Before you send out that query, will you do something for me? Please? Or do I need to call out the kraken?

As those of you who have been hanging out here at Author! Author! for a while are, I hope, already aware, I’m no fan of one-size-fits all querying advice. Or generic writing rules allegedly applicable to all writing everywhere, for that matter. While there are indeed some standard expectations hovering above the querying process — keep it to a single page; be polite; include your contact information; tell the nice agent what kind of book it is, and so forth — I have for seven years now been a tireless advocate of the notion that there’s no such thing as a query that will appeal to every agent, every time.

Certainly not one that will withstand mass mass-mailing to every agent in Christendom with no more fine-tuning between strikings of the SEND key than a change in the salutation from Dear Mr. Representativeson to Dear Ms. Choosemenow. Yet as someone who regularly blogs about querying, teaches classes on it, and offers one-on-one consultation to writers trying to improve their querying chances, I regularly encounter would-be queriers absolutely outraged at the mere suggestion that learning enough about an agent’s sales record and client list to be able to personalize the missive might conceivably be more effective than simply sending the same thing to everyone.

The personalized route is demonstrably more effective, incidentally, but try telling that to an eager would-be author determined to send out 200 queries within the next week and a half. There’s no one so sure of what he is doing than someone that’s learned only the bare minimum requirements for a query and thinks that any old agent will do.

Also not true, by the way: agents specialize by fiction vs. nonfiction, book category, and often by writing style or narrative worldview as well. Narrowing their sales focus enables them to pitch their existing clients’ work more effectively to their already-established network of editorial connections.

But try explaining that to a determined writer who’s promised herself, her kith and kin, and the New Year’s Resolution Fairy that she’s going to land an agent for her novel, darn it, before Easter or perish of exhaustion in the attempt. No matter how gently those of us who handle manuscripts for a living break the news that in practice, there’s no query easier for Millicent to reject than one for even the best-written book in a category her boss simply does not represent, she’ll cling to the belief that while there’s a stone left unturned, she hasn’t yet given it her best shot.

I have also not been particular quiet about my belief that, contrary to online popular opinion, it does not make either creative or strategic sense to approach people looking for original writing and innovative ideas by lifting a prefab query template, plugging your book’s information into it as if it were a Mad Lib, and merrily send the result to the agent of your dreams. Usually, all that achieves is causing Millicent the agency screener’s eyes to glaze over, because, let’s face it, the 712th reading of a stock phrase like my novel is complete at XX,XXX words is no more likely to strike anyone as startlingly beautiful writing than the 12,453rd.

But try explaining that to someone cranking out Query No. 84 out of a projected 217. “But I saw it in an example online!” these well-intentioned souls will shout, wiping the sweat from their eyes as they lick the next envelope — or, even more often, pound the SEND key yet again. “If it didn’t work, why would it be posted to help people like me?”

Oh, where do I even start with that one? Perhaps by keeping it simple: despite the apparently astonishingly pervasive belief that all of the writing/querying/submission advice online is equally credible, it isn’t. Furthermore, there’s no Ambrosia, the Good Agent or Euphemia, the Good Editor floating over the ether, whacking incorrect or, even more common, insufficiently explained online guidance with their magic wands, transforming misguided self-described words of wisdom into something actually useful.

Believe it or not, the ideas put forth in that last paragraph reliably generate controversy in querying classes, in the comment section of post on querying, and, indeed, in pretty much any writers’ conference in North America. Which is funny, because often, the very aspiring writers most vehement about a particular theory on querying success tend to be those most irritated by the diversity of opinion they’ve turned up online. It’s hard to blame them, really: if you want to hear fifteen different views on querying, each presenting itself as the authoritative last word, all you have to do is traipse into a class, conference, or online forum and ask to be told what to do.

I accept all that, after all these years. That’s why I always provide such extensive explanations for any querying — or submission, or writing, or editing — strategy I urge you to embrace: as an established blogger, I’ve learned from experience that savvy writers new to the game are often juggling conflicting advice from multiple sources. I would never dream of asking smart people to take my advice just because I say so.

It may come as a surprise, then, that today, I’m going to give you some querying advice that I do in fact expect everyone within the sound of my fingertips tapping on my keyboard to take as much to heart as if Ambrosia, Euphemia, and the New Year’s Resolution Fairy all appeared above your writing desk, chanting it in three-part harmony: never, under any circumstances, send out a query letter without having both spell-checked and proofread it.

I hear some of you chuckling, thinking it would never occur to you to hit SEND or pop a query in the mail without double-, triple-, and quadruple-checking that it was free of typos and grammatical errors. Would you still think it was safe to shrug off this rule if I added and you should do this every time, even if you’re sending out essentially the same query letter ?

Ah, you’ve stopped laughing now, haven’t you? At some point in his checkered career, virtually every aspiring writer has just churned out two or more query letters that closely resembled each other. With the entirely predictable result that the Millicent working for agent Sharpeye McNitpicker at Literary Giants Literary Management has frequently opened an envelope to find an opening like this:

Selectivity Exclusiveberg
Seldompicksupanewclient & Jones Literary Agency
1234 Fifth Avenue
New York, NY 10000

Dear Mr. Exclusiveberg:

Well might you gasp, but honestly, when you’re mailing off a lot of queries all at once, it’s pretty easy to shove one into the wrong envelope. And, lest those of you planning to query via e-mail be feeling smug, it’s even easier to copy an earlier query and forget to change the salutation. Imagine Sharpeye’s Millicent’s facial expression upon finding this in her inbox:

Dear Mr. Exclusiveberg,

Since you so ably represented Rookie T. Neophyte’s MY FIRST NOVEL, I am hoping you will be interested in my mainstream novel…

It wouldn’t take the proverbial rocket scientist to figure out what happened here — clearly, our querier had just sent off a query to the excellent Mr. Exclusiveberg. Millicent would realize that, of course. Think about it, though: if you were Sharpeye’s loyal screener, wouldn’t you be just a trifle annoyed at this querier’s lack of attention to detail? Wouldn’t you be inclined to leap to the conclusion that a writer this overwhelmed by the querying process, however understandably, would also feel flummoxed by the often-intimidating submission process? Or the sales process, or the publication process? Wouldn’t you be likely to suspect that this querier might be just a trifle more time-consuming for your boss to represent than someone who took the time to make sure the right query went to the right agent?

And while I’m asking rhetorical questions about your feelings about a job you don’t currently have, wouldn’t you also feel the urge to hit DELETE the 926th time you saw a query addressed to your nice female boss like this:

Dear Mr. McNitpicker:

Congratulations on your continued success in representing Bigwig Z. Bestseller’s thrillers. My thriller, DERIVATIVE? YOU BET! is very much in the same tradition.

Here, our querier has correctly identified one of Sharpeye’s clients, but has obviously not bothered to read her bio — which, as any true admirer of Ms. McNitpicker would happily tell you, repeatedly and correctly refers to her agenting triumphs via the feminine pronoun. Because her name might conceivably refer to someone either male or female, her Millicent has also rolled her eyes over many an otherwise well-crafted query that has tried to hedge by using both names:

Dear Sharpeye McNitpicker,

Or by embracing a too-familiar tone in the query overall, presumably to justify dispensing with the honorific altogether in favor of the first name:

Dear Sharpeye,

I love your blog! And while we’re talking about great writing, why not take a look at my memoir, REMINISCENCES OF A NARCISSIST? It’s so fantastic, it’ll blow your mind.

Now that you’ve been toddling along in Millicent’s moccasins for a few examples, it may not completely astonish you to learn that all of these are usually instant-rejection offenses. If a screener saw any of them only once in the proverbial blue moon, she might be amused enough to let it pass, but if she toils at a large agency or screens for an agent that represents a bestselling author, she might well see each of these several faux pas crop up several times per week.

If not per day. But try telling that to a querier who thinks he’s cleverly avoided the Scylla of gender misidentification by steering straight for the Charybdis of unprofessionalism.

Oh, you thought I chose today’s opening illustration at random? Would that be in keeping with my notoriously close attention to detail?

The strong likelihood of misaddressing the agent of your dreams, or at any rate, his hardworking Millicent. is not the only reason that I would urge you to read your queries — feel free to sing along with me here, long-time readers — EACH TIME IN THEIR ENTIRETY, IN HARD COPY, and preferably OUT LOUD, however, even though we all know that’s the best way to catch any mistakes. Beautifully-addressed queries frequently run afoul of yet another beastie haunting agency waterways.

Instead of just warning you of the monster’s existence, let’s see if you can spot it in its natural habitat. To give it a sporting chance of escaping, I’ve allowed it to swim freely around a hard-copy query. If you’re experiencing trouble reading the individual words, try holding down the COMMAND key and pressing + to enlarge the image.

Not the world’s easiest missive to read, is it? But just try explaining that to the lover of fonts who is absolutely convinced that choosing an off-the-wall typeface will make her query stand out from the crowd. And she’s right: it will — for the font and nothing else.

Remember, part of what a writer demonstrates in a query is a reasonable willingness to conform to the expectations of the publishing industry. In that spirit, here’s that query again in 12-point Times New Roman, the industry standard. Notice how much more room Wacky has to make her case with a smaller font.

How gratifying to see so many hands flung skyward. Yes, eagle-eyed readers? “But Anne,” those of you conversant with my HOW TO WRITE A QUERY LETTER FROM SCRATCH series bellow triumphantly, “there are quite a few things wrong with this letter! It doesn’t contain a date, for one thing, and Wacky’s e-mail address appears in blue, a Word AutoFormat correction that’s notoriously annoying to screeners. Nor does it include Wacky’s phone number. Shouldn’t a savvy querier be making it easier, not harder, for an agent to contact him? Her? What kind of a name is Wacky, anyway?”

You’re quite right, bellowers: I had asked you a trick question — this query does contain several red flags, even with the more legible font. Any of you bright people want to tell me why not including a date on a regular mail query might trigger rejection?

Help yourself to a gold star from petty cash if you instantly leapt to your feet, shouting, “Because an undated letter might have been sent anytime! That makes it seem as though — sacre bleu! — Wacky has been reusing the same query for every agent she’s approached, changing only the address, salutation, and work to be praised!” This is a notorious agents’ pet peeve, dating from the pre-personal computer days when aspiring writers would write what were known as Dear Agent letters, photocopy a hundred of them, and mail them to every agency in New York.

Today, the personal computer renders the same tactic much easier to disguise, but still, why advertise it? While writing a basic query letter and personalizing parts of it for each agent is in fact quite a clever strategy, it defeats the purpose if the letter’s lack of a date indicates that it’s a multi-purpose document. Maintain the illusion; even though Millicent knows perfectly well that with the current practice of not answering queries if an agent does not want to request a manuscript, she’ll appreciate the courtesy.

Did you happen to notice, though, the dead giveaway that Wacky had not proofread this query — and thus, Millicent might be within her rights to extrapolate, might not have proofread his manuscript, either? If you didn’t catch the repeated problem, try going back and reading the query out loud.

Did you spot the multiple dropped words that time? Whenever text is composed quickly, there’s a danger of the head’s moving faster than the fingers, resulting in skipped words, punctuation, and even sentences. And perhaps I’ve been misinformed, but when writers are composing something they don’t really want to write — like, say, a query letter or synopsis — they do tend to rush the job.

That’s not the only reason this problem has become ubiquitous in queries in the home computer age, however. As you may perhaps have heard, savvy queriers often compose a basic query letter, then personalize it for each recipient. With every cut, paste, and added word, the chances of cutting a necessary element without noticing it rise.

I sense a few more raised hands out there in the ether. “But Anne, even with the missing elements, it’s perfectly clear what Wacky wanted to say here. His story sounds like an interesting one, although like many readers, I may well be thinking of it rather differently now that I know it to have been written by a man than a woman. That’s a topic for another day, however. At the moment, what I really want to know is if Millicent is reading Wacky’s query very quickly, anyway, isn’t it possible that she might, you know, overlook the missing words?”

It’s possible, I suppose, remotely so. It’s also remotely possible that by the time we wake up tomorrow, the literary world will have decided that sentence fragments are much, much cooler to read than complete sentences.

And then. We’ll all. Be writing. Like this.

Even if the world changes so much that cats develop opposable thumbs and begin turning up as dealers at poker tables, though, the possibility that dropped words, repeated phrases, misspelled words, clich? use, and other line-level red flags will fall off Millicent’s to-scan-for list within our lifetimes remains so remote that we should probably stop speculating about it and start worrying about those kitties.

The publishing world appreciates good writing, and that means preferring clean, polished prose to, well, the other kind. But just try explaining that to a writer that believes, as so many aspiring writers apparently do, that agency denizens will be willing to look past problematic writing in a query. It’s only fair to judge a writer on the writing in the manuscript, right?

I can see why a writer might feel that way: a query, like a synopsis or a book proposal, calls for a different kind of writing than a novel or nonfiction manuscript. But just try explaining that to Millicent, whose job is predicated, at least in part upon the assumption that it is not only possible but probable that someone who can write a book well can also produce a graceful letter. Or synopsis. Or book proposal.

Oh, dear — should I have told you to sit down before I mentioned that?

Writers trying to break into the biz seldom think about it this way, but at the querying stage, the only basis Millicent has to judge writing quality and talent is, you guessed it, the query letter. If that doesn’t strike her as well-written — or if, as we saw in that last example, it doesn’t seem to have been either proofread or put together with the level of care her agency expects from its writing clients — she will reject it.

And no, in response to what many of you just thought very loudly, she’s not allowed to treat a query like our last example as her own Mad Lib, filling in the spaces with words of her own. That would be judging her writing, not yours.

To be fair, though, she might not have noticed all of the dropped words here, for the exceedingly simple reason that she might not have kept reading after the first or second gap. Once she’s noticed a red flag or two, she’ll generally stop reading and move on to the next query. That’s often the case, incidentally, even if the agency in question’s submission requirements allow queriers to include a synopsis, book proposal, or the first few pages of the book in the query packet. Since the query will be the first thing Millicent reads in it– remember how easy it is for her to reject a type of book her boss does not habitually represent? — if its not well-written, she’s unlikely to peruse anything else. Next!

Which comes as almost as great a surprise to most first-time queriers as the majority of manuscripts’ being rejected on page 1 comes to most first-time submitters, I’ve noticed. Why ask for pages, both parties wonder, unless someone’s going to read them?

Good question, and one with a good answer: so they will be handy. If the screener likes the query, why, she can turn immediately to those opening pages; if she finds the first few pages of the manuscript gripping, she doesn’t have to e-mail the writer to get to read the rest of the book.

While that’s sinking in, let me call on the disgruntled souls that have had their hands in the air since I first broached the subject of Millicent’s eye for sentence-level detail. “But Anne,” they mutter, and can we really blame them? “I get why Millie might have taken umbrage at that last example — she would have had to fill in the missing words herself, and that’s not really her job. As you say, she can only judge the writing by what’s in front of her. But you mentioned typos. Surely, we all see enough of those even in published writing these days that she’s going to see them for what they are, slips of fingers in a hurry, not as deliberate mistakes.”

I’d urge you to try to make that case to someone who reads hundreds of queries per day, but frankly, I don’t think you’d have a chance of convincing a professional reader. Agents, editors, contest judges, and Millicents are specifically charged with noticing the small stuff, after all; it’s part of their job not to look past textual errors. And realistically, given only a page of writing, how on earth could a screener tell whether the writer used the wrong form of there, their, and they’re because he was in a hurry, or because hadn’t learned the rules governing their use?

Or, almost as serious from a publishing perspective, if simply thought it didn’t matter, because someone else would be proofreading his work down the line? Wouldn’t that mean that if the agency signed that writer, they could not ever send out so much as a page of his writing without reading it first? Wouldn’t that prove problematic if an editor asked for a quick revision?

Then, too, it doesn’t pay to underestimate how distracting those of us that read for a living find small gaffes. How distracting, you ask? Well, let me put it this way: since I’m fond of you fine people, I’m not willing to run the risk that even a single one of you might not be aware of how to decide when to use some of the more commonly mixed-up words. Just for the record, then:

There = in that place
Their = belonging to them
They’re = they are

It’s = it is
Its = belonging to it

Mom = the name one might conceivably call one’s mother
her mom = the lady in question’s mother
her Mom = an improper use of capitalization. Generally speaking, only proper names should be capitalized — and if you mention a city, country, or named institution in your query, make sure it is spelled correctly.

Speaking of institutions, person graduates from a school, not graduates college.

Whew, I feel better for having gotten all of that off my chest. Oh, what a relief it is. Today is the first day of the rest of my life, and all’s well that end’s well. While we’re at it, where’s the beef?

Sick of it yet? Millicent is — and to be completely honest, she’s puzzled. Why, she finds herself wondering over query after query, would a talented writer waste perfectly good page space by including even a single stock phrase, rather than original phrasing? Isn’t the point of any writing sample — and make no mistake, every syllable a writer sends to an agency is indeed a writing sample — to show how you would phrase things, not how any random person on the street might?

I’m sensing some nervous shifting in chairs, am I not? “Gee, Anne,” those of you gearing up to send out a few queries murmur under your respective breaths, “all of this is making me self-conscious. I feel as though my query is going to be examined under a microscope.”

Not the most original of concepts, murmurers, but I understand the feeling. I have to say, I’m rather pleased to hear that you’re getting antsy — it means you have an accurate understanding of just how important the writing in your query letter is to your chances of interesting an agent in your work.

Had I mentioned that you might want to invest a little time in proofreading?

To give you some practice, and to help convince the few of you out there who I can feel trying to shrug off this advice, here is Wacky’s query again, with the problems we have been discussing cleaned up.

Not a bad little query, is it? Now here it is again, after having come down with a severe case of the typos. Do you find the addition of the gaffes distracting? If you were Millicent, would you read it all the way to the end? (My apologies about the spacing at the bottom; there actually is a margin there, but my pesky finger slipped while I was capturing the image. And yes, I know that excuse wouldn’t fly with a screener.)

Ooh, that was painful to produce. I could have sworn that my fingertips were about to burst into flame when I typed their instead of there. I had meant to use — ow! — an apostrophe + s form a — it burns! It burns! — plural, but my weak frame wasn’t up to it.

Be honest, though: you had only seen that last version, wouldn’t you have assumed that Wacky wasn’t the world’s best writer? And if you’d been sitting in Millicent’s chair, wouldn’t you have been tempted to call, “Next!” even though the book sounded like it might be fun to read?

Or didn’t you notice that the story seemed like a hoot, because your eye kept flying to those typos? And if so, would you like to try explaining that to Wacky, or shall I?

Proofread, people. In your query’s entirety, preferably in hard copy and out loud. And, as always, keep up the good work!

So you’ve pitched or queried successfully — now what? Part X: oh, my itchy fingers!

I had intended to devote Labor Day weekend entirely to posts on craft, campers, on the theory that since simply scads of you will be spending the next few days sending out flotillas of fresh queries and/or submissions, you might enjoy a creativity break. I find, however, that I have a few more things to say about submission that you might want to know before Tuesday rolls around.

How did I know you were gearing up to hit the SEND key? Well, the New York-based publishing world’s annual holiday has traditionally run from the end of the second week of August through, you guessed it, Labor Day. The presses no longer halt with quite the completeness with which they did in days of yore, but still, it’s a hard time to pull together an editorial committee.

Why should that affect the mailing and e-mailing habits of writers trying to break into the biz? Simple: when the editors are not in town, agents have an awfully hard time selling books to them, so agency denizens tend to take those same weeks off.

Again, that’s less true than it used to be, but if the Submission Fairy had whacked you with her magic red pencil last week, teleporting you into the average agency, you would have been chased out of the building by a smaller mob than would have caught up pitchforks and torches in, say, October.

In case I hadn’t mentioned it lately: don’t show up at an agency unless invited to do so, aspiring writers. And hold off on the calls until one of the member agents offers to represent you, please.

Admittedly, even in the bad old days, agencies were often not universally deserted in late August: the luckless soul left to guard the fort often got quite a lot of reading done. Still, it wasn’t then and isn’t now not the worst idea for a writer eager to hear back on a query or submission to hold off until after everyone returned to work with a suntan.

Thou shalt not query or submit between July and Labor Day has featured prominently in the annals of credible advice to writers for decades, and rightly so. Which may render what I am about to say next something of a surprise: if you are planning to query or submit to a US-based agency via e-mail, I would implore you to hold off until at least the middle of next week.

And the masses collapse onto the nearest chaises longues, overcome by astonishment. “But Anne,” they shout, and who could blame them? “I’ve been holding off! For the latter half of the summer, I have been twiddling my thumbs, biting my nails, and playing endless games of cat’s cradle, all to keep my itchy keying finger from hitting the SEND key while the agent of my dreams was likely to be vacating. Since I have every reason to expect that the AOMD will be flinging herself into her desk chair bright and early Tuesday morning, clutching that latté her eager assistant Millicent got her and scowling at the stacks of manuscripts awaiting her august attention — or, rather, her post-August attention — why shouldn’t I hammer on that SEND key like Hephaestus forging armor for the Olympian gods? I have a three-day weekend in which to ignore my kith and kin while I pursue my dream!”

You just answered your own question, itchy-fingered many: because any established agent — and thus any Millicent employed in an established agency — will be greeted upon her return to the office by the small mountain of submissions send over the last month. Her inbox overfloweth. And since millions of aspiring writers will also have been actively avoiding the warm embrace of kith and kin in order to crank out e-mailed queries and submissions this weekend, a hefty percentage of that overflow will be from writers just like you.

Why might that be a problem, if she and Millicent down those lattés, roll up their sleeves, and work through those queries and submissions in the order received? Well, let me ask you: if you had 1,572 messages from total strangers gracing your inbox Tuesday morning, how would you feel about it? Delighted to see that literature was alive and well in North America — or just a trifle grumpy at the prospect of working through them all?

Still not seeing the wisdom of not adding your query or submission to that queue? Okay, think of it this way: would you rather that Millicent first cast eyes upon your query as #1376 of Tuesday, or as #12 of Friday? Would you rather that she read your submission with fresh eyes — or with eyes bleary from the imperative of reading her way down to the point where her desk is visible from above?

Just something to think about. Naturally, a querier or submitter exercises very little control over the conditions under which Millicent reads his work, but if a savvy writer can minimize the chances that she will be assessing it at a point when she will predictably be swamped, why not rein in those itchy fingers for another few days?

Speaking of the trouble into which over-eager fingers can land their owners, as well as our ongoing focus on some of the unanticipated side effects of successful querying and submission, I’d like to devote today’s post to a couple of excellent questions from long-time members of the Author! Author! community. First, let’s learn of the travails faced by witty gun-jumper Robert:

I must have smoked something funny during Querypalooza, because I prematurely sent an agent my query. Only fifty pages in, with no end in sight, I was asked for my completed MS! How would one tiptoe out of this situation, keeping the agency interested?

I love the blog and appreciate every moment you put into it. There is nothing out there that comes close in style, entertainment, or value. Thanks for the tools to push my writing career forward.

Why, thank you, Robert; how kind of you to say so. Also: what on earth were you thinking?

Ah, how loyal you all are; I can feel half of you rushing to Robert’s defense. Lower those pitchforks a trifle, please, so I may hear you better. “Whoa there, lady — what’s with the indignant italics? It can take months to hear back from an agent these days; why couldn’t he have sent out that query the nanosecond he whipped it into shape?”

Well, obviously, he could, because he did, but I get what you’re saying: querying turn-around times can indeed be quite lengthy. One can also, as I know some of you can attest, hear back within an hour of hitting SEND, if someone at the agency of your dreams happens to be sitting in front of a computer at the time.

To quote the late, great Fats Waller, one never knows, does one?

What one does know — and what I suspect has sent our Robert into a belated fit of qualm — is that for fiction, agents expect that any manuscript a writer queries or pitches to them will be at the completed draft stage. Oh, they’re aware that occasionally, an overeager writer will begin setting up prospects a little early, but Robert is quite right to assume that if he ‘fessed up, the agent of his dreams would not be amused.

So how would a savvy writer, in Robert’s words, tiptoe out of this situation, keeping the agency interested? Simple: he wouldn’t.

Was that behemoth thunk a sign that half of you just introduced your lower jaws to the floor? I’m not entirely surprised: as we have been discussing throughout this series, the apparently immortal myth that an agent requesting pages will only accept them if the writer breaks all extant land speed records in getting the manuscript under her peepers has encouraged a whole lot of successful queriers and pitchers to do a whole lot of silly things. Or if not silly, than at least unstrategic — not bothering to spell- or grammar-check before hitting SEND, for instance. Neglecting to proofread, to make sure that the coworker called Monica in Chapter 1 is not Monique in Chapter 5. Fudging the typeface or the margins, so that a particularly strong scene or line will fall within the requested 50 pages, not thereafter. Sending 52 pages, when the agent asked for 50, for the sake of the aforementioned bit. Or simply printing the darned thing out the instant the request for materials arrives and dashing to the post office, only to realize halfway home that the packet did not include a SASE.

Oh, you may laugh, but I know good writers — gifted ones, intelligent ones, ones whose prose a literature lover could have sung out loud — that have made each and every one of these mistakes. Sometimes more than one at a time.

They, like Robert, have jumped the gun, and it did not pay off for them. It seldom does, because — feel free to chant it with me, those of you who have been following this series — since a submitter gets only one chance to place a particular manuscript under a particular agent’s eyes, it simply does not make sense to hit SEND until that manuscript is polished enough to represent her best work.

If you don’t mind my pointing it out, Robert, that level of polish is rarely a characteristic of a first draft. Even if you had hit SEND when you were only a chapter away from finishing the novel, you might have been better off taking the time to read and possibly revise it before querying. But in thinking otherwise, you certainly were not alone: the overwhelming majority of first novels are queried, pitched, and submitted while still in the first-draft stage.

“Okay, I get it,” jaw-rubbers everywhere say sullenly. “My pages should fairly shine before they wing their way to Millicent. But what is my buddy Robert to do? He meant no harm; he had merely assumed that the most he would be asked to send was 50 pages, tops. I hate to see him punished for that piece of misapprehension.”

And he needn’t be, if only he bears in mind the principle that his gun-jumping pretty clearly shows he did not embrace in the first place: when an agent requests a full or partial manuscript, she is not expecting to receive it right away.

So if Robert could conceivably complete that manuscript within the next year to year and a half, he may eschew tiptoeing altogether: he could simply apply his nose diligently to the proverbial grindstone until he finished — and spell-checked, resolved the burning Monica/Monique debate, etc. — and then send it off as requested. No need to apologize in his cover letter, either: since he had no reason to believe that the AOHD had cleared her schedule in anticipation of its arrival, he should simply thank her for asking to see it.

Some of you jaw-rubbers are eying me dubiously. “But Anne, isn’t that a trifle rude? I mean, doesn’t he owe it to the agent of his dreams — that’s what that acronym means, right? — to e-mail her right off the bat to tell her that as much as he would love to comply with her request for pages right away, he won’t be able to do it for months?”

The short answer to that is no. The long answer is NOOOOOOOOOOO.

Seriously, why would he have an obligation to send her an update? It’s not as though Robert’s was the only query her office received, or the only one to which the AOHD said yes. And while most successful queriers and pitchers do crank their submissions out the door rather quickly, there’s always a sizable contingent that never elects to send the requested pages at all. Perhaps because, like Robert, they queried in haste and repented at leisure.

The AOHD is unlikely, in short, to be sitting around four months hence, filing her nails over a desk completely devoid of manuscripts, idly wondering why that nice Robert never sent her that nifty book. But he doesn’t write…he doesn’t call…

Trust me, she has better things to do. Like reading through the pile of manuscripts that did make it to her desk.

Does that giant, gusty collective sigh that just blew my cat sideways indicate that more than a few of you wish you were aware of that before you hit the SEND key on at least one occasion. Again, I’m not surprised, but trust me, Roberts of the literary world, no one will even blink if you don’t get requested materials to them within six or even nine months, much less change their minds about wanting to see it. Plenty of writers, and good ones, take that long to revise existing manuscripts.)

Should Robert’s itchy fingers prove incapable of not tapping out an e-mail, however, he could legitimately drop the AOHD a note in five or six months, thanking her for her continued interest and saying that the manuscript will be on its way soon. Which may well be true: in current agency reading terms, another three months would be soon. I wouldn’t advise hitting SEND sooner, though, because there’s always a danger that the agency’s needs will have changed in the meantime — you definitely don’t want your polite update to be construed as a request for a second permission to send it, lest they say no, right, Robert?

No need to rap our Robert on the knuckles for his infraction, then, you’ll be glad to hear. I wouldn’t want to affect his ability to type the rest of his manuscript quickly.

I’m always astonished, though, at how often good, well-meaning writers rap themselves on the knuckles when they realize that like practically every first-time successful querier or pitcher, they have sent out their manuscripts before their precious pages were truly ready. Take, for instance, intrepid reader Anni:

I have a question that has nothing to do with this topic (sorry) but I just couldn’t keep worrying about it in silence any longer.

A couple months ago, I made it as far as sending out 5 queries with samples as requested for my manuscript and received 4 form rejections and 1 non-reply. I took this as a sign that something was amiss, and discussed it with my feedback readers. The conclusion: the first third of the manuscript wasn’t on par with the rest. It needed to be rewritten into something more fast-paced and exciting.

To pull me through the tedious rewriting, I compiled a list of agents for when the manuscript is once again ready, and I realized something: There aren’t that many agencies for that want YA fantasy novels.

As I understand it, agents do NOT like re-submissions, even if I’ve rewritten half the manuscript from scratch. I’ve already lost 5 agents from my potential agencies list! What happens if I run out of agents to query without signing with one of them? Is there an acceptable period of time after which I can query a second time?

I may be jumping the gun with these worries, but I’m afraid to send out my next batch of queries and possibly waste another 5 agents because the query/manuscript isn’t absolutely perfect. On the other hand, I don’t want to spend the next year striving for that impossible perfection. Instead of facing just the potential for rejection, I get to watch my list of potential agents dwindle to an eventual zero.

I don’t know what I should do! Do you have any suggestions for me? Thanks very much.

Nor should you have suffered in silence for even an instant, Anni — this is far too common a problem. As I like to remind my readers early and often, if you’ve been wondering about something, chances are that another 3,274 regular Author! Author! readers have as well. So for both your own sake and theirs: please ask.

I’m especially glad that Anni spoke up on this issue, as this is a problem under which masses of good writers suffer in silence, assuming (often wrongly) that if they talk about it, they will be labeling their work as unmarketable. Then, as she did, they wake up one morning and realize that they’ve exhausted their entire agent list.

And all too often, like Anni, they leap to the conclusion that if they’ve been rejected, it has been because of the scant few pages some agencies allow queriers to include in their query packets. Yet of a Millicent is turned off by a query, she’s unlikely to bother to read the samples.

Yes, even if her agency specifically requests them — and especially if the query was online. Online submissions typically get a bit less scrutiny than e-mailed queries, which in turn usually receive less of Millicent’s time than paper letters. (There’s not much a querier can do about that if the agency vastly prefers online submissions, of course, but the trend is worth knowing.) Since she’s scanning literally hundreds of the things per week — and thousands, if it’s immediately after Labor Day — it generally doesn’t take much to generate a knee-jerk negative reaction. The sad fact is that just as the vast majority of submissions get rejected on page 1, most queries are rejected within the first paragraph.

So while I must applaud Anni on being brave and savvy enough to check with her first readers to figure out what was going wrong at the submission stage — very few writers would have had that pragmatic a response — I think she is jumping the gun. If she hasn’t run her query letter under objective eyes, she might want to do that before she sends it out again. (And if she hadn’t already run through the HOW NOT TO WRITE A QUERY LETTER and HOW NOT TO WRITE A FIRST PAGE categories on the list at right, she and those like her might want to invest some time in it, just in case they’ve inadvertently run afoul of a common agents’ pet peeve. You wouldn’t believe how often queries get rejected simply because the writer inadvertently omitted a word, or misspelled something, and just didn’t notice.)

Truth compels me to say that I also think she’s jumping the gun in the fear department. In the first place, the TWILIGHT and HUNGER GAMES revolutions have assured that there are plenty of agents willing — nay, eager — to find the next great YA fantasy talent. With a sample as small as five queries (yes, yes, I know: it doesn’t feel small, but it’s not at all unusual these days for talented writers to send out a couple of hundred before landing an agent, alas), Anni might also want to consider the possibility that her specific subsection of her chosen book category isn’t selling particularly well right now — or that the agencies in question already have a number of similar books in circulation.

Neither of those things would be a reflection upon the quality of Anni’s writing, but either could easily result in rejection. And, let’s face it, in a book category as trendy as YA fantasy and in a literary market whose trends change with the rapidity that would make your garden-variety fruit fly say, “Really?” both are fairly probable.

That does not mean, however, that any Millicent that screened one of Anni’s five packets would have mentioned either reason in the rejection. Form-letter rejections leave no way for the writer to learn from the experience.

Anni is quite right, though, that agents dislike re-submissions — unless, of course, re-submitting was their idea. In fact, industry etiquette dictates that unless an agent specifically asks a submitter to revise and re-submit a particular manuscript, the writer must take the book and go someplace else.

What she probably has in mind here, though, is not re-submission, but re-querying. As I understand Anni’s story, she never submitted anything per se: she was querying agencies that asked to see the first few pages. Technically, that’s not submission; it’s querying with extras.

But again, Anni is correct in the larger sense: the norm is to query any given agency — not only any given agent — only once with any given book project. Almost any agency will balk at a writer who keeps querying over and over again with the same project, especially if those queries arrive very close together and nothing about the project seems to have changed. While Millicent tenure is often short, Anni could not legitimately assume that the same screener would not open her next query and huff, “Wait — I’ve seen this before, haven’t I? Next!”

That outcome is especially likely if the repeat querier, as some charmingly straightforward but misguided aspiring writers do, guilelessly tells Millicent in the query that she’s querying for a second time. Those attached sample pages are much better now, honest!

This delightful level of honestly is, alas, the equivalent of stamping the query with YOU’VE ALREADY REJECTED THIS. “Next!”

All that being said, if Anni simply punched up her query, ran through the rest of her querying list, and tried the first five a year or two later, it’s highly unlikely that anyone would take umbrage. At that juncture, in order for re-querying to generate hostility, someone at the agency would (a) have to recognize the query as a repeat, which would require both (b) the same Millicent having seen both versions (unlikely, given screener turnover) and (c) remembering a query which she’d spent a couple of minutes pondering a year before.

It’s just not all that likely, in short. Especially if Anni were strategic enough to re-query at a time of year at which millions of itchy fingers would predictably be simultaneously reaching for the SEND key, if you catch my drift.

You were expecting me to rap some knuckles here, weren’t you? I might have seven or eight years ago, but the well-known truism about agents disliking resubmissions is actually a rather old complaint, dating back to the days before e-mailed submissions were considered acceptable or online submissions even possible. Way back when agents started making this complaint at writers’ conferences and in interviews (which is how it became so pervasive on the writers’ rumor circuit, in case you had been wondering, Anni), many of them used to open each and every query themselves.

Now, due to the overwhelming volume of queries, an agent just wouldn’t have time to sell her current clients’ books if she opened all of the mail herself. (And that’s not even taking into account how radically the anthrax scare affected how mail was handled at agencies and publishing houses.) Even at relatively small agencies, that job is generally assigned to a Millicent or two.

Nowadays, an agent who complains about repetitive querying is usually talking about folks so persistent that they’ve become legendary at the agency, not your garden-variety aspiring writer who hits the SEND key twice within a year and a half. At my agency, everyone has stories about the writer who has not only queried every agent there individually five times, but recently launched into another round under a different name (but the same title).

Yet as so often happens when agents make conference complaints about specific instances, most of the aspiring writers who hear the story automatically assume that the agency obsessively maintains some kind of master list of every query it has ever received, so it may automatically reject any repeaters on sight. But practically, that would be prohibitively time-consuming: it would quadruple the amount of time its Millicents would have to spend on any individual query.

You were aware that the average query receives less than 30 seconds of agency attention, right?

That’s not a lot of time to have memorized Anni’s no doubt delightful premise, at least not well enough to recall it two years later based on the query’s descriptive paragraph alone. On the off chance that Anni might have been clever enough to change the title of the book the second time she queried that agency, the chances are even lower.

My, that jaw is coming in for quite a floor-battering this evening, isn’t it? I hate to break it to you, but only aspiring writers think of titles as set in stone. In practice, however, there’s no earthly reason that a manuscript has to be queried or submitted under the same title every time. Few first-time authors get to keep their original titles all the way to publication, anyway.

I guess I should stop before the bruise on anyone’s chin grows any bigger. For the nonce, suffice it to say that once again, we see an instance where a finger itching for contact with the SEND key has turned out not to be a reliable guide to its owner’s self-interest. In Anni’s case, I would far prefer to see that digit engaged in some serious online research in how many agents actually do regularly represent and sell YA fantasy.

And remember, folks, just because one has an itch doesn’t mean one has to scratch it. At least not immediately. Yes, the rise of e-querying and e-submission has increased the probability of swift turn-arounds — and the concomitant expectation of rapid acceptance — but it has also increased the volume of queries most agencies with websites receive exponentially.

Care to guess how many of those queriers also have itchy fingers? Or a three day weekend beginning tomorrow?

Not entirely coincidentally, tomorrow, we turn our attention to craft. In the meantime, keep up the good work!

Queryfest, part XXIX and I/II: tracking the wily US letter outside of its natural habitat

Last time, judging by the number of horrified private e-mails I have received since I last posted, I suspect I outdid myself on the reader-cautioning front. As so often happens, what induced widespread panic was not one of my habitual grand, wide-ranging philosophical statements, but commentary on a relatively small, practical matter it had never occurred to me to discuss in this forum — and, based upon the aforementioned e-mails, had not occurred to many of my international readers as a problem.

At the risk of sending still more of you charging into the streets, wild-eyed and screaming, allow me to recap: if you are planning upon querying or submitting to a US-based agency, your letter/synopsis/manuscript/everything else you even consider sending them should be printed on US letter-sized paper (8.5″ x 11″), not the internationally standard A4 (8.26″ x 11.69″).

(Oh, and at the risk of repeating myself on another point: it honestly is more efficient — and easier on me — if readers post their reactions and questions in the comments here on the blog, rather than sending them via e-mail. That way, I do not end up composing 42 separate soothing responses when only one would suffice. Also, if you post questions and concerns here, the chances are infinitely higher that some future reader with a similar perplexity will find the response. Karma points for all concerned!)

Those of you far-flung readers who did not immediately clutch your chests and hurl maledictions toward the muses are, I would guess, (a) not intending to approach US-based agents and publishing houses, in which case you should indeed stick with A4, (b) already aware that when in Rome, it’s only polite to do as the Romans do, in which case your tact is to be commended, or (c) smugly assuming that as you are cost-conscious enough to be approaching these agents and publishers electronically, this admonition simply does not apply to you. In that final case, I’m afraid I have some bad news.

You see, US printers and photocopiers are stocked with 8.5″ x 11″ paper — and it’s not at all beyond belief that an agent, literary contest, or small publisher whose submission guidelines specify electronic submissions will want at some point to print out your synopsis, query, entry, or manuscript. So even if you are submitting electronically from abroad, your submissions should be formatted for US letter-size paper.

Half of you did double-takes at the mention of the word contest, didn’t you? That’s right, campers: the overwhelming majority of the surprisingly hefty number of contest entries sent from abroad to writing contests here are misformatted. Either they are printed on the wrong size paper or, if the entry arrives electronically, they are formatted for A4. Any guesses why either might result in instant disqualification, even if the contest’s rules did not specify US letter?

Award yourself a gold star if you immediately leapt to your dainty feet, shouting, “I know, Anne! A4 allows more words per page than US letter, even with the same margins. So if the pages were full and the contest had length restrictions for entries, it would be quite easy to run quite a bit over the expected word count inadvertently.”

Quite right, gold star recipients. To borrow an example from the other side of the Atlantic, here is how the opening to the third chapter of Sir Walter Scott’s IVANHOE would appear in US letter — and, as is our wont here at Author! Author!, if you are having trouble reading individual words, try holding down the COMMAND key and hitting + repeatedly.

Here’s the first page of that chapter again, formatted for A4. Can you blame Mehitabel, everyone’s favorite veteran literary contest judge, for suspecting that ol’ Walt was trying to sneak in some extra verbiage?

In a paper submission, she’s likely recognize the problem here as a different paper size. In an electronic submission, though, she might just have a vague sense that something was wrong here. 11-point type instead of 12-point, for instance, or the whole shebang shrunk by 97%: both are fairly common dodges contest entrants (and aspiring writers frustrated by too-short synopsis requirements in general) utilize to try to side-step length restrictions. So even if she had not already knocked this opening out of finalist consideration for all of those which clauses (not considered particularly graceful writing, by current American standards) or the U.K. spellings (when in Rome, etc.), she might well have moved it to the disqualification pile for formatting reasons.

Did that blinding flash of light I saw illuminate the ether a moment ago indicate that the logic puzzle-lovers among you have just extrapolated correctly? “But Anne,” you cry, clutching your metric rulers, “does that mean that all of the time I have already invested in getting my query down to a single page — or whittling my synopsis down to a specified number of pages, or hacking at my contest entry until it is the length requested in the rules — has not in fact achieved my desired object? Are you (gulp) telling me (shiver) that because I wrote all of these assuming the A4 format, they are too long by US letter-sized paper standards?

That’s precisely what I’m telling you, swift calculators. As we saw in a previous post, writers querying, submitting, and entering from abroad frequently violate US length expectations without either intending to cheat or realizing that they have. And no, neither Mehitabel nor her niece, our pal Millicent the agency screener, will necessarily cut you any slack for not being aware of the difference in the paper supply.

Well might you gasp like a trout yanked from the murky depths to sunlit air, e-mailing queriers. If you have been composing your queries in Word set to printing on A4, copying your letters, and pasting them into an e-mail, they probably are longer than a US-generated query would be. And yes, Millicent probably has noticed.

Tempted to think that you might get away with it, are you? Let me ask you: if you had spent the past few months reading thousands of 1-page queries, do you honestly think that your brain wouldn’t automatically start counting lines if the one in front of you seemed a touch on the long side?

While it can be annoying to trim an extra line or two from a query that’s already bumping up against the one-page limit, and downright maddening to try to round a contest entry off so the last page does not end in mid-sentence (although in a contest for book-length works, just as in an agent’s request for a specific number of pages, no one expects the bottom of the last page to end a sentence, section, or thought), I reserve most of my compassion for the hapless submitter-from-abroad wrestling with a synopsis. Pretty much no matter who a writer is or how long the synopsis in question is supposed to be, every line is precious. And since the convention for synopses is to fill all of the allowed pages to the last line or the one before it — you knew that, right? — those few extra lines afforded by A4 paper can make quite a bit of difference.

Yes, of course I’ll show you. To borrow another story from across the pond, force it into a YA format (hey, it’s been a boring day), and present it in US letter:



Uses up every available line, does it not? Here’s precisely the same synopsis formatted for A4.



Makes more of a cumulative length difference than you would have thought, doesn’t it? This second version could take another entire paragraph — and don’t tell me that in summarizing a plot as complex as HAMLET, our friend Will would not have appreciated a little extra descriptive space. Not on this continent, buddy!

Now that I have impressed upon you the importance of using the paper size (and accompanying formatting) if you will be sending queries, synopses, manuscripts, and/or contest entries to the US from abroad, I still have that uneasy sense that those of you affected by this news might be gathering your pitchforks and torches to storm the castle, anyway. “But Anne,” you shout, brandishing the aforementioned weapons of mad scientist intimidation, “it’s not as though US letter is common outside the US. Where would you suggest I pick some up?”

Ooh, good question, pitchfork-brandishers — and a much better question than it would have been just a few years ago. For quite some time, the answer was fairly easy: US-based Kinko’s stocked US letter paper in its outlets all over the world. Once FedEx and Kinko’s merged, however, that seemed to become quite a bit less common. So while I could, as most writing advisors still do, just glibly tell those of you living abroad to track down a US-owned company, walk in, and demand to buy a ream or two of their paper, that’s less feasible than in days of yore.

So what’s a writer to do? The advice would be to order US letter paper from an American-owned company that has branches in your neck of the woods — while Amazon UK doesn’t seem to stock it, Amazon US does, and they do ship abroad. Shipping costs will be expensive enough, though, that you might want to try stopping by your local stationary store first, smiling as sweetly as you can, and asking them to order a box for you, just for comparative pricing purposes. (Your stationer may know US letter by its alternate name, American quarto.)

Yes, that’s rather inconvenient, but certainly less so than the primary answer I found when I did a quick online search — which was, I kid you not, “Go ask at the American embassy.”

While I’m on the subject of tracking down hard-to-find office supplies necessary to the writing set, this seems like an excellent time to repost a question that nonfiction writer Liz brought up the last time I wrote about the rigors and strains of pulling together a nonfiction proposal. After having eyed the photo I posted, she inquired:

What is the make of this portfolio? I cannot find one like this that is not made of paper/card and 30 pages max capacity. Please help!!

I can’t even begin to estimate how many times a year I hear this particular cri de coeur, both via e-mail (boo!) and popping up in the comments (hooray!). Since the comments are, for some reason that escapes me, not searchable with that handy little search engine that continually lurks for your exploratory pleasure at the upper right-hand corner of this blog, though, some of you may have missed my answers. Let’s go ahead and address this in a searchable part of the blog, hey?

For those of you who are not already gnashing your teeth over this particular problem, in the United States, book proposals are presented in plain black folders — yes, even at the submission stage. Don’t even consider trying to use anything fancy or colorful; it will just look unprofessional to the pros. What Millicent and her boss, the agent of her dreams, will expect to find in a nonfiction submission is something like this:

book proposal folder1

I know: boring. That’s the way they like it.

The folders in question, by the way, are the ones with horizontal pockets inside, not the ones with brads in the middle. The latter are for high school book reports, the former for book proposals, and ne’er the twain shall meet. So if the folder in your hand does not look like this when you open it:

book proposal photo 2

scuttle on back to the office supply story and pick up one that does. And whatever you do, do not bind your proposal in any way. Let those pages flap around loose, just as they do in a manuscript. Well, not quite the same: the marketing part of the proposal is placed (neatly, please) on the left-hand pocket, while the sample chapter, author bio, and clippings are typically placed on the right-hand side.

Which leads us right back to Liz’s problem, right? A book proposal usually runs in the neighborhood of 30-60 pages, including sample chapter, so she, clever writer, wants a folder that holds at least 20 pages per side. Generally speaking, plastic folders tend to hold more in their pockets than the flimsy cardstock type. (Liz’s proposal won’t be discarded if she sends it a nice cardstock folder; it’s merely more likely to get a bit mangled in transit.)

Once again, the Internet is the writer’s friend here. The Office Depot website carries an Oxford brand pocket folder that can hold up to 200 pages. It’s looks like it may be available only online, though. Scrolling through the site, I found one that they seem to sell in their stores, an Office Depot brand 2-pocket poly folder that holds up to 50 pages..

They also, should anyone happen to be in the market for it, sell a really nice 24-lb. US letter paper. While 20-lb. paper is fine for a submission, I prefer 24-lb.: it won’t wilt in the hand with repeated readings.

Oh, you don’t want Millicent to get so excited about your writing that she passes pages of it around the office?

Again, though, you might want to toddle down to your local stationary emporium and inquire. You might be surprised at what’s lurking in their back room.

My overall point, should it have gotten a trifle lost in the welter of details, is that when it comes to querying, submission, and literary contest entry, what might be easiest — or most obvious — for the writer often is not what the people on the receiving end are expecting. Yes, that’s can be kind of annoying, but remember, one of the things an aspiring writer is demonstrating at query or submission time is that she can present her work professionally. That means, among other things, printing manuscripts on the size of paper currently in use in that agency and presenting proposals in the kind of quiet, dignified folder that allows the writing to speak for itself.

Because that’s how the Romans roll, people. Keep up the good work!

Queryfest, part XXIV: how to format a query, or, directions for those who have gotten lost in the tall grass of competing querying advice

After so many white and gray Seattle winter images in a row, campers, I thought everyone might be refreshed by the sight of a little green. As I like to tell the students in my writing classes, hitting the same note over and over again, even in the name of realism, can get a little old. Breaking out of the mold occasionally can be very refreshing for the reader.

Speaking of getting set in one’s ways — or, at any rate, in one’s worldview — do you remember how at the beginning of this series, I mentioned that one reason that there’s so much conflicting advice out there about how to write a winning query letter is that to the people who handle them all the time, it honestly isn’t a matter that deserves much discussion? To an experienced agency screener like our old pal, Millicent, as well as the agent for whom she works, the differential between a solid, professional-looking query and one that, well, isn’t could not be more obvious. In addition to any content problems the latter might have, it just feels wrong to a pro.

There’s an excellent reason for that: despite continual online speculation on the subject, there honestly isn’t much debate in agency circles over what constitutes a good query letter. Nor is there really a trick to writing one: you simply need to find out what information the agent of your dreams wants to see and present it simply, cleanly, and professionally. And if the agency’s posted submission guidelines are silent about special requests — or, as still remains surprisingly common, those guidelines consist entirely of a terse query with SASE — find out what the norm is for your type of writing and gear your query toward that.

Piece of cake, right?

Actually, from an agency perspective, that’s a pretty straightforward set of directives. Because there are so many sites like this that explain what to do, as well as quite a few books, many a Millicent just can’t understand why so many aspiring writers complain that the process is confusing. They enjoy an advantage the vast majority of queriers do not, you see: they have the opportunity to see hundreds upon hundreds of professional queries for book projects. The good ones — that is, the ones that stand a significant chance of garnering a request for pages — all share certain traits. So what’s the big mystery?

Yes, yes, I know that you would never be able to tell that was the prevailing attitude, judging solely from the constant barrage of competing advice floating around out there on the subject, but frankly, the overwhelming majority of that is not written by people who have practical experience of the receiving side of the querying experience, if you catch my drift. An astonishingly high percentage of it seems to be authoritative statements by people who want to help writers, but are merely passing on what they have heard. And not always originating from a credible source.

And what’s the best way to deal with competing advice, Queryfest faithful? Chant it with me now: don’t believe everything you hear or read on the Internet, no matter how authoritatively it is phrased. Consider the source before applying the rule; if you don’t know who is recommending it, check another source. Don’t assume that a single agent’s expressed preference is applicable to the entire industry; check every single agency’s guidelines before querying or submitting. And never, ever follow a template or ostensibly must-do set of guidelines unless you are positive you understand why you need to do it that way.

Believe it or not (ah, good: you’re reading even my advice with the requisite grain of salt now), following those simple five guidelines will help remove almost all confusion. The fact is, a startlingly high proportion of the advice out there is presented both anonymously and without explanation. It’s just rules, often accompanied by dire threats aimed toward those who do not follow them. And, as I have mentioned earlier in this series, most aspiring writers instinctively quail before such threats, believing — wrongly — that credible agents feverishly crawl the web, making sure that no incorrect querying advice remains posted.

Except that doesn’t happen — frankly, there’s no reason it should. People who work in agencies already know what does and doesn’t make a good query letter, after all. Why on earth should they waste their time finding out what people outside their industry believe they want?

Especially when, let’s face it, the query they have in mind contains all of the information most agencies need in order to make a determination whether its inmates will be seriously interested in requesting pages of the book in question. Just so the list from which we’ve been working throughout Queryfest will be easily accessible to folks who (shudder!) expect to learn everything they need to know about querying a book or book proposal — again, not anything else — in a single post, please sing along, those of you with the laudable patience to have worked your way all the way through this series.

A query letter must contain:

1. The book’s title

2. The book’s category, expressed in existing category terms

3. A brief statement about why you are approaching this particular agent

4. A descriptive paragraph or two, giving a compelling foretaste of the premise, plot, and/or argument of the book, ideally in a voice similar to the narrative’s.

5. An EXTREMELY brief closing paragraph thanking the agent for considering the project.

6. The writer’s contact information and a SASE, if querying by mail

That all sounds at least a little bit familiar, I hope? If not, you will find extensive explanations — with visual examples! — earlier in this series. Moving on…

Optional elements it may prove helpful to include in your query:

7. A brief marketing paragraph explaining for whom you have written this book and why this book might appeal to that demographic in a way that no other book currently on the market does. (P.S.: before you claim that it’s literally the only book on your subject matter, do some checking; unsubstantiated sweeping generalizations are often rejection triggers.)

8. A platform paragraph giving your writing credentials and/or expertise that renders you the ideal person to have written this book.

Despite this being review, I still sense some raised hands out there. Yes, those of you joining us toward the end of this series? “Okay, I can see where there’s some overlap between your list and what I’ve seen elsewhere. Since there is, why shouldn’t I just follow the templates I’ve seen posted elsewhere?”

That groan you hear rattling around the cosmos, questioners, is the cri de coeur of the conscientious: they’ve been listening to repetitions of this particular question from late entrants since this series began. Like so much of the solid, professional development advice out there for aspiring writers, what is aimed at the crowd that longs for quick answers often bounces off its intended target and hits those who have been doing their homework diligently. So while well-meaning agents tend to formulate both their agencies’ submission guidelines and statements they make at writers’ conferences at the good 90% of queriers who do not take the time to find out how agencies actually work, the frustrated tone of some of those comments strikes the professionally-oriented 10% right between their worried eyes.

Which is to say: you’ll find the answer to that issue earlier in this series, first-time questioners. Because I believe so strongly that it does a disservice to serious aspiring writers — that 10% with the crease rapidly becoming permanently etched between their thoughtful eyes — to provide only glib how-to lists, I would be the last to discourage anyone who wants to make a living writing books from learning the logic behind what Millicent expects her to do. (See earlier comment about this perhaps not being the blog for those who prefer short, simple answers to complicated questions.)

That being said, there is a short, simple answer to that particular question: because not all of the query templates out there are for books, that’s why. As I’ve mentioned before in this series, much of the query advice out there does not mention explicitly whether the query being described is for a book, a magazine article, a short story, an academic article…

Well, you get the idea, right? Contrary to popular opinion, not every entity dealing with writing carries the same expectations. Or desires the same type of query. Or expects identical formatting. Pretending that because a query designed to propose an article or short story was posted online, marked query, must necessarily be equally appropriate for a book proposal, despite the fact that the two would be read by completely different professional audiences, does not make it so.

Yet that is precisely what many of the templates out there do, frequently without telling those who stumble across them that the formula or visual approximation is geared toward a particular part of the writing industry. Because writing is writing, right?

Not to those who handle writing professionally, no — which is why, in case those of you confused (and who could blame you?) by competing querying advice had been wondering, the argument but I saw it done this way online!/in a book of advice for writers/in what a friend of a friend of a professional writer forwarded me! will cut no slack with Millicent. Why should it? In fact, why on earth would an agency that represents books and book proposals care at all what the querying norms are for any other kind of writing?

So let’s add a sixth simple rule, while we’re at it: don’t follow generic advice. If you read through querying advice carefully and still cannot tell whether it is intended to help writers of books, poets, short story writers, or those trying to break into journalism, move on to another, more specific source.

To make sure we’re all on the same page, so to speak, let me make it pellucidly clear: the advice in Queryfest is intended only to assist writers of book-length works querying agencies or small publishers within the United States. It is aimed at helping aspiring writers produce a solid query that will look and feel right to that specific group of readers. I make every attempt never to ask my readers to follow a rule without explaining it, and I encourage all of you to ask questions if anything remains unclear. (Do take the time to read the relevant post first, though, huh? Every advice-giving writing blogger I know positively hates it when commenters ask for a recap of questions already answered in that post.) As always, though, I would urge any writer following this advice to double-check any submission guidelines a particular agency might have taken the time to post or list in one of the standard agency guides.

Everybody okay with that? If not, may I suggest that Queryfest may not be for you, and wish you luck finding the answers you seek elsewhere?

The same train of logic applies, I tremble to tell you, to how a query is presented on a page. And that’s unfortunate for many queriers, for although neither the requirement that a query be limited to a single page nor the rules for correspondence format have actually not changed at all since the advent of the word processor — it’s merely easier to center things in Word than on a typewriter — fewer typing classes in schools have inevitably led to a lower percentage of the population’s being familiar with how a formal letter should look on a page. Which is, should anyone be wondering, like this:

Or like this:

Either will look right to Millicent, either in a paper query or via e-mail; for reasons I have explained at great length and with abundant visual examples earlier in this series, at a traditional agency, these are the only acceptable query formats. (Yes, yes: younger agents, ones who went through school after typing classes became rare, are less likely to care deeply, but business format has for so long been despised in the publishing industry as only semi-literate that it honestly isn’t prudent to use it in a paper query.)

Judging by the hundreds of queries I’m asked to evaluate every year (I’m currently running a limited-time special on it, should anyone be interested), correspondence format does not seem to be familiar to many aspiring writers, at least not in its typed form. So let’s pause for a moment to go over what will strike Millicent as right about both the letters above, shall we?

A paper query in correspondence format should feature, from top to bottom:

1. Single-spacing, with 1-inch margins on each side. The only acceptable exception to the latter is

2. The sender’s contact information, either centered in the header or appearing directly under the signature, never both. If you choose to use the centered at the top option, you may use boldface or a slightly larger font for this information. Otherwise,

3. Everything in the letter should be in the same font and size. For a query, the industry standard is 12-point Times New Roman or Courier. (More on the importance of that below.)

4. The date of writing, tabbed to halfway or just over halfway across the first line of text. In Word, that’s either 3.5″ or 4″.

5. The recipient’s full address. That one is borrowed from business format, actually, but it’s a prudent theft: it maximizes the probability that your missive will end up on the right desk.

6. A salutation in the form of Dear Ms. Smith or Dear Mr. Jones, followed by either a colon or a comma. Stick to one or the other, in both cases. In the U.S., unless you know for a fact that the recipient either (a) holds an earned doctorate, like your humble correspondent, (b) is an ordained minister, or (c) is a married woman who actively prefers being called Mrs., the only polite option for a female recipient is Ms. And no matter how gender-ambiguous an agent’s first name may be of the recipient’s sex, never address a query to Dear Chris Brown; check the agency’s website or call the agency to ask.

7. In the body of the letter, all paragraphs should be indented. No exceptions. In Word, the customary paragraph indention tab — which is to say, the one that’s expected in a manuscript, as well as a letter — is .5″. If you like and space permits, you may skip a line between paragraphs, for readability, but it is not mandatory.

8. In a query, titles of books may appear either in ALL CAPS or in italics. Choose one and be consistent throughout the letter; it drives a detail-oriented soul like Millicent nuts to see both on the same page. If you cite a magazine or newspaper in your query, its name should appear in italics.

9. A polite sign-off, tabbed to the same point on the page as the date. No need to be fancy; sincerely will do.

10. Three or four skipped lines for your actual signature.

11. Your name, printed, tabbed to the same point on the page as the sign-off, with your contact information below, if it has not appeared at the top of the page.

Those are the rules that would apply to any letter in correspondence format. For a paper query, observing other guidelines are also advisable.

12. A query should be printed in black ink on white paper. While it’s not mandatory to print your query on bright white paper, 20-lb. weight or better (I always advise my clients to use 24-lb; it won’t wilt with repeated readings), black ink shows up best upon it.

13. I mean it about the white paper: no exceptions. No matter how tempting it is to believe that your query will stand out more if you print it on, say, buff, gray, or ecru, it’s not a good idea. Yes, it will not look like the others, but this is a business that prides itself on uniformity of presentation. Don’t risk it.

14. A query should never exceed a single page. Again, no exceptions.

15. Sorry, queriers-from-afar, but if you plan on sending a paper query to a US-based agency, their Millicents will expect it to be printed on locally-standard 8.5″ x 11″ paper, not A4. On the bright side, they’ll expect your manuscript to be printed on that US paper, too, so you might as well stock up on it.

If you have trouble tracking down that size outside North America, try asking at your local FedEx (it ate Kinko’s, whose foreign branches almost always carried at least a few reams of our-sized paper, for the benefit of traveling business folk) or a hotel that caters to business travelers. You could also just go for broke and order a few reams of paper online from a US-based company — or an American-owned one like Amazon UK. Because I love you people, I’ve just checked the latter, and I found the proper size at a fairly reasonable price.

If you are querying via e-mail, of course, you should skip a few of these niceties: because it is difficult to ensure that spacing will remain intact in transit (it’s strange how much a different e-mail program can mangle an otherwise perfectly acceptable letter, isn’t it?), it’s safer not to skip lines between paragraphs. While indentation is still nice, it isn’t mandatory here, and as e-mails inherently contain a date marker, you need not include the date line. For the same reason, you may omit the recipient’s full address, beginning the e-mail instead with the salutation. Contact information belongs at the bottom of the letter, and most e-mailed correspondence features a left-justified sign-off and signature.

Having a bit of trouble picturing those differences? Here’s that letter again, as it would appear in an e-mail.

Looks quite different, does it not? That’s purely a matter of necessity, not of industry-wide preference: since many e-mail programs force users to opt for business format (no indentation, a skipped line between paragraphs, date, sign-off, and signature all lined up with the left margin), Millicent has, like her bosses, reluctantly come to accept non-indented paragraphs. But that doesn’t mean the purists in the industry like it as a trend.

They saw the slippery slope from a mile away, you see: because both the Internet and e-mail programs disproportionately favor (ugh) lack of indentation, an ever-increasing segment of the otherwise literate population has come to regard that format as (double ugh) perfectly proper. So although I wince even to bring it up, Millicent has also been seeing more and more actual manuscript submissions devoid of indentation, instead skipping lines between paragraphs.

Which is, incidentally, not the right way to format a book manuscript or proposal, as I devoutly hope those who read my Formatpalooza post on the subject already know. (And if any of that’s news to you, please run, don’t walk, to the HOW TO FORMAT A BOOK MANUSCRIPT category on the archive list at right.) In fact, business format so different from how agency denizens expect text to appear on a page intended for submission to a publishing house that Millicent typically won’t even begin to read it.

Why, those of you who write that way habitually scream in terror? Well, can you think of a better way for her to tell at a glance whether the submitter has taken the time to learn how book manuscripts and proposals are submitted to publishing houses? It’s not as though an agent could possibly submit an unindented manuscript to an editor, after all.

Was that resonant thunk I just heard the sound of thousands of writerly jaws hitting floors, or do I need to explain the direct implication for queries? “But Anne,” many of you moan, clutching your sore mandibles, “now that I see correspondence format in action, I realize that I have been borrowing elements from across a couple of styles for my regular mail queries. If I may borrow your last example for a moment to show you what I’ve been doing, can you tell me how Millicent might respond to it? And should I be sitting down before you answer?”

Of course, jaw-clutchers — and yes, a chair might be a good idea. Perhaps even a fainting couch, because I suspect what you have on your hands is a good, old-fashioned Frankenstein query.

Comfy? Okay, let’s take a gander — and to render this better practice, try slipping into Millicent’s spectacles for the duration. If you were she, what would strike you as incongruous, and thus distracting from the actual content of the letter?

Quite a contrast with what our Millie was expecting to see, isn’t it? Let’s start at the top of this discolored page — would you have read that, in Millicent’s desk chair? — and work our way down. First, in a charmingly archaic but misguided attempt to mimic casual letterhead (traditionally reserved for handwritten notes, by the way), the Frankenstein querier has chosen a truly wacky typeface to showcase his contact information. Doesn’t look very professional on the page, does it?

From there, the mish-mosh of styles becomes less visually distracting, but comes across as no less confused. While the left-justified date, lack of indentation in the body of the letter, and skipped lines between paragraph would lead anyone who began reading, as those zany screeners like to do, at the beginning of the letter and proceeding downward to presume that the letter is in business format, the sign-off and the signature are not in the right place for that format. Nor are they in the right place for correspondence format: they are too far right. Muddling things still further, the RE: line is appropriate for a memo, not a letter.

In the face of all that visual inconsistency, I wouldn’t blame you if you missed some of the subtler missteps, but I assure you, a well-trained Millicent wouldn’t. The missing comma in the date, for instance, or the fact that while one book title is presented in all capital letters, the other is in italics, for no conceivable reason. (Unless our querier is laboring under the false impression that published books’ titles should appear one way, and unpublished manuscripts another? Agencies typically make no such distinction.) Then, too, the oddball subject line appears in boldface, as well as The Washington Post. Again, why?

So while this query does indeed stand out from the crowd — doubtless the intent behind that horrendous yellow paper — it doesn’t leap from the stack for the right reasons. And what does it gain by the effort? By eschewing a more traditional presentation, all it really achieves is buying a little extra time for Millicent: this is not, apparently, a query she needs to take particularly seriously.

Shocked? Don’t be. Just as Millicent and her cronies have a sense of what information does and does not belong in a query, over time, as they process thousands of queries, she begins to gain the ability to tell at a glance which queries simply don’t have a chance of succeeding at her agency. The ones that don’t mention a book category, for instance, or those that present a book or proposal in a category her boss does not represent. The ones with typos, or the ones that are one long book description. The ones filled with typos. And — brace yourself — the ones that are formatted as though (and this is Millicent talking here, not me) the writer had never seen a letter before.

Oh, that last one isn’t always an automatic-rejection offense, but inevitably, odd formatting affects a pro’s perception of a writer’s professionalism. How? Well, just as agents and editors develop an almost visceral sense of whether a manuscript is in standard format or not, their screeners learn pretty fast what a good query looks like. And just as they often will automatically begin reading an unprofessionally-formatted submission with an expectation that the writing will not be as polished as that in a manuscript that looks right, Millicents frequently will read an oddly-presented query with a slightly jaundiced eye.

Especially, as it happens, if the query in question appears specifically designed to generate unnecessary eye strain. To someone who reads all day, every day, the difference between a query in the publishing industry’s standard, 12-point Times New Roman or Courier:

and precisely the same query in 10-point type:

could not possibly be greater, unless the latter were printed on that bizarre yellow paper from our previous example. The first utilizes the font size in which Millicent expects to see all manuscripts, book proposals, queries, synopses, and anything else its denizens ask to see; the second, well, isn’t. But that’s not the kind of thing an agent is likely to blurt out at a conference, mention on his blog, or even — you might want brace to yourself, if you’re new to the game — list as a required query attribute in the submission guidelines on his agency’s website.

Why, those of you surveying the difference for the first time ask in horror? Because 12-point is used universally for book manuscripts and proposals (in the U.S., at least), it would never occur to anyone who screens for a living that any other size of type was acceptable. Anything else simply looks wrong on the page.

To be blunt about it, most Millicents — heck, most professional readers — would consider the second example above not only strange; she’s also likely to regard it as rude. After all, from her perspective, all the smaller type means is greater eyestrain for her: clearly, the writer of the second version hadn’t considered that there might be a human being with tired eyes on the receiving end of that missive.

Seriously, if you were Millicent, how would you respond if a query with minuscule type appeared on your desk? Would you invest the extra minute or two in trying to make out what it says, or would you just move on?

For most Millicents, there’s just no contest: move on, and swiftly, just as she would if the query in question were a badly-smudged photocopy. Given that it’s her job to narrow the field of queries down to the 5% or less that her boss might conceivably have time to consider, why would she bother to give more than a passing glance to a missive that simply screams, “The person who wrote this is either unaware that manuscripts are supposed to be in 12-point type, or just doesn’t care how difficult he is making your life, screener!”

And yes, before anyone asks, she is equally likely to reach that unflattering conclusion regardless of whether Millicent is reading that query on a printed page or on a computer screen. Just because our Millie can increase the size of the e-mail in front of her does not mean that she will take — or even have — the time to do it, after all.

Especially when — again, you might want to brace yourself, neophytes — the single most logical explanation for why a querier would select the smaller type size would to be to commit the following instant-rejection offense; see if you can catch it. As always, if you are having difficulty reading individual words, try holding down the COMMAND key and pressing + to enlarge the image; just because Millicent doesn’t have the time to avoid eyestrain in this manner doesn’t mean you should tire out your peepers.

Awfully hard to read, isn’t it? Any guesses about why this version would set off rejection red flags, even if Millicent happened to be unusually fresh-eyed and in a good enough mood to try to make it out?

To someone as familiar with the standard one-page query as she, it would be perfectly plain that were these words in ordinary-sized type, this letter would be longer than the requisite single page. Which, as I hope we all already know, would automatically have resulted in rejection, even had Tricksy been honest enough to use a 12-point font.

And yes, in response to what half of you who favor e-querying just thought very loudly indeed, Millicent probably would also have caught the extra length had this query been sent via e-mail, where page length is less obvious. But whether Tricksy decided to avoid the necessity of trimming by typeface games or by just hoping no one would notice an extra few lines, trust me, she’s not likely to pull the wool over an experienced query reader like Millicent. Fudging is fudging, regardless of how it is done.

Remember, the one-page limit is not arbitrary, a mere hoop through which aspiring writers are expected to jump purely so Millicent can enjoy the spectacle; queries are also that short so she can get through even a quarter of the missives that arrive in a day at an even marginally established agency. It’s also, let’s face it, the first chance the agency has to see if a potential client can follow directions.

You would be flabbergasted at how many queries just bellow between their ill-formatted lines, “Hey, Millie, this one didn’t read the agency’s submission guidelines!” or “Hey, you’re going to have to explain things twice to this writer!” Or even, sadly, “Wow, this querier either has no idea what he is doing — or he is actively trying to circumvent the rules!” Is that really how you want the agent of your dreams (and her staff) to think of you as a writer?

Perhaps it is a bit counterintuitive, but to many Millicents, obvious attempts to cheat — yes, that’s how they tend to think of creative means of reformatting a too-long query so it will fit on the page — are every bit as off-putting as missing elements. Had querier Tricksy altered the margins, removed the date, and/or compressed the contact information in order to achieve the illusion of shortness, the result would probably have been instant rejection. Let’s nip any tendencies in that direction in the bud by showing just how ridiculous the hope that Millie wouldn’t notice this actually is.

Doesn’t stand a chance of passing as normal, does it? The sad thing is, had Tricksy put half as much effort into fine-tuning this query as she did trying to fool Millicent with fancy formatting tricks, she probably could have trimmed it to an acceptable length. As it stands, her formatting gymnastics are just too distracting from the letter’s content to be anything but a liability.

The moral of all this, should you be curious, is fourfold. First, rather than wasting time and energy resenting having to learn what Millicent and her ilk expect to see, or complaining that the pros have not, do not, and have no future intention of sifting through all of the competing querying advice out there — why should they, when they already know the rules? — why not invest that time and energy in researching what precisely it is the individual agents who interest you actually do want? That’s far more likely to bear fruit than searching for a single, foolproof, one-size fits all template to fit all of your querying needs. And no matter how much queriers would like it not to be the case, there’s just no substitute for checking every agency’s guidelines, every time.

Second, when you do that research, consider the source of information: is it credible, and is it specifically aimed at writers of your kind of work? If, after reading through the offerings, you can’t comfortably answer both of those questions, start looking for more information and asking for clarification. Before you take even the most authoritative-sounding advice — yes, even mine — it’s in your interest to make absolutely certain you understand precisely what you are being advised to do, and why.

Which brings me to the third moral: as nice as it would be if every agency currently accepting new clients posted a step-by-step guide to writing precisely the query letter it wants to see, the overwhelming majority of US-based agencies do not get very specific about it. Even those that do list requirements often leave them rather vague: give us some indication of who would want to read this book and why or tell us about your platform is about as prescriptive as they ever get.

And, let’s face it, when many writers new to the game read such requests, they feel as though they are being told that no one will ever want to read their books unless they somehow manage to become celebrities first. Which, for someone who was planning to attain celebrity by writing a terrific book, that impression can be terribly off-putting.

It should cheer you to know, however, that such statements are only rarely intended to scare newbies away. Indeed, agents often truly believe those admonitions to be helpful; remember, those directives are typically aimed at preventing the faux pas commonly made by the 90% of queriers who don’t do their research, not the 10% that do. And if submission guidelines tend to be a bit on the nebulous side, it’s just that to people who read queries and submissions for a living, sheer repetition has made the basic structure of a solid query seem to be self-evident. They’d no more think of explaining the difference between an unsuccessful descriptive paragraph and one that sings than they would undertake to explain to you how to walk. No one is born knowing how to do it, of course, but once a person has learned the mechanics, it becomes second nature.

Just how obvious do the elements of the query appear to the pros, you ask? Well, at the risk of seeming myopic, until this afternoon, it hadn’t occurred to me that any of you fine people might actually want a category on the archive list entitled HOW TO FORMAT A QUERY LETTER. After all, I had discussed formatting early in Queryfest; throughout the course of this series, I’ve posted dozens of visual examples. Yet when a reader asked me about it this afternoon, I was stunned to realize that I’d never done a post like this, one that listed all the requisite elements and the formatting requirements in one place.

I grew up surrounded by agented writers, you see; I actually can’t remember a time when I didn’t know what a properly-formatted query looked like. Or a properly-formatted manuscript, for that matter. Or that other kinds of writing called for different iterations of both.

Which leads me to the fourth and final moral of the evening: even the best-intentioned and most credible query advice-givers, the ones with actual professional experience to back up their opinions — who are, as we have discussed, usually in the minority online — may not always be able to second-guess what a writer brand-new to the game wants to know. Or even what he needs to know, because advice-dispensers like me are not always aware of what advice-takers don’t know.

Could you explain the pure mechanics of walking? Or of snapping your fingers? No, you probably just do both. That unthinking fluency is a product of practice, of long experience.

If you want to benefit from someone else’s experience, though — and isn’t that what seeking out advice is all about? — don’t expect the advisor either to read your mind or to tell you spontaneously what you want to know. Oh, I try; quite a few of us do. I hear from writers all the time who have landed agents following the advice I’ve posted here, and without ever having posted a question in the comments. But I can do a better job teaching you the ropes if you ask questions.

I don’t know what all of you do and don’t know, you see. It’s just a different perspective.

So as we wend our way through the last few Queryfest posts and back toward the more creatively-exciting pastures of craft and self-editing, I would strongly encourage you to post questions in the comments. Actually, I welcome questions all the time, but I’m especially interested in knowing if anything about the querying process remains fuzzy to those of you who have been following this series. I shall also, while we’re finishing up our examination of readers’ queries, be trotting out some well-founded readers’ questions that I’ve been intending to address at length for quite some time.

Many thanks to the reader who asked me for this post, and everybody, keep up the good work!

Queryfest, part XXII: if it be the winter of Millicent’s discontent, can spring be far behind?

Before I fling all of us headlong into yet another examination of what strategies do and do not work well on the query page — that’s why you tuned in tonight, right? — I’d like to take a moment to reiterate some advice I gave all of you eager New Year’s resolution queriers a couple of weeks back. Or, at least that hefty chunk of the January querying community that either lives in the United States, is planning to approach literary agents based in the United States, or both: no matter how tempting it may be to send out a query via e-mail over this long Martin Luther King, Jr., Day weekend, please, I implore you, resist the temptation.

“And why should I even consider taking that advice?” those of you joining us mid-Queryfest demand. “At the risk of pointing out the obvious, I have more spare time in the course of a three-day weekend than during the normal two-day kind. Why shouldn’t I hit SEND while I have the leisure to do it?”

Already, a forest of hands sprouts out there in the ether. I love how closely my readers pay attention. Go ahead and help me fill ‘em in, Queryfest faithful: just as our old pal and nemesis, Millicent the agency screener, is predictably greeted by many, many more queries on any given day in January, as opposed to any other month of the year, she also finds her inbox stuffed with more e-queries than usual on Mondays than any other weekday, for precisely the reason the newcomers just cited — aspiring writers tend to have more time to send them over the weekend. As a direct result, not only does she typically have more work on Mondays. And as she, like so many people bent upon enjoying their weekends, is often a mite grumpier that day as well.

With what result? Chant it with me, Queryfesters: the rejection rate tends to be higher on Monday mornings than, say, Thursday afternoons. Our Millie simply has a taller stack of queries to work through, without any extra time in which to do it. Fortunately for her sanity, while it’s pretty difficult to compress the amount of time it takes her to process a paper query — about 30 seconds, on average, or less if the querier is helpful enough to insult her intelligence with a hard-selling statement like you’ll be sorry if you pass this one up! or this is the next DA VINCI CODE! — it is spectacularly easy to render the consideration and rejection of an e-mailed query a matter of just a few seconds. Especially now that so many agencies have adopted the to-a-writer’s-eye appallingly rude practice of simply not responding to a query if the answer is no.

Not sure how to speed up the consideration process? Okay, I ask you: how much time would it take you to twitch the finger nearest the DELETE key in its general direction? And how much more likely would you be to do it on a morning when your bleary eyes fell upon 722 queries in your inbox than the happy day when it contained only 314?

So, at the risk of repeating myself, I ask you: do you honestly want your query to land on her computer screen on a Monday morning?

Sad to say, though, it could arrive at a worse time: the Tuesday following a three-day weekend. Due to the aforementioned tension between aspiring writers’ free time and the rhythm of her work week, we may also confidently predict that she will be inundated with still more e-queries then than she would on an ordinary Monday, right? Just after Labor Day, for instance, or Memorial Day, it requires very little imagination to picture just how itchy her fingertips are going to be for that DELETE key.

It thus follows as night the day, then, that when a three-day weekend happens to fall in January, the dreaded month when a good half of the aspiring writers in North America who intend to query this year will be hitting the SEND key if they are going to take the plunge at all, Millicent’s e-mail coffers and mail bag will be as full as she is ever likely to see them. Need I devote more screen space to the predictable effect upon the rejection rate the following Tuesday?

I’m guessing not, with a group as savvy as this. Hint, hint, wink, wink, say no more, as the immortal Eric Idle used to say.

Speaking of Millicent’s a.m. stress levels, mine hit a peak this morning, triggered by the gentle snowfall pictured above. Not that I am anti-snow in general; indeed, I typically find the first — and sometimes only — snow of the year quite exciting. It snowed a grand total of thrice in the Napa Valley in the course of my childhood; it was something of an event. I didn’t actually see large quantities wafting down from a grumpy sky until my junior year of high school, in the course of an ill-fated let’s-show-the-kids-how-Congress-works field trip during which I got pushed sideways over a chair because I was the only student participant who believed Social Security was worth saving. (Hey, it was the 80s. And my sprained ankle is fine now, thanks.)

So I was darned excited to look up from my desk this morning to see great, big white flakes hurtling at my window. I can only plead the fact that I happened to be editing a manuscript at the time as an excuse for what happened next.

My SO came tripping into my studio, bearing a hot cup of tea. “Have you looked outside? It’s a winter wonderland!”

“I should think it would be obvious,” I said, gratefully accepting the mug, “from the fact that I am sitting right next to a window that I might have observed the snow. And couldn’t you manage to come up with a less hackneyed way to describe it than winter wonderland?”

And that, dear friends, is what reading even quite good manuscripts for a living will do to an otherwise charming person’s manners: I am certainly not the only professional reader who automatically revises everyday speech in an attempt to raise its literary value. Imagine how much touchier I would be if I had Millicent’s job on a Monday morning.

Had I mentioned that you might want to think twice about hitting that SEND button this weekend? Wouldn’t your time be better spent building a snowman?

To be fair to both Millicent and myself, stock phrases, clichés, and stereotypes do abound in your garden-variety query, synopsis, and manuscript submission. So common are they that one might well conclude that there’s an exceptionally industrious writing teacher out there, working day and night to inculcate the pernicious notion that the highest goal of literary endeavor consists in stuffing narrative prose to the gills with the most repetitive, prosaic elements of everyday speech.

In a sense, that is sometimes the case: as many, many writers can attest, the continental U.S. has not suffered in the past half-century from a shortage of English teachers bent upon convincing their students that good writing should flow as easily as natural speech. The most visible results of this endeavor have been, as we have discussed before, a superabundance of chatty first-person narrators given to telling, rather than showing, the stories through which they lead their readers, a general disregard of subject/object agreement (presumably because the proper everyone and his Uncle George contracted rabies strikes the ear less gracefully than the pervasive but incorrect everyone and their Uncle George contracted rabies), and, most irritating of all to the professional reader corps, texts peppered with the kind of catchphrases and polite phrases that show up in conversation.

Why is that last one problematic? Well, think about it: by definition, the stock responses to common stimuli (pleased to meet you, have a nice day, I’m so sorry for your loss), standard phrases exchanged in mundane interactions (sign right here, have a nice day, may I help you?), and mere polite murmurings (after you, excuse me, you’re welcome) are generic; their strength — and their social safety — lies in the very fact that people spout these statements all the time. As such, they do not have personal content: although Madge may genuinely mean it when she tells Bernice to have a nice day, chances are that when she said precisely the same thing to Herbert, Bruce, Ambrose, and Melchior over the course of the following two hours, she did not utter it with the same intent. It’s just something people say.

We’re all aware of that conversationally, right? So why does it frequently come as a surprise to aspiring writers that because such phrases are so very common, they lack the power either to convey characterization, illuminate relationships, or add complexity to an interaction?

Not sure why? Okay, let’s assume that Madge’s co-worker, the otherwise estimable Ima, decides to immortalize their workplace’s everyday speech on the novel or memoir page. Eager to depict darling Madge as the courteous, considerate lady that she is, conscientious Ima makes darned sure to include each and every stranger-charming statement. Unfortunately, the result is not particularly likely to charm a reader, much less one as page-weary as Millicent. Take a gander at a not-atypical opening scene:

“Excuse me.” The tall, handsome stranger handed her his paperwork almost apologetically. “I was told to fill out these forms and bring them to this window.”

“Hello.” Deliberately, Madge finished reorganizing the paper clips in their magnetic holder before glancing at the stack. “How are you this fine Monday morning?”

“Oh, fine. Is this the right window for these?”

“Yes, of course. Hectic day?”

He covered his watch with his sleeve. “Oh, yes. We’ve been swamped.”

“Well, it’s always like that after a holiday.” She stamped the top three forms. “We’ve been swamped, too. Did you have a nice long weekend?”

“Yes. You?”

“It was fine. Didn’t they give you a B/49-J form?”

“Oh, yes, it’s right here. I’m in a bit of a hurry.”

“I’m doing my best, sir. May I see some I.D., please?”

“Okay.” Clearly, the man was accustomed to his smile’s having greater effect on functionaries. He could have posed for a toothpaste ad. “Here it is.”

“Thanks. Just a moment.” She tapped on her computer, frowning. “We don’t seem to have any record of your existence, Mr. Swain.”

“What do you mean?”

She caught just a glimpse of the tentacle wiping the perspiration from his brow. “I’m sure there’s just been a mix-up in the database. You just hang on for a moment, and I’m sure we can get this cleared up in a jiffy.”

Pretty stultifying until that last bit, wasn’t it? Even less excusable from Millicent’s perspective, the narrative didn’t give the slightest indication until that last paragraph that this is the opening for a fantasy. While this sort of bait-and-switch between the ordinary and the unexpected is a classic short story plotting strategy — not to mention the dominant storytelling technique of the old Twilight Zone series, which continues to influence fantasy writers to this day — the speed with which the sheer volume of submissions forces Millicent to read renders the mundanity of this dialogue dangerous. She would have to read all the way to the end of this exchange to see that it’s not just the 274th exchange echoing everyday speech that she’s read this week.

Lest anyone be tempted to dismiss her tendency to lump this interaction with all the others (including issuing the same cry of, “Next!”), note, please, just how little those polite, ordinary speeches reveal about either of the characters shown or the situation. This dialogue could take place in any customer service environment: in a bank, at the DMV, at the teleport terminal between Earth and the planet Targ. Because these statements are generic, they can’t possibly tell the reader anything specific. And while the writer and his writing group might well find that keep-‘em-guessing ambiguity hilarious, Millicent’s simply seen it too often to play along for very many lines.

Does the chorus of martyred sighs out there indicate that some of you Queryfesters are tiring of playing along as well? “Okay, I get it, Anne,” those of you impatient to get queries out the door moan, “dialogue on the page needs to be something better than just a transcript of everyday speech. Lesson learned. But why in the name of the seven purple moons of Targ did you decide to stop dead in the middle of a series on querying to tell us about this Millicent-irritant now?”

An excellent question, impatient moaners, and one that richly deserves a direct answer. Try this one on for size: since Millicent, like most professional readers, has an extremely low cliché tolerance, it’s poor strategy to include even one stock phrase in a query letter.

And yes, in response to what half of you just thought very loudly indeed (the mind acoustics are phenomenal here on Targ), she sees cliché-filled queries all the time. See for yourself — and, as always, if you are having difficulties reading the individual words, try holding down the COMMAND key and pressing + several times to enlarge the image.

Oh, you thought I was going to use a real reader’s query to illustrate this particular faux pas? That would have been a bit on the cruel side, wouldn’t it? Besides, given a readership as savvy, fascinating, and creative-minded as this one, where could I possibly have found a query as cliché-ridden as this one?

Actually, although it pains me to say it, about a quarter of the volunteer queriers submitted letters containing one or more of Ima’s hackneyed phrases; although our fictional exemplar here is inordinately fond of them, you’d be astonished at how many real queries contain roughly this ratio of stock phrase to original writing. Odd, isn’t it, considering that as every syllable an aspiring writer sends an agency is a writing sample (you hadn’t been thinking of your query in those terms, had you?), that so many queriers would rush to make themselves sound exactly like everyone else?

Incidentally, about one in six of the queries I received from would-be volunteers also replicated a particular phrase in Ima’s letter — and that surprised me, because this all-too-common statement contains two elements that I frequently and vehemently urge Author! Author! readers not to include in their queries at all. Did you catch it?

No? Would it help if I mentioned that at most agencies, one of the deadly elements would render this query self-rejecting?

If your hand shot into the air at that last hint because you wanted to shout, “I know! I know! It’s because Ima said in the first paragraph that every reader currently walking the planet Earth — if not the planet Targ — would be interested in this book! From Millicent’s perspective, that’s a completely absurd claim, as no book appeals to every reader,” give yourself a pat on the back, but not a gold star. Yes, this particular (and mysteriously popular) assertion does tend to irritate most Millicents (especially on the Tuesday after a long weekend, when she will see many iterations of it), but it’s not always an instant-rejection offense.

No, were that boast the only faux pas here, Millicent probably would have kept reading until after the third or fourth unoriginal phrase. I seriously doubt, though, whether she would have made it past Ima’s first sentence. Any guesses why?

If your eye immediately pounced upon the phrase complete at 137,000 words, feel free to ransack the gold star cabinet. Why is this phrase — lifted directly from some maddeningly pervasive template floating around out there on the Internet, I gather — a rejection-trigger? It’s not, believe it or not, the fact that so many aspiring writers have been shoehorning it into their queries in recent years that it has effectively become a cliché, as far as Millicent is concerned. The real problem with it that it effectively bellows at Millicent, “Hey, lady — this querier does not know thing one about how books are sold in the U.S.”

An unfairly sweeping conclusion? Perhaps, but let’s don Millicent’s glasses and whip out her text-dissecting scalpel to figure out why she might leap at it. In the first place, this statement includes unnecessary information. If the book being queried is fiction, people in agencies will assume that the manuscript is complete, for the exceedingly simple reason that it would be impossible for a first-time, non-celebrity writer to sell an incomplete first novel. Fiction is sold on a completed manuscript, period.

Nonfiction is typically sold on a book proposal, not a full manuscript, so were Ima’s book a memoir, including the information mentioning that the manuscript is complete would not necessarily be a selling point, either. The only exception: the relatively rare nonfiction-representing agency that states point-blank in its submission requirements that it will consider a first memoir only if the writer has already completed a draft of it.

Why might they harbor that preference? Ask any memoirist: writing truthfully and insightfully about one’s own life is hard, doubly so if the life in question has been at all traumatic. The brain and the body often doesn’t make a huge distinction between living through something difficult and reliving it vividly enough to write about it explicitly and well. It’s not at all unusual for even an exceptionally talented writer to become heavily depressed, or even physically ill, in the course of fulfilling a contract for a memoir.

Since most of pulling together a proposal involves writing about the book’s subject matter, rather than writing the story from within — telling what happened, as opposed to showing it clearly enough that the reader feels as though she’s walking around in the narrator’s skin — many first-time memoirists worry, and rightly, that they might not have the emotional fortitude to finish the book. Others are stunned to discover that after months or years of effort aimed at landing an agent and selling the book concept to a publisher, they simply cannot bring themselves to complete it. Or, if they do, they balk at exposing their innermost secrets to the world.

There’s absolutely no shame in any of that — second thoughts are natural in this instance. However, an agent who has seen a pet project cancelled at the last minute because a client could not finish the book he was contracted to deliver might well become wary about running into the same problem in future. So while agencies that handle a lot of memoir tend to get inured to this sort of disappointment, it’s not at all unheard-of for a newly-burned agent or agency to establish a full manuscript-only policy.

Most of the time, though, that’s not the expectation; publishers buy memoirs all the time based solely upon a proposal packet and a single chapter. But they don’t, as a rule, buy incomplete fiction.

So when Ima makes a point of saying in her query — and right off the bat, too — that her manuscript is complete, probably merely because she saw an example online that used that phrase, she is effectively making a virtue of having lived up to the publishing industry’s minimum expectation of fiction writers. To Millicent’s mind, that’s just not something anyone familiar with how fiction is actually sold in this country would do.

But as much as most agents prefer to take on new clients who have done their homework about how publishing does and does not work, professional naïveté all by itself is seldom considered an instant-rejection offense. That unusually high word count, however, often is. In fact, many Millicents are explicitly trained to reject a query that mentions the manuscript it is promoting exceeds 100,000 words.

Why draw the line there? Cost, mostly. Although the average manuscript shrinks in length by about 2/3rds in the transition to print, it’s just far more expensive to print a long book than a shorter one. Since the publication costs rise astronomically at about 125,000 words — different binding is necessary, and trade paper binding is more problematic — and it’s so common for first-time authors to be asked to revise their books and add pages prior to publication, they like to leave themselves some wiggle room.

So pervasive is the prejudice against first books over 100,000 words (i.e., 400 pages in Times New Roman) that it’s not unheard-of for agents to tell clients with books pushing the upper limit simply to leave the word count off the title page. (If you were not aware that the word count is typically included on a professional title page, or that a title page is necessary for a manuscript, run, don’t walk to the HOW TO FORMAT A TITLE PAGE category on the archive list at right.)

Did some of you do a double-take at the 100,000 words = 400 pages equation? “But Anne,” Ima cries, justifiably upset, “my manuscript is nowhere near 400 pages. But it is about 137,000 words. What gives?”

I’m guessing that you have been using actual word count, Ima, not estimated. For short stories and articles, it’s appropriate to report what Word says your word count is, but for books, that’s not historically how it has been figured. And unfortunately for your query, Millicent will just assume that any word count that ends in a zero is an estimate.

Actually, she’s likely to leap to that conclusion, anyway, because that’s how word count for books has historically been figured: 250 x # of pages for Times New Roman, 200 x # of pages for Courier. Yes, yes, I know, Ima: the resultant figure will bear almost no resemblance to the actual word count. That’s fine — expected, even.

But that expectation does carry some pretty heavy implications for using the stock phrase complete at X words, necessarily. Specifically, when Millicent spots your query’s assertion that your manuscript is 137,000 words, she — and a potential acquiring editor — will just assume that your novel is 548 pages long. (137,000 divided by 250.) And that, as we discussed above, would place it well beyond what her boss, the agent of your dreams, could hope to sell as a first book in the current fiction market.

“But Anne,” Ima protests, tears in her eyes, “I see plenty of fantasy novels that long in the bookstore. Because, yes, I am one of those great-hearted and sensible aspiring writers who realizes that if I expect bookstores to help promote my novel when it comes out, I should be supporting them now by buying books from them.”

While I approve of your philosophy, Ima — and would even upgrade it by pointing out that an aspiring writer who does not regularly buy recently-released first books in her own book category is shooting her own long-term best interests in the metaphorical foot — what you probably have in mind are novels by established authors. What a writer with an already-identified readership demonstrably willing to buy his books can get away with often differs radically from what a first-time author can hope to sneak past Millicent. And because market conditions change, it’s certainly different from what a first-time author might have been able to sell five years ago.

It’s a truism, to be sure, but people in the industry repeat it for a reason: in order to get discovered, a new writer’s work doesn’t merely have to be as good as what is already on the shelves; typically, it needs to be better.

Now, an aspiring writer can find that truth discouraging — apparently I’ve depressed poor Ima into too deep a stupor to keep formulating questions — or she can choose to find it empowering. Yes, that stock phrase gleaned from an online query template led Ima down the path of certain rejection, but honestly, can you blame Millicent and her ilk for wanting to reject queries crammed with prefab, one-size-fits-all phrasing?

Be honest, now: if you were an agency screener, wouldn’t you prefer to reward queriers who made the effort to sound like themselves?

Of course, it’s quite a bit more work to come up with original phrasing for what most aspiring writers regard, let’s face it, as merely an annoying hoop through which they have to jump in order to get agents to read their manuscripts. It’s more than that, though — to Millicent, it’s your first opportunity to wow her with the originality of your voice, the startling uniqueness of your story or argument, and, yes, your professional grasp of the realities of publishing.

Listen: every piece of writing you send to an agency is yet another opportunity to demonstrate that you can write. Millicent wants to see your literary voice on the page, not other people’s phrasing, and certainly not a pale echo of what anybody random person on the street might say. (I’m looking at you, Madge.) Read your query carefully to make sure that you sound like you and nobody else — and that the story you are telling or the argument you are making doesn’t read like anybody else’s, either.

A tall order? Most assuredly. But isn’t this what a good writer wants, people in the publishing industry taking her writing seriously enough to pay close attention to how she chooses to arrange words on the page?

Ponder that, please, until next time, when I shall once again be analyzing a reader’s actual query. Have the confidence to eschew those templates, everybody, and keep up the good work!

Queryfest, part XXI: all right, Mr. DeMille, I’m ready for my close-up, or, that pesky credentials paragraph revisited