonably, “should it even matter to Millicent? Good writing’s good writing, isn’t it?”

Well, yes and no. Yes, good writing is a thing of beauty and a joy forever. No, insofar as good writing tends to have less impact on the average Millicent when it’s presented in an unusual typeface.

Yes, really. To see why, let’s once again start at the top of the submission packet, taking a gander at the same title page in three different typefaces. Here it is in 12-point Times New Roman, one of the two preferred typefaces:

Austen title good

That’s what anyone sitting in Millicent’s seat would expect to see. Now let’s look at exactly the same information, assuming that Aunt Jane favored 12-point Helvetica:

Austen title helvetica

The letters appear quite a bit bigger, don’t they? Not enough so to appear to be, say, 14-point font, but large enough to make Millicent wonder whether the word count is accurate. (Estimated word count does, after all, vary by typeface: Times New Roman is estimated at 250 words/page, Courier at 200. More on that below.) And do you really want her speculating about your credibility before the first page of your manuscript?

So if we seat ourselves in Millicent’s office chair, we can see that Aunt Jane’s choice of Helvetica, while not a deal-breaker, does not necessarily present her manuscript to its best advantage. And now you want to see a typeface that might be a deal-breaker, don’t you? Happy to oblige.

Austen title brushscript

Can’t really blame Millicent for not wanting to turn the page on that one, can we? Despite containing all of the information that a title page should include, in the right places and in the right order, it’s unprofessional-looking. Not to mention hard to read.

Got Millicent’s perspective firmly imbedded in your mind? Excellent. If you want to switch back to the writer’s point of view, all you have to do is remember that the manuscript that follows even this last title page is SENSE AND SENSIBILITY.

The moral: even the best writing may be placed at a competitive disadvantage by unprofessional presentation.

I assume that all of that clanking is a thousand writers’ hackles being raised. “But Anne,” outraged voices thunder “aren’t you assuming that Millicent’s pretty shallow? Whenever I’ve heard agents and editors asked at conferences or on their websites about whether cosmetic issues can get a manuscript rejected, they often disclaim the notion with scorn. I’ve even heard a few of them say that they don’t care about issues like typeface, spaces after periods and colons, or where the chapter title lies — and that strikes me as significant, as I’ve never, ever heard one say it was okay to let a query letter run longer than a single page. Isn’t it the writing that matters in a submission, ultimately?”

Again, yes and no, hackle-raisers. Yes, the writing matters — but it’s not all that matters.

Naturally, the writing matters most in a submission, with freshness, audience-appropriateness, marketability, and fit with the agent or editor reading it jostling for second place. Equally naturally, and something that I often point out here, individual agents, editors, and even contest judges harbor individual preferences as well and have been known to express them at conferences. Or on their blogs, Twitter feeds, and over drinks at that bar that’s never more than 100 yards from any literary conference in North America.

One person’s pet peeve, however, may not be another’s, and since few aspiring writers of my acquaintance either take the trouble or have the information required to find out the preferences of every agent to whom they are submitting, adhering to standard format minimizes the probability of running afoul of unknown annoyance-triggers. Because, honestly, trying to apply every single one of the expressed opinions floating around out there to your manuscript will drive you 100% nuts. The pet peeves are too often mutually contradictory, for one thing.

Which is to say: if an agent to whom you are submitting asks for something different, for heaven’s sake, give it to her; if, as is almost always the case, you just don’t know, keep the presentation unprovocative and professional so that your writing may shine.

In other words, adhere to the strictures of standard format, rather than assuming, as so many aspiring writers do to their cost, that the writing is the only thing that matters.

Remember, where you stand depends on where you sit. And from both Millicent and the aspiring writer’s perspective, taking the time to present writing professionally is honestly worth it.

Yes, admittedly, one does hear of cases where a kind, literature-loving agent has looked past bizarre formatting in order to see a potential client’s, well, potential, one also hears of isolated cases where a manuscript rife with spelling and grammatical errors gets picked up, or one that has relatively little chance of selling well in the current market. The age of miracles has not entirely passed, apparently.

But — and this is a BIG but — these cases get talked about because they are exceptions, and rare ones at that. 9,999 times out of 10,000, any of these problems will result in, if not instantaneous rejection, then rejection upon Millicent’s lighting upon the next problem in the manuscript.

Those hackles are clacking again, aren’t they? “Okay,” the hackled admit, “I can understand how Millicent would be tempted to skip reading a submission like #3 above, where she’s likely to strain her eyes. I can seen see why she might leap to some negative conclusions about #2, since, as you have mentioned before, she knows that it’s going to be more time-consuming, and thus more costly, to take on a client who needs to be trained how to present her work professionally. But if presentation is so darned important, why don’t aspiring writers hear about it more often at conferences, in articles about submission, or even just in discussions amongst ourselves?”

Excellent question, h-raisers. I can’t say for sure, but I suspect that’s not just because a sane, sensible individual with a reputation to protect is unlikely to stand up in front of 500 eager potential submitters and say, “Look, if you’re planning to submit a grimy photocopy of your book, or insist upon presenting it in 10-point type, or not indenting your paragraphs, just don’t bother to query me.”

Having actually seen a well-meaning agent tell an indignant crowd that he really only took seriously query letters from writers he met at conferences (yes, really; there were many, many witnesses), I can tell you precisely what would happen if some honest soul did take this astounding step: instantly, 500 pens would scrawl on 500 programs, DO NOT QUERY THIS ONE; HE’S MEAN.

Which would rather defeat the agent’s purpose in coming to the conference to recruit new clients, wouldn’t it?

As someone who frequently teaches writing and formatting classes, I can think of another reason that a speaker might want to be careful about such pronouncements: an agent or editor doesn’t have to speak at many conferences (or blog for very long) before recognizing that anything she says about submissions is likely to be repeated with the éclat of a proverb for years to come amongst the writing community.

Seriously, it’s true. I’ve heard offhand comments made from the dais, or even jokes, being debated for hours in conference hallways, particularly if those comments happen to relate to the cosmetic aspects of querying and submission. 5-4 Supreme Court decisions are routinely discussed with less vim and vitriol. Some of Miss Snark’s pronouncements have been more commented upon than St. Paul’s second letter to the Corinthians.

Okay, so that last is a slight exaggeration. My point is, the very notion of from-the-horse’s-mouth rightness carries such a luster that such speakers are constantly in extreme danger of having everything they say quoted back to them as an inflexible rule.

Which is why, I must admit, I occasionally experience qualms about presenting the rules of standard format as inflexible rules. On the pro-regulation side, we are talking, after all, about an industry that both values creativity and considers submitting a book proposal in anything but a black folder dangerously radical. (Yes, really.) On the con side, literally nothing else I talk about here consistently raises as much writerly ire.

The very topic of presentation seems to be emotionally trying for a lot of writers — disproportionately so, from where Millicent is sitting. Tell an aspiring writer that his dialogue is turgid, or his pacing drags, or that he’s left a necessary section out of his book proposal, and most of the time, he’ll be at least curious about why you think so. (If a bit defensive.) Yet suggest to the same writer that he might be better off reformatting his manuscript to include such niceties as paragraph indentation or moving his page number to the slug line, and a good quarter of the time, he’ll look at you as though you’d just kicked his grandmother. Thrice.

Go figure, eh?

Presentation issues definitely do matter — which is, again, not to say that the quality of the writing doesn’t. But — and again, this is a BIG but — as we’ve discussed, rejection decisions are often made on page 1 of a manuscript. Sometimes even within the course of the first paragraph. And if the manuscript is hard to read, due to a funky typeface or odd spacing or just plain poor print quality, it may not be read at all.

While these phenomena are, in fact, quite widely recognized as true, the person who announced them this baldly from the dais at a literary conference would be covered head to foot with flung tomatoes in twenty seconds flat. Metaphorically, at least.

Which is why I’m going to keep saying it until I’m blue in the face and you die of boredom: from the perspective of someone who reads manuscripts for a living, professional formatting is simply the least distracting way a book can possibly be presented. Perversely, adhering to the industry’s cosmetic expectations renders it MORE likely that an agent or editor will concentrate upon the beauty of the writing, not less.

Think about it: they can’t fall in love with your good writing until they read it, can they? So don’t you want to do everything within your power to convince them that your manuscript is the one that deserves more than a cursory glance?

Of course you do; if you didn’t, you would have given up on this series a paragraph into it, right? Instead of thinking of the rigors of standard format as a series of unimportant (or even silly) superficial choices, try regarding them as translating your calling card, a means of catching Millicent’s tired eye and informing her that this is a manuscript that should be taken seriously.

Have I got you sufficiently fired up about superficial manuscript prettiness yet? Grand; let’s get back to the incredibly nit-picky issue of typeface.

As I mentioned earlier in this series, I would highly recommend using either Times, Times New Roman, or Courier typefaces, both on the title page and in the manuscript as well. These are the standards of the industry, and thus the least likely to raise Millicent’s ever-knitted eyebrows. But like some of the other strictures of standard format, there’s a pretty good reason for this one: from where she is sitting, word count estimation is always predicated upon one of these typefaces.

Why is the question of estimating relevant on a title page? Again, we must look to Millicent’s perspective: word counts in book manuscripts are generally estimated, not the actual count; for short stories and articles, use the actual count.

Was that giant gust of wind that just knocked my desk over your collective gasp of astonishment? I’m not entirely surprised; a lot of aspiring writers are confused on this point. “But Anne,” they protest, and who can blame them? “My Word program will simply tell me how many words there are in the document. Since it’s so easy to be entirely accurate, why shouldn’t I be as specific as possible? Or, to put it another way, why would an agent or editor ask for the word count, then expect me to guess?”

Would you throw something at me if I said once again that this is a matter of perspective? From Millicent’s seat, the answer is pretty obvious: industry practices dictate how manuscripts are handled, not the whims of the fine folks at Microsoft. I mean, the Microsofties I know are sterling human beings to a man, but hardly experts on the publishing industry’s requirements. And really, why should they be?

Contrary to popular opinion amongst aspiring writers, just because Word is set up to allow certain things — giving you an exact word count, for instance, or access to 200 typefaces — doesn’t mean that the publishing industry wants writers to do things that way. (And if you doubt that, consider the doubled dash vs. the automatic emdash Word favors.) Word processing programs came into use long, long after standard format for manuscripts, after all; why should agents, editors, and Millicents allow computer programmers to dictate what strikes them as professional?

Perspective, people: which makes more sense, assuming that the word count on your title page will be read by Millicent, or Bill Gates?

I cannot, naturally, speak to Mssr. Gates’ point of view on the subject, but here is why Millicent would care on the estimation front. The Times family is estimated at 250 words/page; Courier at 200. So a 400-page manuscript in Times New Roman is estimated to be roughly 100,000 words if it’s in Times — something Millicent should be able to tell as soon as she claps eyes on the submission’s title page, right? — and 80,000 if it’s in Courier. (If the logic behind that is at all confusing, please see the WORD COUNT category on the archive list at right for further explanation.)

Now, in actual fact, a 400-page manuscript in TNR is probably closer to 115,000 words; as any writer who has compared the estimated word count for her book with the total her word processing program so kindly provides, they tend to differ wildly. But word count, like beauty, is in the eye of the beholder: a novelist whose title page reported, accurately, that her 400-page novel was 115,000 words might well see it rejected out of hand on the grounds that it was too long.

Why? Well, math may not have been Millicent’s best subject (as one might expect, the inmates of agencies tend overwhelmingly English majors), but she can do third-grade multiplication in her head: 115,000 words at 250 words/page would equal a 460-page manuscript. That’s quite a bit longer than editors tend to expect first novels in most genres to be these days; at around 450 pages, binding costs rise significantly.

In other words, next!

Boy, those hackles are getting a workout today, aren’t they? “But Anne, why is Millicent estimating at all? If she wants to know how long it is, why doesn’t she just flip to the last page and check the page number, for heaven’s sake?”

I could give you a long song and dance about how much her wrists hurt from opening all those query envelopes all day, or how her secret midnight e-mail orgies have rendered pinching a torture, but in practice, the answer is far less personal than practical: because the word count is right there on the title page.

Tell me, oh submitters: why on earth should she doubt its accuracy? Unless, say, the title page were in a non-standard typeface like Helvetica, she’s going to assume that an aspiring writer familiar enough with standard format to include the word count on the title page would also know how to estimate it accurately.

I know, I know: from a writerly perspective, that’s kind of a wacky assumption. But her chair boasts a different view than ours.

Besides, how exactly could she manage to turn to page 400 of a manuscript, when her boss requested that the writer send only the first 50, without resorting to some pretty impressive maneuvering through time and space?

I’m aware that I’m running quite long today, but in the interest of clarity, let’s invest another few minutes in turning to the first page of the submission, to see how much of a difference font and typeface make at first glance. Here’s a correctly-formatted page 1 in Times New Roman. Just for giggles, I’m going to use that notorious editor’s nightmare, the opening paragraphs of A TALE OF TWO CITIES:

Pretty spiffy, eh? And definitely not how this opening would appear in a published book, right?

Now let’s take a peek at the same page, also correctly formatted, in Courier. Note how many fewer words per page it allows:

Got both of those firmly imbedded in your brainpan? Good. Now format your first pages that way for the rest of your natural life.

Well, my work here is obviously done.

Just kidding — you want to see why it’s a good idea, don’t you? Okay, take a gander at the SAME first page, not in standard manuscript format. See how many differences you can spot:

Fascinating how just a few small formatting changes can alter the presentation, isn’t it? It’s exactly the same WRITING — but it just doesn’t look as professional. To Millicent, who reads hundreds of pages per day, the differences between the last three examples could not be clearer.

And yet, if we’re going to be honest about it, there were really very few deviations from standard format in the last example. For those of you playing at home, the typeface is Georgia; the chapter title is in the wrong place, and there isn’t a slug line. Also, the page is numbered in the wrong place — the default setting, incidentally, in many word processing programs.

Again, in all probability, none of these infractions against the rules of standard format are serious enough to cause Millicent to toss a submission aside as soon as she notices them. But when poor formatting is combined with literary experimentation — like, say, that paragraph-long first sentence ol’ Charles managed to cough up — which do you think she is going to conclude, that Dickens is a writer who took the time to polish his craft, or that he just doesn’t know what he’s doing?

Don’t tempt her to draw the wrong conclusion. Remember, where a manuscript stands depends upon where the reader sits.

Before any hackles start heading skyward again, I hasten to add: where the submitting writer sits often makes a difference to Millicent’s perception, too. Millicent’s reception of that last example is very likely to be different before Dickens became a household name or after, although once he was established. Unless you happen to be famous, I wouldn’t advise taking the risk.

And if you do happen to be famous, could I interest you in writing a back jacket blurb?

In fairness to Millicent, though, it’s highly unlikely that it would even occur to our Charles to deviate this markedly from standard format, if he already had experience working with an agent or editor. The longer you remain in the business, the more those little things will strike you as just, well, matters of right and wrong. As, fortunately or not, they do Millicent and her ilk.

Come to think of it, that sense of fitness may well be the reason that discussions of formatting tend to become so vitriol-stained: we all like to be right, and after all, propriety is in the eye of the beholder. After all, each of us is most familiar with the view from her own chair.

Pulling back from one’s own perspective can be most helpful. There’s a reason that it’s called the bigger picture, people. In that spirit, let’s take a longer view of the photo above, to situate ourselves:

sagrada familia ceiling

Easier to tell up from down, isn’t it? With a broader perspective, you can see that the green light on the left is coming from a stained-glass window; on the left, there’s a decorative support beam. From a myopic tight shot, we can now tell that this is a picture of a ceiling — as it happens, in the cathedral whose photo graced my last post. (Hey, Jinnayah said she liked the building.)

More show-and-tell follows next time, of course. Keep up the good work!

The barbarians at the gate, the elephant in the room, and other reasons not to set at naught the rules of standard format and punctuation

December 14th, 2009

Hannibal on an elephant

Here’s one more piece of evidence, if you needed it, for the Literary Times, They Are A-changin’ file: THE NEW YORKER has announced that it will not be running its second fiction issue of the year in favor of a “World Changers” special edition. Because it’s not as though any other magazine covers people who affect the world stage.

The magazine will continue to publish individual short fiction pieces weekly, of course. But I doubt that’s going to warm the foreboding chill in the hearts of short story writers everywhere at this policy change at one of the few magazines where their work was still received with open arms.

While I’ve already got you depressed into a stupor, allow me to make a quick foray back into my recent discussion of writerly tricks that send agency screeners’ hackles sky-high: hands up if you noticed the Millicent-baiting submission faux pas I made in the first paragraph. It’s a notorious professional readers’ pet peeve; I’ve seldom met a contest judge who did not complain about how common it is in entries.

Not seeing it? Well, here’s a hint: the second time it occurs within the first sentence of this post, it’s arguably justifiable.

If you immediately shouted, “Hey, Anne, there are a bunch of non-proper nouns that are nonetheless capitalized,” give yourself a gold star for the day. Capitalization for emphasis, much like quotation marks around words no one actually said, tends to rankle professional readers, and for good reason: technically, it’s not correct.

This may seem like a nit-picky concern, since headlines and advertising have dulled all of our senses of the oddity of a word’s being capitalized when it shouldn’t be — not to mention giving us a false sense that a capitalized word is more important than one whose first letter is in lowercase. But since that’s not actually true in English, gratuitous capitalization is simply distracting.

How distracting, you ask? Here’s how Millicent would read that first sentence:

Here’s one more piece of evidence for the Literary Times, They Are A-changin’ file: THE NEW YORKER has announced that it will not be running its second fiction issue of the year in favor of a “World Changers” special edition.

Not a pretty picture, is it? To be fair, all deviations from standard punctuation, grammar, and format tend to leap out at professional readers with this kind of intensity, but as this particular one is literally never necessary, it is more likely to be judged harshly, even to the point of being regarded as a symptom of creeping illiteracy.

It’s just not worth the risk of rejection– particularly in this case, where the joke doesn’t need the capitalization to work. Besides, with all of those words shouting for her attention, which is a Millicent intent upon making it through the stack of manuscripts and/or query letters on her desk more likely to concentrate upon, the underlying meaning of the sentence, or the fact that instead of using clever writing to make the point, the author (in this case, yours truly) simply chose to pretend that the important parts were a title?

I’m sensing some uncomfortable squirming in chairs amongst the capitalization- and quotation mark-lovers out there. “But Anne,” these dramatic souls cry, “I just love emphasis. Are you telling me that Millicent is going to look down her nose at my submission if I emphasize anything on the page?”

No, of course not — although I would be lying to you if I didn’t concede that there are plenty of professional readers out there who do feel pretty strongly that the writing itself, and not the punctuation, should let the reader know what is of paramount importance in a sentence. If a writer can’t convey importance in words, this stripe of Millicent believes, what is he doing writing books? Perhaps interpretive dance would be a more appropriate means of communication.

For every other professional reader, though, there is a recognized means of picking out emphasized words. In standard manuscript format (if you don’t know what that is, or if it’s news to you that such a thing exists, hie ye hence to the HOW TO FORMAT A MANUSCRIPT category on the archive list on the lower right-hand side of this page), the method of choice is italics:

“Hands off.” Artemis’ voice was quiet, yet the undercurrent of menace was clear. “That trout is mine.”

Makes the point, doesn’t it? And while we’re talking about making points, did anyone catch the correct use of another piece of punctuation we often see done wrong in print these days? No? Well, here’s that paragraph again, this time with Millicent’s pet peeve intact:

“Hands off.” Artemis’s voice was quiet, yet the undercurrent of menace was clear. “That trout is mine.”

Notice it that time? So would Millicent, and I assure you, it would set her teeth a-grinding. In English, a possessive apostrophe on a noun that ends in an s does not take a second s afterword.

And no, I have absolutely no idea why so many newspaper editors have decided otherwise in recent years; the strictures of proper grammar have not changed, after all. What has changed, I suspect, is the rise of the use of computerized spellcheckers that cannot tell the difference between Bob Harris’ coat and the Harrises’ family car. Or maybe we’ve all just seen the grammatically bizarre use of apostrophes to create plurals — as far as I know, the only noun in North America for which this is correct is the Oakland A’s, and that only because the mistake is in the actual proper name — that it no longer shocks us.

But trust me on this one: incorrectly used apostrophes, like gratuitously capitalized words, still shock Millicent the agency screener. And Maury the editorial assistant. And Mehitabel the contest judge. So much so that it’s not entirely unheard-of for the shock to kill off a submission or entry’s chances entirely.

Yes, proper grammar can matter that much in a submission. See why I keep urging all of you to read your manuscripts IN THEIR ENTIRETY, IN HARD COPY, and OUT LOUD before send them in?

A few hands have been patiently waving in the air for quite some time now. “But Anne,” these polite questioners ask, rubbing circulation back into their numb arms, “I’ve seen other sources state that italicization is wrong in manuscript submissions. Instead, they recommend underlining. Where do you get off, confusing me by implying that they are wrong?”

Wrong is perhaps too harsh a word for this advice. Seriously outdated and/or not applicable to book manuscripts or proposals would be closer to the mark, because underlining has not been the norm for the book-length submissions since the rise of the personal computer. (Since italics required a special kind of typewriter, underlining was the next-best substitute back when everyone was working with carbon paper.)

Or, in some cases, blithely unaware that magazine publishers and book publishers have different expectations, as short stories are in fact formatted differently from book manuscripts. Yet mysteriously few lists of formatting tips mention that salient fact, tumbling two (or more) sets of rules together indiscriminately.

Long-time readers of this blog, chant it with me now: before applying any set of rules to a manuscript, check very carefully whether those rules are actually appropriate to your type of manuscript at this point in literary history.

Trust me on this one: if you are submitting material to those involved in book publishing in North America, italicize for emphasis (and to indicate non-English words, so Millicent won’t mistake them for misspellings). Underlining will merely make Millicent mutter, “Well, here’s another one who’s stuck in 1950.”

A different set of hands just shot into the air, didn’t they? “But Anne,” these protestors-come-lately point out, “those aren’t the only legitimate uses for italics, are they? I thought that thought was always italicized in manuscripts.”

In a word, no. Thought is sometimes italicized in manuscripts — although, again, it would be remiss of me not to point out that many a Millicent, Maury, and Mehitabel out there feels that a writer gifted enough to deserve assistance into print or a blue ribbon should have the technical skills to be able to let the reader know that thought is occurring without resorting to formatting tricks. As in:

A likely story, Henrietta thought. How dare Frederick treat her like an idiot? For only an idiot would actually believe his absurd claim that he was late for dinner because a band of marauding third-century Huns had slipped loose from the space-time continuum and sacked his homecoming El train.

Still, what was the point of fighting about it? “Well, don’t let it happen again. Wash your hands; your dinner’s getting cold.”

That’s a section of text unlikely to disturb the sensibilities of even the most rejection-happy Millicent. Let’s take a gander at the same excerpt, formatted according to the thought-is-better-italicized school:

A likely story. How dare Frederick treat me like an idiot? For only an idiot would actually believe his absurd claim that he was late for dinner because a band of marauding third-century Huns had slipped loose from the space-time continuum and sacked his homecoming El train. Still, what was the point of fighting about it?

“Well, don’t let it happen again. Wash your hands; your dinner’s getting cold.”

Doesn’t really add much to the scene, does it? En masse, the italics are just kind of distracting — which is precisely why a Millicent who dislikes italicized thought (see tirade about what a talented writer should be able to do with wordplay, above) would automatically judge this passage more harshly.

But if your submission or contest entry happened to land on the desk of a Millicent who thought italicized thought was fine (or who worked for an agent who habitually represented books in genres where italicized thought was common), chances are that the funky type wouldn’t affect her perception of the paragraph at all, as long as the device were applied consistently throughout the submission.

How can an aspiring writer know in advance which kind of Millicent will be screening his submission? Good question; 99% of the time, the writer will have no idea.

Personally, I always advise my clients to err on the safe side, reserving italics for emphasis and foreign words, but a good rule of thumb is to follow the norms for one’s chosen book category — with which, lest we forget, any agent worth his commission is going to expect a marketable client to be intimately familiar. There’s just no substitute for reading up.

Generally speaking, though, the more literary the book category (i.e., the more highly educated its presumed readership), the less likely authors are to italicize thought automatically. Also, context matters: if a shift into italics is likely to jar the reader out of the ongoing action or argument, you might want to think about eschewing it.

Whichever italics route you select, make sure to apply it absolutely consistently — and logically — so it appears to be a deliberate authorial choice. Here’s the same paragraph in a format that would send even the most italics-tolerant Millicent reaching for the form-letter rejection pile:

A likely story, Henrietta thought. How dare Frederick treat me like an idiot? For only an idiot would actually believe his absurd claim that he was late for dinner because a band of marauding third-century Huns had slipped loose from the space-time continuum and sacked his homecoming El train. Still, what was the point of fighting about it? “Well, don’t let it happen again. Wash your hands; your dinner’s getting cold.”

See the problem — or rather the problems? First, if italics = thought in this manuscript,

A likely story, Henrietta thought.

is redundant, isn’t it? Why tell the reader twice that Henrietta is thinking?

Second, since all of the text in this section is presumably going on within Henrietta’s head, why is some of it italicized, and some not? Is the non-italicized sentence an explanatory footnote on what she is thinking?

Or — and this is more likely to be Millicent’s conclusion, I’m afraid — does the author merely not understand the difference between thought, which is often amorphous, and thinking words? If so, does the selectively italicizing writer believe that italicized thought is the same thing as a quote, just not spoken out loud, and different in some way from paraphrased thought? Is all of this fancy formatting extraneous to the story, or some kind of subtle code that the reader is expected to crack? If it’s the latter, is this storyline or argument really worth the effort of cracking it?

See how many question marks a submission or contest entry avoids if it doesn’t embrace the convention of italicizing thought? Wouldn’t you rather that Millicent got swept up into your compelling premise, your engaging plotline, and/or your magnificent writing, instead of worrying her pretty little head with extra-textual issues like this?

No, that isn’t a trick question. It’s a trick situation, of the what-color-am-I-thinking variety. All Millicent wants is for submitters to give her precisely what she wants to see.

If only she, the other Millicents, all of their collective bosses, every single Maury and all of their bosses, and all of the Mehitabels could agree upon what that is. Until they do — and I wouldn’t advise any aspiring writer to hold his breath — the best tactic is to polish one’s manuscript as much as humanly possible and keep submitting until one finds a Millicent who shares one’s idea of what a well-written manuscript is.

Not very inspirational, I know. But much, much more helpful a strategy in the long run than wasting one’s energies trying desperately to discover that mythical single writing formula that everyone currently working in the biz will instantly recognize as brilliant. Or driving oneself crazy, trying to reconcile all of the wildly contradictory writing and submission advice out there.

I can only repeat: learn the norms of your book category, do your homework about standard format, find what makes sense to you, and apply it consistently.

Wow, I really went to town there, didn’t I? I had planned for my point about italics to be merely the opening act for today’s installment on self-editing for pace, but as I see there’s still a great big elephant waiting in the wings, I might as well devote the rest of this post to putting it through its paces.

And what’s the elephant in the room, you ask? Let’s ask the surging masses who have had their hands up since I first mentioned italics: “But Anne,” they shout as one, “I constantly see entire sections of books in italics. I think that looks cool. But if I reproduce that style in my manuscript, will it send Millicent’s internal question-generator into overdrive?”

In a word, yes. In several words, yes, but not in the manner you might think.

Before I explain how and why, let’s make it clear what the surging masses are talking about, shall we? Here’s an example of what lovers of extensive italicized sections typically send across Millicent’s desk:

italicized opening

We’ve all seen this type of opening in published books, right? So what problem could Millicent possibly have with a first page that looked like this?

Problems, actually. In the first place, such an opening is likely to strike her as unprofessional — Millicent knows enough about how publishing works to be aware that few those published books that open with hunks of italicized text would have looked like that at the manuscript stage. The editor, not the author, decides how a book’s text will appear on the printed page.

But that’s not the reason 9 out of 10 Millicents encountering a submission like this will simply skip the italicized part and start reading on line 1 of the normal text. They’ll not read the italics because they know from experience that the story’s not starting there — the bit in italics is probably from another part of the plotline, or in a different voice than the rest of the opening chapter. It might even be a quote from another writer, and thus not particularly likely to give her any help in deciding whether the manuscript in front of her is worth passing on to her boss.

In short, the italicized part might as well not be there. Sorry to be the one to break it to all of you italics-huggers, but presented as it might be in a published book, it’s a waste of page space.

While your hearts are already broken, is this a good time to mention that Mehitabel the contest judge’s reaction to this type of page is likely to be even worse? I once saw an excellent entry actually disqualified because its two different voices were presented on the page differently — one in italics, one in plain text.

Was this outcome the knee-jerk reaction of the kind of italics-hating Mehitabel I mentioned above? No, because I happened to be the judge in question, and I don’t particularly mind italics, as long as they are used correctly. I had no choice, you see: the contest’s rules forbade boldfacing or italics.

That’s not all that unusual, you know. Most serious literary contests have very strict formatting rules; quadruple-check typeface requirements before entering.

So how would a savvy submitter present an opening like this in a manuscript or contest entry? By assuming that any professional reader would be intelligent enough to figure out the two different timeframes without the visual cue of italicization. Happily, standard format has a perfectly good tool for alerting a professional reader to a section break, the skipped line:

italicized opening 2

Not all that confusing, is it? The skipped double-spaced line makes it perfectly clear that the second paragraph is not a continuation of the first, but the beginning of a new section.

The moral of the story: italics tend to be radically overused in submissions. Try giving ‘em a rest, and relying instead upon your good writing and the simple tools provided by standard format to save the reader from confusion.

Next time, I’ll harder to stick to our ongoing topic, I promise. Keep up the good work!

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