So how does a book go from manuscript to published volume, anyway? Part XIII: the fine art of getting what you want

seagull-prints

Yes, yes, I know: the photo du jour is a trifle on the wide side, but I love it. I must be feeling expansive today.

That was not, I gather, the prevailing mood at post offices across the country today as last-minute tax filers raced to get their income tax returns postmarked on time. (For those of you reading this outside the United States: here, federal income taxes are due April 15, the anniversary of the day President Abraham Lincoln was shot.) I’m a get-it-out-of-the-way-as-soon-as-possible sort, but apparently, many of my fellow citizens are not, judging from the lines around the block at my neighborhood post office.

While taxes are already on your mind, US-based writers, now is a great time to think about next year’s returns, and not only because you hope you’ll be shaking your head over the sometimes complicated paperwork associated with collecting royalties. While that Schedule C you’re using to itemize your writing and promotion expenses is fresh in your mind, why don’t you go ahead and organize your 2009 accounting system/homemade spreadsheet/shoebox that holds your retreats so that it will be easy throughout the year to come to keep your receipts from writers’ conferences neatly separate from your submission-related expenditures?

If you’re not already filing a Schedule C to formalize your writing as a business — a move that could, for instance, legitimize deducting things like postage for your queries and submissions, writers’ conference fees, and other expenses you may be incurring while trying to get your work published — you might want to consider having a nice, long chat with a tax professional well versed in preparing writers’ returns (rather than, say, talking with someone like me, who is neither a tax professional nor plays one on TV) about whether this option might make sense for you.

Why a tax pro who specializes in artists? Because someone unfamiliar with how genuinely strange our road to success can be may not be aware that a writer needn’t necessarily earn income from writing in order to file a Schedule C. But as a non-earning writer must meet a number of specific conditions before, say, writing off the cost of buying new releases in one’s chosen book category as market research or deducting the fees of a freelance editor, get the low-down from someone licensed to dispense advice on the subject before you file any paperwork with the IRS.

Where might you find such an expert? Try contacting your local writers’ association and asking for a recommendation. If you aren’t lucky enough to live near a good one, you may have to get a trifle creative. Show up at a book sighing by a local author and ask for a recommendation at question time. Find out who your community theatre uses as a tax pro, or call a good art gallery; tax pros who deal with one kind of artist sometimes work with other types. For more suggestions, take a gander at Carolyn See’s excellent MAKING A LITERARY LIFE, for my money still one of the best how-to guides for aspiring writers out there.

What you should most assuredly NOT do is just grab a bunch of tax forms next April 14 and start filling in unsubstantiated amounts. Like any other deductions, it’s in your best interest to make sure that your writing expenses are exceedingly well-documented, both in your no doubt impeccable financial records and in the form of receipts, and unquestionably tending to advance your writing career. Proving that generally requires quite a bit of advance preparation.

Which is not, as I mentioned above, every taxpayer’s cup of tea. Writer, know thyself!

Why, just yesterday, I was sharing a delightfully steamy bowl of Thai coconut soup with an exceptionally talented author of literary fiction (who shall remain nameless for the nonce, but rest assured, I’ll let you know when his next novel comes out) when the waitress informed us that we had just spent many hours discussing things writerly, and the kitchen would like to close. At the end of a roughly ten-minute discussion of the locations of places that might conceivably be willing to serve us coffee at that hour, the author sighed and said, “Well, maybe I should just go home and start my taxes.”

Since it was by then 10:30 pm on the night before said taxes were due, I naturally laughed. Judging from his reaction, though, he hadn’t meant it as a joke: he honestly had not begun to think about his imminently-due return.

I would be tempted to think of this reluctance to plan for the hard realities of life as merely part of his substantial and complicated personal charm, but the fact that most of the working artists of my acquaintance seem to indulge in this particular form of procrastination leads me to suspect that it may be endemic to our breed of creative dreamers.

Let’s face it: as a group, we tend to defer serious thought on the business side of being an artist until we actually find ourselves in the situation, don’t we? As we’ve discussed throughout this series, many, if not most, aspiring writers long for publication with a major house, but don’t take the time to learn what that would actually mean in practical terms, let alone prepare for it.

Case in point: several years ago, I had the great pleasure of teaching a class on how to craft attention-grabbing queries to a room stuffed to the gills with intelligent, well-read writers. These folks had really done their homework, and most of them had novels and NF books very close to being ready to be sent out the door.

As widely diverse as their writing projects were, I was struck, as I always am, by the great similarity of their descriptions of their dream agents. Everyone, without exception, wanted a well-established agent at a well-known agency to fall in love with the book in question, particularly with the writing, and represent it with intelligence and verve.

“That’s great,” I said, when the last student had expressed this hope. “What else do you want from your agent?”

The room fell silent.

I am used to this; it always happens at this point. “What about an agent with experience in selling your type of book?” I suggested. “An agent who has built up the connections to be able to get your book or book proposal under the right eyes right away?”

Well, yes, the students conceded, that would be nice. As we discussed why that might be a plus, however, I could tell that they were uncomfortable with the prospect of adding something this specific to their wish lists — an interesting reluctance, considering that as we saw earlier in this series, an agent who does not have those connections is going to have a significantly harder time selling a writer’s manuscript.

So I persisted. “What about an agent who is hungry? Would you be happy to be represented by someone with a hundred clients, so the success of your book will be only a small proportion of her year’s income, or would you prefer to be one of twenty, where each sale counts more to the agent?”

This one was difficult even to get the students to talk about in theory, let alone express a personal preference; again, these are bright, talented, well-read people, yet their body language made it obvious that the very idea of setting anything but the most minimal expectations for representation scared them a little. It was unfamiliar territory, and in a sense, by even asking them to think about it, I had broken one of the most sacred of the writers’ conference taboos: implying the possibility that not every agent who likes an author’s work is necessarily a good fit for it.

This truth is so important to a writer’s happiness in working with an agent that I’m just going to go ahead and restate it as a rule: a writer needs not just any agent to represent her work; she needs the right agent.

That’s right, campers: after yesterday’s post, which concluded that most aspiring writers give up before they’ve given their manuscripts a sufficient chance to succeed, I’m going to talk about how they can falter after they do succeed, at least at clearing the first major hurdle on the path to publication. Today, we’re going to discuss the often astonishingly disorienting moment when a writer receives an offer of representation.

I know, I know: I’m addressing this topic out of chronological order. Can you blame me for wanting to end this sometimes depressing series on a high note?

As we saw earlier in this series, how an agent chooses to handle a manuscript can have almost as strong an impact upon its market prospects as whether he chooses to handle it in the first place. It’s not all that uncommon for good writers to end up feeling that their careers are being stymied by agents who, while not actually bad at their jobs, at least do not apparently share the same goals for the book in question. Anyone who has ever attended a writing conference has probably met at least one writer who gave her soul to an agent for a year or two, only to find herself dropped when the book did not sell right away.

For a writer who has yet to find representation — and if you are one of these, don’t be hard on yourself; there are plenty of brilliant writers out there who are unrepresented or between agents — it may be hard to feel sympathy for a writer in this situation. After a long, hard spell of querying and/or submission, ANY agent willing to represent a book can start to look pretty good. So when the aspiring hear such complaints, they may be tempted to conclude that if the complainer’s book did not sell, or if the agent stopped sending it out, or if the agent never sent it out at all, it was because the manuscript itself had some irredeemable fault.

Don’t censure yourself if you are one of the many who would automatically assume this: as we have seen throughout this series, it is something that writers are taught to believe, and the source of countless hours of self-doubt. Most of the writing manuals and pretty much all of the classes and conferences teach us to believe that the blame must lie with either the book or the writer.

There is a perfectly good reason that this is the case: what the manuals and experts are selling, generally speaking, are ways in which the writer can alter the book, the pitch, the query letter, even her own work habits, in order to make the book more marketable. Many, many self-styled experts make quite good livings in this manner.

And more power to the ones who are gifted at it, I say: when aspiring writers improve the aspects of the road to publication that actually lie within their control, while learning not to obsess about the myriad aspects of querying, submission, marketing, and publication that are utterly outside the author’s ability to affect them, the process becomes not only easier, but substantially less frightening. Like using language correctly and effectively, promoting one’s writing utilizes a set of learned skills.

I regularly teach this type of class myself, regarding it as a way to arm writers with the tools that will help them succeed in a genuinely difficult endeavor: getting their work noticed by people who can bring it to publication. After all, it would make little sense to teach Ten Tips on Being a Better Agent or Sharpen Your Eye for Talent: Make Yourself a Better Editor to groups of aspiring writers. The fact remains, though, that even the best-prepared author of the best-written book is hugely dependent upon the skills, tastes, and connections of her agent and ultimately, her editor.

As we saw earlier in this series, the power that agents wield has gone up astronomically within our lifetimes. The reason for this is simple: the consolidation of the major publishing houses. The result is that agents and editors at small publishing houses (who sometimes also prefer to work with agented writers, but often make exceptions) have become the arbiters of what does and doesn’t get published in the United States. The editors at the major houses see only a hand-picked minority of the writing actually being produced.

This should all sound familiar to you by now, right? Since you are already aware of the importance of having an agent, I shall not continue to harp upon this point, except to say: since the author now does not participate in the selling process, it is more vital than ever to find an agent who will represent your work well.

When I pointed this out to my class, however, my students did not like this conclusion at all. “If an agent loves my work,” one of them asked, “won’t he automatically represent it well?”

The short answer is a resounding NO, but the long version requires a two-part answer. First, a certain percentage of the people working in any field will be still learning how to do it, and in the publishing industry, where success is so heavily based upon connections and luck, the agent who likes your book best (or, as usually happens, the one who likes your book FIRST) may not necessarily be the one with the right connections.

Thus, that story we all so often hear at conferences: the agent falls in love with a book, signs the author pronto, sends the book out to an editor or two — then sits helpless after the first few contacts reject it. Since it is traditional for a book to be submitted to only one editor at each imprint, having your work sent out by an agent with the wrong contacts may actually endanger its chances of being seen by the right editor.

Especially if the agent has a track record of giving up after just a handful of submissions. As with querying, until a manuscript has been circulated for a while, no one can really say for sure how marketable it actually is.

The second answer to the question is less well-recognized amongst writers. Now, it is the NORM for good agents to ask for significant revisions on a book or a book proposal BEFORE sending it out to editors. Effectively, this means that the agent you choose — and who chooses you — is your first editor. Which means that it is absolutely vital to sign with an agent whose taste and integrity you trust.

I want to get the word out there about the edited-by-the-agent phenomenon, because I have found that most unagented writers are quite unaware of it (or were before we discussed it in this series). Not all agents require up-front revisions, but a significant minority amongst those who work with previously unpublished writers do. I spent the first two and a half months of my memoir’s representation contract revising and re-revising my book proposal, at her behest; one of the best novelists I know spent a YEAR AND A HALF in agent-required revisions before her agent so much as photocopied it.

Other agents prefer to suggest only minor tweaking before sending out the first round of submissions, then, once they have garnered significant editorial feedback, ask the author to revise the book in accordance with the changes editors said they would like to see. (Be warned in advance: if three editors saw it, in all probability two of them will ask for mutually contradictory changes. A good agent can help you figure out which advice is worth taking.) Here again, many first-time authors are astonished to find themselves, a year or two after signing with a terrific agent, still in the throes of revising an as-yet unsold book.

Naturally, I explained all of this to my class. By this point, my students were sitting speechless, aghast and disappointed. As much as I would have liked to reassure them that their work would sell well and immediately, the fact is, a quick sale of an unrevised work to a major publishing house has become quite rare.

As I MAY have intimated once or twice earlier in this series, I think it is quite unfair to aspiring writers everywhere that the prevailing wisdom so often says otherwise. Yes, from the agents’ and editors’ points of view, publishing is a fast-moving business, but from the authors’, it sometimes seems as if it barely runs on electricity.

I feel a trifle disingenuous saying this, because actually, my process has been one of the few exceptions: from winning the 2004 PNWA Zola Award for NF to signing with my agent to book sale was only eight months, positively lightning speed. To put this in perspective, though, my book was only being circulated to editors for the last two of those months. The period between when I signed the agency contract through when the book was first sent out to editors was entirely devoted to tweaking my book proposal my agent’s behest.

Let that sink in for a moment: that revision time was unusually rapid, with my getting pages back to her significantly prior to the deadlines we had agreed upon.

This realization, as you may well imagine, made my students groan, as it would many writers. We all like to think that once the inspiration fairy has bonked us on the head often enough to get us to churn out a complete manuscript, that’s that. Since attracting an agent’s interest is so very arduous, the vast majority of unagented writers tend to idealize just how much of a relief it will be to sign that contract. (Yes, I know I’m reviewing material we’ve covered already in this series, but since this is the last post, I’m entitled to a spot of review.)

“Phew!” these writers tend to think. “I’m working my fingers to the elbow now, but once I sign with an agent, my period of hard work will be over. I can just hand my finished book (or book proposal) to my agent, and wait for her to sell it. And because she will adore my writing, that will happen in a matter of weeks.”

With such expectations, it’s no wonder that so many writers give little thought to the personality of their dream agent: they are not expecting to have much interaction with this paragon. The agent, in this fantasy, is just a one-time broker.

Now that you know from having slogged faithfully through this series that working with an agent is quite a bit more complicated — and lengthier — than that, I ask you the question I put to my students: what do you want your agent to do for you other than to sell your book?

Ponder that for a moment, please, while I move back to the point in your writing career when your answer could hardly be more important: the days immediately following your receiving an offer of representation from someone who may or may not be the agent of your dreams.

Remember a few posts ago, when I mentioned that too many aspiring writers take the time to learn a little about their soon-to-be agent before gasping a grateful “YES!” to that long-awaited offer of representation? The best antidote to an uninformed decision is to ask the offerer a few questions: will you be working with the agent directly, for instance, or an assistant? (If the latter, it is definitely worth your while to have a conversation with the assistant before you decide, too.) Will the agent want revisions to what you submitted, and if so, would she be open to setting aside some serious time to discuss them? What exactly does the agent LIKE about your book, your ideas, your writing style? If you are not a person who likes hand-holding, is the agent willing to give you your space to work?

And so forth. The AAR’s website an excellent list of preliminary questions new authors should ask agents, to get you started.

While the answers are important to figuring out how the agent will expect you to work with her, the discussion actually serves an even more important secondary purpose: it gives you are foretaste of what it will be like in the weeks and months after you sign, when your new agent is ruling your writing life.

It behooves you, then, to make very sure that this person is someone with whom you would be willing to be in frequent e-mail contact; is this a person you would be comfortable picking up the phone to call if you run into problems with your editor, for instance? If you’re the type of person who is driven crazy by uncertainty, for whom no news is definitely not good news, you will want to know whether the agent prefers to issue periodic updates on the status of books being circulated, or whether you should feel free to ask whenever the wait starts to seem long. Knowing in advance how frequent contact has to be before the agent starts to feel hounded can save a writer a heck of a lot of chagrin down the line.

Ask about her taste in literature, to get some indication if this is a person you can trust to give you writing feedback. (You should ask the same question, incidentally, of ANYONE you ask for feedback, from your best friend to a freelance editor. If you do not like the same kinds of writing, chances are lower that the feedback will be truly useful to you.) Find out whether the agent likes to give extensive, line-specific feedback, general feedback, or no feedback at all on a manuscript. If you are the kind of writer who hesitates to change so much as a comma without double-checking with someone else, you’ll probably be happier with a heavier commenter.

If, on the other hand, you tend to fly into an ungovernable rage at the slightest suggestion that your work is less than perfect…well, you’re probably going to want to see a doctor about your blood pressure before you sign either an agency or publication contract; as I mentioned yesterday, the professional writer’s life tends to be stuffed to the gills with agents, editors, marketing specialists, etc., suggesting forcefully that changes really ought to be made to a manuscript. But if you already know that you would prefer to keep editorial input minimal, a more hands-off agent may be a better choice for you.

You should also ask for a current list of clients — listings on agency websites are not always up-to-date — and for a few days to rush to the bookstore and see what their books are like. (Don’t even CONSIDER skipping this step; skimming over the first chapter of several of an agent’s clients’ books can tell you a great deal about both her literary tastes and how heavy-handed an editor she is.) You would even be well within your rights to ask if the agent to pass your phone number along to another client who writes similar books, so you can chat about what it is like to work with this particular agent.

See why I have been so adamantly pushing the idea of querying several good agents simultaneously — and continuing to query and submit while any given agent is reading your manuscript? Ideally, I would like you to have the luxury of having these conversations with several agents before you decide who should represent you and your work.

I speak from experience here: I e-mail and talk with my agent very frequently, and not just because he and I are both charming conversationalists; when I have an idea for a new book project, he is my sounding board. The very idea of having that much unalloyed contact with an agent with whom I could not communicate well is laughable. Thank goodness I had listened to the excellent advice my more established writing friends had given me, and made absolutely certain that I was signing with an agent I LIKED.

Oh, and he professes to love my writing, too.

But our rather joking relationship certainly wouldn’t work for every writer and agent, any more than his rather sparse feedback style would be optimal for a writer looking for serious editorial feedback from her agent. Just as all of our manuscripts are different, so are each of our needs and desires for this peculiarly intimate relationship.

So I ask you again: what do you want from your agent, other than to sell your books? How do you want to work together? Or, if you’re being honest about it, has your only criterion been that the agent in question would say yes to you?

Bears a bit of thought, I think.

Especially for those of you who are hoping to be career writers, rather than simply the authors of a single, well-respected book. While the common fantasy of being swept off one’s feet by someone spouting fabulous promises of fame, fortune, and a spot on Oprah’s book club list is all very nice, being aware of the realities of how books actually get published, what role your agent will play in that process, and how you would like your work to be handled will enable you to come up with realistic expectations that will help preserve you from the awful fate that often dogs aspiring writers who suddenly find themselves with agent: having gotten precisely what you thought you wanted, yet still feeling disappointed because what you got was not a fairy tale.

Down-to-earth expectations can, perversely, render it easier to achieve magnificent outcomes — and not just for you. If you choose well, aligning yourself with an agent who both has the connections to sell your work, expectations for it that similar to yours, and communication preferences compatible with your own, you’re probably going to end up being a better client. By approaching finding an agent deliberately, cautiously, and with an understanding of your own goals and working style, rather than blindly rushing into a contract with anyone who is interested in representing you, you are much, much likelier to feel supported throughout the publication process — and end up with the results you want.

So investing some thought in figuring out just what it is you do want is writerly time well spent.

If all of this sounds like dating, well, it is: writer-agent relationships often outlast the average marriage. You don’t want to wake up in a year and find yourself in a long-term relationship with an agent who no longer makes you feel your work is special, do you?

Why am I bringing this up at the very end of a dense series on publishing realities, you ask? So you may lift your eyes from the long, hard road to publication and ponder not only the ultimate goal of seeing your book in print, but the professional marketer — which is, after all, what an agent is, right? — you hope will help you get it there.

Congratulations on making it all the way through this long, serious series; I hope it will prove helpful to you. And, as always, keep up the good work!

bunny-rabbitPS: don’t forget to check in this weekend for the promised special treat!

So how does a book go from manuscript to published volume, anyway? Part XII: the changing face of self-publishing, or, not everything is up close as it appears to be from afar

sunshine-moving-in-trees

Believe it or not, this is a photo of something exceedingly straightforward: a wind-blown stand of trees alongside a rural road in Oregon, shot as I was driving by at sunset. Unfortunately — or fortunately, depending upon how one chooses to look at it — my camera has an annoyingly stubborn propensity to assume, contrary to all empirical input, not only that any object I might choose to photograph is going to be stationary, but that I am as well.

News flash, camera: I move occasionally. So do objects in the material world.

As you may see, sometimes the clash of logically-exclusive presuppositions can lead to unexpectedly interesting results. Since both the trees and I were moving, the camera elected to move from the realm of realism, its usual forte, to impressionism.

Keep this in mind as you read merrily through today’s post, please: clinging too rigidly to preconceived notions of how things are supposed to work may lead to a distorted view of what’s actually going on.

That observation should feel at least a trifle familiar by now: throughout this series, we have seen a number of ways in which the prevailing wisdom about how books get published is, to put it charitably, a tad outdated, if not outright wrong. If it was ever true that the instant a brilliant writer wrote THE END, agents and editors magically appeared on her doorstep, clamoring to represent and publish, respectively, the just-finished book, it hasn’t happened recently.

To be precise, since the days when Cinderella’s fairy godmother was still making regular house calls, if you catch my drift.

At least, it doesn’t work that way for writers who weren’t already celebrities in another medium. (If you happen to have won the Nobel Prize in economics or spent your formative years starring in movies, I’m afraid that different rules apply; you’re going to need to find somewhere else.)

For the rest of us, getting our writing recognized as marketable by those in a position to do something practical about it — like, say, an agent with connections to editors who handle your book category — is darned hard work.

And as I pointed out earlier in this series, contrary to popular belief amongst aspiring writers, all of that nerve-wracking labor and waiting doesn’t stop once one lands an agent to represent one’s manuscript. What the work entails may change, but the imperative to produce one’s best writing, presented in the best possible manner, never goes away.

(Sorry to be the one to break that to you. But if I don’t, who will?)

Last time, I touched upon several reasons that an aspiring writer might decide to bypass the traditional agent-to-major-publisher route to publication in favor of other options such as approaching a small publisher directly or self-publishing. A writer might conclude that his life was too short to spend querying every agent in the last three years’ editions of the Guide to Literary Agents, for instance; rather than shooting for the big publishing contract, he might be thrilled to see his book in print mostly sans advance through an indie press.

Or, to borrow the rather more poetic rendering of the late, great Hilaire Belloc: When I am dead, I hope it may be said, ‘His sins were scarlet, but his books were read.’

Strategic reasons might weigh into the decision as well. A writer might feel, for example, that a regional press would be a better bet for her book on migratory waterfowl of the Mississippi delta. (There must be some, right?)

Or the writer might just find the prospect of an agent’s having the right — nay, the obligation — to dictate changes in his manuscript, changes that may well be countermanded by the editor who acquires the book. Even that’s not necessarily the end of the revision road: since editors come and go with dizzying frequency at the major houses these days, the editor who acquires the book may not be the editor in charge of the project when it’s time for the writer to deliver the manuscript, or when she’s finished making the changes requested in the initial editorial memo. Or even — sacre bleu! — in the minutes before the book goes to print.

To put it even more bluntly: what a writer regards as a finished book — which is how most aspiring writers think of their books prior to submission, right? — often isn’t. In the traditional publishing world, a whole lot of people have the right to request changes.

If I haven’t already hammered this particular point home in this series, let me do it now — and since it’s a truth that long-time readers of this blog should find familiar, feel free to open up your hymnals and sing along: in the eyes of the publishing industry, no manuscript is beyond revision until it is actually sitting on a shelf in Barnes & Noble.

As you may imagine, some writers find this rather trying. Being a writer, Lawrence Kasden wrote, is like having homework every night for the rest of your life.

I am hardly the first to point out that art and the business of promoting it have not invariably been on the friendliest of terms, historically speaking. One of the perennial frustrations of the aspiring writer’s life is the paradoxical necessity of bringing one’s submissions into conformity with what an unknown agent (or agency screener, editor, editorial assistant, contest judge, etc.) expects to see on the page without unduly compromising one’s authorial voice and artistic vision.

In fact, as those of you who have gone wading through my archives lately are no doubt already aware, the majority of my blog posts have been either direct or indirect discussions of various nuances of this balancing act.

Last time, I brought up an increasingly attractive way out of this dilemma: self-publishing. These days, you can hardly throw a piece of bread at a respectable-sized writing conference without hitting an aspiring writer who, exasperated by the ever-increasing difficulty of breaking into the world of traditional publishing, are at least toying with striking out on his own.

And with good reason: self-publishing has come a long way in the last few years. The rise of print-on-demand (POD) and Internet-based booksellers’ increasing openness to featuring POD books has rendered the self-publishing route a viable option for those who balk at the — let’s face facts here — often glacial pace of bringing a book to publication via the usual means.

Yet if you ask representatives of the traditional publishing houses about self-publishing at writers’ conferences, you’re likely to receive a dismissive answer, as though nothing much had changed — unless, of course, the book about which you are inquiring happened to sell exceptionally well and ultimately got picked up by a major publisher as a result.

In case you were wondering, exceptionally well in this context usually translates into something over 10,000 books, give or take a hundred or two depending upon book category. The last time I checked, the average self-published book sells less than 500 copies.

Yes, even the ones posted on Amazon. Just as the mere fact of throwing up a website doesn’t automatically result in the world’s beating a path to one’s virtual door, having a book available for sale online doesn’t necessarily translate into sales. The web is, after all, search-oriented: If a potential reader doesn’t know that a particular book exists, s/he’s unlikely to be Googling it, right?

Someone needs to give that reader a heads-up. Increasingly, that someone is the author.

The many challenges facing the self-published book
There’s a reason for the comparatively low sales statistics, of course: self-publishing generally means that the author is solely responsible for promoting his own book — and placing it in bookstores. At a traditional publishing house, large or small, while authors are increasingly expected to invest their own time and resources in hawking their writing (it’s fairly common now for an author to be responsible for setting up her own website, for instance, and to handle virtually all web promotion), but the publisher will handle getting the book to distributors and book buyers.

A self-published book, on the other hand, almost always has a promotional staff of one: the author.

In practice, this can make self-publishing a pretty hard row to hoe, unless the author happens already to have her pretty mitts on some hefty promotional credentials, a mailing list of thousands, or connections at bookstores nationwide that would make Jacqueline Susann weep with envy. (Any writer seriously considering self-publishing, or even promoting her own book, should run, not walk, to rent the uneven but often very funny Susann biopic, Isn’t She Great?. It has some problems on a storytelling level, as real people’s lives often do, but there’s no denying that it’s a great primer on how to promote a book.)

Also, as I mentioned yesterday, self-published works (as well as POD books) currently face some pretty formidable structural obstacles in a literary world that is still very much oriented toward traditional publishing. Most US newspapers and magazines won’t even consider reviewing a self-published or POD book, for instance; even the standard advance sources (i.e., the one that review books before distributors get them, such as Kirkus, Library Journal, and Publishers Weekly) won’t do it.

In practice, this means it’s harder to convince a library or bookstore to carry a non-traditionally published book. And since fiction is traditionally more review-dependent than nonfiction — it all depends on the writing, right? — almost anyone in the traditional book selling or buying biz will tell you that self-publishing a novel is just a poor idea. (Which isn’t necessarily true anymore — as two guest bloggers, Mary Hutchings Reed and Janiece Hopper, have been kind enough to explain to members of the Author! Author! community.)

Then, too, since bookstores must purchase self-published and POD books up front, they don’t have the option to return them to the publisher if they don’t sell. As a result, it can be substantially more expensive for a bookstore to carry them than books from a traditional publisher.

As if all that didn’t present an intimidating enough obstacle course for the self-published writer, there’s also quite a bit of lingering prejudice against self-published work — an attitude still strong enough in literary circles that an author’s already having brought out even a comparatively successful self-published book will not necessarily impress an old-school agent or an editor.

Yes, really. Despite some notable recent successes, reviewers, librarians, agents, and editors still remain, at least overtly, relatively indifferent to the achievements of self-published books, to the extent that not all of them even make the decades-old distinction between so-called vanity presses (who print short runs of books, often at inflated prices, solely at the author’s expense, so the author may distribute them), subsidy presses (who ask authors to contribute some portion of the printing expenses; the press often handles distribution and promotion), desktop publishing (where the author handles the whole shebang herself), and print-on-demand (which refers to how the books are actually produced, rather than who is footing the bill to produce them).

Why would any reasonable human being lump all of those disparate categories together, you ask? Well, practical reasons, mostly: as I mentioned above, the average self-published book does not sell awfully well, so the whole species tends to be dismissed by those who sell books for a living as irrelevant to the book market as a whole.

Interestingly, the prevailing opinion on this point hasn’t changed all that much over the last decade or so, despite the fact that many POD and self-published works have proved quite profitable. (Remember what I said above about rigid assumptions sometimes leading those who cling to them to misapprehend reality?)

And then there’s the conceptual barrier
The other reason is philosophical: they just don’t think self-published books are inherently as good as those produced by traditional publishers. If the book in question were genuinely of publishable quality, they reason, why didn’t an agent pick it up? Why didn’t a mainstream publisher bring it out?

Yes, what you just thought is absolutely correct: this logic is indeed circular. However, that doesn’t mean the argument doesn’t have any merit, or that the publishing industry and those who feed it for a living are simply hostile to any book they didn’t handle themselves. It’s substantially more complicated than that.

In essence, the underlying objection here is that for a book to be self-published, only its writer has to consider it of publishable quality.

Breaking into print via single person’s say-so is, as we have seen throughout this series, a far, far cry from how mainstream publishing works. Traditionally published books must jump through a rigorous series of hoops before hitting print, hurdles intended (at least ostensibly) to sift out the manuscripts that are not yet up to professional standard by passing them through an increasingly fine set of mesh screens, as it were.

A trifle startling to think of it that way, isn’t it? But ponder the process from the publishing industry’s point of view for a moment with an eye toward figuring out why they might consider it a selection process akin to panning for gold:

The querying stage: agencies evaluate hundreds of thousands of queries and verbal pitches in order to weed out book projects that don’t fit easily into an established book category (if you don’t know what that is, I implore you to peruse the BOOK CATEGORIES posts on the list at right), concepts that have been done too many times (every bestseller spawns thousands of copycats), premises that are unlikely to sell well in the current literary market (which changes all the time), and works by writers that cannot write clearly (I’m sure that all of my readers are sending off gems, but you’d be amazed at how many query letters border on the incoherent).

Based upon these assessments — and other criteria, of course, but we’re thinking in generalities here — the agent (and her Millicents) select a small fraction of the queried or pitched projects to read in manuscript form. In theory, then, any book project that makes it past this stage is considered to be conceptually acceptable and in accordance with professional querying standards.

The agency submission stage: Millicent and her boss agent remove from the pool of possible manuscripts that exhibit grammatical errors, spelling mistakes, formatting problems, storytelling difficulties, pacing angst, a not-very-compelling voice, and a whole host of composition problems. (Not to mention those that just don’t grab the agent’s interest or he doesn’t think he can sell in the current market.)

By this point, the initially immense applicant pool has been narrowed down to just a few thousand of any year’s queriers — or, depending upon book category, possibly a few hundred. Ostensibly, the manuscripts that make it past this stage are all professionally formatted, grammatically impeccable, are written in a voice and style appropriate to the chosen book category, and are stories well told and/or arguments well made. (Yes, yes, there are other criteria at play, too. Keep picturing those sieves and prospectors panning for gold.)

The editorial submission stage: agents take manuscripts and book proposals to editors (and their assistants, known here at Author! Author! as Maury, Millicent’s cousin; their aunt Mehitabel is a veteran contest judge) who assess the submissions for voice, content, and pacing appropriateness for the audience the imprint or press is already targeting (like agents and editors, imprints within major publishing houses specialize, right?), potential marketing pluses and minuses, cost of publishing (one of the primary reasons too-long manuscripts have a hard time making the cut), and what the publishing house’s powers that be believe readers will want to buy a year or two hence.

The miniscule fraction of the original querying pool that clear the hurdles of this stage enough to impress an editor more than books by already-established authors (whose books always make up the overwhelming majority of releases in any given year) will then move on to the editorial committee. Every book that makes it to this stage should be of publishable quality by professional standards; in theory, the selections from here on are amongst the best the current aspiring writers’ market has to offer right now.

The decision-making stage: editors pitch the books they have selected of an editorial committee and/or higher-ups at the publishing house who will make the ultimate decision about which books to publish, possibly after consultation with the good folks in the production, marketing, and legal departments. By now, the original querying pool has usually been narrowed so much that the group of accepted first-time authors in a given year could fit quite comfortably into a good-sized movie theatre.

I could feel many of your going pale as I mentioned actual numbers. I’m sorry to shock anybody, but if we’re going to understand the odds that render self-publishing attractive to many aspiring writer, it’s vital to bear in mind that it’s rare that the annual percentage of releases by first-time authors exceeds 4% of the books sold in the United States. Take a deep breath and remember what we learned earlier in the series: draconian winnowing-down techniques are not the result of agencies and publishing houses being inherently hostile to promoting new voices, but the flat necessity of narrowing down the avalanche of book projects to the relatively few that publishers, even behemoth ones, can actually publish in a given year.

When you’ve recovered sufficiently from the shock, I would invite you to consider two possibilities that fly in the face of some of the prevailing wisdom floating around out there. First, the hurdles a first book (particularly a first novel) must clear are high and numerous enough that at least considering self-publishing is a fairly rational response to a difficult situation, if one happens to have the resources to pull it off.

Second — and this one is going to challenge some of the prevailing notions floating around the writers’ conference circuit — those who work in traditional publishing honestly do have legitimate reason to regard their acquisition process as literarily rigorous. Contrast the process of self-publishing a book as an agent or editor might conceive it:

Step 1: write book.

Step 2: pay publisher.

Step 3: receive a stack of books with one’s name on the cover.

Of course, there’s far, far more to it than that, but you can see their point, right? Unless a self-published book really wows the market, the streamlined road to publication itself more or less guarantees that the mere fact that it is in print is not going to impress those who work in traditional publishing.

Again, sorry to be the one to report that, aspiring self-publishers. But wouldn’t you rather know the pros and cons up front, rather than finding out about them after you have already invested in bringing out your book yourself?

The good news — and how to go about it
All that being said, many self-published authors report that they’re quite happy that they grabbed the proverbial bull by the horns and released their books themselves. Nowhere in the publishing world can a writer enjoy such complete control over what will and will not appear on the page; as most first-time authors working with traditional publishers can tell you to their cost, marketing departments change book titles all the time, and while authors sometimes have consultation rights over their book’s covers, it’s rare that they enjoy much actual input into the finished image.

By contrast, such decisions lie entirely in the hands of the self-publishing author. While many presses that cater to self-publishers do offer design services (at a price, of course), the final call is the author’s. If a writer was absolutely married to a particular typeface — something that would be utterly beyond his control at a traditional publisher — it’s his for the asking. Heck, if he wanted to have each character’s dialogue appear in a different font, while a press might try to talk him out of it, it would be up to him.

As with any other aspect of publishing, however, it really does behoove a writer to think very seriously about what she wants out of the publishing process, which type of publication is most likely to meet those expectations, and to do her homework very thoroughly before committing to any route to publication. Never having self-published anything myself, I don’t pretend to be an expert, but I have collected advice from a number of happily self-published authors under the SELF-PUBLISHING category on the archive list at right. These posts do not constitute an exhaustive how-to by any means, but they will give you some tips on what to expect, how to get started, and ways to avoid getting burned.

As always, tread with care in pursuit of your dreams. Remember, not all presses are equally reputable, and the range of charges can vary wildly. While there are many presses that work very well with writers for a reasonable per-copy price, there are also many that operate on the assumption that self-published books should be glossy, high-cost personal calling cards. So if you don’t have your heart set on leather binding, you’re going to want to inspect very carefully what you’ll be getting for your money.

Only one more post in this series, you’ll probably be delighted to hear! Keep up the good work!

chickenbPS: don’t forget to tune in on Friday for our end-of-the-week treat!

So how does a book go from manuscript to published volume, anyway? Part X: wait, that’s not what I heard!

imshocked

This series on the basics of publishing has been quite a slog, hasn’t it? First, we debunked a few common myths about getting published (most notably, the one about good writing always finding an agent or publisher relatively quickly), approaching major publishing houses (if the houses you have in mind are located within the United States, you need an agent to do it for you), how agents handle queries and submissions from aspiring writers, and finally, what happens to a manuscript after an agent picks it up.

Given how complex, counter-intuitive, and let’s face it, contrary to the prevailing societal notions of how books get published so much of this has been, it’s no longer just a bit puzzling that folks in the publishing industry just expect aspiring writers to pick up the basics on their own, is it? I, for one, find it genuinely astonishing that anyone who has spent years getting familiar with the process would believe that those new to the biz know anything about it.

Yes, yes, I know: those of you who have been submitting for a nice, long while are shocked, shocked, to hear that the learning curve for those new to the trying-to-get-published game can be pretty steep. But remember, this honestly was news to every currently-published writer at some point.

Hey, it’s complicated stuff.

As I’ve been going through the basics, I’ve been sensing a strange combination of discomfort, disbelief, and outright outrage floating around in that part of the cosmic ether where I choose to imagine my far-flung readership resides. Oh, the discontented have been too nice to kick up much of a protest over my account of these rather grim realities, but since the commenter-to-non-commenting-reader ratio on any blog is quite top-heavy, I’ve gotten good at sensing unspoken confusion. If I had to guess the single sentiment that has been muttered most often by readers of this series, it would be this:

“Hey — that’s not what I heard!”

Hands up, everyone who has thought some permutation of this sentiment, either throughout this series or when getting the skinny from some ostensibly authoritative source like me. In a way, I applaud this reaction — you should be thinking critically about all of the marketing and writing advice you hear. If I haven’t mentioned recently, it’s not a good idea to take any self-described publishing expert as gospel, even if that expert happens to be yours truly.

That can be an awfully tall order; as most of you are probably already aware, there’s a LOT of conflicting advice out there.

Including, incidentally, the information writers pick up at literary conferences. On the conference dais and even during pitch sessions, aspiring writers sometimes hear radically mixed messages. See if any of these scenarios sound at all familiar:

*A writer preparing to attend a conference diligently wades through both the standard agents’ guides and the websites of the agents scheduled to attend the conference. Once she hears those agents speak at the conference, she finds head spinning at how different her dream agent’s speech about what she wanted to represent right now was from her stated preferences in the guide or on her website.

*After waxing poetic behind a podium about how much he loves literature in general and/or a particular genre, an agent or editor brushes off those aspiring writers brave enough to take him at his word and approach him to pitch, giving cold responses ranging from “I don’t handle that sort of book” (spoken in a tone that implied that you should already have known that, whether or not he specified during his speech) to “Gee, that sounds interesting, but my client roster is totally full at the moment” (so why come to a conference to solicit more?)

*The agents at a particular conference say that they are eager to find new clients, yet none of them actually end up signing anyone who pitches to them there. (A more common occurrence than most of us who teach at conferences tend to admit.)

* An agent’s (or editor’s) warm face-to-face response to a writer’s conference pitch is very much at odd with the rather tepid communications during the submission process, a drop in enthusiasm that sometimes extends even past acceptance of a manuscript. “But she loved my idea at the conference!” the writer will protest, tears in her eyes, wondering what she has done wrong. (The probable answer: nothing. The fact is, sometimes a nice conversation at a conference is just a nice conversation at a conference.)

Why am I bringing up these mixed messages here, toward the end of this series on the basic trajectory of publication, other than to validate some writers’ well-justified confusion?

Well, you know how I’ve been yammering for the last couple of weeks about how much easier life is for a writer who has realistic expectations than one who does not? Expecting to hear at least partially conflicting advice from the pros will at least relieve a writer of the substantial stress of suspecting that there’s a secret handshake required to break into print, a trick that may be learned by following every single piece of advice one hears to the letter.

Trust me, that way lies madness. Do your homework, figure out what you’re going to do, and do it. Listen to new input, certainly, but use your acquired knowledge of how the industry does and doesn’t work to weigh how likely any fresh piece of advice is to help you.

I’m also bringing it up to encourage all of you to use caution in evaluating whether to pay to attend writers’ shindigs in the upcoming spring and summer conference season. Many conferences promote their conferences by implying, if not outright stating, that they’re flying in agents and editors who will sign attendees on the spot. However, that’s seldom the norm: many agents pick up only one or two clients a year out of ALL of the conferences they attend.

I tremble to mention this, but there is even an ilk who goes to conferences simply to try to raise authorial awareness of market standards, with no intention of signing any authors. The ones who attend conferences just so they can visit their girlfriends in cities far from New York, or who just want a tax-deductible vacation in the San Juans, are beyond the scope of my discussion here, but I’m sure the karmic record-keepers frown upon them from afar.

The good news is that doing your homework about any conference you are considering attending can help you avoid wasting your time pitching to people who aren’t interested in helping you. For some tips on figuring out how to maximize your chances of ending up at a conference where you will be able to pitch to — or at least hear useful, up-to-the-minute advice from — agents who are genuinely looking to represent books like yours, please see the posts under the CONFERENCE SELECTION category on the list at right.

Nor are mixed messages limited to conferences. See if this one rings a bell:

*An agency states categorically in one of the standard agency guides and/or on its website that it is looking for new authors in a wide array of genres, a list that apparently doesn’t change from year to year? Yet when a writer queries with a book in one of the listed categories, he is crushed by a form letter huffily announcing that the agency NEVER represents that kind of work.

I have personal experience with this one, I’m sorry to report. I once made the mistake of signing with an agent (who shall remain nameless, because I’m nicer than she) who listed herself as representing everything from literary fiction to how-to books, but who in fact concentrated almost exclusively on romance novels and self-help books, two huge markets. I did not learn until the end of our rather tumultuous association that she had signed me not because she admired the novel she was ostensibly pushing for me, but because I had a Ph.D.: she hoped, she told me belatedly, that I would become frustrated at the delays of the literary market and write a self-help book instead.

I know; I was pretty flabbergasted, too.

Why would an agent advertise that he is looking for genres she does not intend to represent? Well, for the same reason that some agents and most editors go to conferences in the first place: just in case the next bestseller is lurking behind the next anxious authorial face or submission envelope. An agent may well represent cookbooks almost exclusively, but if the next DA VINCI CODE falls into his lap, he probably won’t turn it down. He may well reject 99.98% of the submissions in a particular genre (and actually state in his form rejections that he doesn’t represent the genre at all, as an easy out), but in his heart of hearts, he’s hoping lighting will strike.

Hey, a broad advertiser is always a gambler, at some level.

Yes, Virginia, that’s very, very annoying for the writers who believed his blurb in a conference guide or website. (For some tips on how to decipher these, please see the HOW TO READ AN AGENCY LISTING category on the list at right.)

Because the process can seem mean or even arbitrary to those who are new to it, rendering it very tempting to cling to every new piece of information one hears. Giving advice to would-be authors is big business these days; just because a writer pays anywhere from fifty to several hundred dollars to attend a conference or intensive seminar doesn’t necessarily mean that what he will hear there is a single coherent explanation of what to do in order to get his book published.

Don’t expect it. Good seminars and conferences can be extremely informative — as long as you keep your critical faculties active at all times, because you are most assuredly going to be receiving some conflicting information.

Or at least information that sounds contradictory to a writer. Allow me to explain.

The fine folks on the business side of publishing and those of us on the creative side of the business often speak rather different languages. If you’ve learned anything throughout this series, I hope that it was that necessarily, a writer thinks about her writing quite differently than an agent or editor does, and for the best possible reasons: for the writer, it’s self-expression; for the agent or editor, it’s a commodity to be sold.

The result: rampant communication problems between the two sides.

I wish I could refer you to a reliable translation guide between writer-speak and industry-speak, but frankly, I don’t know of one. However, over the years I have gathered an accepted array of truisms that agents and editors tend to spout at eager authors they meet at conferences, in agents’ guides, and on their websites. Although aspiring writers often decide in retrospect that these statements were, at best, inaccurate and/or misleading, these are not lies so much as polite exit lines from conversations, statements of belief, and as often as not, sincere attempts to make struggling aspiring writers feel better about facing the genuinely daunting task of finding representation.

Yet from the writer’s point of view, they might as well be real whoppers.

So here’s my top ten list of confusing statements agents and editors tend to make at conferences. Because I love you people, I have also included a translation for each that makes sense in writer-speak; I suspect some of the translations may surprise you.

Do keep this guide by you the next time you receive a rejection letter or go to a conference, so you can keep score — and your sanity.

10. “There just isn’t a market for this kind of book right now.”
Translation: I don’t want to represent/buy it, for reasons that may well have something to do with what is selling at the moment, but may also relate to my not having the connections to sell this particular kind of book at this juncture. Don’t waste both of our time; move on.

9. “The market’s never been better for writers.”
Translation: I have a very strong preference for representing previously published authors. Since it is now possible for an author to self-publish a blog or write for a website, I don’t think there’s any excuse for a really talented writer not to have a relatively full writing resume. (Note: this attitude is almost never seen in those who have ever written anything themselves.)

8. “I could have sold this 10/20/2 years ago, but now…”
Translation: You’re a good writer (or your pitch was good), but I’m looking for something that more closely resembles the most recent bestseller. I’m not even vaguely interested in anything else right now. Actually, I am pretty miffed at you authors for not paying closer attention to the bestseller lists, because, frankly, you’re wasting my time.

OR:

You’re a good writer, but I started being an agent/editor a long time ago, back when it was easier to sell books. Your work may have a political slant that has gone out of fashion, or it is too long, or it shares some other trait with a book I truly loved that I struggled to sell for a year to no avail. I don’t want to get my heart broken again, so I really wish you would write something else. Have you checked the bestseller list lately?

7. “We gave your work careful consideration.”
Translation: like most submissions, we probably invested less than a minute in reading it — and by we, I really mean an underpaid summer intern who was looking for predetermined grabbers on the first page or in the query letter. Please do not revise and resubmit, because we’re really, really busy.

OR:

If I had actually taken the time to read it, I might have had some constructive comments to make, but I simply haven’t the time. In my heart of hearts, I do feel rather guilty for not having done so; that is why I am making this defensive statement in my form-letter reply.

OR:

Your manuscript made it past the screening eyes of three Millicents, and I stuck within it for the first 20 pages before I got distracted. But I just don’t think that I can sell this right now.

6. “The length of the manuscript doesn’t matter, if the writing quality is high.”
Translation: I don’t want to be the one to tell you this, but a first novel shouldn’t be more than 400 pages for literary or mainstream fiction, 250-350 for anything else. (Anne here, breaking in mid-translation: for the benefit of those of you who just turned pale, you’ll find an explanation under the BOOK LENGTH category at right. Also, these page counts assume standard manuscript format — and if you don’t know what that is, please see the HOW TO FORMAT A MANUSCRIPT category.)

OR:

Frankly, I think you should have taken the time to check how long works in your genre are. However, if you’re a spectacularly talented writer, I would like a peek at your work, because maybe I could work with you to bring it under accepted limits.

OR:

I think the current length standards are really stupid, and I don’t want to give them more credibility by stating them here.

5. “We are interested in all high-quality work, regardless of genre.”
Translation: We actually represent only specific genres, but we are afraid that we will miss out on the next bestseller.

OR:

We are an immense agency, and you really need to figure out who on our staff represents your genre. If I am feeling generous when you pitch to me, I will tell you who that is. I may also pass your query along to the right agent within my agency.

OR:

We are a brand-new agency. We don’t have strong contacts yet, so we’re not sure what we can sell. Please, please send us books.

4. “I am looking for work with strong characters/a strong plot.”
Translation: I am looking for books easy to make into movies.

(I wish I had an alternate translation to offer for that one, but frankly, I’ve never heard this statement used any other way at a conference. Sorry about that. Agents looking for literarily strong plots are usually more specific about what they’re seeking.)

3. “We are always eager to find new talent.”
Translation: we are looking for the next bestseller, not necessarily for someone who can write well. (Yes, I know; this one is genuinely counterintuitive.)

OR:

We honestly are looking for new writers, but that does not mean that we’re going to be willing to represent work that we don’t think we can sell in the current market. Please send us only genuinely marketable work.

2. “We are looking for fresh new approaches.”
Translation: This is a definitional issue. If it is a spin on something already popular or on a well-worn topic, it is fresh; if it is completely original, or does not appeal to NYC or LA states of mind, it is weird.

Yes, really. For an intensive examination of the prevailing logic, please see the FRESHNESS IN MANUSCRIPTS category at right.

OR:

We are looking for young writers, and think older ones are out of touch.

1. “True quality/talent will always find a home.”
Translation: But not necessarily with my agency.

OR:
Because I love good writing, I really want to believe that the market is not discouraging talented writers, but I fear it is. Maybe if I say this often enough, the great unknown writer in the audience will take heart and keep plowing through those rejections until she succeeds.

There are two sentiments, however, that always mean exactly what they say:

“I love your work, and I want to represent it,” and

“I love this book, and I am offering X dollars as an advance for it.”

These, you can take at face value.

Again, I’m bringing all of this up not to depress you, but to prepare those of you new to the agent-seeking process for the earth-shattering notion that you honestly don’t want to work with an agent who isn’t excited about your type of book. In the hurly-burly of a conference or in the frustration of trying to come up with a list of agents to query next, it can be very, very easy to forget that.

Please remember that there are plenty of good agents and editors out there, ones with integrity who genuinely want to help talented writers sell their work. I am passing all of this along in the hope that knowing the tactics of some of the ones who aren’t so wonderful will help you figure out whose opinions are worth taking seriously — and whose should be brushed aside without further ado, so you can continue on your merry way.

Okay, I really do mean it this time: that’s it for the agent-related part of this series. Next, on to small publishing houses and self-publishing.

Keep up the good work!

So how does a book go from manuscript to published volume, anyway? Part IX: things change

As illustration: before:
a-windchime-in-the-snow

And after:
crabtree-blossoms-and-windchime

Four months separate those pictures — either a very short time for such a radical alteration of the environment or an interminable one, depending upon how one looks at it. But whatever your attitude, the fact remains that both the wind chime and its observer feel quite different sensations now than they did then, right?

Bear that in mind for the rest of this post, will you, please? This series has, after all, been all about perspective.

Realistic expectations and the management of resentment
For the last couple of weeks, I’ve been sticking to the basics: an overview of the trajectory a manuscript typically travels from the writer’s hands to ultimately sitting on a shelf at your local bookstore. Since what most aspiring writers have in mind when they say they want to get their books published is publication through great big New York City-based publishing houses — GBNYCBPH for short, although admittedly, not very short — I’ve been concentrating upon that rather difficult route. (Next time, I shall consider some alternate roads.) As we have seen, in order to pursue that path, a writer needs an agent.

Yet as we also saw earlier in this series, that was not always the case: writers used to be able to approach editors at GBNYCBPH directly; until not very long ago, nonfiction writers still could. Instead, writers seeking publication at GBNYCBPH invest months — or, more commonly, years — in attracting the agent who can perform the necessary introduction. So a historically-minded observer could conclude that over time, the road to publication has become significantly longer for the average published author, or at any rate more time-consuming.

Should we writers rend our garments over this? Well, we could, and one can hardly walk into any writers’ conference in North America without tripping over a knot of writers commiserating about it. Certainly, you can’t Google how to get a book published without pulling up an intriguingly intense list of how-to sites and fora where aspiring writers complain about their experiences, sometimes helpfully, sometimes not.

Two things are clear: there’s quite a bit of garment-rending going on, and this process is hard.

Personally, although I am never averse to a little light self-inflicted clothing damage if the situation warranted it, I am inclined to think that most aspiring writers expend too much energy on resentment. Certainly, most take it too personally, given that the GBNYCBPH didn’t suddenly rearrange their submission policies the day before yesterday in order to avoid having to deal with any individual submission they might otherwise have received within the next six months. Using agents as their manuscript screeners, effectively, has been going on for quite some time.

Did I just hear a few dozen cries of “Aha!” out there? Yes, your revelation is quite correct: at one level, an agency is to a major NYC-based publishing house what Millicent the agency screener is to the agent, the gatekeeper who determines which manuscripts will and will not be seen by someone empowered to make a decision about publishing it.

But it’s easy for an aspiring writer in the throes of agent-seeking to forget that, isn’t it? All too often, aspiring writers speak amongst themselves and even think about landing an agent as though that achievement were the Holy Grail of publishing: it’s a monumentally difficult feat to pull off, but once a writer’s made it, the hard work’s over; the sweets of the quest begin.

It’s a pretty thought, but let me ask you something: have you ever heard a writer who already has an agent talk about it this way?

I’m guessing that you haven’t, because seldom are garments rent more drastically than amongst a group of agented writers whose books have not yet been picked up by GBNYCBPH. Why, the agent-seekers out there gasp, aghast? Because typically, signing with an agent doesn’t mean just handing the manuscript over to another party who is going to do all the work; it means taking on a whole host of other obligations, frequently including biting one’s lip and not screaming while absolutely nothing happens with a manuscript for months at a time.

Working with an agent is work. Just not the same work that a writer was doing before.

In other words: things change.

Okay, so what is it like to work with an agent?
The main change most newly-agented writers report is no longer feeling that they have control over what happens to their books. It’s an accurate perception, usually: the agent, not the writer will be the one making decisions about:

*when the manuscript is ready for submission to editors at GBNYCBPH, and, given that the initial answer will almost certainly be no, what revisions need to be made in order to render it so;

*when the market is ripe for this particular submission (hint: not necessarily when the country’s in a serious recession);

*what additional materials should be included in the submission packet, and your timeline for producing them (because yes, Virginia, you will be the one producing marketing materials);

*which editors should see it and in what order;

*how it should be submitted (one at a time, in a mass submission, or something in between);

*how soon to follow up with editors who have been sitting on the submission for a while;

*whether it’s even worth bothering to follow up with certain editors (especially if it’s rumored that they’re about to be laid off);

*whether to pass along the reasons that an editor gave for rejecting the manuscript (not all agents do);

*whether enough editors have given similar excuses that the writer really ought to go back and revise the manuscript before it gets submitted again;

*when a manuscript has been seen by enough to stop submitting it, and

*when to start nagging the writer to write something new, so s/he can market that.

I make no pretense to foretelling the future, but I don’t need to be the Amazing Kreskin to state with 100% certainty that those of you who land agents between the time I post this and two years from now will disagree with those agents on at least one of these points. Probably more. And the vast majority of the time, you will not win that particular debate, because the agent is the one who is going to be doing the submitting.

Oh, you would rather not have known about this until after you signed the contract?

Take another gander at the list above, taking note of just how much the writer actually does under this arrangement: produces the manuscript or proposal, revises it according to the agent’s specifications, writes any additional marketing material (trust me, you’ll be glad that you already have an author bio — and if you don’t, consider taking a weekend now to go through the HOW TO WRITE AN AUTHOR BIO category on the list at right to come up with one), makes any subsequent revisions (editors have been known to ask for some BEFORE they’ll acquire a book)…and all the while, you’re supposed to be working on your next book project.

Why? Because “So, what are you working on now?” is one of the first questions an editor interested in your book will ask — and don’t be surprised if your agent starts asking it about 42 seconds after you deliver the full manuscript of the book that attracted his attention in the first place. A career writer — one who has more than one book in him, as they say — is inherently more valuable to an agent or a publishing house than one who can only think in terms of one book at a time; there’s more for the agent to sell, and once a editor knows she can work with a writer (not a self-evident proposition) whose voice sells well (even less self-evident), she’s going to want to see the next book as soon as humanly possible.

So you might want to start working on it during that seemingly endless period while your agent is shopping your book around — or getting ready to shop your book around. It’s a far, far more productive use of all of that nervous energy than rending your garments. Trust me on this one.

Wait — so what does the agent actually do with my manuscript once s/he deems it ready to go?
Okay, let’s assume that you’ve already made the changes your agent requests, and both you and he have pulled it off in record time: let’s say that he’s taken only three months to give you a list of the changes he wanted, and you’ve been able to make them successfully in another three. (And if that first bit sounds like a long time to you, remember how impatient you were after you submitted your manuscript to the agent? The agent has to read all of his current clients’ work AND all of those new submissions; it can take a long time to get around to any particular manuscript.) What happens next?

Well, it depends upon how the agency operates. Some agencies, like mine, will ask the writer to send them 8-15 clean copies of the entire manuscript for submission; other agencies will simply photocopy the manuscript they have to send it out and deduct the cost of copying from the advance. (Sometimes the per-page fee can be rather steep with this second type of agency; if it is, ask if you can make the copies yourself and mail them.) Some agents will also ask for an electronic copy of the manuscript, for submission in soft copy.

I can feel some of you starting to get excited out there. “Oh, boy, Anne!” a happy few squeal. “This is the part I’ve been waiting for — the agent takes my writing to the editors at the GBNYCBPH!”

Well, probably not right away: agencies tend to run on submission schedules, so as not to overtax the mailroom staff, and in a large agency, it may take a while for a new client’s book to make its way up the queue. Also, not all times of the year are equally good for submission: remember how I mentioned a few days ago that much of the publishing industry goes on vacation between the second week of August and Labor Day? And that it’s virtually impossible to get an editorial committee together between Thanksgiving and the end of the year? Not to mention intervening events that draw editors away from their desks, like the spring-summer writers’ conference season and the Frankfurt Book Fair in the autumn.

In short, you may be in for a wait. Depending upon your relationship with your new agent, you may or may not receive an explanation for any delays.

But let’s say for the sake of argument that your book’s submission date has arrived: your agent has made up a list of editors likely to be interested in it, and either spoken with each editor or communicated by letter or e-mail; the manuscript is thus expected. The agency then sends it out. As I mentioned above, submission strategies differ:

(a) Some agents like to give a manuscript to their top pick for the book and leave it there until the editor in question (or the person in-house to whom the editor passes it; that happens quite a lot) has said yea or nay. Since editors have every bit as much material to read as agents do, this can take months; since most publishing houses employ editorial assistants to screen submissions, it can take a long time for a manuscript to make it up the ladder, as it were. If the answer is no, the agent will send the book out to the next, and the process is repeated elsewhere.

If you’re thinking that it could conceivably take a couple of years for a book to make the rounds of the relevant editors at the GBNYCBPH, congratulations: you’re beginning to understand the inherent slowness of the submission process.

(b) Some agents like to generate competition over a manuscript by sending it out to a whole list of editors at once. Since the editors are aware that other editors are reading it at the same time, the process tends to run a bit faster, but still, the manuscript is going to need to make it past those editorial assistants.

If you’re now thinking that because there are so few major publishers — and the mid-sized presses keep getting gobbled up by larger concerns — an agent who chose strategy (b) could conceivably exhaust a fairly extensive submission list in quite a short time, and thus might give up on the book earlier than an agent who embraced strategy (a), congratulations are again in order. The options honestly aren’t unlimited here.

(c) Some especially impatient agents will send out a client’s work to a short list of editors — say, 3 or 4 — who are especially hot for this kind of material, or with whom the agent already enjoys a close relationship. If none of those 3 or 4 is interested in acquiring it, the agent will lose interest and want to move on to the writer’s next project.

Agents who pride themselves on keeping up with the latest publishing trends, where speed of submission is of the essence, tend to embrace this strategy; unfortunately for some writers, it’s also popular with agents who are looking to break into selling the latest hot book category, regardless of what they have had been selling before. And if the book happens to sell quickly, this strategy can work out well for the client, but otherwise, the writer who signs on for this had better have quite a few other projects up her sleeve.

The problem is, agents who embrace this strategy are seldom very communicative about it with prospective clients. If you’ve been to many writers’ conferences, you’ve probably met a writer or two who has been on the creative end of an agent-client relationship like this; they’ll be the ones rending their garments and wailing about how they didn’t know that the agent who fell in love with their chick lit manuscript had previously sold only how-to books.

Make a point of listening to these people — they have cautionary tales to tell. Part of the reason to attend a writers’ conference is to benefit from other writers’ experience, right?

One of the things they are likely to tell you: short attention spans are a very good reason to ask an agent interested in representing your work if you may have a chat with a couple of his clients before signing the contract. If that seems audacious to you, remember: a savvy writer isn’t looking for just any agent to represent her work; she’s looking for the RIGHT agent.

(d) If a manuscript generates a lot of editorial interest — known as buzz — an agent may choose to bypass the regular submission process altogether and sell the book at auction. This means just what you think it does: a bunch of representatives from GBNYCBPH get together in a room and bid against each other to see who is willing to come up with the largest advance.

I can’t come up with any down side for the writer on this one. Sorry.

Regardless of the strategy an agent selects, if he has gone all the way through his planned submission list without any nibbles from editors, one of four things can happen next. First, the agent can choose to submit the work to small publishing houses; many agents are reluctant to do this, as small publishers can seldom afford to pay significant advances. Second, the agent can choose to shelve the manuscript and move on to the client’s next project, assuming that the first book might sell better in a different market.

Say, in a year or two. Remember, things change.

Third, the agent may ask the writer to perform extensive further revision before sending it out again. Fourth — and this is the one most favored by advocates of strategy (c) — the agent may drop the client from his representation list. It’s not at all unusual for agents fond of this fourth strategy not to notify their clients that they’ve been dropped. The writer simply never hears from them again.

Yes, this last is lousy to live through — but in the long run, a writer is going to be better off with an agent who believes enough in her work to stick with her than one who just thinks of a first book as a one-off that isn’t worth a long try at submission.

I’m mentioning this not to depress you, but so if your agent suddenly stops answering e-mails, you will not torture yourself with useless recriminations. Start querying other agents right away, preferably with your next book. (It can be more difficult to land an agent for a project that has already been shopped around for a while.)

Enough concentration on the worst-case scenario. On to happier topics!

What happens if an editor decides that she wants to acquire my manuscript?
Within a GBNYCBPH, it’s seldom a unilateral decision: an editor would need to be pretty powerful and well-established not to have to check with higher-ups. The vast majority of the time, an editor who falls in love with a book will take it to editorial committee, where every editor will have a favorite book project to pitch. Since we discussed editorial committees earlier in this series, I shan’t recap now; suffice it to say that approval by the committee is not the only prerequisite for acquiring a book.

But let’s assume for the sake of brevity that the editorial committee, marketing department, legal department, and those above the acquiring editor in the food chain have all decided to run with the book. How do they decide how much of an advance to offer?

If you have been paying close attention throughout this series, you should already know: by figuring out how much it would cost to produce the book in the desired format, the cover price, how many books in the initial print run, and what percentage of that first printing they are relatively certain they could sell. Then they calculate what the author’s royalty would be on that number of books — and offer some fraction of that amount as the advance.

All that remains then is for the editor to pick up the phone and convey the offer to the agent representing the book.

What happens next really depends on the submission strategy that’s been used so far. If the agent has been submitting one at a time, she may haggle a little with the editor over particulars, but generally speaking, the offer tends not to change much; the agent will then contact the writer to discuss whether to take it or to keep submitting.

With a multiple-submission strategy, events get a little more exciting at this juncture. If there are other editors still considering the manuscript, the agent will contact them to say there’s an offer on the table and to give them a deadline for submitting offers of their own. It’s often quite a short deadline, as little as a week or two — you wouldn’t believe how much receiving the news that another publisher has made an offer can speed up reading rates. If there are competing offers, bidding will ensue.

If not — or once someone wins the bidding — the agent and the editor will hammer out the terms of the publication contract and produce what is known as a deal memo that lays out the general terms. Among the information the deal memo will specify: the amount of the advance, the date the editor expects delivery of the manuscript (which, for a nonfiction book, can be a year or two after the contract is signed), an approximate word count, the month of intended release, and any other business-related details.

Basically, it’s a dry run for the publication contract. After all of the details are set in stone, the publisher’s legal department will handle that — or, more commonly, they’ll use a boilerplate from a similar book.

What neither the deal memo nor the contract will say is how (or if) the author needs to make changes to the book already seen or proposed. Typically, if the editor wants revisions, she will spell those out in an editorial memo either after the contract is signed (for fiction) or after the author delivers the manuscript (for nonfiction). Until the ink is dry on the contract, though, it’s unlikely that your agent will allow you to sit down and have an unmediated conversation with the editor — which is for your benefit: it’s your agent’s job to make sure that you get paid for your work and that the contract is fulfilled.

Which brings us full-circle, doesn’t it? The publisher has the book, the writer has the contract, the agent has her 15%, and all is right in the literary world. I could tell get into the ins and outs of post-contract life — dealing with a publisher’s marketing department, the various stages a manuscript passes through on its way to the print queue, how publishers work with distributors, how authors are expected to promote their books — but those vary quire a bit more than the earlier steps to publication do. Frankly, I think those are topics for another day, if not another series.

And besides, things are changing so much in the publishing world right now that I’d hate to predict how the author’s experience will be different even a year from now. All any of us can say for certain is that writers will keep writing books, agents will keep representing them, and publishing houses will keep bringing them out. As the author’s responsibilities for the business side of promoting her own work continue to increase — it’s now not at all unusual for a first-time author to foot the bill both for freelance editing and for at least some of the promotion for the released book — how much publishing with a GBNYCBPH will differ from going with a smaller press five or ten years from now remains to be seen.

Conveniently enough, that brings me to our next topic. Next time, I shall talk about some of the other means of getting a book into print: small presses and the various stripes of self-publication.

As always, keep up the good work!

Let’s talk about this: what do you wish you had known about how books get published before you started trying to market your work?

ducks-in-the-yard

For the last week and a half, I’ve been discussing in general terms how books make it from manuscript to publication, but the fact is, every author’s experience is slightly different. As is every submitter’s, pitcher’s, and querier’s, to a certain extent. So now that I’ve brought the trajectory of the manuscript up to the point of an agent’s offering to represent it, this seems like a good time to ask those of you who have personal experience in these areas: how was (or is, if you’re still in the throes of any of these activities) different from the norm?

Specifically, what do you wish you had known before the first time you submitted — or even queried?

If those of you farther along the path to publication have any acquired wisdom to share, this would be the place to do it: as a comment in the midst of the series I hope that aspiring writers brand-new to the biz will read first. Go ahead, make the path a little easier for those who will trod it after you; generosity is fabulous for one’s karma.

To get the ball rolling, I shall begin: I wish I had known from the very beginning that having more than one agent reading a manuscript at a time is actually a very good thing for a writer. At least, if all of the agents concerned are aware that they’re in competition over the book.

Many years ago, I had just sent out a packet of requested materials when another agent asked to see my proposal as well. Naturally, when I sent off the second package, I mentioned in my cover letter that another agent was already considering the project. Unfortunately, the old conference-circuit advice about never calling an agent who hasn’t called you first was deeply engrained in my psyche; I was too afraid to bug her to let her know that someone else was looking at my book proposal.

Big mistake — if more than one agent asked to see my manuscript (or, in this particular case, my book proposal), I should have informed all of them, pronto, so they could adjust their reading schedules accordingly. Having stumbled into this rather common error, I set myself up for another, more sophisticated one.

A month later, Agent #2 called me to offer to take on the book. Since Agent #1 had at that point held onto the proposal for over six weeks without so much as a word, I assumed — wrongly, as it turned out — that she just wasn’t interested. So I accepted the only offer on the table, and sent Agent #1 a polite little missive thanking her for her time.

Two days later, the phone rang: an extremely irate Agent #1. Since she hadn’t realized that there was any competition over the project, she informed me loudly, she hadn’t known that she needed to read my submission quickly. But now that another agent wanted it, she had dug my materials out of the pile on her desk, zipped through them — and she wanted to represent it.

I was flattered, of course, but since I had already told her that I’d accepted another offer, I found her suggestion a trifle puzzling. Yet when I reminded her gently that I’d said yes to someone else, all she wanted to know was whether I had actually signed the contract. When I admitted that it was still in the mail, she immediately launched into a detailed explanation of what she wanted me to change in the proposal so she would be able to market it more easily.

Had I been too gentle in my refusal? What part of no didn’t she get? “I don’t think you quite understood me before,” I said as soon as she paused to draw breath; the woman must have been a tuba player in high school. “I’ve already committed to another agent.”

I’ll spare you the 15-minute argument that ensued; suffice it to say that she raked me over the coals for not having contacted her the nanosecond I received a request for materials. She also — and I found this both fascinating and confusing — used every argument she would invent to induce me to break my word to Agent #2 and sign with her instead.

As it turned out, I should have listened to her, because Agent #2, being relatively new to the book category, actually had very few connections for placing the book, something I might have learned had I asked him a few more questions before saying yes. So my initial mistake in not keeping both agents concerned equally well-informed allowed an agent who probably knew that acting quickly was his best chance of competing in a multiple submission situation to shut out a better-qualified agent by the simple expedient of asking first.

So what should I have done instead? Contacted Agent #1 as soon as I received the second request, of course — and called her before I gave Agent #2 an answer.

Admittedly, that second part would have required some guts and finesse to pull off — under the circumstances, I doubt that #2 would have been particularly thrilled about my asking for some time to make up my mind — but in the long run, it would have been far better for me and my book (which ultimately never sold) had I taken the time to make sure that I knew what my options were before I took what I deemed to be an irrevocable step. (For a more tips on handling simultaneous submissions far, far better than I did that first time around, please see the WHAT IF MORE THAN ONE AGENTS ASKS TO SEE MY MANUSCRIPT? category on the archive list at right.)

Fortunately, the next time I was lucky enough to be in this position, right after having won a major award for my memoir, I had the experience to know how to handle it. (I was also fortunate enough to know several previous winners of that particular contest who were kind enough to give me excellent advice on what to do if I won; it’s amazing how nice most authors are one-on-one.)

Okay, now I’ve ‘fessed up. Your turn: what do you wish you’d known sooner and why?

Oh, and keep up the good work!

So how does a book go from manuscript to published volume, anyway? Part VIII: what happens after a writer lands an agent?

first-tulip-of-spring

This photo looks as if the tulip were growing inside an aquarium, doesn’t it? Not so: there actually are that many different colors of stone shards in my yard at the moment. (The WWL is noted for uncanny ability to pulverize seemingly solid rock.)

It’s my first tulip of the year, a good month later than usual, due no doubt to the unusually late snow. (As in a few days ago.) Oh, sure, I’ve enjoyed some minor dalliance with an early daffodil or two, and my snowdrops lost their reputation a month and a half ago, but this is the first honest-to-goodness tulip. This brave little bloom seemed like a great emblem of my topic du jour, which is all about new beginnings: what happens after an agent decides to sign a writer to a contract.

After the celebration dies down, that is.

Wait — let’s back up a moment and savor the moment of the author. Typically, if a US-based agent is offering to represent a North America-based writer, the agent will telephone, rather than send a letter or e-mail. (Agents tend to be in a hurry pretty much all the time.) She will undoubtedly have a few questions for you, so you should feel free to ask a few of your own.

To pull one at random out of thin air: “How are you planning to go about trying to sell this book, and to whom?” This is likely to elicit important information, such as whether the book category you selected for your manuscript or proposal was a good fit.

Another that you might consider blurting out: “Are you going to want any changes to the manuscript/book proposal before you start sending it out to editors?” The answer will almost certainly be yes, incidentally, but at least you will have broached the issue politely yourself, rather than having it come as the intense surprise it generally is to those new to the agent-having experience.

If these sound like far more intelligent questions than are at all likely to occur to someone totally overcome with joy, well, you’re right: I know literally dozens of now-agented writers who were able to stammer out little more than a well-nigh-incoherent, “Yes!”

So unless you are in the habit of receiving good news on this scale with aplomb, it would be prudent to prepare for this moment. (Oh, and in case I forgot to mention earlier in this series, this is not the right time to inform an agent who has been reading your manuscript that another agent is considering it, too; it will not engender a pleasant response. For tips on handling requests for materials so you never need to find yourself in a position to make such a shame-faced confession, please see the WHAT IF MORE THAN ONE AGENT ASKS TO SEE MY MANUSCRIPT category on the archive list at right.)

While an agent is reviewing your manuscript or book proposal, work off some of your nervous wait-time energy by coming up with a written list of what you want to know. You’ll find a few suggestions in the posts under the AFTER YOU LAND AN AGENT category; the US agents’ guild, the Association of Authors’ Representatives, also has a good list on its website.

Even if you already have a fairly clear idea of what you would say when that much-anticipated phone call comes, I would strenuously recommend that anyone who might be in a position to be on the receiving end of one anytime soon — like, for instance, a writer who has just popped a submission packet into the mail — check out either these posts or another reputable source prior to having a conversation about one’s work with an agent, if only to clarify in one’s mind what an agent can and cannot do for a writer.

Some things a reasonable writer should expect a reputable agent to do:
*Present a client’s manuscript and/or book proposal to editors at large and medium-sized publishing houses (even if a writer has more than one book ready to go, most agents will prefer to work on only one at a time),

*Advise a client on how to make the manuscript or book proposal more marketable,

*After selling the book, handle all of the financial arrangements between the publisher and the writer,

*Act as the client’s advocate in any subsequent disputes with the publishing house, and

*Serve as a sounding board about future book projects’ marketability.

Some things an agent cannot do (and you should start asking many, many questions if he says he can):
*Guarantee in advance that he will be able to sell a particular book to a publisher,

*Guarantee that he will be able to sell a particular book to a particular publisher,

*Dictate when the publisher who acquires the book will release it or speed up the publication process at will,

*Make a writer rich and famous overnight.

I can sense some of you squirming in your chairs — you’re not completely comfortable with the notion of cross-examining someone offering to represent your work, are you? “What if I do my homework really, really well, Anne?” I hear some of you wheedling. “If I quadruple-check in advance that the agent is legit, why will I need to ask questions at all?”

Excellent question, seated squirmers: because every agency operates slightly differently.

For instance, a very well-known agent or one at a very large agency might have a junior associate act as a first-time author’s primary contact, rather than the agent himself. (For a comparison of how large and small agencies can operate differently, please see this archived post and this one.) Some novel-representing agents prefer to approach editors one at a time, giving each a nice, long look at a manuscript (and a chance to reject it) before moving on to the next, while others favor submitting simultaneously to eight or ten editors.

If asking about such things seems a bit confrontational for a first conversation with someone you really, really want to like you, don’t worry: your agent honestly does need you to understand how her process works. As long as you don’t take umbrage at any particular piece of news and try to argue about it (“What do you mean, a royalty of 20% for foreign sales is standard? I challenge you to a duel, sir!”), this is all simple factual information that you have a right to know.

Which has long caused philosophers to ponder why all such details are not necessarily spelled out in the agency contract. In fact, representation contracts are often downright vague.

Trust me: this is generally for convenience’s sake, not to confuse prospective clients. Most agency contracts are easy-in-easy-out affairs for both parties, so it’s highly unlikely that you’ll get permanently stuck in an arrangement you don’t like.

In fact, representation clients tend to be rather short-term, specifying that the agent will either handle the entire selling process for a single book or all of the client’s work a year’s or two’s time — a choice made by the agency, incidentally, not the author. Some contracts, however, have a rollover clause, which stipulates that if the author has not notified the agency by a particular date that she wants to seek representation elsewhere, the contract is automatically renewed for the following year.

Find out which, so you are aware of the terms of renewal. If you sign with an agency that favors the rollover clause, make sure you know precisely when the opt-out date is. Mark it on your calendar, just in case. And keep marking it every year.

If you are planning to write more than one book (or already have), do be sure before you sign a per-project contract that your agent is at least willing to consider representing everything you want to write. A time-based contract minimizes this concern, but do be aware that often means that the agent has right of first refusal over everything a client writes during the agreed-upon period — i.e., you must allow her to decide whether she wants to represent an additional book before you may show it to another agent. So either way, writers with many projects going at once will want to make absolutely certain to ask about future projects.

The agency contract will also specify the percentage of your advances and royalties your agent will get. Typically, in literary agencies, the cut is 15% for English-language North American sales. Script agents generally get 10%.

These percentages are non-negotiable in virtually every agency on earth, so you will not asking about them up front and/or examining your contract in order to gain haggling ammunition: it’s to prepare you for the day when a check arrives with fewer zeroes on it than your advance led you to expect. And no, a lower percentage does not usually mean a better deal for the author – it’s usually an indication that the agency is new, and is trying to attract high-ticket clients.

Just so you know, the timing cutting the check for the agent’s cut will not be left up to the goodness of your heart and the burnings of your conscience. If you are represented by an agent, he will see to it that your publication contract will specify that the publisher will send your checks to your agent, not directly to you. This means that any money you see will automatically have the agent’s percentage deducted from it.

See why it’s so important to be positive that you can trust this person?

Pretty much every agency in the country takes a significantly higher cut of foreign sales: 20% or more is the norm. (For reasons I have not been able to fathom, my agency takes 23% of sales in the Baltic republics, so they’ll really score if my novel takes off in Lithuanian.) The higher price tag abroad is for a very practical reason: unless an agency has an outpost in a foreign country (as some of the larger agencies do) it will subcontract their foreign rights sales to agencies in other countries, who take their cut as well.

So if you suspect that your book will have a high market appeal in Turkey or Outer Mongolia, you might want to check up front whether your prospective agency has a branch there, or is subcontracting. The differential in commission percentage can be substantial.

“Um, Anne?” I hear a small, confused chorus out there piping. “Was the bit about English-language North American sales just a really complicated typo? Aren’t there other people in the world who read English — like, say, the people in England? Why aren’t all of the English-language sales lumped together, and the foreign ones together?”

Ah, because that would make sense, my friends. The industry likes to keep all of us guessing by throwing a cognitive curve ball every now and again, so this is going to require a fairly extensive and rather convoluted explanation.

Before I launch into it, you might want to pop into the kitchen and make yourself some tea, or fluff up the pillows on your ottoman. I’ll wait.

Okay, everybody comfortable? Here goes: from the point of view of your garden-variety US publisher, books published in the English language fall into three categories: those sold in North America, those sold in Great Britain, and those sold in other countries. Of the three, only those in the first category are considered English-language sales, for contractual purposes. The last two are considered foreign-language sales.

There — and you thought it wasn’t going to make sense…

So, perversely, if EXACTLY the same English-language book by a US author was sold in Canada and Great Britain, the author’s US agent would take 15% of the royalties on the first and 20% on the second. Before you laugh out loud, I should tell you that this scenario is not particularly far-fetched: all of the books in the HARRY POTTER series were sold in a slightly different form in the former Commonwealth than in the U.S. (Why? Well, chips mean one thing to a kid in London and another to a kid in LA, and while apparently the industry has faith that a kid in Saskatchewan could figure that out, it despairs of the cultural translation skills of a kid in Poughkeepsie or Omaha.)

This is why, in case you were curious, you will see the notation NA in industry discussions of book sales – it refers to first North American rights, minus Mexico. Rights to sell books south of the border, in any language, fall under foreign language rights, which are typically sold on a by-country basis. However, occasionally an American publisher will try to score a sweet deal on a book expected to be a bestseller and try to get the world rights as part of the initial deal, but this generally does not work out well for the author.

Why? Well, if a book is reprinted in a second language and a North American publisher owns the foreign rights, the domestic house scrapes an automatic 20% off the top of any foreign-language royalties accrued by the author. (If this discussion seems a trifle technical, chalk it up to the rather extended struggle I had to retain my memoir’s foreign rights; back in the day, my now-gun-shy publisher wanted ‘em, big time. But they’re mine, I tell you, all mine!)

I sense that some of you have gone a bit pale over the course of the last dozen or so paragraphs. “Um, Anne?” a few queasy souls inquire. “You’re kidding about expecting me to have an intelligent discussion of all of this with my agent in the first 30 seconds after he’s offered to represent me, right? Couldn’t I just agree to let him represent me, and sort all of this out later?”

Well, of course you could — and truth compels me to say that most aspiring writers just blurt out “Oh, God, YES!” before finding out anything about the terms to which they’re agreeing at all. I can completely understand this, even if I deplore it: mistrust is the last thing on your mind when you are thrilled to pieces that a real, live agent wants to represent YOU.

Trust your Auntie Anne on this one, though: honeymoons do occasionally end, and not generally because anyone concerned has done anything nefarious. As I mentioned above, agents move from one agency to another all the time (if this happens, you will need to know with whom you have a contract, the agency or the agent; either is possible), and it’s not unheard-of for an agent to stop representing a particular genre even though she has clients still writing and publishing in it. Writers occasionally develop a sudden urge to compose a book in a category for which their agents do not have current contacts.

This is, in short, one contract to read with your glasses ON, and paper by your side to jot down questions. Then pick up that piece of paper, get yourself to a telephone, and start asking.

If you do not have an opportunity to see a copy of the agency contract before having your first serious conversation about your future with your new agent (as will probably be the case; many agents are notoriously slow in sending out representation agreements), do make a point of asking the agent for a brief overview of its major points. Again, it’s merely good sense whenever you are going to deal with a business with which you are unfamiliar, and it would never occur to a reputable agent to take your caution at all personally.

Because, you see, by being cautious, you’re not calling the agent’s integrity into question, but making sure you know precisely what she is proposing that you do together. After all, the agent almost certainly will not have been the person who wrote the contract; the agency will have an established boilerplate. Naturally, it is in an honest agent’s best interest for a prospective client to understand the contract-to-be well enough to abide by its provisions.

Allow me to repeat something I dropped into the middle of that last paragraph, because it comes as news to a lot of newly-agented writers: unless your future agent happens to own the agency, it is the agency — not the agent whom you are prepared to love, honor, and obey for as long as you shall write and she shall sell — who will set the terms of your relationship. The agent who is being so nice to you on the phone may not be the only agency employee who will be dealing with your work.

What might other people’s involvement entail? Well, among other things, the agency, and not merely the agent, is going to be handling every dime you make as a writer — and furthermore, telling the fine folks at the IRS all about it.

Remember, your publisher will be sending your advance and royalty checks to your agency, not to you personally. (I talked a bit earlier in this series about how writers get paid for their work, but for a more in-depth examination, please see the ADVANCES and ROYALTIES AND HOW THEY WORK categories on the list at right.) If your work is going to be sold abroad, the agency will turn your book, your baby, over to a foreign rights agent of ITS selection, not yours – and will be taking a higher percentage of your royalties for those sales than for those in the English-speaking parts of North America, typically. And the agency is also going to be responsible not only for keeping the government informed about all of these transactions, but also preparing those messily-carboned royalty forms that you will be submitting with your taxes.

That’s a whole lot of trust to invest in people who you may never meet face-to-face, isn’t it?

Did I just hear a giant collective gasp out there? I hate to be the one to break it to you, but many authors never meet their agents in person; it’s not as though the agency will fly a prospective client from California to New York just to get acquainted. Since almost everything in the biz is handled by phone, e-mail, or snail mail, face-to-face contact is seldom necessary.

The result? Well, it’s not a scientific sample, of course, but I know plenty of writers who couldn’t pick their agents, much less the principal of their agency, out of a police line-up. (Not that you really want to be in the position to hiss, “That’s she, officer. SHE’S THE ONE WHO DIDN’T MAIL MY ROYALTY CHECK,” but still.)

Ideally, you want relationships with both your agent and agency so comfortable that you have no qualms — and no need to have any — about simply handing the business side of your writing over to them and letting them get on with making you rich and famous. (Which you already know that no agent cannot legitimately promise up front, right?) So perversely, while asking a whole lot of pointed questions at the outset may seem mistrustful, doing so will actually substantially INCREASE the probability that you’re going to trust and respect your agent a year or two down the road.

Do find out whether you are signing with the agency as a whole or with the agent specifically: contracts come both ways. As I mentioned in passing above, agents move around all the time, and some agencies can have pretty short lifespans.

If your agent retired, for instance, would you still be represented? What about if your agent started an agency of her own? Or, heaven forefend, died or decided to scrap her career and follow the Dalai Lama around for a decade or two?

Yes, I actually do know authors to whom each of these things has happened; thanks for asking.

Again, agencies vary quite a bit. Some are set up so the royalty money all goes into a common pool, funding the entire agency, and some are run like hairdressing establishments, where each chair, so to speak, houses an independent contractor, and no funds are mixed.

Why should your agent’s employment arrangements concern you? Well, if you are the client of an independent contractor-type agent, if she leaves the agency, you more or less automatically go with her. If your contract is with the agency, you probably will not. If your agent has a track record of agency-hopping every couple of years — as many junior agents do; it’s a smart way to build a professional lifetime’s worth of contact lists — may I suggest that this is a contractual arrangement that may affect your life pretty profoundly?

Be very wary of an agent who is not willing to offer you a written contract. Contrary to popular belief, verbal contracts may be binding (if some consideration has changed hands as a result of it, as I understand it; if you handed someone a $50 bill and the keys to your car after the two of you had discussed his painting a mural on the passenger-side door, I’m told that could be construed as a contract, even with nothing in writing, but you should definitely talk to a lawyer before you attempt anything so zany), but as I MAY have pointed out, oh, 1800 times in the last 3-plus years, this is an industry where the power differential tends not to fall in the writer’s favor until after she is pretty darned well established. Protect yourself.

Do assume, however, that you may never see another copy of the contract again after you sign it. Make yourself a photocopy — yes, even before the agent has countersigned it — so you may refer to it later.

I know that this post has occasionally read as if half the agents out there are evil trolls, waiting under every bridge into Manhattan in the hope of defrauding innocent authors, but I am only trying to get you to put up your antennae before entrusting your precious manuscript to just anyone. The vast majority of agents honestly are good people who love good writing and want to help writers – but as in every profession, not all of them are scrupulous about fulfilling their obligations toward their clients. It behooves us all to be cautious.

Please, when the time comes: don’t be so flattered by an agent’s attention that you just agree to everything you are asked — or contractual provisions you don’t know exist. That’s how good writers get hurt, and I don’t want to see it happen to any of you.

I had meant to get to what agents do with manuscripts after the contract is signed, but I seem to have run long. It will have to be a topic for another day. In the meantime, keep up the good work!

So how does a book go from manuscript to published volume, anyway? Part VII: why a talented writer should not see rejection as the end of the line

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Did you miss me yesterday? I assure you, I had the best of all possible reasons for not posting. Like pretty much every entertainment source released on a daily or near-daily basis, I had planned on running an April Fool’s day-themed post yesterday, complete with a shaggy dog story that would ultimately turn out not to be true. But when I was a good eight paragraphs into writing it, I thought, “Wait a minute — my readers are intelligent people, and intelligent people over the age of 10 expect things they hear and/or read on April 1 not to be true. Is there a reason, therefore, to waste their time — or any more of mine?”

The answer, as it turned out, was a resounding no.

I’m perpetually astonished at the things that are supposed to flabbergast otherwise reasonable adults. That characters on television shows who have been flirting for seven consecutive seasons suddenly end up romantically entangled during episodes aired during sweeps week, for instance: um, who precisely is not going to have seen that coming? Or that any major political initiative is greeted by anything but the unanimous approval of any given legislative body: as nearly as I can tell from the news every night, we’re all supposed to be floored by the fact that politicians disagree with one another from time to time, even when those splits run along precisely the party lines that characterized the last 17 major disagreements. Or that anyone’s cockles wouldn’t be warmed by the magic of Christmas.

Frankly, I like to think that people are a trifle less credulous than that — and more inclined to learn from experience. To paraphrase Abraham Lincoln, I don’t think too much of people who are not wiser today than they were yesterday.

Which is one aspect of how the publishing industry treats writers that I really like: it assumes not only that anyone who can write well enough to deserve to be published is an intelligent human being, but also that a good writer can and will learn the ropes of the business side of publishing. In this era where even news shows operate on the assumption that the average adult has the attention span of a three-year-old — and one who has been stuffing candy into his eager mouth for the last two hours at that — I find agents’ and editors’ presumption of authorial intelligence rather refreshing.

Unfortunately, most aspiring writers see only the negative fallout of this industry-wide assumption; since the pros expect writers to do their own research before trying to get their books published, those brand-new to the biz are often stunned that nobody in the industry just tells them what to do. From a first-time querier’s perspective, it can seem downright counterproductive that agents just expect her to know what a query letter should look like, what information it should contain, and that it shouldn’t just read like a back jacket blurb for the book.

Heck, how is someone who has never met an agented author in person to know not just to pick up the phone and call the agent in question? Magic? Osmosis?

Similarly, agents, editors, and contest judges presume that anyone genuinely serious about her writing will have learned how professional writers format their manuscripts — an interesting presumption, given that many, if not most, aspiring writers are not aware that professional manuscripts are not supposed to resemble published books. (To those of you who just gasped: don’t worry; I shall be going over the differences again quite soon.)

Correct me if I’m wrong, but that’s not information that the average writer is born knowing — which is a real shame, since professionally-formatted manuscripts tend to be taken far more seriously at submission time than those that are not.

Why? Because people who read manuscripts for a living tend to assume that since good writers are intelligent people, the only reason that a manuscript would not be formatted properly is that the submitter did not bother to do his homework.

In other words, from their perspective, a query or submission that does not conform to their expectations of what is publishable (in terms of writing) or marketable (in terms of content or authorial authority) is a sign that the writer just isn’t ready yet to play in the big leagues. That doesn’t necessarily mean that the writer will never produce professional-level work; indeed, folks in the industry tend to assume (and even say at conferences) that they’re confident that if a truly talented writer gets rejected, she will take it as a sign that she needs to improve her presentation. Since the information on how to do that is available — although nowhere near as readily or conveniently as most agents who say this sort of thing seem to think — why wouldn’t someone with a genuine gift invest the time and effort in learning to do it right?

In my experience as a freelance editor and conference presenter, there’s a very straightforward answer to that: because the average querier or submitter, gifted or otherwise, doesn’t have a clear idea of what he’s doing wrong. And since most rejection letters these days contain absolutely no clue as to what caused the agent (or, more commonly, the agent’s screener) to shove the submission back into the SASE — heck, some agencies no longer respond at all if the answer is no — I don’t find it all that surprising that the aspiring writer’s learning curve isn’t always particularly steep.

All of this is why I am bringing up the expectation of intelligent research toward the end of this series on how writers bring their books to publication. Indeed, it’s a large part of the reason that I write this blog: from an outside perspective, it’s just too easy to interpret the sometimes esoteric and confusing rules of querying, pitching, and submission as essentially hostile to aspiring writers.

That’s not really the case. While many of the querying and submission restrictions have indeed been established, as we have discussed, in order to narrow the field of candidates for the very, very few new client slots available at most agencies, the intent behind that weeding-down effort is not to discourage talented-but-inexperienced writers from trying to get their work published. The underlying belief is that an intelligent person’s response to rejection will not be to give up, but to analyze what went wrong, do some research about what can go right, and try, try again.

Yes, what you just thought is correct: the fine folks who toil in agencies and publishing houses don’t expect the writers they reject to disappear permanently, at least not the ones with genuine talent; they believe that the gifted ones will return, this time better equipped for life as a professional writer.

To cite the old publishing industry truism, good writing will always find a home. What the agents and editors who spout this aphorism seldom think to add is: but not necessarily right away. Like learning any other set of job skills, becoming a professional writer can take some time.

Which means, from the business side of the industry’s perspective, writers who give up after just a few rejections — which is the norm, incidentally, not the exception — are those who aren’t seriously interested in making the rather broad leap between a talented person who likes to write and a professional writer in it for the long haul. Trust me, they don’t waste too many tears over the loss of the former.

I don’t see it that way, personally: I see the crushed dreams. But that doesn’t mean that I don’t think that most talented aspiring writers take individual rejections from agents far, far too seriously.

That’s why, in case you were wondering, I didn’t move on to my promised topic du jour, what happens after an agent agrees to represent a manuscript. There will be time enough for that happy contingency tomorrow. Today, I want to concentrate on the importance of keeping faith with your own work.

These days, it seems as though every other aspiring writer I meet has either:

(a) had sent out a single query, got rejected, and never tried again,

(b) had a few queries rejected two years ago, and has been feverishly revising the manuscript ever since, despite the fact that no agent had yet seen it,

(c) had pitched successfully at a conference, but convinced herself that the only reason four agents asked to see her first chapter was because those agents were just saying yes to everybody,

(d) had received a positive response to a query or pitch, then talked himself out of sending the requested materials at all, because his work isn’t good enough,

(e) had sent out the requested pages, but in order to save herself from disappointment, decided in advance that none of the replies will be positive,

(f) had received the first manuscript rejection — and expanded it mentally into a resounding NO! from everyone in the industry, and/or

(g) concluded from conference chatter that no one in the industry is interested in any book that isn’t an obvious bestseller.

In short, each of these writers had decided that his or her fears about what happened were true, rather than doing the research to find out whether the response that fear and hurt dictated was in fact the most reasonable one. Let me address each of these quickly here, to save time:

(a) a single query is not — and cannot — be indicative of how every agent on earth will respond.
A better response: why not try again?

(b) until agents have actually seen the manuscript, there’s no way a writer can know how they will respond to it.
A better response: work on improving the query.

(c) no, the agents and editors WEREN’T asking everyone to send chapters — pitching doesn’t work that way.
A better response: assume that you did something right and send out the requested materials.

(d) how do you know for sure until you send it out?
A better response: learn how to present your work professionally, then submit it.

(e) in my experience, foretelling doom does not soften future misfortune, if it comes — it only serves to stultify present hope.
A better response: hedge your bets by continuing to query other agents while waiting to hear back from the first round.

(f) ANY agent or editor’s opinion of a book is just that, an opinion.
A better response: see (a)

(g) the publishing industry makes MOST of its money on books that are neither bestsellers nor small-run books. Most of the time, the mid-list titles are paying the agency’s mortgage.
A better response: take the time to learn how the industry works, rather than killing your chances entirely by not continuing to try.

None of this is to say that bouncing back from rejection is easy, or that landing an agent is a snap. The road from first idea to publication is long and bumpy, and seems to get bumpier all the time.

As Maya Angelou tells us, “There is no greater agony than bearing an untold story inside of you.”

Yes, it’s emotionally hard work to prep your pages to head out the door to agents and editors; yes, it is hard to wait for replies to your submissions. To give you a foretaste of what’s down the road, it’s also psychically difficult to watch the weeks tick by between when you sign with an agent and when that sterling soul decides that, in her professional opinion, the time is ripe for her to submit your book to editors. And then it’s rough to wait until those editors get around to reading it, just as it is agonizing to hang around, feigning patience, between the time a publisher acquires your book and it appears on the shelves.

I’m not going to lie to you: it’s all incredibly wearing on the nerves.

That being said, if you are thinking about throwing in the towel on your book before you have given the querying and submission processes a thorough test, I’m just not the right person to look to for validation of that decision. Sorry. I’ll give you practical advice on how to query; I’ll hand you tips on how to improve your submission’s chances; I’ll share pointers on the fine art of revision; I’ll answer your questions along the way. I will cheer from the sidelines until I’m blue in the face for your efforts as a writer.

As long as you keep trying.

One of the few industry truisms that is actually true 100% of the time: the only book that has ABSOLUTELY no chance of being published is the one that stays hidden in the bottom drawer of the author’s filing cabinet.

Keep pushing forward; keep sending your work out. Because while it’s time-consuming, expensive, and emotionally wearing, it’s also literally the only way that your book — or any book — comes to publication.

Long-time readers of this blog will groan with recognition, but once again, I feel compelled to remind you that five of the best-selling books of the 20th century were rejected by more than a dozen publishers before they were picked up — and that was back in the days when it was considerably easier to get published. Everybody count down with me now:

Dr. Seuss, AND TO THINK THAT I SAW IT ON MULBERRY STREET (rejected by 23 publishers)

Richard Hooker, M*A*S*H (21)

Thor Heyerdahl, KON-TIKI (20)

Richard Bach, JONATHAN LIVINGSTON SEAGULL (18)

Patrick Dennis, AUNTIE MAME (17)

The lesson to derive here: keep moving forward. Please, please, PLEASE don’t dismiss your book too soon, on the basis of some preconceived notion of what will and will not sell — even if that preconceived notion fell from the ostensibly learned lips of the agent of your dreams.

Concentrate on what you CAN control, not what you can’t. In order to do that effectively, you’re going to need to learn about how the process actually works. The good news is that the writer does have practically absolute control over the technical and cosmetic aspects of the submission.

Yes, I know — for most of us, getting our thoughts, stories, and worldviews out there is the primary goal of writing a book, so concentrating on the details seems comparatively boring. Most of us want to move directly to unfettered self-expression — and then are surprised and frustrated when the resulting book has difficulty finding an agent, getting published, or winning contests.

But this is a bad idea, both professionally and emotionally. Concentrating almost exclusively on the self-expressive capacity of the book, we tend to read rejection as personal, rather than as what it is: an industry insider’s professional assessment of whether she can sell your work within her preexisting sales network. Ask anyone in the biz, and he will tell you: 99% of rejections are technically-based; the rejection usually isn’t of the submitter’s style or worldview, for the simple reason that those are not considerations unless the basic signs of good writing — in the sense of professional writing — are in the submission.

This can be a very empowering realization. As can coming to terms with the fact that while people may be born with writing talent, the ability to present writing professionally is a learned skill.

Once a writer grasps the difference between technically good writing and stylistic good writing and the distinction between a well-written manuscript and a professionally-formatted one, rejections become less a personal insult than a signal that there may be technical problems with how she is presenting her writing. The question turns from, “Why do they hate me?” to “What can I do to make this submission/query read better?”

Yes, yes, I know: emotionally speaking, it’s not much of an improvement, at least in the short term. But at least when the question is framed in the latter manner, there is something the writer can DO about it. I’m a big fan of tackling the doable first, and getting to the impossible later.

Without a doubt, absolutely the best thing you can do to increase your chances is to make sure that your submission is crystal-clear and professionally formatted before you send it out. Out comes the broken record again: pass it under other eyes, preferably those of other writers, people who both know basic good writing when they see it AND have some idea how to fix it.

Longtime readers of this blog, chant with me now: as marvelous as your kith and kin may be as human beings, they are unlikely to give you unbiased feedback — and only unbiased, knowledgeable feedback is going to help hoist your work up over the professional bar.

What else can you control, even a little? Well, you can avoid sending your query or submission during the traditional industry dead times (between the second week of August and Labor Day; between Thanksgiving and New Year’s day), or predictable periods of heavy submission (immediately after New Year’s, right after school gets out for the summer). You don’t want to have your work end up in the “read when we get around to it” pile.

So for heaven’s sake, don’t forget to take a great big marker and write REQUESTED MATERIALS on the outside of your envelope, so your marvelous submission doesn’t get tossed into the unsolicited manuscript pile for a few months. It’s a good idea, too, to mention that these are requested materials in your HUGELY POLITE cover letter that you enclose with the manuscript: “Thank you for asking to see the first three chapters of my novel…”

While I’m being governessy, I might as well add: always, always include a SASE — a stamped, self-addressed envelope – with enough postage (stamps, not metered) for your manuscript’s safe return, and MENTION the SASE in your cover letter. This marks you as a courteous writer who will be easy to work with and a joy to help. If you want to move your reputation up into the “peachy” range, include a business-size SASE as well, to render it a snap to ask you to see the rest of the manuscript. Make it as easy as possible for them to get ahold of you to tell you that they love your book.

And no, green-minded aspiring writers: asking them to recycle your submission if they do not like it is no substitute for an appropriately-sized SASE. Sorry. In the first place — hold on to your hats here, because this is a genuine shocker by local standards — most of the offices in the industry do not even have recycling bins. (I know; it’s appalling, when you think about how much paper they see in a day.) And in the second place, they’ll just think you’re being rude. Sorry again.

One last thing, another golden oldie from my broken-record collection: do not overnight your manuscript; priority mail, or even regular mail, is fine. This is true, even if the agent who has your first chapter calls or e-mails you and asks for the rest of the manuscript immediately. It’s neither appropriate nor necessary to waste your precious resources on overnight shipping. Trust me on this one: you may be the next John Grisham, but honey, it is unlikely that the agent’s office is holding its collective breath, doing nothing until it receives your manuscript. Hurrying on your end will not speed their reaction time.

Another way to keep your momentum going while you wait: since turn-around times tend to be long (a safe bet is to double what the agent tells you; call or e-mail after that, for they may have genuinely lost your manuscript), do not stop sending out queries just because you have an agent looking at your chapters or your book proposal. If an agent turns you down — perish the thought! — you will be much, much happier if you have other options already in motion.

The only circumstance under which you should NOT continue querying is if the agent has asked for an exclusive look at your manuscript — which, incidentally, you are under no obligation to grant. However, politeness generally dictates agreement. If you do agree to an exclusive (here comes another golden oldie), specify for how long. Three weeks is ample. Then, if the agent does not get back to you within the stated time, you will be well within your rights to keep searching while she tries to free enough time from her kids, her spouse, her Rottweiler, etc. to read your submission.

Don’t let the hobgoblins of self-doubt carry you off, my friends. Have faith in your writing — and work hard to learn as much as you can to maximize your book’s chances of success.

Next time, I honestly will talk about what happens if an agent decides to take on a manuscript. Keep the faith, everybody — and keep up the good work!

So how does a book go from manuscript to published volume, anyway? Part VI: if you don’t like the literary weather, wait a minute

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Okay, so this image is a trifle on the large side — but it’s such a goofy picture of the often-dour Ernest Hemingway that I couldn’t resist. Perhaps he had just returned from time-traveling, and so was grinning because it was so much easier for a writer to get his work published in his day than ours.

Throughout this action-packed series, we’ve been taking a gander at the big picture, the general trajectory by which writers bring their manuscripts to publication in the United States — so far, via large or mid-sized publishing houses. Those last two points represent important caveats, as does the mention of generality: what I have been doing here is giving an overview of how a specific kind of publishing and the agencies that feed it work in a specific country at this specific time; like any generalization, it’s not seeking to provide a precise prediction of the publication path of every single book that comes to print.

I mention this not so much for the benefit of those of you who have been following this series on a daily basis, but rather for those who will stumble upon it in the months and years to come via web searches or in perusing my archives (conveniently grouped by category at the lower right-hand side of this page, should you be interested). Out of series context, some future readers may conclude, mistakenly, that I intend this largely theoretical discussion to be the last word on the subject or a step-by-step instruction manual.

Not at all: these are just the basic outlines, the bare-bones narrative an aspiring needs to understand in order to strategize a writing career.

Because this discussion is so general, I would strongly encourage any writer faced with the prospect of actually doing anything I’ve been talking about here to check out the appropriate in-depth posts on each step (which are, lest I forgot to mention it, arranged by category at the ride side of the page), rather than assume (wrongly) that these non-specific posts are all the knowledge a writer should have on these subjects. Usually, as regular readers of this blog no doubt already know to their cost, I go into almost compulsive levels of detail, so trust me, there’s plenty more where this came from.

That rattling noise those of you new to the blog are hearing is the sound of my longer-term readers chuckling under their collective breath. They have already guessed that a prologue like this could only be leading up to a simply whopping set of generalizations.

Well concluded, oh chucklers. On with the sweeping statements.

Tell me again why the submission process seems to take so long?
Last time, I broached the burning question at the front of the mind of every writer who has ever submitted a manuscript to an agency: how soon will the agent make a decision about whether to represent my book?

The answer, pretty much invariably: not as quickly as the writer would like. Try not to take slow turn-around times personally — or as any reflection whatsoever upon the quality or marketability of your writing. It’s just the way the system works.

As we discussed in the previous post, agents don’t draw out the submission process just to torture writers — the delays in turn-around are often due to logistical considerations, such as the number of screening levels though which a manuscript must pass prior to the agent, how backlogged the agent’s reading schedule is (remember, she doesn’t just need to peruse new clients’ books; her existing client list keeps producing manuscripts, too), and the sheer volume of submissions an agency receives.

Oh, and people who work in agencies have lives; no one, however dedicated to literature, reads 24 hours per day, 7 days per week, 365 days per year plus one in leap year. As much as impatient writers might like them to do so.

Which is to say: despite the fact that aspiring writers tend to be very, very gifted at manufacturing creative reasons that they haven’t yet received a response after submitting requested materials, the usual reason is quite prosaic: the people at the agency who need to read the manuscript just haven’t had time to get to it yet.

Or at least, as is often the case, haven’t read beyond the first few pages. But believe it or not, when an agent skims the opening of a manuscript and sets is aside to read more closely later, that’s actually good news, from the writer’s perspective. Even if the submission subsequently gathers dust and coffee stains on the corner of his desk, its author has reason to rejoice.

Why? Well, contrary to popular belief, agents and editors will seldom read an entire manuscript before deciding to reject it. Once they come to a page (or paragraph, or even sentence) that raises a red flag, they generally stop reading altogether. One frequent flag-raiser: wildly unprofessional presentation; in case you’re not aware of it, there is a standard format for book manuscripts (explained in great detail in the posts under the HOW TO FORMAT A MANUSCRIPT and STANDARD FORMAT ILLUSTRATED categories at right).

I can sense some resistance to the concept of quick rejection floating out there in the ether. “But Anne,” the dewy-eyed idealists exclaim, “that can’t possibly be right; no one seriously interested in writing would dismiss a book without reading it. If an agent asks to see my manuscript, of course he’s going to take the time to read it!”

Oh, my dears. The explanation is going to be even harder for you to accept than what has already raised your hackles, I’m afraid.

Not only are rejected manuscripts rarely read in their entirety; as long-time readers of this blog are already painfully aware, the vast majority of submitted manuscripts get rejected on page 1. This can occur for a variety of reasons, ranging from clichéd dialogue to grammatical errors to lack of excitement in the opening scene; here at Author! Author!, we tend to spend quite a bit of our energy on how to identify and excise these manuscript red flags. (For an intensive analysis of dozens of the most common rejection reasons and tips on avoiding them in your submissions, please see the HOW NOT TO WRITE A FIRST PAGE category on the list at right.)

But back to that good news I mentioned above: if an agent reads the first few pages of a submission and sets it aside to peruse later, that means he hasn’t rejected it; unlike the overwhelming majority of submissions, its opening passed muster. Hooray!

I’m sensing more disturbance in the ether. “Okay,” the idealists concede reluctantly, “I can see how rejection might be a speedier process than acceptance. But if the agent (and his Millicent who screens things for him) makes up his mind that quickly about most rejections, does his setting my manuscript aside to read later mean that he’s already basically decided to accept it?”

Oh, would that it were that simple. Once a manuscript has cleared the instant rejection hurdle, many other criteria come into play.

What makes an agent decide to take on one manuscript, rather than another?
One reason, and one reason only: she believes that she can sell the first book in the current literary marketplace.

In other words, in her professional opinion, not only is the book is well-written and might interest people who buy and read books, but she also has the connections to editors at major or mid-sized publishing houses who will be interested in bringing this particular manuscript to publication. Furthermore, she believes that the book concept and presentation are polished enough that she can begin sending it out to editors without having first to invest tremendous amounts of her time in re-editing the work. Also, based upon how the writer has presented the manuscript and handled the querying/pitching and submission process, she believes that the writer is sufficiently professional and well enough versed in how publishing works that she will not need to hold his hand throughout every step of the process.

This extremely complicated set of conclusions is, you must admit, hardly likely to be something an agent is likely to reach on a purely spontaneous basis three lines into the manuscript — or, to put it another way, it requires far, far more reasons to accept a manuscript than to reject it. In order to come up with that array of pluses, the agent will need to spend some time getting to know the book.

However, that doesn’t necessarily mean that she will be reading it with a charitable eye. Remember, reputable agents only make money if they can sell their clients’ books: she can only afford to take on what she’s confident she can sell. So since even an extremely successful agent can take on only a few new clients per year, in practice that intensive manuscript study entails reading, like Millicent the screener, with an eye peeled for reasons not to take it on.

As an agent of my acquaintance likes to say, he scours the first 185 pages of a submission from a would-be client eager to find reasons to reject it. After he’s invested the time to read up through page 185, he starts looking for reasons to accept it.

And those reasons will not necessarily be purely literary, or even aesthetic; agenting is, after all, not a non-profit enterprise devoted to the cause of art for art’s sake, but a business.

The choice to sign a client, then, is very seldom purely the result of the agent’s just falling in love with the book at first sight — although rejection often does come that quickly. She may well fall in love with it eventually, but it’s a more mature, reasoned sort of love, the result of a considered decision, not a gut impulse.

I’m bringing this up because often, the underlying assumption behind the “But what’s taking so long?” cri de coeur is not just the mistaken assumption that an agent who requested materials will drop everything in order to read them the moment they arrive, but also the belief that if a book is compelling, the reader won’t be able to put it down until she finishes reading it.

Trust me, people who read manuscripts for a living manage it. If they didn’t, they’d never be able to leave work at the end of the day or go to sleep at night.

Another frequent submitter’s assumption is that good writing is so arresting that any professional reader worth her salt should be able to identify an exciting new voice instantly, practically from the top of page 1. While it is often the case that good writing will make professional readers think, “Wow, I’m looking forward to reading on!” that does not mean that the initial tingle of hope should be confused with the ultimate decision to represent the book.

The former merely means that the latter outcome is possible, not that it is guaranteed.

Thus, the secret writerly fantasy about a literary agent’s taking one look at a query letter or hearing a pitch and crying, “STOP! I don’t need to know anything else! I must sign this writer immediately!” just doesn’t happen in real life. (Well, okay, so it does happen to the occasional celebrity, but I’m guessing that if any of you were already famous and/or internationally disreputable, my blog wouldn’t be the first place you would look to find out how to seek representation, so I’ll move on.) A reputable agent is going to want to read the manuscript in its entirety before making up her mind — or, for nonfiction, the entire book proposal.

Yes, no matter how stellar the book’s premise may be or how good the writer’s credentials may be for writing it. Many a marvelous idea has been scuttled by poor presentation. As they like to say in the industry, it all depends on the writing.

Yet that truism is a trifle misleading, because writing quality alone is not necessarily enough going to be enough to charm an agent into agreeing to represent a book. Yes, the agent generally has to like the writing, find the premise appealing, regard the characters as well-rounded and believable, and so forth, but since she will have to make a substantive argument to an editor about how this manuscript is different and better than both similar books already on the market and the other manuscripts the editor is likely to see anytime soon, she does need to pay close attention to the book’s selling points over and above the beauty of the writing.

Including, incidentally, whether the manuscript is the kind of book that’s selling right now. Not what is currently featured in bookstores at the moment, but what editors are buying now — as we discussed earlier in this series, there’s generally at least a year between when a publisher acquires a book and when it’s released, so what consumers may buy today is actually a reflection of what editors were buying 12 or 15 months ago, possibly more.

This fact is crucial for aspiring writers to understand, as it has a huge effect on the marketability of their manuscripts, from an agent’s perspective.

Since the book market is notoriously susceptible to trends — ask anyone who happened to be trying to sell a vampire romance immediately after the TWILIGHT series hit the bestseller lists, or anyone attempting to market a memoir just after the A MILLION LITTLE PIECES scandal broke — agents’ self-protective attention to what is selling now, as opposed to 5, 15, or 100 years ago, often means that a manuscript that would have experienced little difficulty finding representation in another year might seem like too big a risk to for an agent to take on now, and vice versa.

Yes, you are understanding me correctly: from an agent’s point of view, a good book is not necessarily a marketable book — and a book that is marketable today is not necessarily what will be considered especially marketable six months or two years from now.

Which is why, in case those of you who have attended writers’ conferences recently have been wondering, some agents are prone to telling rooms full of gaping aspiring writers, “Oh, no one is buying that kind of book anymore.” They don’t mean that the specified type is never going to sell again — they mean that there isn’t a particularly strong demand for it amongst editors at the major houses right now.

But as an honest agent will be the first to tell you, no one can possibly say for sure what will be selling well next year. Especially given current market conditions.

So when aspiring writers complain about how books like theirs are not finding agents these days, it’s unlikely to strike anyone affiliated with the publishing industry as a searing indictment of their collective aesthetic judgment, but rather as a simple statement of fact about the current literary market. That some types of writing will fall out of fashion from time to time is inevitable; that ones that were not hot in the past will become so is equally inevitable.

If it sounds like I’m spouting that old truism about the weather, if you don’t like it, wait a minute, then congratulations: you’re catching on to how publishing works. See why it’s so vital to a writer’s continued happiness not to take the vagaries of the literary market personally?

Next time, I shall talk about what happens after an agent decides to represent a writer; I had intended to tackle that this time — in fact, it was the original title of today’s post — but as is my wont, I became absorbed in a preliminary topic. Don’t say I didn’t warn you.

Keep up the good work!

So how does a book go from manuscript to published volume, anyway? Part V: the agency submission

cat-on-the-wall

Before any of you sprain your brains by trying to figure out what a fluffy cat standing on a partially-finished stone wall (my yard has quite a few of those, as you may know) has to do with the promised topic du jour, what happens to requested materials, let me stop you mid-ponder: the picture above isn’t particularly illustrative of anything I’m about to say today. I just thought that after so many days of such lengthy posts on such serious subjects, we all could stand a glimpse of something comparatively light-hearted.

Which is to say: please don’t ask about the wall. Thank you.

For those of you joining us mid-series, I’ve been spending the last few posts on an overview of how books currently get published in the United States: not the astonishing pervasive fantasy that all a good writer has to do to get published is to write a book, but the actual logistics of what happens. The view from the trenches, as it were.

Oh, dear: I suppose that does mean that the photograph is subject-appropriate. I honestly hadn’t intended it to be.

So far, we’ve gone over how US-based publishing has changed over time; how fiction and nonfiction are marketed differently; why a writer needs an agent; the various methods of seeking representation, along with their pros and cons, and last time, what kinds of reactions an aspiring writer may reasonably expect following an attempt to approach an agent. Is everyone fairly clear on all of those? If not, please feel free to post questions in via the comments functions — or, better yet, to seek out more detailed answers amongst the many and varied categories on the archive list on the lower right-hand side of this page.

Yes, yes, I know: I have been harping on the archives quite a bit over the last few posts, but with good reason. The current series is intended to give those new to trying to get their work published — and anyone else who feels like reading it — a general view of how the process works, as opposed to my usually favored approach, the let’s-concentrate-on-this-one-small-aspect-for-a-week method of analysis. Both have their benefits, of course, but if you are looking for elucidation on any of the individual points I’m discussing here, chances are that you will find far more discussion than you ever dreamed in the archived posts.

So if delving into the archive list starts to feel like trying to catalogue the contents of Pandora’s box, well, don’t say that I didn’t warn you. Back we go to the generalities.

What a writer should do if an agent requests materials
As I mentioned last time, if a query or pitch is successful, an agent will typically ask the writer to send either the entire manuscript (rare), a specified number of pages from the beginning of the book (substantially more common), or, for nonfiction, the book proposal. Most of the time, this means that the agent is expecting to receive it as hard copy, sent by mail. If an agent prefers e-mailed submissions, he will ask you to send it as an attachment to an e-mail. (Under no circumstances should you ever send a computer disk or CD-R with your book on it — it will be returned without being opened.)

If you are planning to submit electronically, please be aware that unless he specifically states otherwise, the attachment he has in mind is almost certainly the industry standard, a document in MS Word. (If you work on a Mac, make sure to send it as a Windows-friendly document.) Why Word? It’s what the major publishing houses use, so if the agent of your dreams is going to submit electronically to an editor, that’s how the editor would expect to receive it.

Occasionally, an agent will ask for attachments as rtf (rich text format), a version without the formatting bells and whistles that render documents hard to translate across word processing systems; if you don’t habitually work in Word, but send your document in rtf, a Word user should be able to open it. Some agents accept submissions in PDF format — especially those who choose to read submissions on a Kindle, rather than on a computer screen, as is becoming increasingly common — but it’s seldom preferred, as it’s hard to edit.

Because the human eye reads much more quickly on a backlit screen than on a printed page, it’s usually to the writer’s advantage to submit in hard copy, rather than electronically. It’s also more work for an agent to reject a paper copy, as opposed to the single action of hitting the DELETE key required to remove an e-submission from his life forever; that’s also true of mailed vs. e-mailed queries, incidentally. (For more on the pros and cons of paper vs. electronic submissions, please see the E-MAILED SUBMISSIONS and E-MAILING QUERIES categories on the list at right.)

However an agent has asked you to submit, though, do as he asks. In fact, if there is one inviolable rule to bear in mind while preparing a submission packet, it is surely send the agent precisely what he has asked you to send.

Being hyper-literal often doesn’t serve an aspiring very well along the frequently perilous road to publication, but this is one time where it’s positively a boon. If the agent asked to see the first 50 pages, send the first 50 pages — not the first 49, if a chapter happens to end there, or 55 if there’s a really exciting scene after page 50. If page 50 ends mid-sentence, so be it.

Why is it so very important to follow submission instructions exactly? Because the quality of the writing is not necessarily the only factor an agent weighs in deciding whether to represent a client. The ability to follow directions to the letter tends to be a quality that agents LOVE to see in potential clients, since it implies the writers in question possess two skills absolutely essential to working well with an editor — no, make that three: an ability to listen or read well, a capacity for setting goals and meeting them, and a professional attitude.

So getting the contents of the submission packet right is monumentally important. So if you receive the request in the course of a pitch meeting, take the time to write down a list of what the agent is asking you to send. Read it back to him to make sure you caught everything. (Trust me, if you’re face-to-face with an agent who has just said yes to you, you won’t be thinking with your usual clarity.)

If the agent makes the request in writing, read the missive through several times, then sit down and make a list of what he’s asked you to send. Wait at least 24 hours before re-reading the communication to double-check that every requested item made it onto the list. THEN assemble your submission packet, checking off each element as you place it into the envelope or box.

Clever reader Tad came up with a brilliant extra level of security: after you have assembled the submission packet, hand it, your list, and a copy of the letter from the agent to someone you trust — a parent, a significant other, a best friend, or any other friendly, detail-oriented person you’re relatively certain isn’t harboring a secret desire to see you miserable — and ask that person to check that (a) the letter and the list correspond exactly and (b) you’ve included every necessary element in the packet.

Yes, it’s THAT vital to get it right.

Throughout the last few paragraphs, I’ve been sensing some confusion out there. “But Anne,” a few timid souls pipe up, “am I missing something here? How difficult could it possibly be to print up the number of pages the agent requests, place them in an envelope, and pop it in the mail? Are you saying that he might ask to see something other than the manuscript?”

Often, yes. There are also a couple of elements that any US-based agent will expect to see, whether or not he asks you to include them.

What might an agent ask to be sent — and what should you always send anyway?
Since there is no industry-wide standardization of what precisely belongs in a submission packet, any given agent may ask for a different array — and you already know to send precisely what each asks you to send, right? However, the most commonly-requested elements are:

* The requested pages in standard manuscript format, unbound. The most popular lengths to ask for are the first chapter, the first three chapters, the first 50 pages, the first 100 pages, and the entire manuscript. If you’re unfamiliar with the way a professional manuscript should look (hint: not like a published book, nor is it identical to a short story submission), please see the HOW TO FORMAT A BOOK MANUSCRIPT and STANDARD FORMAT ILLUSTRATED categories at right.

A few cautionary notes, just in case any of you forget to check the formatting posts: manuscripts absolutely must be double-spaced, in 12-point type (preferably Times, Times New Roman, or Courier), printed on only one side of the page with one-inch margins, and feature indented paragraphs. (No, business format is not proper here — for a full explanation why, please see the BUSINESS FORMAT VS INDENTED PARAGRAPHS category at right.)

* A synopsis. For fiction, this is a description of the major twists and turns of the plot, told as vividly as possible. (Remember what I said last time about every syllable you submit to an agent being a writing sample?) For nonfiction, it’s a summary of the central question the book will address, why the question is important to answer, and a brief indication of what evidence you will use to bolster your arguments. For tips on how to pull this off in what is often an intimidatingly small number of pages, please see the HOW TO WRITE A SYNOPSIS and/or NONFICTION SYNOPSES categories at right.)

* An author bio. This is an extended version of the 1-paragraph description of your life, with emphasis upon your writing credentials, your education, and any experience that would lead an observer to regard you as an expert on the subject matter of your book. For a crash course on how to write one, please see the HOW TO WRITE AN AUTHOR BIO category. (Hey, I wasn’t kidding about there being a whole lot of elucidation of details on this site.)

* The book proposal. As I mentioned earlier in this series, book proposals are marketing packets used to sell nonfiction. For an explanation of what should go into it and how to put it together, please see the HOW TO WRITE A BOOK PROPOSAL category. (This is starting to read like the back of a greatest hits album, isn’t it?

* A marketing plan. This request was unheard-of for novels until just a couple of years ago, but recently, the marketing plan has been enjoying a vogue. For fiction, it’s the same document as the similar section in the book proposal (and thus a description of how to write one may be found under the HOW TO WRITE A BOOK PROPOSAL category): a description the target audience for the book and how to reach them. Bear in mind that what anyone who asks to see a marketing plan has in mind is what the AUTHOR will be doing to promote the book, not the publishing house’s efforts, so just saying, “I will make myself available to go on a book tour,” probably isn’t going to impress anybody. Think creatively: who is your target reader, and where do folks like that congregate?

Those are what an agent will probably ask to see. For tips on how to present these professionally, how to box them up, in what order they should be stacked, etc., please to see the HOW TO PUT TOGETHER A SUBMISSION PACKET category at right.

Here is a list of what she will almost certainly not mention in her request, but your submission will appear substantially more professional if you include:

* A cover letter thanking the agent for asking to see the requested materials and repeating the writer’s contact information. I’m always astonished at how many aspiring writers just throw a manuscript into an envelope without even attempting any polite preliminaries. It’s rude — and, given how many queries an agency processes in any given week, it’s not a grand idea to assume that the person who opens your submission envelope (almost certainly the screener, Millicent, whom we met yesterday, not the agent herself), will instantly recall who you are. (For guidelines on how to construct this important missive, please see the COVER LETTERS FOR SUBMISSIONS category at right.

* A title page for your work. Again, most submitters omit this, but an already-established writer would never dream of submitting a manuscript anywhere without a title page, since a professional title page includes information absolutely vital to marketing the book: the book category, the word count, the title (of course), the author’s contact information. (For an explanation of all of these elements, how to put them together on a page, and illustrations of what a professionally-formatted title page looks like, please see the TITLE PAGES category on the list at right.)

* A stamped, self-addressed envelope (SASE). As with queries, not including a SASE is generally considered an instant-rejection offense. While it’s classy to include a letter-sized SASE in case the agent wants to respond in writing, the SASE in a submission is an envelope or box labeled with your address and enough postage (stamps, not metered) to mail it back to you. (If that sounds complicated, don’t fret: you’ll find a complete explanation of how to handle the many permutations of SASE use under the SASE GUIDELINES category at right.)

Why do you need to include a SASE for your manuscript’s return? Well, unless the agent decides to sign you to a representation contract, she’s not going to hang onto your manuscript — and since not all agencies have recycling programs (yes, I know; it’s discouraging), those rejected pages are just going to land in the trash.

Confused? It wouldn’t be altogether surprising if you were: the logistics of submission are much more complex than the vast majority of aspiring writers realize. For a much fuller explanation of how to juggle all of these elements into a professional-looking submission package, check out the HOW TO PUT TOGETHER A SUBMISSION PACKET category at right.

Oh, and a word to the wise: since agencies receive many, many submissions, both requested and not, with every single mail delivery, it’s an excellent idea to write REQUESTED MATERIALS in great, big letters on the top of the envelope or box containing your submission packet. This will help ensure that your package ends up in the right pile on the right desk. As unsolicited manuscripts are almost universally rejected unread, the last thing in the world you want is for your requested materials to be mistaken for them, right?

For the same reason, if an agent has asked you to submit pages via e-mail, it’s prudent to include the words REQUESTED MATERIALS in the subject line of the e-mail. Better safe than sorry, I always say.

Oh, and before I forget, let me reiterate that grand old piece of traditional writerly advice from the first post in this series: never, ever send an agent — or anybody else, for that matter — your only copy of anything. To that, let me add Anne’s Axiom of Submission: never spend the money to ship anything to an agent overnight unless they specifically ask you to do so.

Contrary to popular opinion amongst aspiring writers, overnight shipping will not get your packet read any quicker (of which more below), so it’s just a waste of money. WIthin the US, the significantly less expensive Priority Mail will get it there within 2-3 business days, which is quite fast enough.

Assuming that at least some of you are still with me, I shall now move on to the single most-asked question amongst submitters everywhere:

Okay, now I’ve sent my submission packet. How soon will I hear back?
Well, let me put it this way: I wouldn’t advise holding your breath. Even if you submit a partial and an agent decides that she’d like to see the rest of the book, you’re probably not going to hear about it right away.

That sounds mean, but you’ll save yourself a lot of heartache if you understand this: no matter how enthusiastically an agent solicited a manuscript, trust me, she will neither have cleared her schedule in anticipation of receiving your materials nor will drop everything to read it the instant it arrives. Unless she knows that there are other agents competing to represent you (should you find yourself in that enviable position anytime soon, congratulations, and please see the WHAT IF MORE THAN ONE AGENT ASKS TO SEE MY MANUSCRIPT? category at right), she — or, more likely, her assistant — will place it in a pile along with all of the other submissions awaiting review.

As with query letters, the length of time an agency takes to make a decision on a manuscript varies wildly, but most of the time — are you sitting down? — it’s measured in months, not days or even weeks. Most agencies list their average turn-around times on their websites or in their agency guide listings, to alert aspiring writers to what can be an extended wait.

Why does it take so long, you wail? Well, as I said, there will probably be quite a few manuscripts that arrived before yours. If waiting in a queue seems unfair now, think about it again after an agent has had a manuscript for a month: how would you feel if one that arrived today were read before yours?

Another reason that turn-around times tend to be slow is — again, you might want to brace yourself — the agent who requested the materials is not usually the only, or even the first, person to read a submission. Remember our pal Millicent from yesterday? Guess what her job entails after she finishes screening all of those query letters?

That’s right: she’s usually the one deciding whether a submission makes the first cut; at some agencies, two Millicents have to agree that a manuscript is of publishable quality AND a good fit for the agency before the agent sees it.

I told you to brace yourself.

Unfortunately, as long-time readers of this blog are already glumly aware, Millicents are trained to find reasons to reject manuscripts first and foremost, rather than reasons to accept them: since her job is to thin the number of submissions her boss will have to read (often in the agent’s spare time, rather than at work, incidentally: yet another reason that turn-around times tend to be slow), a good Millicent may reject as many as 90% of submissions before they get anywhere near the agent. (For a truly frightening look at some of the most common criteria she uses to thin the herd, you might want to check out the FIRST PAGES AGENTS DISLIKE or AGENCY SCREENERS’ PET PEEVES OF THE NOTORIOUS VARIETY categories at right. I warn you, however, these posts are not for the faint of heart.)

Even more unfortunately, submitters are seldom given concrete reasons for rejection any more. (For a thoroughly depressing explanation why, please see the FORM-LETTER REJECTIONS category at right.) This means, in practice, that an aspiring writer may not gain any useable revision information from the submission process at all.

I know; it’s awful. If I ran the universe, or even just the publishing industry, it would not be this way: queriers and submitters alike would receive kindly-worded explanations of why Millicent decided to reject them. Public libraries would also be open 24 hours per day, staffed by magnificently well-read and well-paid staff more than willing to stock good self-published and print-on-demand books (as most US libraries currently will not, as a matter of policy), and hand out ice cream to every child departing with a checked-out book, in order to instill in wee ones the idea that the library is the best place ever. Under my benevolent régime, schoolteachers would also be paid exceptionally well, every citizen could afford to buy a few books by promising new authors every week, and municipal fountains would flow freely with chocolate milk for all to enjoy. Oh, and Truman Capote, Dorothy Parker, and Madame de Staël’s birthdays would be international holidays.

In case you may not have noticed, none of these delightful things is yet true, so I think it’s safe to assume that I don’t yet run the universe. Sorry about that.

Despite deviating sharply from what I personally would like to see happen at agencies, the submission process is far from impossible to navigate: every year, hundreds of first-time authors impress agents enough to land representation contracts. But there is a reason that acquiring an agent is so often described in fishing terms: she landed a great agent, his agent is a great catch. Sometimes they’re biting; sometimes they aren’t.

Being aware of that going into the process can help a writer keep pushing forward. Which is precisely what you need to keep doing while an agency is pondering your manuscript: keep your chin up, keep querying and submitting to other agents, and keep writing on your next book.

That’s the sane and sensible way for a savvy writer to make her way through this often intimidating and mysterious process — don’t put all of your proverbial eggs into a single basket, especially not one being toted by someone as professionally touchy as Millicent. That way lies despair.

Whatever you do during what can be an extended wait to hear back about your manuscript, DO NOT pick up the phone and call the agent to demand what on earth could possibly be taking so long. It will not get your submission read faster, and since it’s considered quite rude in the industry for a writer to try to rush a decision (interesting, considering that writers often have only a week or two to decide whether to accept a publishing offer), it’s unlikely to make you any friends at the agency.

If it’s been more than twice the length of time the agent told you to expect (or twice the average time listed on the agency’s website or guide listing), you may send a POLITE e-mail or letter, asking for confirmation that the agency has received your submission packet and offering to send another — they do occasionally go astray — but that’s it. (For a fuller analysis of this situation and other slow turn-arounds, please see the WHY HAVEN’T I HEARD BACK YET? category at right.)

Wow, that ended on a down note, didn’t it? Aren’t you glad that included that nice, cheery picture of my cat, to perk us all up?

Next time, I shall delve into an inherently happier topic: what happens after an agent decides to represent a book. Keep pressing forward, everybody, and as always, keep up the good work!

So how does a book go from manuscript to published volume, anyway? Part II: show me the money!

pile-of-money

My last post was so excessively long that I wore myself out, apparently: thus the skipped day between posts. I honestly hadn’t planned it that way. Let’s see if I learned my lesson sufficiently to keep today’s within a more reasonable range.

Stop your chortling, long-time readers. Perhaps it’s unlikely that I’ll be terse, given my track record, but I’ll give it the proverbial old college try.

For those of you who happened to miss Tuesday’s epic, I’m devoting a few days this week to explaining briefly how a manuscript moves from the writer’s fingertips to publication. There are several ways that this can happen, of course, and but for now, I’m concentrating upon what most people mean by a book’s getting published: being brought to press and promoted by a large publisher. In the US, that publisher’s headquarters will probably be located in New York.

Everyone clear on the parameters — and that what I am about to say might not be applicable to a big publishing house in Paris, Johannesburg, or Vladivostok? Good. Let’s recap a bit from last time — and while we’re at it, let’s get conversant with some of the terms of the trade.

How a manuscript typically comes to publication at a major U.S. publishing house these days (as opposed to way back when)
As we discussed yesterday, fiction is typically sold as a completed manuscript; nonfiction is usually sold as a book proposal, a packet of marketing materials that includes a sample chapter and a competitive market analysis, showing how the proposed book will offer the target readership something different and better than similar books already on the market. While the proposal will also include a summary of each of the chapters in the book-to-be-written (in a section known as the annotated table of contents; for tips on how to construct this and the other constituent parts of a book proposal, please see the HOW TO WRITE A BOOK PROPOSAL category on the archive list at right), the editor will often ask the writer to add or subtract chapters or change the book’s running order.

Which underscores a point I made last time: a nonfiction book proposal is essentially a job application wherein the writer is trying to convince the publisher to pay him to write the book being proposed; a novel is a product that the author is trying to sell.

I can already feel some of your eyes glazing over from jargon fatigue, can’t I? Hang in there; I assure you that there are plot twists to come.

A hundred years ago, writers who wished to get their books published went about it in a fairly straightforward manner, by approaching editors at major publishing houses directly. If the editor the author approached liked the book, he would take it to what was (and still is) known as an editorial committee, a group of editors and higher-ups who collectively decided what books the house would bring out in the months and years to come. If the editorial committee decided to go ahead with the project, the publisher would typically pay the author an advance against projected royalties, edit the manuscript, and have it typeset (by hand, no less).

Today, a writer who intends to approach a large U.S. publisher must do so through an agent. The agent’s job is to ferret out which editors might be interested in her clients’ books and pitch to them. Unless an editor happens to be exceptionally well-established at his or her house, however, s/he is not the only one who needs to approve a book’s acquisition: typically, the book will still go before an editorial committee.

At that point, back in the day as well as now, it’s the editor’s turn to be the advocate for the book s/he wants to publish — and that’s not always an easy task, because other editors will be fighting for their pet projects at the meeting as well. Since a publishing house can only afford to bring out a very small number of books in any given marketing season, the battle for whose project will see print can become quite intense, and not only amongst the editors around the table. At a large publishing house, the marketing and legal departments might weigh in as well.

If a manuscript makes it through the hurly-burly of the editorial committee, the editor will offer the writer a publication contract. (Actually, s/he will offer it to the writer’s agent, but it amounts to the same thing.) Contractual terms vary widely, but at base, they will stipulate that in return for pocketing the lion’s share of the profits, the publisher would bear all of the production and promotional costs, as well as responsibility for getting the book onto bookstore shelves.

In return, the author will agree to provide the manuscript for by a particular date (usually quite soon for a novel — which, as you will recall, is already written before the agent takes it to the editor) or as much as a year and a half later for a book proposal. If the editor wants changes, s/he will issue an editorial memo requesting them.

Some of you just had a strong visceral reaction to the idea of being asked to alter your manuscript, didn’t you? If your heart rate went up by more than a third at the very suggestion, you might want to sit down, put your feet up, and sip a soothing beverage whilst perusing the next section. (Camomile tea might be a good choice.)

Why? Because when an author signs a book contract, she’s agreeing to more than allowing the publisher to print the book.

Control over the text itself
While the author may negotiate over contested points, the editor will have final say over what will go into the finished book. The contract will say so. And no, in response to what you’re probably thinking: you’re almost certainly not going to be able to win an argument over whether something your editor wants changed will harm the artistic merit of the book. (Sorry about that, but it’s better that you’re aware of this fact going in.)

How do I know? Experience, mostly. After all, pretty much every first-time author faced with editorial demands has attempted to declare something along the lines of, “Hey, buddy, I’m the author of this work, and what you see on the page represents my artistic vision. Therefore, I refuse to revise in accordance with your (boneheaded) suggestion. Oh, well, that’s that.” Or at least thought it very loudly indeed.

That’s an argument that might conceivably work for a well-established, hugely marketable author, but as virtually all of those aforementioned first-time authors could tell you, no one, but no one, at a publishing house is going to find the “My art — my way!” argument particularly compelling.

Or even original.

Why? Well, remember my earlier quip about how publishing houses can only bring out a few titles in any book category per year, far, far more than their editors would like to bring to press?

Uh-huh. It’s never wise to issue a take-it-or-leave-it ultimatum to people so well equipped with alternatives that they can easily afford to leave it. Especially if the issue in question is something as small as cutting your favorite paragraph.

I’m telling you all this not to depress you — although it’s not all that difficult to imagine its having that effect, admittedly — but so that you will not waste your energy and reputation on battling over every single requested change with your editor. If you bring a book to successful publication, I can virtually guarantee that you will have to compromise on something; editorial control is built into the publishing process. Learning to pick your battles, figuring out when give in gracefully and when to go to the mat, will serve both your interests and your book’s best in the long run.

May I hear an amen? No? How about a few begrudging grunts of acknowledgment? Well, suit yourself, but if you found that last argument trying, you might want to find something to bite down upon before you read on.

Why, you ask with trembling voice? Well, final say over the actual text and the ability to determine the timing of publication are not generally the only authorial rights one signs over via a publishing contract.

A few little matters that most first-time authors are stunned to learn that they cannot dictate for their own books: the typeface, the type of binding, the use of italics or special fonts, the number of illustrations, if any, when it will come out, and what the cover will look like. Also almost always beyond a first-time author’s ability to do anything about: the book’s title (that’s generally the marketing department’s call, believe it or not) and whether there is an acknowledgments page (the reason that they have become rarer in recent years is not that authors as a group have magically become less grateful, but that, like the dedication and epigraphs — those nifty quotes from other authors that often appear in published works — they take up extra page space, and thus render publishing a book more expensive).

Hey, don’t blame me — I’m just the messenger here. As a memoirist whose title was summarily changed by her publisher from something she expected to be changed (Is That You, Pumpkin?) to one that was bizarrely ungrammatical (A Family Darkly), believe me, my sympathies are mostly on the writers’ side here. (And no, no employee of my former publishing house was ever able to explain to me with any degree of precision what they thought their preferred title meant.)

My point is, while landing a publication contract for a first book is certainly a coup, you’ll have a much, much happier life as a professional writer if you don’t expect it all to be one big literary luncheon where the glitterati congratulate you warmly on the beauty of your prose and the insight of your book’s worldview. It’s going to be hard work — for a crash course in just how hard many first-time authors find it, please see the GETTING GOOD AT INCORPORATING FEEDBACK category on the list at right — and if you’re going to be successful at it, you’re going to need to come to terms with what you can and cannot control.

Speaking of which…

The hows and whens of book publishing
Another matter that the publication contract will specify is the format in which the publisher will release the book — and no, it won’t be up to you whether your book will be released in hardcover or not. Historically, the author’s percentage has been higher for a hardcover book than for a paperback; until fairly recently, newspapers and magazines habitually reviewed only hardcovers for most novel categories, since that was the standard for high-quality fiction releases.

In the last 15-20 years, however, fiction (and quite a bit of nonfiction, too) has increasingly been released in trade paper, those high-quality softcovers that so conveniently may be rolled and stuffed into a pocket or backpack, so the earlier review restriction has softened. That’s definitely good news for first-time novelists, as well as those of us who like to lug around several different books when we travel.

Once an editor has acquired a manuscript, it is assigned a place in the publisher’s print queue. In other words, they will tell the author when the book will actually be printed. Since much must happen between the time the editor receives a finished manuscript and when it goes to press, the contracted date by which the author must provide the book is typically months prior to the print date. This often comes as a surprise to a first-time author.

If you wish to see your books published, though, you will have to come to terms with the fact that an author’s life is a hurry up/wait/hurry up/wait existence. The main manifestation of this: how long it takes for a major publisher to bring out a book. Although they sometimes will do a rush job to meet the demands of a current fad, the typical minimum time between an author’s signing a book contract and the volume’s appearance in bookstores is at least a year.

And that’s for fiction — which, as you will no doubt recall, is already written before the publisher has any contact with the book at all. For nonfiction, the time lapse is often substantially longer, in order to permit the author to write the book in question.

The moral: although one does indeed see books on current news stories hitting the shelves within a matter of weeks (the OJ Simpson trial, anyone?), that is most emphatically not the norm. A savvy writer takes this into account when constructing a narrative, avoiding references that might seem absolutely up-to-the-minute when he first types them, but will be as stale as last year’s fashions a year or two hence, when the book is finally available for readers to buy.

I could go on and on about timing and control issues, but I’m seeing some raised hands out there. “Um, Anne?” the folks attached to those hands ask timidly. “I don’t mean to seem shallow about my writing, but I notice that you haven’t said much about how and when an author actually gets paid for her work. Since I will have invested years of unpaid effort in writing a novel or perhaps months in constructing a marketable book proposal, is it unreasonable for me to wonder when I might start to see some tangible return on that investment?”

Of course it isn’t. Let’s take a closer look at how and when a writer might conceivably start cashing in for those manuscripts and/or book proposals she’s written on spec.

How authors get paid for their books
An author who publishes through a large publisher is paid a pre-agreed proportion of the book’s sale price, known as a royalty. An advance against royalties (known colloquially just as an advance) is an up-front payment of a proportion of what the publisher expects the author’s percentage of the jacket price for the initial print run (i.e., the total number of books in the first edition).

Thus, the more spectacularly the publisher expects the book to sell, the larger the advance. And because the advance is by definition an estimate of a number that no human being could predict with absolute accuracy, if the publisher’s estimate was too high, and thus the advance too large for the royalties to exceed, the author is seldom expected to pay back the advance if the book doesn’t sell well. However, once the book is released, the author does not receive further royalty payments until after her agreed-upon share of the books sold exceeds the amount of the advance.

Since approximately 2/3rds of you just gasped audibly, let me repeat that last bit: the advance is not in addition to royalties, but a prepaid portion of them. An advance is not a signing bonus, as most people think, but a down payment toward what a publisher believes it will eventually owe the author.

While your jaw is already dropped, let me hasten to add that royalties over and above the advance amount are usually not paid on an as-the-books-sell basis, which could entail the publisher’s cutting a check every other day, but at regularly-scheduled intervals. Once every six months is fairly standard.

Don’t feel bad if you were previously unaware of how writers get paid; half the published authors I know were completely in the dark about that last point until their first books had been out for five months or so.

The moral: read your publication contract carefully. If you don’t understand what it says, ask your agent to explain it to you; it’s her job.

Those hands just shot up again, didn’t they? “I’m glad you brought that up, Anne. You’ve made it clear why I would need an agent to help me though this process, which sounds like a drawn-out and somewhat unpredictable one. So how do I go about finding the paragon who will protect me and my work?”

I’m glad you asked, hand-raisers — but I’m afraid agent-seeking is a topic for another day. In the meantime, keep up the good work!

So how does a book go from manuscript to published volume, anyway?

printing-press-woodcut

As those of you who have been reading this blog for a nice, long time are no doubt already aware, many of my best ideas for blog posts come from readers’ comments and questions. Frequently, readers will frame questions that, if I’m honest about it, just wouldn’t occur to those of us who deal with manuscripts professionally to pose. For instance, why a manuscript should feature indented paragraphs (the answer is yes, in case any of you were wondering) or whether it’s permissible to have the slug line in the header and the page number in the footer (the answer is no) are just not questions that would come up if one stares at properly-formatted manuscripts all day.

Or improperly-formatted ones, for that matter. I know it may seem a bit hard for writers new to standard format to believe, but after a while, you honestly do develop an almost visceral sense of what looks right and what looks wrong on a page. (And for those of you who just wondered, “What does she mean, standard format?” never fear: I’m going to be revisiting the right way to format a manuscript for submission very soon. Improved by reader questions and comments from the last time I went over the rules, naturally.)

As fond as I am of posts that come to me in this manner, I must say, there’s a type that tickles me even more. Every so often, a reader will ask a question that prompts me to murmur, “Oh, go look in the archives — I must have covered that at some point on the blog,” into my tea. In my own defense, most of the time, this reaction is abundantly justified; surprisingly often, folks will apparently overlook both the MASSIVE and I think well-differentiated category list on the lower right-hand side of this page and the search engine in the upper right corner. (How do I know that they missed these? It’s not all that uncommon for someone to ask that I address a topic for which there are several specific categories on the list.)

Yet from time to time, I will find myself wondering if I actually have covered the topic in question. An hour or a day after I finished murmuring, I may well be frantically searching my own archives for something I could have sworn I posted about eons ago.

So we all have 13-year-old reader Malak to thank for the rather startling realization that I’ve never done a straightforward post explaining how books get published. You know, a single column to which I could refer someone curious about where to start.

Hard to believe, isn’t it? I’ve done dozens, if not hundreds, of posts on the intricacies of finding an agent, how to prepare a manuscript for submission, how to pitch your book at a writers’ conference, and so forth. Yet mysteriously, I have apparently neglected to address the single most likely question that a writer absolutely new to the process would be likely to ask.

I wasn’t kidding about how intuitive the ropes can seem to someone who has been climbing around on them for a lifetime.

In my own defense, this isn’t the juiciest topic for those already familiar with the basics, or one that’s likely to elicit many chuckles from my readership. In fact, bringing it up at all is practically the definition of a thankless task: not only are some of the aspects of the biz I’ll need to discuss downright depressing, but since there’s a lot of conflicting information on the subject floating around the web and the conference circuit, there’s also a high likelihood that this is going to be one of those series where readers write in, demanding that I reconcile what I’ve said here with something they’ve heard somewhere else — presuming, I suppose, that all of us who write about marketing writing regularly get together in a massive auditorium and vote on how best to get our collective story straight.

Wait — what was I thinking? Why on earth would I put all of us through that?

Oh, yeah: because this is information that everyone even considering trying to bring his book to publication needs to know. And aspiring writers who misunderstand how books do and don’t get published are likely to waste their time and resources on unsolicited submissions that will inevitably get rejected.

In other words, those of you who just murmured, “What’s an unsolicited submission?” are precisely the people for whom I am writing this. And Malak, of course. (How impressive is it that he’s completed a draft of his first book at 13, by the way? Are there other teenage members of the Author! Author! community pulling off feats like this? Leave a comment and tell us about it!)

So to our muttons: today, I’m going to begin to remedy the oversight. Because there are several ways a book can end up on a shelf in your local literary emporium, I’m going to break up the question into several parts. First, I’m going to tackle the classic means, publication through a great big publishing house.

But first, a little history — and while we’re at it, let’s debunk a few widely-believed myths.

How books used to get published during the Taft administration, or, how a surprisingly high percentage of aspiring writers (mistakenly) believe the industry still works
A hundred years ago, the publication process was pretty straightforward: an author wrote a book, contacted an editor at a publishing house, and if the editor liked it, he (it was almost invariably a he) chatted about it with senior staff; if he could convince them to take a chance on the manuscript, he would edit it for publication. Printing presses were set in motion, and in due course, the book was available for sale. The publisher sent out advance copies to newspapers, so they could produce reviews.

Of course, that was back when there were few enough books published in these United States that most releases from a good-sized publishing house could garner a review in a major newspaper or magazine. Now, so many books are published in any given year that only a tiny fraction of them enjoy the substantial publicity of a newspaper or magazine.

Which is why, in case you’ve been wondering, you’re far more likely to see a review of the eighteenth novel by an already-established author than the brilliant debut another. Assuming that the newspaper or magazine in question even carries book reviews anymore.

Back to days of yore. Amazingly, considering that authors often possessed only one copy of their manuscripts — remember, the photocopier wasn’t invented until 1938, and it wasn’t commercially available until two decades later — it wasn’t uncommon for writers just to pack their books into boxes and send them to publishers without any preliminary correspondence. The result was what’s known in the biz as an unsolicited submission, but unlike today, when a manuscript that appears on an editor’s desk out of a clear blue sky is invariably rejected unread, publishers would set these books aside until some luckless employee of the publishing house had time to go through the stack.

This ever-burgeoning source of reading material was known as the slush pile. Although solicited submissions (i.e., those that the editor has actually asked to see) have probably always enjoyed a competitive advantage, slush pile manuscripts did occasionally get discovered and published.

They also, predictably, got lost on a fairly regular basis. Thus the old writerly truism: never send anyone the only copy of your manuscript.

Because there were fewer manuscripts (and publishing houses were more heavily staffed) before the advent of the personal computer, a writer did not need an agent: it was possible to deal directly with the editor who would handle the book, or at any rate with the luckless assistant whose job it was to go through the slush pile. But back when the hefty Taft was overseeing the nation’s business, it was also still completely permissible to submit a manuscript in longhand, too.

Times change, as they say. One of the ways that time changed the publishing industry was that publishing houses began expecting to see fiction and nonfiction presented to them differently.

The fiction/nonfiction split
Both historically and now, novels were sold to publishers in pretty much the form you would expect: as complete manuscripts, and only as complete manuscripts. At least, they buy first novels that way; until fairly recently, the major publishing houses quite routinely offered fiction writers who had written promising first novels could snag a multi-book contract. It took until the 1990s for publishers to notice that a commercially successful first book is not necessarily an absolute predictor of whether the author’s second or third book will sell well.

As a result, while multi-book contracts still exist — particularly in genre fiction, which is conducive to series — they have become substantially less common. While previously-published authors can occasionally sell subsequent books based upon only a few chapters (known, unsurprisingly, as a partial), novelists should expect to write books before they can sell them.

Nonfiction, however, is typically sold not on the entire book, but via a marketing packet known as a book proposal. There are several hefty categories on the archive list at right on how to put one together, but for the purposes of this post, a generalization will suffice: a book proposal is a packet consisting of a description of the proposed book, a sample chapter, descriptions of subsequent chapters, and an array of marketing materials. Typically, these materials include everything from a detailed analysis of similar books already on the market to an explanation of who the target readership is and why this book will appeal to them to a marketing plan. Traditionally, previously published writers also include clippings of their earlier work.

Basically, a book proposal is a job application: in effect, the writer is asking the publishing house to pay her to write the book she’s proposing.

That does not, however, mean that the writer will get paid up front, at least not entirely. Because buying something that does not exist obviously entails running the risk that the author may not deliver, the advance for a book sold in this manner is typically paid in three installments, one when the publication contract is signed, another after the editor has received and accepted the manuscript, and a third when the book actually comes out.

Call it an insurance policy for authorial good behavior. Apparently, novelists are regarded as shiftier sorts, because to this day, the only acceptable proof that they can write a book is to have already written one.

Everyone clear on the fiction/nonfiction distinction? Good. Let’s move on to one of the other great cosmic mysteries.

The lingering demise of the slush pile
Just to clear up any misconceptions floating around out there: if you want to sell a book to a major U.S. publisher, you will need an agent to do it for you. The slush pile is no more; currently, all of the major houses will accept only represented manuscripts.

Like any broad-based policy, however, it comes with a few caveats. We’re only talking about the great big publishers here; there are plenty of smaller publishers that do accept direct submission. One hears tell of some children’s book divisions at major houses that still accept direct submissions; if an editor meets a writer at a conference and positively falls in love with his work, it’s not unheard-of for the editor to help the writer land an agent (usually one with whom the editor has worked recently) in order to side-step the policy. Stuff like that.

But it’s not wise to assume that you’re going to be the exception. If you’re hoping for a contract with a big publisher, get an agent first.

This was not always a prerequisite, of course. Until fairly recently, one element of that fiction/nonfiction split I was regaling you with above was that while novels had to go through an agent, nonfiction writers could submit proposals directly to publishers. Not so much anymore.

You novelists out there are a bit restive, aren’t you? “But Anne,” I hear some of you complaining, and who could blame you? “This is starting to seem a trifle discriminatory against my ilk. NF writers are presenting substantially less writing than fiction writers; a proposal’s what, 40-60 pages, typically? As a novelist, I’m expected to produce an entire book. I would have thought that if publishing houses were going to distrust anybody enough to want an agent to vouch for ‘em, it would be the author whose book they were buying at the idea stage.”

Don’t upset yourselves, oh novelists; it’s not good for your stomach acids, and besides, since everyone needs an agent now, it’s a moot point. But I suspect that the answer to your question is that that publishers habitually receive far more fiction submissions than nonfiction ones — interesting, given the long-standing industry truism that fiction is easier to sell, both to editors and to readers. (It probably also has something to do with the fact that nonfiction books are often proposed by those with clip-worthy previous publishing credentials, such as magazine articles and newspaper columns, but believe me, the other reason would be more than sufficient.)

Before petty bickering begins to break out between fiction and nonfiction writers over a situation that has more or less vanished anyway, let’s turn our attention to a more absorbing topic: why would the big publishing houses feel so strongly about agents that they would all agree upon a represented-books-only policy?

The rise of the agent
Although many aspiring writers regard the necessity of procuring an agent as a necessary evil at best, agents perform an exceedingly important role in the current publishing market: not only do they bring brilliant new writers and amazing new books to editors’ attention, but they are now also effectively the first-round submission screeners for the publishing houses. By passing along only what they consider marketable and of publishable quality, agents thin the volume of submissions the publishers see on a monthly basis to Niagara Falls, rather than the Atlantic Ocean.

In other words: they reject so the publishers don’t have to do so.

It’s easy to resent agents for this, to think of them as the self-appointed gatekeepers of American literature, but that’s not really fair. Much of what they assure that the editors never see honestly isn’t publishable, after all; I hate to disillusion anyone (and yet here I am doing it), but as Millicent the agency screener would be the first to tell you, a hefty majority of the writing currently being queried, proposed, and submitted is not very well written. Even very promisingly-written submissions are often misformatted, or would require major editing, or just plain are not quite up to professional standards.

Or so runs the prevailing wisdom; we could debate for weeks over the extent to which that’s really true, or how difficult it often is for genuinely innovative writing to land an agent. Suffice it to say that if the major publishers believed that agents were rejecting manuscripts that their editors should be seeing, they presumably would change their policies about accepting only agented manuscripts, right?

Think about it; I think you’ll find it makes sense. You’re perfectly at liberty to continue to resent it, of course, but it will help you to understand the logic.

“Okay, Anne,” I hear some of you reluctantly conceding, “I get that if I hope to sell my book to a major U.S. publisher, I’m going to need to find myself an agent. But if you don’t mind my asking, what do I get out of the exchange, other than a possible entrée to an editorial desk?”

A good agent can do quite a bit for a writer. First, as you reluctant conceders already pointed out, an agent can make sure your manuscript or book proposal lands on the right desks: not just any old editor’s, but an editor with a successful track record in acquiring books like yours and shepherding them through the sometimes difficult publication process. (Don’t worry; I’ll be talking about that part later in this series.) Pulling that off requires both an intimate knowledge of who is looking to buy what right now — not always an easy task, considering how quickly publishing fads change and editorial staffs turn over — but also the connections to enable a successful pitch to the right audience.

In other words, for an agent to be good at his job, he can’t just send out submissions willy-nilly; he must have the experience to target the editors who are most likely to be interested in any given book.

Agents also negotiate book contracts for their clients, act as a liaison between the author and the publishing house, and help mediate any disputes that might arise. Like, for instance, if the publishing house is being a mite slow in coughing up the contracted advance.

Yes, it happens, I’m sorry to report. And if it happens to you, you’re going to want an experienced agent on your side, fighting for your dosh.

Admittedly, it will be very much in your agent’s self-interest to make sure that you’re paid: in the U.S., reputable agents earn their livings solely from commissions (usually 15%) on their clients’ work. That means, of course, that if they don’t sell books, the agency doesn’t make any money.

Think about that: agencies are seldom non-profit enterprises. Doesn’t it make sense that agents would not take on manuscripts that they do not believe they can sell in the current market, even if the writing happens to be very good indeed?

Typically, the agent will handle all of the money an author makes on her book: the publisher pays advances and royalties to the agency, not directly to the author; the agency will then deduct the agent’s percentage, cut a check for the rest, and send it to the author. In the U.S., agencies are also responsible for providing their clients and the IRS with tax information and documentation.

Since self-employed people like writers have been known to get audited from time to time, you’re going to want this level of verifiability. Trust me on this one.

To recap how things have changed since William Howard Taft roamed the earth:
Way back when: aspiring writers used to be able to approach editors at major publishing houses directly to market their books.
The reality now: with few exceptions, a writer will require an agent to approach a publisher for her.

Way back when: fiction and nonfiction books were marketed in the same manner, as already-completed manuscripts.
The reality now: fiction is sold on the entire manuscript; with certain exceptions, nonfiction is sold as via a book proposal.

Way back when: nonfiction writers could approach major publishing houses directly with their book proposals.
The reality now: agents submit both fiction and nonfiction books on behalf of their authors.

Way back when: agents played a substantially smaller role in the overall dynamic of U.S. publishing.
The reality now: they largely determine which manuscripts editors will and will not see.

Way back when: an author often formed a personal relationship with his editor and other publishing house staff, sometimes lasting decades.
The reality now: the editor who acquires a book may not still be the editor handling it by the time it goes to press; a good agent can do a lot to help smooth over any resulting difficulties.

Whew — that’s quite a lot of information to absorb in a single post, isn’t it? I’m going to stop for the day, to give all of this time to sink in. Next time, on to what happens to a book after an agent submits it to an editor at a publishing house!

Yes, yes, I know: this isn’t precisely fun material to cover, but you will be happier in the long run if you’re familiar with it. And the next time a new reader like Malak asks how publishing works, I’ll know exactly which part of the archives will hold the answer.

Keep up the good work!

Some thoughts on character names, part V, in which I ramble amiably from subtopic to subtopic — speaking of which, I’ve got some good news about a member of the Author! Author! community

A Carrion Death cover UKauthor signing A Carrion Death

As those of you who have been hanging around this blog for a while already know, I always like announcing the triumphs of our own — in a business as tough as ours, getting into the habit of celebrating other authors’ successes means getting to enjoy many, many more good days in any given year — but I’m especially pleased to gloat over the success of a good book by good writers in the current publishing hard times.

We could all use some good news right about now, eh?

So I am absolutely delighted to open today with not only a single piece of good news about a member of our little community, but a whole raft of it: FAAB (Friend of Author! Author! Blog) Stan Trollip dropped me a line to say that his first novel with co-author Michael Sears, a little gem entitled A CARRION DEATH, has been recognized by the Los Angeles Times as one of the top 10 crime novels of 2008.

As if that and a boatload of glowing reviews weren’t enough, has just been named one of 4 finalists in genre fiction by the 2008 Minnesota Book Awards.

In addition to the juried awards, the good folks at the Minnesota Book Awards have also nominated A CARRION DEATH for a Readers’ Award, given to the book that garners the most votes online. So should any of you feel inclined to pitch in and help a debut author by voting, the deadline is April 10.

Congratulations, Stan and Michael!

Or, more properly, congratulations are due to Michael Stanley, their collective nom de plume. For those of you who missed Stan’s informative guest post on the delicate art of collaboration last spring, here’s the blurb:

 

Smashed skull, snapped ribs, and a cloying smell of carrion. Leave the body for the hyenas to devour—no body, no case. But when Kalahari game rangers stumble on a human corpse mid-meal, it turns out the murder wasn’t perfect after all. Enough evidence is left to suggest foul play. Detective David “Kubu” Bengu of the Botswana Criminal Investigation Department is assigned to the case. From the sun-baked riverbeds of the Kalahari to the highest offices of an international conglomerate, he follows a blood-soaked trail in search of answers. Beneath a mountain of lies and superstitions, he uncovers a chain of crimes leading to the most powerful figures in the country—influential enemies who will kill anyone in their way.

 

 

Incidentally, should any of you be planning to write query letters in the foreseeable future, THAT’s what a terrific summary paragraph looks like. Crammed to the gills with vivid, attention-grabbing details, isn’t it? Makes you want to read the book, doesn’t it?

Those of you who succumbed to the temptation of doings so will no doubt be pleased to hear that Michael Stanley’s second book, THE SECOND DEATH OF GOODLUCK TINUBU, will be released on June 2 in North America. (I’m told that it will be released in the rest of the world in April as A DEADLY TRADE.) For US-based pre-order buffs, Amazon is already offering it for sale.

carrion-death-uk-small.jpgcarrion-death-us-small.jpgcarrion-death-uk-small.jpgcarrion-death-us-small.jpgcarrion-death-uk-small.jpg

Back to our ongoing series on the successful selection and wielding of character names. In Part III (Part I was Askhari Hodari’s expert turn as a guest poster, in case any of you were confused by my rather spotty enumeration, and Part IV was the interesting group discussion this weekend, in which I encourage everyone to continue to participate), I waxed long on the Cast of Thousands phenomenon: manuscripts that name every character, no matter how minor, down to the dogs and the goat tethered in the back yard in Chapter 3.

Manuscripts afflicted with COT can get overwhelming, not to say confusing, pretty fast. Professional readers like our old pal Millicent, the agency screener, tend to become impatient when characters pile up — as, indeed, do other readers.

“How,” the hapless peruser of a COT-riddled book wonders, “am I supposed to keep all of these characters straight? Who is Alexei? Have I seen him before?”

I sense that there were some hands still raised after my last discussion of the phenomenon. (Never mind how I know that. Blogging imbues one with super-sharp sensory perceptions.) “Wait just a minute,” I heard some of you murmuring in the ether. “An ordinary reader may not have options if s/he forgets who is who, but our old pal Millicent the agency screener does. If she finds she’s forgotten who a character is, she has a perfectly easy way to find out — her boss asked that I send a synopsis along with my submission. All she has to do is flip to the back of the packet. Or are you saying that if I have a lot of characters in my opening scenes, I should place my synopsis FIRST in the packet?”

To take the last question first, no — at least, not unless an agency specifies in its submission guidelines that it prefers that order. Why? Long-time readers, chant it with me now: a submitter should always send a requesting agent PRECISELY what s/he asked to see.

No more, no less. Yes, even if she asked for the first 50 pages and your chapter ends a paragraph into page 51. No fudging. And trust a frequent literary contest judge when she tells you that rule applies to stated length restrictions in contest rules, too.

Part of what you are demonstrating by your submission or entry is that you can follow directions, after all. Agents and editors tend to have affection for writers who pay attention to the details of requests; it’s so rare. Writers who start printing out pages after reading only the first line of a request for materials seem to be the norm, unfortunately, not the exception.

That giant tsunami-like rush of air you just heard was every agent, editor, and denizen of a publisher’s marketing department sighing in unison. They honestly do have a reason to be cranky on this point.

But enough of their pain — I’m sensing more conceptually-based disturbances of the ether out there, especially from those of you just on the cusp of stuffing synopses into submission envelopes. “But Anne,” the more literal-minded ether-rockers cry en masse, “I just read a blog by an anonymous agent/heard an agent say at a conference/happened to be eavesdropping in that bar that’s never more than 100 yards from the dais at any writers’ conference, and this guy said he didn’t care about exact page count; he just wanted the first three chapters. So aren’t you, you know, wrong about the importance of sticking to 50 pages?”

Actually, literal rockers, you’ve provided evidence in support of my point, not against it. Remember, no matter how much aspiring writers would like for there to be an absolutely uniform set of expectations for submissions — and a well-publicized one, at that — individual differences do exist. So once again, long-time readers, please take out your hymnals and sing along: if your submission-requester says he wants to see something specific in your submission packet, for heaven’s sake, give it to him. Ditto with contest rules.

General submission guidelines only kick in when the requester doesn’t ask for something different — which is to say, the vast majority of the time. (As always, if you’re unfamiliar with how professional manuscripts differ from printed books or other commonly-scene formats, I implore you to check out the STANDARD FORMAT BASICS and/or STANDARD FORMAT ILLUSTRATED categories on the list at right. Actually, I would strongly recommend any reader new to this blog to take a gander at those categories first.) But if the agent you overheard wants four chapters, you should send four chapters; if he asks you to give your pitch in mime while juggling seventeen oranges, you should consider doing that, too, because he’s the one who is going to be deciding whether he wants to represent you or not.

That being the case, is your first professional contact with him truly the best time to say (at least implicitly), “Look, I know what you asked to see, and that request was based upon your far greater knowledge of both how the publishing industry works and how you like to read, but I’m just going to assume that I’m right and you’re wrong. Got a problem with that?”

I can tell you now: he will.

That being said, don’t revere such requests so highly that you fall into the extremely common trap of generalizing any such quirky individual preferences into industry-wide expectations. Just because one agent, small publisher, and/or contest has a wacky preference doesn’t mean that any other agent, small publisher, and/or contest will share it.

Or, to express it in mathematical terms, agent’s preference ? every agents’ preference.

Aspiring writers often forget that, especially when confronted with the latest panicky iterations of “Oh, my God, I heard an agent speak last week, and submission standards have completely changed!” that trouble the literary world in the wake of every conference season.

Whenever you encounter any hyper-specific submission guidelines that deviate sharply from the rules of standard manuscript format that an agency might post on its website or an agent might specify at a conference — like, say, specifying that submissions may only be in Helvetica or that they should be bound, both usually no-nos — should be treated as applicable to THAT REQUESTER ALONE, rather than to every authors’ representative currently walking the earth.

Everyone clear on that? Good.

Back to the original question, and thence to my argument already in progress. To recap for those of you who have forgotten what the question was during the course of my rather extended digression: why wouldn’t a professional reader who got a large character list mixed up simply fish out the synopsis for reference? And if helping a busy Millicent keep the characters straight is a legitimate purpose for a synopsis, shouldn’t it come first in the packet?

In a word, no. If you put the synopsis at the front of your packet, Millicent is just going to toss it aside and go straight to the first page of your manuscript. If dear Millie reads all the way through your submission and likes what she sees, THEN she will read the synopsis.

Maybe.

You’re hoping that I’m kidding, aren’t you? Bizarre but true, typically, not every employee at an agency will take the time to read the synopsis they asked a writer to send prior to sitting down with those first few pages to see whether s/he can write.

Seriously — ask at the next writers’ conference you attend.

There’s a certain logic to this, at least for fiction. After all, if a book made it to the submission stage; presumably, the novel’s premise was deemed acceptable by the query screener or the agent to whom the writer pitched it; the only reason to read the synopsis at the submission stage, then, would be to find out what happens AFTER the last submission page.

And anyway, if Alexei’s appearance in Ch. 2 was brief enough, chances are that he won’t have made an appearance in the synopsis, anyway.

While I’m apparently free-associating about any and all topics related to character names, and since this contest entry season, this seems like a dandy time to talk about character name choice that could get a writer into a whole lot of trouble. Yes, Virginia, I’m talking about that pesky but oh-so-common literary contest rule that forbids entrants from mentioning their own names anywhere in a submission.

Kind of inconvenient for memoirists and other writers of the real, isn’t it? In practice, it means that entrants in memoir and personal essay categories, not to mention those many fiction writers who like to blur the line between fiction and nonfiction by making themselves characters in their own narratives, have to select new monikers for themselves.

Stop laughing, oh writers of thinly-veiled autobiographies passing as fiction. For a writer who has embraced the unique difficulties of thinking of herself as a character in a book, renaming oneself can be a genuine problem.

Which is not to say that the no-name rule itself is objectionable. However annoying rechristening may be to contest-entering writers of the real, it exists for a very good reason: for a contest to be worth its salt, it must be able to claim that its judging procedures are not biased; the first step to assuring lack of personal bias is to institute blind judging, where no judge knows the name of any given author. Admittedly, some competitions are only apparently unbiased, but for the most part, contest organizers take authorial anonymity very seriously indeed.

So no, finding a clever way to get around the rules is not going to endear you to them. Not at all.

Which is why I am about to turn very hard-line: if you are submitting a memoir entry, FOLLOW THE RULE ABOUT NOT HAVING YOUR OWN NAME APPEAR ANYWHERE IN THE MANUSCRIPT. And do bear in mind that this rule applies to not only your entire name, but EITHER your first or your last appearing alone.

Actually, every contest entrant everywhere should follow all the rules in the contests they enter, but this is the single most common way for memoir entries to get themselves disqualified — and the reason that for a memoir entry, you should NEVER just print up the opening chapter of your book and send it in.

You could, of course, sidestep the issue entirely by not entering a piece of writing in which dear self is a character — which is, again, a trifle difficult for memoirists and other habitual writers of the real. The second-best way that I’ve found is to christen oneself anew with the name that you wish your parents had had the wit and wisdom to give you in the first place.

Come on — none of us had the name we wanted in junior high school. Pick the one that would have made your life lovely and do a search-and-replace.

Obviously, you’re going to want to make a duplicate document of the chapter or essay you’re planning on entering in the contest before you perform this bit of minor surgery — as I said, it’s never a good idea just to print up the requisite number of pages from your already-existing manuscript and send off to a contest. (Your slug line in your submitting-to-agents version will have your name in it, for one thing.) Perhaps less obviously, you’re going to need to perform the search-and-replace function for both the first and last name, as well as any nicknames you might have incorporated into the manuscript.

Even when you’ve gone to all the trouble of using a pseudonym. Even then, it is a good idea to add a note on the title page, saying that since the contest forbids the author to mention his own name, you will be using “Bobby” (not your real name) throughout.

Why, you ask? Because it’s practically impossible NOT refer to yourself by name in the story of your own life. Since judges are aware of that, and become accordingly eagle-eyed.

And don’t think being coy about it will help you evade their scrutiny, either. Make yourself comfortable; I’m going to tell you a little story.

I went to college with Danny, a very clever, very ambitious writer who eagerly contributed pieces to the on-campus humor magazine. (As those who happened to be hanging around Harvard at the time would no doubt be quick to point out, I use the term humor loosely in this instance: the magazine was seldom actually funny to those who were not in the writers’ clique, but bear with me here.) Danny had every reason to try to get his articles published: the magazine had long ago spawned an extremely profitable off-campus humor magazine, so a successful Lampoon piece could be a stepping-stone to a career as a comedy writer.

Despite or perhaps because of these articles’ worth as resume-candy, it was the practice of the magazine to publish all of its pieces without bylines, to encourage collaboration amongst members of the writing club. But as I said, Danny was ambitious: he, like many of the other writers in the club, was anxious to graduate with clippings he could use to promote his work later on. So Danny did something exceptionally crafty: he inserted his own name into every ostensibly anonymous piece he wrote, much as Jerry Lee Lewis used to refer to himself in his own lyrics, so radio listeners would know who sang the song.

His favorite way of doing this was to insert an imaginary conversation with himself into the text, so an alter ego could address him by name, as in, “Danny boy, you’re really in trouble now!” Occasionally, he would vary it by having an authority figure yell at his narrator: “Wilson, you’re out of line!” (Because Danny is now a fairly prominent magazine writer, I should say straight away: to protect his identity, Wilson is not Danny’s actual last name.)

Now, as my parenthetical aside just told you indirectly, Danny’s little stratagem actually did help him generate the clippings he coveted, but he was relying upon his club’s editorial indulgence to let him get away with breaking the rules. In a contest, this practice would have gotten him disqualified immediately.

I bring this up not because there are legions of Machiavellian-minded rule-breakers out there, but because I have seen so many contest entries that have apparently done inadvertently what Danny did on purpose. Within the first-person narrative common to memoirs, narrators tend to talk to themselves all the time, à la Hamlet: “Danny, you get ahold of yourself, now.” And that single reference, to a judge who was looking to pounce upon contest rule violations, could get a memoir entry disqualified.

Yes, Virginia (if that’s your real name), even though it would be highly unlikely, without the judge’s having the list of memoir entrants by his side for first-name cross-referencing purposes, for the judge to guess the author’s identity. Simply the implication that the author might have referred to himself can appear to be a rule violation.

So a word to the wise: innocent naming mistakes can knock your entry out of competition. So it would behoove to prepare your entry, like your queries, under the assumption that the judge who is going to read it is the nastiest, most curmudgeonly nit-picker since, well, me.

“But Anne,” I hear you cry, pale at the prospect of encountering yours truly as a contest judge, “if this mistake is usually made inadvertently, how can I hope to avoid it?”

Well asked, oh fearful trembler. Experience sharpens the editing eye. Rest yourself upon the judge’s reading couch for a moment, and take a look at where these slips most commonly occur.

Let’s say the memoir’s author is named Biddy MacAlister-Thames, not a name anyone’s eye is likely to encounter on a page without noticing. Even if Biddy has had the foresight to rename herself Libby McPherson-Seine and do a search-and-replace accordingly, she should double-check her entry especially carefully in the following places:

(1) When another character directly addresses the narrator: “Biddy, have you seen the our pet tiger, Max?”

(2) When another character is talking about the narrator behind her back: “Ward, I’m worried about the Beaver. He’s paying too much attention to that Biddy next door.”

(3) When another character refers to the narrator by an abbreviation that a search-and-replace might not catch: “I’m talking to you, Bid,” is substantially less likely to get changed automatically than, “I’m talking to you, Biddy.”

(4) And, in the VAST MAJORITY of childhood memoirs, when the narrator gets in trouble, some adult shouts some version of: “Elizabeth Deirdre MacAlister-Thames, you come in this house this instant!”

Remember, in order to violate the rule, even if a character OTHER than the author appears with the author’s last name, it can cost you. So keep our Biddy should keep her eye out for these kinds of situations, too:

(5) When a third party addresses a family member: “Mrs. MacAlister-Thames, your daughter is under arrest.”

(6) When the narrator refers to her family collectively, or to a possession as theirs: The Easter Bunny had been unusually generous to the MacAlister-Thames family that year.

And, as I mentioned above, self-references to EITHER your first or last name, not just to both together, count as rule violations. So Biddy would be wise to do a search-and-replace for BOTH your first AND last names in your entry before you print it up.

Yes, it’s a tedious thing to have to do, Biddy (or whatever you’re calling yourself now), and yes, you have my sympathies for having to do it. But frankly, I would rather see you annoyed and on the finalist list than not proofread and disqualified.

I’m funny that way.

Now that I’ve cleaned up some of the name-related loose ends, I’m going to launch into another big topic next time: that special scourge of humanity that is too-frequent name repetition. Keep up the good work!

Some thoughts on naming characters, part III: wait, haven’t we met somewhere? You were the one in the hat, right?

crowd-scene

Sorry I missed posting yesterday, everyone — I have a whale of a head cold. If there’s one principle I have tried to cling to like the proverbial leech, it’s stay offline when you have a fever. (I’m positive that we all know people we wish had clung to that appealing little axiom.)

Last time, I suggested that if your novel is thick with named characters, it might be a good idea to make a list of who appears when, so you can see where to cull and who may be combined with whom. And cries of “Madness! Madness!” filled the land.

Now, now — it’s actually a very practical suggestion. Think of it as trying to cast a production of Spartacus with a very small troupe of actors: you probably won’t be able to foist many more duties upon the leads, but the bit players could certainly play multiple roles, right?

Knowing who the players are and in what scenes they appear can also alert you to patterns in where characters tend to pile up in your work in general. If you’re the kind of writer who, for instance, leans toward naming everyone at any given party, you will want to be aware of that predilection before you write your next party scene, won’t you?

Won’t you? (Lie to me, if not. I’m still feeling under the weather.)

If, on the other hand, you tend to emphasize your protagonist’s loneliness by having other characters engage in banter around him, seeing that pattern manifest on a list may lead you to question whether it needs to happen quite so often in the book to make your point — or with quite so many different people. Or cause you to question whether a reader might conclude that your protagonist is either an unemployed mime or not an actor in his own story.

It can, in short, alert you to both point overkill and the dreaded Passive Protagonist Syndrome. (Of which more follows in the weeks to come, rest assured.)

But I’m getting ahead of myself, amn’t I? So far, in discussing how to keep your characters from blurring together in the minds of swiftly-scanning agents and editors, I’ve concentrated on the scene and paragraph levels. Today, I would like to raise the discussion to the book level.

Let’s assume for the moment that you’ve refined your opening scene (and chapter) so that characters are introduced in discrete, memorable groupings, as I have advised in the my last post. Let’s also say for the sake of argument that you’ve minimized the possibility of name confusion by christening your characters as differently as possible — no Selma and Thelma for you. All that being done, you may now sleep soundly at night, secure in the knowledge that each of your characters is distinctly memorable, right?

Not necessarily. You might still have too many named characters in the book.

Why might this be problematic? Well, if you have a cast of thousands, it’s going to be much, much harder for any reader – let alone a professional one like our friend Millicent, the agency screener – to care about individual characters. When attention is spread thin, affection starts to waver. Still worse, when a reader has to keep track of 77 different names, it can become a trifle difficult for him to tell which characters he’s supposed to be following.

And to reiterate from last time: no, as far as I am aware, there is no strict standard for how many is too many. What works best varies from book to book.

The only widely-used criterion I know is whether the reader starts to have trouble telling them apart — but, as I pointed out last time, characters whose names sound similar or begin with the same letter are prime candidates for blurrage. (Yes, I know – it isn’t a word. But it should be.) So, on a practical level, if your novel features more than 26 named characters, you MIGHT be risking their merging.

No, but seriously, since most writers do not keep running tallies of the characters in their books, it’s not all that hard to end up with 50 or 100 named characters without realizing it. Especially if they are introduced many at a time, without much character development for any given one, it isn’t precisely reasonable to expect the reader to keep track of them all, is it?

A great test of whether your novel is overstaffed is to hand a hard copy of it to a reader who does not know you very well (and thus has no incentive to lie to keep you happy), and ask him to stop reading when the number of characters becomes bewildering. Have him mark where he threw in the towel by folding that page in half.

Ideally, you will get the manuscript back with every page pristine, naturally, but if that folded page falls within your first fifty pages — i.e., in the part of the book that an agent would be likely to ask to see first — you should consider making some major cast cuts. (If the folded page falls within the first chapter, I would suggest going back and reading my last few posts, because in all likelihood, there are too many characters up front.)

You can do a version of this test on your own, by sitting down with your manuscript and a highlighting pen and marking every proper name, but if you are worried enough by the feedback you’ve been getting, you might want to go for broke and make an actual list of characters.

Yes, I know PRECISELY how time-consuming this would be; thanks for asking.

Lest you think I don’t practice what I preach, let me say up front: I do this quite a bit for my clients. When I’m editing a novel that seems to have quite a few characters wandering around, I routinely keeping track of how often and where a particular character appears. By name, so I can tell when a character who appeared once on page 15 carrying a load of firewood turns up again on page 310 entering the diner.

So far, the all-time record amongst my clients is 284 individual characters in a 400-page manuscript, but let me tell you, that tally has faced some stiff competition over the years. I tend to work with writers who envision rather fully-staffed worlds.

The easiest way to generate such a list is by using the FIND function in your word processing program and noting each page number. I like to keep the results in a spreadsheet, so I can sort it by character name, chapter, page number, and what the character is doing at the time.

Yes, that US an insanely meticulous thing to do, but then, I’m an editor by trade: my clients pay me good money to read their work with a magnifying glass. So there.

Why keep track of the extra data? To make it clearer which groups of minor characters could be consolidated into just one or two. If, for instance, my spreadsheet tells me that five different characters shoe horses throughout the book, and if the story does not involve a trip on horseback of several thousand miles between smithies, I would be tempted to make all five the same character.

Noting where each character appears — in addition to making it SUBSTANTIALLY simpler to go back and find those four extraneous blacksmiths and put them to death, literarily speaking — also makes it apparent which named characters appear in only a single scene. In my experience, character-heavy books tend to feature a LOT of one-off cameos; generating a list will help you go through all of the one-timers to check who is actually necessary to keep.

And if the idea of doing away with these folks makes you sad, remember: if you become a career novelist, this is not the only book you will ever write. Characters are notoriously recyclable. You may well find that Blacksmith Bob of today can be very happily recast as Soda Jerk Bob tomorrow.

I sense some of you shifting uncomfortably in your chairs out there. “But Anne,” some of you protest, glancing at your watches, “I realize that what you’re suggesting is something I could be doing while I am sitting down and reading my manuscript IN HARD COPY, IN ITS ENTIRETY, and OUT LOUD before I even consider submitting it, and in an ideal world, I would follow your advice to the letter. But frankly, I can barely find time to write, query, and/or submit as it is. You wouldn’t happen to know any short cuts for ferreting out extraneous characters, would you?”

As a matter of fact, I do, but I’m hesitant to roll ‘em out. I can’t even begin to tote up how many writers, aspiring and established both, I’ve heard wail, “Oh, if only I’d caught that simple, easily-corrected error before I sent out my manuscript! Now that terrific agent/dreamy editor/stern contest judge will think I’m a bonehead!” But hey, my head cold has apparently made me a softer touch than usual: if you will all PROMISE not to use the tricks as a substitute for reading your IN HARD COPY, IN ITS ENTIRETY, and OUT LOUD before sealing that submission envelope, I’ll go ahead and talk about them now.

The best technique is one that comes more or less automatically to professional readers at about the 10,000th scene mark: becoming aware what kinds of scenes tend to invite minor character lurkage en masse.

1. Any scene featuring a congregation.
If hell is other people, as Sartre suggests, then wedding and funeral scenes in novels almost invariably reek of brimstone. These events are NOTORIOUS amongst professional readers for introducing entire churchfuls of extraneous characters.

Even when all of the masses are not named individually (although you’d be astonished how often 10 or 20 are), it doesn’t take many lines of physical description or multi-party banter to convey the impression that a small, intimate wedding has a guest list to rival that of Prince Charles and Lady Diana’s nuptials.

Allow me to suggest: if behinds are in pews, it might be a good place to start trimming.

2. Any scene that takes place where strangers tend to gather.
Ditto with coffee shops, bars, class reunions, Ellis Island, airplanes/-ports, and party scenes in general. All of these venues seem to attract single-appearance characters as surely as a red carpet attracts celebrity gawkers.

Was that massive sucking noise I just heard a collective gasp of indignation? “But Anne,” the cast of thousands-mongers cry, “you’re asking me to disembowel the collective identity of modern urban life! How can I describe the complexity of the human environment without enumerating the individuals who are part of it?”

Describe away — and if you’re into enumerating, I’m not going to stop you, although your agent and/or editor may well. All I’m suggesting here is that you not insist on introducing each of the bystanders to the hapless reader as if she were the mother of the bride in a receiving line.

Not only does it tend to get a mite tedious and slow the pace of the narrative to the proverbial crawl, to a professional reader, a group scene where everyone is named down to the last poodle and great-grandfather reads as though it were simply an account of something that actually happened to the author. When the guest lists are long and specific, the jaded reader will think, “Great — when do we get back to the fiction?”

Or the memoir, or the historical account, as the case may be. Which brings me to:

3. Any group scene depicting an actual event — or based upon one.
Of course, this is not always a fair conclusion, but there is some basis for it: when writers lift scenes from real life into their novels, they do tend to include direct one-to-one correlations between the actual people and the fictional ones.

The names may change, but if Aunt Bessie, Aunt Cassie, and odd Cousin George appear in the text so fleetingly that they don’t make an impression upon the reader, that’s a pretty good tip-off to someone who reads a lot of manuscripts that the author is blessed with two aunts and a cousin who might reasonably be expected to buy the book when it is published.

And while this practice tends to delight the kith and kin mentioned (and create grudges in those not mentioned — another good reason to eschew the temptation), it’s not harmless. Both professional and casual readers alike are likely to find it problematic.

Why? Well, such references, in code or not, can be very amusing for readers familiar with the fine folks mentioned in the book, as well as their kith and kin, but generally speaking, unless a minor character plays an actual role in the plot — as in contributing some action or information that moves the story along — he will not be memorable to readers who do not already know the correlates in question.

You indignant gaspers are getting restive again, aren’t you? “Yes, yes,” you mutter impatiently, and who could blame you? “It’s not the most efficient means of storytelling; I already know that. But I fully intend to rectify that by making Aunt Bessie the gas station attendant in Chapter 47, Aunt Cassie the librarian in Chapter 12, and Cousin George the second corpse who rises from the dead on the honeymoon. Happy now?”

Not necessarily, no — and not just because my nose is so stuffed that I now find it hard to believe that air has ever passed through it.

Even if the characters in a crowd scene do appear elsewhere in the book, it can still be pretty tedious for the reader if the narrative engages in a full roll-call. Or even a partial one. Come closer, and I shall divulge a cherished secret of the trade to you: lists tend not to make for very interesting reading.

And yes, you do have my permission to attribute that line to me the next time your boss insists that you sit through yet another PowerPoint presentation.

Mentioning characters just to mention them is seldom very interesting to the reader, at least when the characters in question are not integral to the action of a crowd scene. Bystanders are not, by and large, memorable to the average reader, but as I mentioned last time, all too frequently, it’s not clear which of the cast of thousands in a scene is the one (or dozen) that the reader is supposed to remember.

If, indeed, it’s important to the plot to remember any individuals among them at all. Even in a memoir, it often isn’t, from a pure storytelling perspective.

I know, I know: you’re not going to be able to convince anyone who participated in the real-life events that s/he was not integral to the action. But just as not every detail within a physical space is either necessary to mention in order for a reader to be able to picture a place or interesting if you do, not every character in a real-world situation belongs in the written account of it.

And writers, as any editor can tell you, tend to forget that — not just that everyone who appears in our mental image of a crowd scene (or in our recollections or photographs of it, if we’re writing memoir) is going to be integral to the action, in storytelling terms, but that every new character name is something else for the reader to remember. That saps energy that would be better utilized getting involved in the story itself.

Or, to put it another way, every time a reader, professional or otherwise, mutters, “Wait — who’s Gerald?” s/he has been pulled out of the story. A top-flight storyteller — which all of us want to be, right? — tries to eliminate such jarring moments entirely from her readers’ experience.

One way to minimize such exclamations is to bear in mind that just-mentioned-in-passing characters are rarely memorable from a reader’s perspective. Every editor in the biz has at one time or another been confronted by an author angrily waving a manuscript in her face and shouting, “What do you mean, where did this character come from? Alice was a guest at Ben’s wedding in Chapter Two, for heaven’s sake!”

Invariably, the irate author is factually correct on points like these: the character will indeed have been mentioned by name in passing, as in:

The bridesmaids, Greta, Elaine, and Alice, were dressed in an eye-searing chartreuse that left Ben wondering just what these old friends had done to his bride back in junior high school to make her hate them so much.

200 pages later, out of those three never-again-mentioned bridesmaids, the author expects the reader to remember Alice. At the risk of seeming impertinent, why should he?

Unless he happens to be blessed with an unusually retentive memory, he won’t — and even Millicents who do have such memories tend to resent being expected to use them to keep 157 characters straight. At the submission stage, then, unless a character is central enough to what’s going on in a scene to warrant development, you might want to consider whisking her out of Millicent’s sight, at least for the time being.

“For the time being?” I hear some ambitious character-generators out there piping hopefully. “Does that mean I can bring Aunt Cassie back elsewhere?”

Sure — just because you take a few (or a few hundred) characters out of your submission draft of a novel doesn’t mean that you can’t reinsert them later in the publication process. There is no law that says that an author can’t offer a stripped-down, swiftly-moving version of her novel to agents and editors — and then, after the ink is dry on the relevant contracts, say to your editor, “You know, I’ve always thought that there should be more bridesmaids in Chapter 2. Like, say, 47. How would you feel about Alice’s being one of them?”

Remember, no manuscript is set in stone until it’s actually in print between covers; expect to be asked for revisions. Especially these days, when it’s not at all uncommon at the large U.S. publishing houses for the editor who acquires a book not still to be on the job — or at any rate, in the same job — by the time that book comes up in the print queue. I don’t want to horrify anyone, but within the last couple of months, I’ve talked to authors who are on their fourth and fifth editors.

Think each of those editors has shared exactly the same vision of the book, or wants the same changes?

My point is, now more than ever, it behooves writers to keep their options open. The better-organized you are, the happier you will be at last-minute revision time. Go ahead and keep copies of EVERY major revision of your manuscript, so you can revisit the Alice issue again down the road. Hang on to that character list, too; someday, possibly between revisions 6 and 7 after you’ve signed with the agent of your dreams, it may come in awfully handy.

Now that I’ve frightened all of you into hysterics, I’m off to drink some hot tea, if there’s still any left in North America after my copious indulgence of the last couple of days. More name-related tips follow anon.

Keep up the good work!

A few more thoughts on character names, or, need your opening scene contain a cast of thousands?

choir

Did you have a nice weekend, everybody? After last Friday’s thought-provoking post on the intricacies of choosing powerful character names, I naturally spent the last couple of days reading through my latest manuscript (yes, IN HARD COPY, as I am perpetually urging all of you to do), seeking minor characters to rechristen. (Oh, as if I’m the only writer in the universe who pursues such quixotic amusements in her spare time.)

Like any sensible revisionist, I took the precaution of creating a list of characters as I read, along with notations of where they appeared throughout the text. From past experience, I know perfectly well that if a writer does not have such a list in hand when she decides to change her protagonist’s name from Georgine to Georgette, she’s almost certainly going to miss a Georgine or two.

Leading, of course, to the classic irate editor’s comment: “Who is Georgine? And is it really a good idea to have two characters with names as close Georgine and Georgette? The scan too similarly; readers are likely to mix them up.”

Okay, so that comment is a tad specific to qualify as a free-floating axiom. But it’s nevertheless true: as guest blogger Askhari pointed out last time, since a skimming reader is extremely likely to confuse characters with names that look alike — or sound alike — it’s best to give them monikers that not even the fastest reader could mistake for one another.

Readers are also likely to confuse identities if a narrative introduces too many characters too quickly — or without making it pellucidly clear which in an opening crowd scene are the ones he reader will be expected to remember. (This is equally true for fiction or nonfiction, so don’t doze off, memoirists and historians.) If the Mormon Tabernacle Choir rushes into view on page 1, the reader is going to have no idea which of those 360 singers is the protagonist unless the narrative spotlights him, so to speak.

Why is a bit of momentary confusion on the subject unadvisable? Would anyone familiar with our recent REJECTION ON PAGE 1 series care to tell the rest of the class just how much text our old pal Millicent the agency screener tends to be willing to read before knowing who and what a story is about?

That’s right: agency screeners read fast; if they aren’t sure what’s going on and who the book is about by the middle of page 1, they generally stop reading a submission. As in forever.

My playing the Millicent card hasn’t convinced all of you, has it? Very well, let me use an example with which all of you will no doubt be familiar: the plot of the opera La liberazione di Ruggiero dall’isola d’Alcina by Francesca Caccini, first performed in 1625.

Oh, you’ve forgotten some of the details of the plot? Well, I can’t say as I blame you; it contains one of my all-time editorial pet peeves, the bad interview scene, that oh-so-common literary interchange where the protagonist is trying to obtain information from another character but fails to do anything so straightforward as simply asking for it. (A craft topic that I anticipate tackling within the next few weeks, never fear.) Take a gander:

The brave knight Ruggiero, ensnared by the love spells of the evil sorceress Alcina (who had a nasty habit of turning her exes into trees; opera gives one a lot of room for imaginative touches), has deserted both his fighting obligations and his warrior girlfriend, Bradamante. So another sorceress, Melissa, turns herself into an image of Ruggiero’s father, Atlante, to try to free him. Dressed as Atlante (and turning from an alto into a baritone for the occasion, a nifty trick), Melissa berates Ruggiero for lying around in sensual bliss when there’s work to be done.

A single three-minute solo later, Ruggiero’s mind is changed, with no argument from the big guy himself: he is free from the spell, and goes on to bellow some extraordinarily nasty insults at Alcina while Punchinello dances around with a squid. (You had to be there.)

I’m going to pause at this point to vent a bit: this type of persuasion in an interview scene – where the protagonist’s mind is changed on an issue about which he is supposedly passionate simply because someone tells him he’s wrong — occurs in novel submissions more often than you might think. Many a protagonist who is downright tigerish in defense of his ideals elsewhere in the book is positively lamblike when confronted by a boss, a lover, a child, etc. who points out his flaws.

As protagonist, he has an entire book (or opera, as the case may be) to play with — couldn’t he argue back just a LITTLE? Usually, the result is a more interesting scene.

Why? Long-time readers of this blog, take out your hymnals and sing out together now: because conflict is more interesting in a scene than agreement.

Okay, I’ve cleared that out of my system for now. Time for your pop quiz: quick, without re-scanning the paragraphs where I glossed over the opera’s plot, try to name as many of its characters as you can.

How did you do?

I originally mentioned six, but don’t be hard on yourself if you only came up with one or two. Most readers would have experienced some difficulty keeping all of those sketchily-defined characters straight. Heck, seeing them introduced en masse like that, I would have trouble remembering who was who, and I’ve seen the opera!

Introducing too many characters too fast for any of them to make a strong impression upon the reader is EXTREMELY common in the opening few pages of novel submissions. Indeed, sometimes there are so many people lurching around that the reader does not know for several paragraphs, or even several pages, which one is the protagonist.

If an image of Millicent’s sliding a manuscript into the rejection pile did not just flash before your mind’s eye, you might want to go back to the top of this post and read it again.

As with so many of the manuscript traits that we’ve seen raise red flags, part of the reason Millicent tends to be touchy about openings with casts of thousands is that she sees so darned many of them. I think TV and movies are to blame for how common first-page crowd scenes have become in recent years: filmic storytelling techniques are primarily visual, so many writers want to provide a snapshot-like view of the opening of the book.

Many, many, many writers.

Strategically, then, you might want to limit the number of characters introduced within the first couple of pages of your submission. Before any literal-minded reader out there demands that I provide a chart specifying how many is many, broken down by genre, length of work, and mood of Millicent, let me hasten to add: there is no hard-and-fast rule.

There are, however, a couple of tests I like to apply when in doubt about how many is too many.

1. Does the text make the relative importance of the protagonist plain?
This first test, the simplest, is a modification of the quiz I asked you to take above: hand the first scene of your book to a non-writer, ask her to read through it as quickly as possible — and then, as soon as she’s finished, ask her to tell you who the main character is and what the book is about.

If she starts talking about characters other than your protagonist, you may have too many.

Why did I specify a non-writer, you ask? Because writers tend to be unusually good at absorbing character names; the average reader is not. And your garden-variety agency screener scans far too rapidly, and reads far too many submissions in a given day, to retain the name of any character who has not either been the subject of extensive description – which can be problematic in itself – or a mover or shaker in the plot.

Perhaps not even then. Our buddy Millicent has a lot on her mind — like that too-hot latte that just burned her full pink lip. (You’d think, after how long I have been writing about her, that she would have learned by now to let it cool, wouldn’t you? But that’s an agency screener for you: time is of the essence.)

2. Does the text portray each named character as memorable?
The other test, which is also useful to see how well your storytelling skills are coming across, is to hand the entire first scene to that non-writer (NOT a relative, lover, or someone with whom you interact on a daily basis, please; these folks’ desire to see you happy may well skew the results of the test) and ask her to read it as quickly as possible, to reproduce Millicent’s likely rate of scanning. Then take away the pages and talk with her about something else entirely for ten minutes.

In minute eleven, ask her to tell you the story of that first scene with as much specificity as possible. Note which names she can and cannot remember. If she’s like 99% of skimmers, she will probably remember only the two primary ones.

After thanking her profusely, sit down with your list of passed-over names and the manuscript: do all of these folks really HAVE to make an appearance in the opening scene?

If the answer is no, you have a few fairly attractive options for getting rid of them. Could some of them be consolidated into a single character, for instance, to reduce the barrage of names the reader will have to remember?

Or could any of them be in the scene, but not mentioned specifically until later in the book, where the protagonist encounters that character again? (A simple statement along the lines of, “Hey, Clarence, weren’t you one of the thugs who beat me to a pulp last month?” is usually sufficient for later identification, I find.)

Or are these characters mentioned here for purely photographic reasons? In other words, is their being there integral to the action of the scene, or are the extraneous many named or described simply because they are in the area, and an outside observer glancing at the center of action would have seen them lurking?

In a screenplay, you would have to mention their presence, of course — but in a crowd scene in a novel, describing the mob as monolithic can have a greater impact. For instance, which sounds scarier to you, Mr. Big threatening Our Hero while surrounded by his henchmen, Mannie, Moe, and Ambrose — or surrounded by an undifferentiated wall of well-armed baddies?

Personally, I would rather take my chances with Ambrose and Co. than with the faceless line of thugs, wouldn’t you? My imagination can conjure a much scarier array of henchmen than the named three. (Mannie has a knife; I just know it!)

I know, I know: when you create a novel, you create the world in which your characters live. And that world is peopled. But in the interest of grabbing an agency screener’s often mercurial attention, would a smaller cast of characters, at least at the outset, render your book more compelling?

Worth considering, at least, isn’t it?

You could also opt to introduce your characters gradually, rather than dumping them all upon the reader in a group scene. More gradual revelation will allow the reader to tell the players apart without a program, and thus render the ones you do introduce early on more memorable. It is worth giving some thought to how much those first few players in your story stick in the mind, anyway, particularly if your opening is — wait for it — an interview scene.

Why? Well, since the primary point of an interview scene is to convey necessary information to the reader, and the main thrust of an interview scene that opens a book is almost invariably to introduce background and premise, character development tends to fall by the wayside. Or, if it doesn’t in the text, it often does in the reader’s mind.

Think about it: if the reader is being given a great deal of history in a chunk, interspersed with relatively minor details about the tellers of that history, which is the reader more likely to remember?

Yes, yes, I know: in a perfect world, it would be enough to mention these things once in manuscript, and readers would remember them forever — or at any rate, for the next few chapters. But in practice, particularly with the rapid once-over a professional reader is likely to give a manuscript, names often start to blur together.

This is particularly the case in books where characters have similar names. I once edited an otherwise excellent book where 8 of the 11 children of the family being depicted all had names that ended in –een: Colleen, Maureen, Doreen, Marleen, Laurene, Arleen, and Coreen, if memory serves…I eventually had to draw extensive diagrams on scratch paper, just to keep track of who was allied with whom on any given page. Doubtless, there are families where such , but it made it darned hard to remember whose storyline was whose.

The ubiquitous advice to screenwriters not to feature more than one character whose name begins with the same sound is basically very good, you know — if your story has a Cindy, you’re better off not also depicting a Sydney, for instance, or a Cilla.

Again, I know: character names are vital to the writer’s relationship with them. However, trust me on this one — no agent is going to care that Sydney is your favorite name in the world, if she keeps confusing him with your protagonist Cindy; no editor is going to want to listen to your protestations that Chelsea and Charity are not in enough scenes together to confuse anyone of normal intelligence.

Argue about names AFTER a publishing house buys the book. Opt for clarity now.

Actually, it’s not a bad idea to go to the length of avoiding names that begin with the same first letter — not just similar sounds — at least for major characters. Why? Well, to the skimming eye, one of the easiest clues that it can skip a word is a capitalized first letter: if your protagonist is named Samuel, then it’s natural for the speed-reader to assume that every capital S refers to him, and move on.

Want proof? Okay, try reading this passage as rapidly as you can:

Samuel cursed his luck: thanks to Maggie, he would have to explain yet again that he had been raised by wolves. Not the kind of upbringing that made for lighthearted cocktail party conversation; people tended to back away from him at the first mention of a howl. (How Samuel missed howling! But investment bankers did not do such things in polite society.) Important people like Edgar, his boss-to-be, would definitely not be amused.

See how easily your eye slid from the first Samuel reference to the next? When the same letter is used repeatedly, however swift reading can become a tad confusing. Slide your eyes over this morsel:

Tanya had rented her in-line skates from Tucker last time she came to Taormina, but Tammy was so insistent that they frequent Trevor’s establishment this time that Tanya could not resist her blandishments. If only Tommy had joined them on this vacation, instead of fly to Toronto with Tina and the Tiny Tot Orchestra; he would have known how to handle Tammy.

See how perplexing all of those Ts are to the eye? (Not to mention extraordinarily difficult to read out loud; you may not be giving public readings at this point in your career, but…) If the facts here were important to the plot, the reader would have to go back and re-read this passage, something that agency screeners are notoriously reluctant to do.

Why? Long-time readers, chant it with me now: time, time, time. As I MAY have mentioned above (and, not to put too fine a point on it, have been mentioning periodically in this forum for the past three and a half years), the denizens of agencies and publishing houses read much, much faster than your friendly neighborhood book buyer.

Not out of any hatred of the written word, necessarily, but out of sheer self-defense. In a way, it’s perfectly understandable: tell me, if you had a hundred 50-page submissions on your desk, were anticipating another hundred within the next couple of days, AND had other work to do (including opening those 800+ queries that came this week), how much time would YOU devote to each?

It’s just a fact: no matter how good your writing is, agencies are generally awash in queries and up to their ears in still-to-be-read submissions. As one of those submitters, you really do not have very long to wow ‘em. Rather than letting this prospect make you fear that your work is going to get lost in the crowd, let it be empowering: the vast majority of the time, it’s the small errors, not the big ones, that get submissions rejected.

Why should you find that encouraging? Because you can fix the little problems with relative ease, and let your good ideas and fine writing shine through.

I’m bringing this up again, because frankly, I know it’s nit-picky of me to ask you to cull the characters in your opening scenes. I could easily understand if you felt from time to time that the standards I urge here are higher than they may actually need to be in order to get your work a fair reading.

But the fact is, it is rather rare for a submission that isn’t technically first-rate to receive a fair and complete reading at an agency, unless it happens to fall upon precisely the right desk at precisely the right time. Emphasis upon complete: as any agency screener would tell you — any honest one, at any rate — they are trained to look for reasons to reject manuscripts, not to accept them.

And that means, necessarily, that good writing often gets bypassed because of rather nit-picky reasons.

That’s a hard pill to swallow, I know. I’ve said it before, and I’ll say it again: many, if not most, aspiring writers have an unrealistic idea of what happens to those packets of requested materials they send. Naturally, we would all like for our work to be read promptly, carefully, and in its entirety by a thoughtful, intelligent professional reader well versed in the conventions of our particular genres.

And that does happen — occasionally. But significantly more often, packets sit around in agents’ and editors’ offices for weeks on end, and/or are read hurriedly, and/or are discarded after only a few pages. Frequently after only one, or even after only a few paragraphs.

As we saw in January, right?

So if I’ve seem to be harping upon small matters here lately, believe me, it’s not just to make your life harder by suggesting new and different ways for you to revise your manuscript. I’m just trying to help you minimize the technical problems — and thus maximize the probability that your fine writing will have a chance to speak for itself.

Wow, that was a dense post, wasn’t it? More thoughts on character names follow in the days to come — along, no doubt, with more tirades about those pesky interview scenes. Happy Monday, everyone, and keep up the good work!

Getting good feedback, part XIII, in which I finally stop yammering on the subject and move on

star-in-the-snow

Those of you who have been following the epic battle between our yard and the World’s Worst Landscaper™, a stirring saga of adventure, betrayal, and our quest to banish bizarre pseudo-artistic installations of landscape elements deeply reminiscent of the darker works of Sigmund Freud from our immediate environment, will no doubt be delighted to hear that after eleven months, we have finally discovered where the WWL’s true talent actually lies. No, it’s not in designing and installing innovative and aesthetically pleasing yards — we no longer harbor any illusions on that score — nor in administering staff that might conceivably do so.

He can, apparently, control the weather.

Or so I surmise. Today, we were supposed to have an — ahem — discussion with the WWL about the stack of irrigation hoses that has been lying on the ground so long that the neighborhood opossum has not only begun nesting in within its coils, but is active raising a family there. Yet in the wee morning hours, it began to snow, rendering congregating outside to consider opossum relocation difficult. (Yes, Seattleites are weather wimps.)

I would brush this off as just another delay amongst countless others, were it not the fact that it has begun snowing on all the last three occasions that we scheduled an outdoor ultimatum-fest with the WWL. Apparently, my putting my wee foot down about irrigation hoses triggers some sort of cloud-salting.

Either that, or the WWL has some connections Up There of which we were previously unaware. However he manages it, the power of his conversational inertia is formidable, something out of a Magical Realist novel. Even someone with as high a tolerance for surrealism as yours truly, a lass whose artistic tastes were shaped in part by a mother who insisted upon taking me to see Fellini’s 8 1/2 when I was 8 1/2, this has all been a tad disconcerting.

Enough about the Doors Mankind Was Not Meant To Open. Let’s move on to what I devoutly hope will be my last post on strategies writers can use to wrest good feedback from their first readers.

Last time — and probably a few times in the dim past, knowing me — I brought up the deer-in-the-headlights look that first readers often exhibit when asked post-read for commentary both more complex and more potentially usable than Oh, yeah, I liked it. One would think that a reasonable soul might have at least suspected that at least a few follow-up questions would be forthcoming, but I have it on good authority, through the excellent medium of listening to writers complain lustily about it for many years straight, that it isn’t always the case. (For a genuinely thought-provoking example, please see intrepid reader Nadine’s comment about this phenomenon.)

For the past few days, I’ve been talking about steps a writer can take to minimize the possibility of finding herself post-read without reader feedback that can be incorporated in the next draft. Today, I want to turn the question around, to discuss why intelligent, articulate first readers so often transform before our very eyes into vague, communication-phobic writer-avoiders.

Even when they loved the book. Strange but true.

In practice, first readers new to feedback-giving almost always experience some difficulty giving specific feedback. Oh, they may not say so point-blank, but you may notice them freaking out a little if they are asked pointed questions, as if the author had abruptly transmogrified into an IRS agent conducting a five-year audit.

If you doubt the pervasiveness of this reaction, you might want to spend a little more time watching interactions between writer and audience at author readings. Audience members frequently freeze up if the author of a published book responds to their praise (or, heaven forefend, to a simple request to autograph the book) with, “Thanks — what was your favorite part?”

Note to self: don’t do this at future readings. It ties even admirers’ tongues into sailors’ knots.

For what it’s worth, I don’t think that this reaction is primarily due to a pervasive public perception that authors are godlike beings before whom the average reader should quail. (As much as some of us might like that to be the case.) No, ask for a detailed analysis of pretty much any written material, and most readers will suddenly find it difficult to breathe.

Even people who habitually recommend books to their friends will often balk if put on the spot. I find this fascinating.

As a former professor, I can tell you exactly what that panicked flash in their eyes means: it’s the fight-or-flight response of a student suddenly tested on material he thought would not be on the test.

Poor souls, when an author asks their opinion of his book, they think they’re being asked WHETHER they liked it, not why. If they weren’t that they would be expected to cough up a more detailed response than By Jove, yes!, they tend to feel as defensive as if the author told them their opinion was wrong.

As if the author above had said to them, “You actually LIKED that trash? In heaven’s name, why?” rather than, “Please tell me what I did right in this book, so I may cater to that taste in my next, the one that my agent is breathing down my neck to produce while I’m on this book tour,” or even, “I am a seething mass of insecurities; please reassure me.”

What we have here, in short, is a failure to communicate.

Now do you understand why I’ve been so insistent about giving your first readers a study guide, so they’ll know what’s going to be on the test and can prepare accordingly? It’s the best way I know to bridge the communication gap and nip this common anxiety in the bud.

I’m not just saying this because I was the prof who habitually stopped mid-lecture to announce, “Gee, wouldn’t THAT make a fabulous final exam question? Let me repeat it a couple of times, so you can write it down.” (And yes, my department did hate that little habit; thanks for asking.) I am, as those of you who have been reading this blog for a while are no doubt already aware, no fan of concealing from people information they need in order to succeed.

I’m saying it because from the unprepared reader’s POV, being grilled by an anxious author is like a pop quiz on material read for fun. They tense up because it’s not fair, strictly speaking.

Writers giving feedback to other writers are far less likely to have this response, for obvious reasons: usually, we were the folks who ruined the grade curve in English class. Hand us an essay question about a book we like (or hate), and we’ll go on for hours, won’t we? Ask us what we thought of the latest bestseller, and we might still be delivering nuanced critique next Wednesday. So asking some terrified soul to perform an in-depth textual analysis of the various possibilities for revising a manuscript doesn’t strike us as a stress-inducing exercise; it sounds like fun.

But just for a moment, let’s try to identify with the vast majority of the population that does not instinctively respond with joy to being asked to produce a book report on the spot, shall we?

To help you wriggle into the right mindset, let me ask: do you remember that professor in college or that teacher in high school who used to madden you at exam time with vague questions, ones so broad that they essentially invited you to spill out every minor fact you had managed to memorize? Compare and contrast the Renaissance with the Middle Ages, with examples, for instance, or Was the League of Nations a good idea? or The Emancipation Proclamation: what were the arguments on both sides?

Or how about the teacher who resorted to the ever-popular ploy of giving you a quote, and asking you to relate it to the reading? Perhaps you fell under the sway of something along the lines of this little gem:

“There is no — objective’ or universal tone in literature, for however long we have been told here is. There is only the white, middle-class male tone.” — Carolyn Heilbrun, WRITING A WOMAN’S LIFE

Relate this quote to the works of Jane Austen, James Baldwin, Dave Barry, Truman Capote, Charles Dickens, Jeffrey Eugenides, Norman Mailer, Yukio Mishima, Anaïs Nin, Philip Roth, Edith Wharton, and Marvel Comics. Make your answer text-based, and use specific examples.

Students look at this sort of question and wish that bolts of lightning would strike them on the spot. Which, intellectually, is precisely what has happened.

“What the heck does relate mean in this context?” they wonder, surreptitiously sharpening their pencils into weapons of mayhem. “What if I accidentally cite a DC Comic instead of Marvel? Will I lose points?”

I like to call this the what color am I thinking? school of test-construction, because it requires the students to guess, with virtually no guidance, what the teacher wants to see in the essay. Short of employing sophisticated telepathy, how on earth is the student supposed to know what criteria will be used to judge her response?

We’ve all had teachers who placed us in this uncomfortable position, right? My high school biology teacher simply walked into class on the day of our big plant life exam, handed each of us a three-foot-long stretch of butcher paper, and told us, “Show me everything you know about plants.”

Half of my classmates instinctively clutched their chests, anticipating a heart attack. Did Mr. Young intend this as an invitation to draw lilies for an hour, an instruction to reproduce the entirety of The Origin of Species, or an entreaty to write haiku? No one knew until after the exams were graded.

The color he was thinking of was green, evidently.

In grad school, I once had the misfortune to enroll in an extremely poorly-designed class on Eastern European politics. For our first paper, the professor asked each of us the daunting question, At what point could an outside force have intervened to prevent the Russian Revolution from occurring? Or could it have been prevented at all? “Give me your opinion,” he told those of us who asked him for some much-needed clarification, or at least narrowing, of the topic. “I want to know what you all think.”

When he returned the graded papers, it was quite apparent that the answer he had been seeking was some version of, “Track down Karl Marx at his elementary school and smother him.” How do I know that the color he was thinking was not red? Because no one who had argued that changing something after Marx was in long pants or anything within the geographical boundaries of the soon-to-be Soviet Union got above a B-.

My dissertation advisor used to favor assigning paper topics by distributing rambling half-page ruminations on the nature of life, without out ever articulating a question she desired students to answer. Because I value your time and my page space, I shall not reproduce one of her opus here, but trust me, those questions were epic.

“Don’t tell me what I think you should know,” she was prone to urge during endless and frustrating meetings to try to nail down a term paper topic. “Tell me what you think I should want to know about what you have learned.”

Are these examples dredging up your long-buried responses to the kinds of exams that drove you nuts in school? Got that I-can’t-believe-this-is-really-happening feeling firmly in mind?

Good. First readers given no guidance by the authors who have handed them manuscripts often feel as annoyed and helpless as you felt when faced with those kind of vague exam questions.

Especially if they’ve never read a manuscript (as opposed to a book) before. As I hope all of you are well aware, the format is substantially different, for one thing (if that’s news to you, I would implore you to visit the MANUSCRIPT FORMATTING 101 and/or STANDARD FORMAT ILLUSTRATED categories at right with all possible speed), and let’s face it, it’s an intimidating thing to be faced with the task of evaluating the creative output of someone’s soul.

Unless, of course, you have an ego the size of New Zealand, are being paid to do it, or both. Even then, it’s intimidating at first, but hey, both narcissism and nice big checks have their benefits.

So does reading manuscripts for a living at a publishing house or agency. If it’s any consolation for those of you who were told that your English degrees had no use in the real world, editors at publishing houses took those essay tests, too, and aced ’em. And now, bless their hearts, they have transformed those bsing compare-and-contrast skills into a life’s work.

If you are using folks without either of those advantages as first readers, providing written parameters for criticism at the same time that you hand over your manuscript is an easy way to minimize the potential for future misunderstandings. There’s no need to turn it into a major research project, or to inundate your readers with ten-page lists of questions. Stick to a simple 1-2 pp. questionnaire about the book, highlighting the areas you feel could use some work.

For the sake of your ego, it’s also a dandy idea to include questions about parts that you know you have pulled off well. Even if you are not prey to nagging doubts about the quality of your writing in the dead of night — if you are, trust me, you are far from alone — I can virtually guarantee that at some point along even the most bump-free road to publication, you will appreciate having a list of some concrete reasons to feel good about your book.

In case any of you had heard otherwise, very little about the publication process is designed to reduce a writer’s insecurities — and if you doubt that, I can only suggest that you have a conversation with any author whose first book will be released by a major publishing house within the next year. Yet another reason that a good fit with one’s agent is a positive boon to an author: who better to reassure you about your inherent talent, worth as a human being, and general fabulousness while your book is making the rounds of editors?

But I digress, don’t I? We were talking about that written set of questions you were going to hand to your next first reader.

In your list of feedback criteria, be as specific as you can — questions along the lines of What did you think of my protagonist? tend to elicit less helpful responses than Was there any point in the book where you felt the tension lapsed? If you would appreciate references to specific page numbers (trust me: you do), either ask your reader to keep a list of ‘em or provide some sort of easily-attached tape flags.

I always like to add some offbeat questions, to make the process more amusing for the reader. Did anything in the book make you laugh out loud?, What in the plot surprised you most?, and if you were going to fix up my protagonist’s love interest with your best friend, how would you describe him before the date? can provoke some revealing responses.

If those of you who haunt critique groups have started to wonder if coming up with such a list for fellow members wouldn’t be such a terrible idea prior to exchanging manuscripts, give yourself a gold star for the day.

It’s a good idea to tell your reader up front HOW you would like to receive feedback, too. It honestly isn’t self-evident. In the margins? On a separate piece of paper? As a bullet list to accompany verbal communication? Remember, the more writing you ask to receive, the more of a time commitment you are requesting, but unless you take shorthand or have a tape recorder always handy (which not all first readers will appreciate; ask in advance for permission to record), it’s hard to keep in mind everything said within a context of a conversation.

Especially — and we writers don’t often admit this, even amongst ourselves — if that conversation contains critique that hits close to home. While the stress of sitting down and listening to a litany of criticisms aimed at the nearest and dearest work of our hearts can be pretty overwhelming regardless of the quality of the feedback, the breathtaking was I just punched in the gut? sensation of realizing that you’ve just heard precisely the insight that your book needed can also mess with your ability to process further input. Both the emotional and creative wheels are spinning too quickly.

Which is one reason that I would urge you to think VERY carefully whether you really do prefer verbal feedback to written. Receiving critique face-to-face can be a pretty intense emotional experience; if you don’t think you can keep saying, “Rework the running order completely? Thank you for suggesting that,” for half an hour straight, asking for written feedback may well be a better choice.

As a fringe benefit, it’s also more likely to be detailed — and, in many cases, more honest. Many a trenchant suggestion has died upon the lips of a feedback-giver who just didn’t have the heart to say it to the writer’s face.

If you’re not comfortable discussing all of this with the sweet soul you have selected to give you feedback on your manuscript, consider the possibility that you’re telling yourself that s/he may not be the right choice. If you stop to think about it, you might realize that you two are too close emotionally to render frank professional discussion of your writing feasible, for instance, or that you harbor qualms about someone you see every day at work reading that one particular love scene in Chapter 8. You may suddenly recall that time when your potential first reader flew off the handle at her brother’s 17th birthday party, unleashing a string of epithets that would have made a longshoreman blush, and fear a similar loss of control if you disagree with her radical opinions on comma use.

Or — and please don’t be too hard on yourself if this turns out to be the case — you might just not be ready to expose yourself and your book to the stress of critique. Only you can make that call.

If you find that you’ve made a mistake, whether in timing or in first reader selection — there’s no shame in calling it off. In fact, it will be far, far better for writer and reader both if the decision comes before the latter starts reading; s/he will not, after all, be able to un-read your text if s/he has already launched into it, and you don’t want to be left torn about whether you should ask about those two chapters s/he got to before you telephoned to tell her to stop.

Fortunately, the vagaries of the creative process provide a writer a stupendously non-confrontational excuse for rescheduling feedback: all one really has to say is, “Oh, I was visited by a flash of inspiration in the dead of night about how to improve my book, and I want to revise it before I show it to another mortal soul. You would prefer to read it in its best form, right?”

Easy as pie. It even works if the first reader has already had the manuscript for a few weeks.

Oh, and do remember to mention up front whether you would like the manuscript back after the reader finishes with it. Unless you ask for marginalia specifically, most readers will assume that it is theirs to keep — or recycle, as they see fit. If you expect its return and your first reader lives far away, it’s courteous to send along a SASE.

This is especially true if your manuscript is longer than the reader may have expected — just as agents and editors grow a trifle pale when a 600-page manuscript shows up in the mail, amateur readers tend to balk a little when handed a tome heavier than a lhasa apso. More pages equal more time commitment, inevitably. If yours tops the infamous 400-page mark — where most pros would start to get nervous about marketability for a first novel, incidentally — do tell your first reader that up front.

And finally, at every step throughout the process, observe my final tip: be HUGELY grateful for your first readers’ help — and express that gratitude early and often.

Yes, even if the feedback turns out not to be very helpful. As I keep mentioning, reading a manuscript with an eye to feedback is a far, far different thing than dipping into a book for sheer pleasure, no matter how polished the writing is. It’s hard; it’s merely polite to treat it as the favor it is.

The same holds true when you are the feedback-giver, to a certain extent: the more polite, specific, and clear you can be, the better the experience for everyone concerned.

Which means, of course, that if you find yourself on the receiving end of a manuscript, or in a critique group that does not already have guidelines for feedback established (fie!), it’s perfectly legitimate to ask for guidance BEFORE you begin reading. I’m quite serious about this: both you and the writer will be happier in the long run if you do.

Why? Well, do you want to guess how someone you just met on an online forum or at a writers’ conference prefers to receive feedback? That’s the kind of challenge that can make even the best of readers freeze up. You don’t want to trigger bad exam flashbacks, do you?

Of course not. Not in yourself, and not in your first readers.

Be specific — and for your own sake, be honest with yourself. If you want your critique to be aqua, don’t just murmur something vague about how it would be nice if your first reader could give you something on the blue side of the color wheel. By taking the precaution of explaining precisely what you want from feedback to the person who is going to give it to you, you minimize the probability of ending up staring tearfully at bright orange critique.

I’m proud of all of us for having the bravery to take a long, hard look at this seldom-discussed issue crucial to the happiness of writers. As a reward for our collective virtue, I have a special treat in store for you tomorrow.

So do be sure to tune in — and as always, keep up the good work!

Getting good feedback, part X: the coffee date you absolutely must keep — and a great resource for tracking down the perfect locale for a solo writing retreat

travel-expo-portlandtravel-expo-seattle

Before I launch back into our ongoing series on how to track down good feedback on your manuscripts: here’s an announcement for Pacific Northwest-based writers, particularly those who happen to reside in Portland or Seattle: this week, the HX Gay and Lesbian Travel Expo will be happening here, Tuesday the 24th for Portland, Thursday the 26th for Seattle. In general, I’m not much of an expo person, but always encourage my writing friends to check out these fun events for one simple reason — and it doesn’t have to do with the mountains of free pens, notepads, rubber duckies, and other dosh that the travel-mongers hand out on these occasions.

It’s because they’re an absolutely marvelous place to find really, really good deals on writing retreat space. Hear me out on this one.

Writing retreat space tends to be both hard to find and expensive. As we’ve discussed in the past, there are quite a few organized retreats for writers (although not nearly so many as for other kinds of artist, I notice; Poets & Writers maintains an excellent database of deadlines for application), places that will shelter and feed a humble scribbler for anywhere from a week to a year. While many of these retreats are indeed marvelously supportive places to work in peace, one generally has to write one’s way in, often via an extensive and time-consuming application; as spots are competitively awarded, it can be extremely difficult for as-yet-unpublished writers to land spots.

Even if they do, they often end up paying the retreat for the privilege, in addition to the expense of getting oneself and one’s computer to and fro. And that’s not even counting the often quite hefty application fee, or the long wait (often months) to find out if one got in, or the fact that most retreats require a writer to commit to longer stays than someone living on a budget (and who isn’t, these days?) might be able to take off from work, family, and/or other obligations.

The moral: read those application forms carefully before you sign the check for the fee.

For those with less time or resources to invest, but who would give their eyeteeth for a three-day unbroken stretch of writing away from the aforementioned distractions, a solo writing retreat can be a far less costly option. But it takes some research to find good deals, especially to track down hotels where, say, a woman traveling alone — or anyone else who might not find a well-deserved welcome mat out everywhere — might feel safe.

Beginning to catch my drift here?

If the ’09 edition of the HX expo is anything like previous years, it will be stuffed to the gills with representatives of hotels — and resorts, airlines, etc. — who have given a lot of thought to the needs of the traveler who needs to feel safe. I’ve had many productive discussions with hotel managers, assistant managers, and other eager spokespeople about precisely what I want and need in order to be able to lock myself in a room for a week in order to write. In fact, I found the sites of my last two solo retreats at these expos, thanks to information that let me figure out who had the amenities I wanted in a hideaway spot at a reasonable price. On a beach, no less.

How reasonable, you ask? Well, it varied, but both sites gave me a night for free and meal vouchers.

Oh, hadn’t I mentioned the discounts? I have walked out of these expos with literally bags full of coupons for everything from 20% off at a restaurant to 10% a round-trip airline ticket to, yes, the third night free if I stayed more than two. On a week-long retreat, those little things can add up.

So even if you Seattleites and Portlanders think you can’t afford to get away anytime soon, you might want to check out the expo, just to have those coupons handy. For locations and to download a free pass to the expo (hey, I have connections), follow this link.

Okay, time to snap out of that fantasy you’re having about locking yourself in a posh hotel room with your laptop and tossing the key off the balcony. Last time, I stirred up some lovely discussion by taking an in-depth gander at one of the most perplexing of social situations in which a writer may find herself, the friend who asks to read a manuscript — then keeps it forever and a day.

For those of you joining this series late, I have dubbed the remiss friend who turns your manuscript into a doorstop Gladys, but feel free to give her any face you like. (I tremble to think how my readers picture Millicent the agency screener by this point: the Wicked Witch of the West probably does not even come close. Go ahead and embellish; it’s a healthy way to work out pent-up hostility.)

Admittedly, I may be harping on this theme a little, but I have my reasons: although one occasionally encounters advice in writing manuals about whom to avoid as a feedback giver (it varies, but the universal no-nos: spouses, significant others, POSSLQs, and anyone else who has ever spent any time in the writer’s bedroom other than to make the bed), I’ve never seen this problem discussed elsewhere, at least in terms of strategy, or heard a brilliant solution posited by a writing guru at a conference.

And this is a shame, I think, because it’s a genuinely difficult situation for the writer, the kind of experience that can make good writers swear off seeking reader feedback forever.

But a writer needs feedback, and not all of us have the luxury of a well-read, genre-appropriate, tact-spewing writers’ group meeting within a couple of miles of our domiciles, or the time to join it if one does exist. So I like to think of this series as a survival manual for trekking through the feedback wilderness.

Advance planning can go a long way toward avoiding a negative Gladys outcome. Observing some of the earlier tips in this series — especially making sure up front that the reader has time available soon to read your work, ascertaining that your first readers fully understand what you expect them to do, and that it involves significantly more effort than merely reading a book — may cost you a few potential readers, but being scrupulous on these points will both reduce the probability of your being left without usable feedback.

Being clear about your expectations will also help you hold the moral high ground if your Gladys starts to dither as the weeks pass. And frankly, you’re going to want to cling to the high ground, because some Gladioli have been known, as I mentioned last time, to get a mite defensive when confronted with the fact that they evidently read at the speed of a third grader.

And no, I’m not talking about the precocious third grader who stayed up all night when the latest Harry Potter book came out.

To refine the taunt for those more in the know, the Gladioli of this world read with the speed of a busy editor at a major publishing house, who frequently take months to get around to a manuscript, simply because they have so many of them on their desks. Or propping up their coffee tables, gracing their couches, providing a papery pedestal that Tom Wolfe book they’ve been meaning to read forever…well, you get the point.

In fact, I suppose that an unusually broad-minded writer could construe the Gladioli of this world as prepping writers for the moment when their agents will say, “I know it’s been five months, but they haven’t gotten to it,” but unless Gladys IS an editor at a major publishing house, an agent, or another stripe of professional editor, she probably isn’t overwhelmed with manuscripts clamoring for her attention.

Enough obsessing about the problem: let’s talk solution. How does one set ground rules for first readers without sounding like a taskmaster to someone who is about to do you a great big favor?

First off, remember that giving feedback on a manuscript is indeed a favor, no matter how well-written it is. Unless Gladys happens to work in an agency or publishing house, is a member of your writing group, or you’re paying her to read your work, Gladys is under no obligation to help you and your book. Treating it like a favor from the get-go can go a long way toward minimizing problems down the line.

So why not take Gladys out to coffee or lunch to discuss it?

I would strongly advise you to sit down with your potential first reader to discuss expectations on a DIFFERENT occasion than the one upon which you intend to hand her your manuscript, to give her the opportunity to back out gracefully if she discovers that she’s bitten off, as they say, more than she can chew. Trust me, if the task IS bigger than she can comfortably take on within the next month or so, you will be MUCH happier if you learn this in advance, even if it means having to track down another first reader.

Schedule your coffee date as soon as possible after Gladys has agreed to read your work — but not so soon that you haven’t had a chance to come up with a short, preferably written, description of what you would like your first reader to do to your manuscript. Include in this list some indication of:

(a) How you would like to receive feedback.
Verbally? Writing in the margins? On a separate sheet of paper? A Post-It™ note on every page where the story flags?

(b) What level of read you are seeking.
Should Gladys go over the manuscript with a fine-toothed comb (a real bore, for most readers, FYI), or just ignore spelling errors? Do you want her to keep an eye out for inconsistencies (rife in most manuscripts), or just to tell you if the story ever seems improbable? Would you be happiest if she made it clear how much she did (or didn’t) like the protagonist, or would it float your boat if she pointed out any reason that she wouldn’t tend to assign it to college sophomores?

(c) Any specific questions about the text you might like her to answer.
Don’t assume that Gladys is automatically going to zero on the parts of the text that have been troubling you: speak up. If you’ve been staying up nights, worrying about whether that improbable love scene set on a bridge in a howling gale (“I love you.” “WHAT?”) actually works, this would be the place to bring it up. Ditto if you’ve been fretting about whether the story takes too long to get started, if your hook is genuinely a grabber, or can’t decide your extensive analysis of the hog market in 1832 is thrilling or soporific.

This level of specificity may seem a tad schoolmarmish — possibly because it is — but having the list on hand will make the subsequent discussion substantially easier on both you and Gladys, I promise. (As long-term readers of this blog MAY have noticed, I’m not a big fan of leaving expectations unspoken.)

The catch: once a writer has presented a first reader with this list, s/he has an ethical obligation to stand by it; no fair calling Gladys up in the middle of the night after you get the manuscript back, howling, “How could you not have caught that the pages were out of order, you ninny?”

While you are explaining what it is you would like your first reader to do, mention that in order for the feedback to be useful to you, you will need it within a month. Or six weeks. Or, at the outside, eight. But do set a date for the manuscript’s return.

How speedy a turn-around time is up to you, of course, but try not to make it less than three weeks — hey, a professional editor would charge you up to 25% more for a rush job — or much more than a couple of months. That’s long enough for a spare-time reader to get through pretty much any manuscript under 500 pages without pulling any all-nighters, so you need not feel as though you are proposing a pop quiz, but not so long that Gladys will simply set it aside and forget it.

The point here is to negotiate a mutually comfortable date that is NOT on top of one of your own deadlines for getting work out the door.

Yes, I’m aware that I made a similar point yesterday, but I cannot emphasize this one enough: do NOT hand your manuscript to Gladys within a few weeks of a submission deadline, even a self-imposed one. Even if she does everything perfectly, it’s not fair to ask her to share your time pressure — and if she doesn’t respond as you like, it’s just too easy to blame her disproportionately if — heaven forfend! — you miss your deadline.

Before you roll your eyes at that last part, hands up, everyone who has ever had to revise on a tight deadline. I appeal to those of you with your hands aloft: were YOU completely reasonable, or even marginally sane, two days before your deadline?

I rest my case.

If you are working on a tight deadline — say, having to revise an entire novel within the next three weeks, as I had to do a couple of years ago; that’s not an unheard-of turn-around time for an agented writer, by the way — it’s just not fair to expect a non-professional to speed-read your manuscript quickly enough for you to be able to incorporate the feedback. If you can cajole your writing friends into doing it within such a short timeframe, regard it as a great favor, of the let-me-send-you-flowers-and-clean-out-your-gutters variety.

But if you thrust Gladys, a non-writer, into that position, don’t be surprised if you never hear from her again. Or if you are still waiting to hear back months after that pesky deadline.

If you like ol’ Gladys well enough to respect her opinion, don’t put that kind of strain upon your friendship. Agree upon a reasonable deadline, one far enough from any imminent deadlines of your own that you will not freak out if she needs to go a week or two over.

Establishing a time limit will go over much better if you explain precisely why you need your manuscript back in a timely manner. If Gladys gives you feedback after the agreed-upon date (you will explain kindly in the course of this conversation), while you will naturally still value her opinion, you will not have time to incorporate it into the book before your next submission. Being able to turn the book around that quickly (you will tell her) is the difference between being the kind of helpful friend who gets thanked in acknowledgments and the kind of friend who is appreciated in private.

Very private. In fact, you may never mention it again.

After you state the deadline, ASK if it will be a problem for your first reader to meet it. Don’t assume that she will volunteer objections or tell you about that long weekend she has planned with that gaggle of friends who went to the travel expo with her: a Gladys who is too nice to say no to reading a friend’s book is frequently too sweet to mention that the next three weeks are the worst POSSIBLE time to expect her to comment intelligently upon anything at all, since her unreasonable boss is due for his annual inventory tantrum.

If Gladys hesitates at all, remind your first reader that it’s perfectly okay to say no. In fact, you would appreciate it, because you are at a point in your career where you need prompt feedback, and while she was your first choice (even if she wasn’t), you do have others lined up (even if you don’t).

Say this whether it is true or not; it will make it easier for her to decline if she feels overwhelmed. By allowing her the chance to bow out BEFORE you’ve gone to all the trouble of printing up a complete manuscript, you are underscoring that you realize that she is promising something significant, and you appreciate it.

Discuss, too, what your first reader should do if something comes up that will prevent her from turning it around as quickly as you and she would like. At minimum, ask her to call or to e-mail RIGHT AWAY, so you can find another first reader, rather than waiting until a few days before you expect to see it. Promise not to yell at her if she actually does need to make this call; tell her you’re already brainstorming about back-up readers.

As you should be, incidentally. The probability of getting genuinely useful feedback from non-professional readers goes up exponentially if the seeker tracks down more than one Gladys. Multiple first readers may lead to some conflicting recommendations, true, but many eyes are more likely to spot that embarrassing half-finished sentence in the middle of Chapter 8, the one that you never managed to get back to after your mother-in-law called during your writing time even though you’ve TOLD her a million times that creative time is sacred to you. It’s as though she sits there with a stopwatch, waiting until she’s positive that you’re going to be hard at work, then whammo! Ring goes the phone. Before she had any writers in her life, she probably specialized in predicting the moment when her nearest and dearest were just sinking into a nice, hot bubble bath — and calling then.

Oh, was I projecting again? Sorry about that.

While Gladys has your manuscript is a delightful time to re-read your own manuscript IN ITS ENTIRETY, IN HARD COPY, and OUT LOUD, if at all possible. You’re going to want to do this before you send it out to an agent, editor, or contest, anyway — you do want that, right? Right? Speak to me! — but even if that wasn’t on your to-do-before-submission list, it’s a good idea to refamiliarize yourself with your text before sitting down and discussing it in any depth with a first reader. Not only will you have a clearer notion of what aspects of the manuscript you would particularly like to talk over, but you will be a more receptive hearer of specific feedback on Chapter 2 than if you haven’t taken a gander at it for six months.

Not to mention the minor benefit that it’s the single best way for a self-editing writer to catch typos, logic problems, missing words, and other manuscript booby traps that are hard to spot on a screen.

Yes, I have urged all of you to do this before, but there’s a reason that I’m so adamant about it: despite my perennial admonitions, too few aspiring writers reread their own work — even if they’ve just spent the last two years revising it. That’s a serious mistake, since each pass at revising one chapter is likely to change some details in another. Throughout the course of many revisions, these inconsistencies tend to build up, resulting in what I have dubbed the Frankenstein Manuscript, a text cobbled together from many different revisions. If a writer doesn’t read the whole shebang again, s/he’s unlikely to notice these inconsistencies, but believe me, Millicent will, and she won’t like it.

Don’t make Millie angry. You wouldn’t like her when she’s angry.

Reviewing the manuscript isn’t the feedback-seeking writer’s only task during the anxious period when Gladys has the manuscript, however. As I suggested yesterday, a week before the agreed-upon deadline, call or e-mail Gladys, to ask how the reading is going. This will give Gladys yet another opportunity to back out, if she is feeling swamped.

No, this isn’t nagging. If she asked to read your manuscript out of simple curiosity — a very common motivation — she will have realized it by now. If this is the case, try not to make a scene; just set up a specific date and time to get the manuscript back.

And don’t forget to thank her for any feedback she has had time to give you.

If Gladys can’t make the deadline but still wants to go forward, set another deadline. It may seem draconian to insist upon specific dates, but inevitably, the writer is the person who loses if the feedback relationship is treated casually. If you are open at every step to Gladys’ backing out, you will significantly reduce the probability that she will let you down after two months.

Or four. Or a year. I’m fairly certain that at least one of the first readers of my first novel has had it since we were both in our mid-20s; perhaps she will get around to it just after we start collecting Social Security.

If you present these requests politely and in a spirit of gratitude, it will be hard for even the most unreasonable Gladys to take umbrage. If you respect her opinion enough to want her to read your book, you should respect her ability to make an informed opinion about whether she can commit to doing so. By taking the time to learn her literary tastes, ascertain that she has time to give you feedback, and not allowing your manuscript to become a source of guilt for months to come, you will be treating her with respect.

Your writing deserves to be taken seriously, my friends — by others and by yourself. The more seriously you take it, by seeking feedback in a professional manner, the better it will become.

In my next post, I shall discuss how to elicit specific information from your first readers, to gain insight upon problems you already know exist in the book. In the meantime, keep up the good work!

Getting good feedback, part VIII: more thoughts on timing — and a book that might help you name your characters

askharis-book-cover

Before I launch back into my ongoing series on how to find good feedback for your writing, I have some joyful news to report: Askhari Johnson Hodari’s extraordinarily useful and interesting The African Book of Names, published by HCI Books, has just arrived in bookstores all over North America.

Why am I more excited about this book’s release than, say, the many others that came out this week? Well, in the first place (and in the interests of full disclosure), Askhari happens to be a friend of mine; we met at my favorite writer’s retreat of all time, the now unfortunately departed Norcroft. At Norcroft, the brainchild of mystery writer and generous soul Joan Drury, we resident artists were expected to take our work so seriously that we all operated under a vow of silence until 4 pm each day — which in my case, since I usually write in the evenings, frequently meant not speaking until 10 or 11. Which, throughout the course of a month-long residency, adds up to a whole lot of mime time.

But the fact that this book was written by the person who taught me how to build a fire successfully — while neither of us were speaking, no mean feat — is not the only reason I’m so pleased to announce its release to the Author! Author! community, or even the primary one. While this book is being marketed primarily to parents-to-be seeking names for imminent children, I think it’s going to make an additional mark as a tremendously useful book for writers.

After all, who names more people than a writer?

We’re constantly having to come up with monikers for characters — and, as we’ve discussed on this forum, it’s not always easy to come up with a name that simultaneously rings true for the character, is memorable, and looks good on the page. The right name not only identifies a character: it is integral to both the author’s and the reader’s conception of her.

Should anyone out there seriously doubt that, try this test: walk into any writers’ conference and ask all of the novelists present to raise their hands. Then ask everyone who hasn’t changed a character’s name midway through writing a book and felt differently about that character afterward to lower hers. Sometimes, not a hand in the room budges.

Askhari’s book is a wonderful place to seek out the perfect name for a character of African or African-American (or African-anywhere-else, for that matter), but it’s got a lot more to offer than the lists of names and meanings offered by the baby name books that writer so frequently troll for ideas. Yes, there are lists, but they’re organized regionally, to make it easy to find not just an African name, but a name from a particular part of Africa, from Angola to Zimbabwe. For a writer trying to establish the background of a character, this is an invaluable reference.

And that checklist of naming dos and don’ts might come in very handy.

The book also provides a great deal of insight into the technique and importance of naming — something that we don’t talk about much culturally, but a topic that will surely resonate with every writer who has ever thought, “Oh, the name I’m using just isn’t right.” I’ve been brainstorming character names for most of my life, having grown up around writers constantly searching for the apt one, and I kept finding myself saying as I read, “Oh, that hadn’t occurred to me.”

In short, this is a book that I’m definitely going to keep close to my writing desk for the foreseeable future.

Since we’re already on the subject of naming — always a topic that spurs a lot of interest on this blog, I notice — would you do me a wee favor? Over the next week, will you give some thought to how you go about picking names for your characters, what problems you have encountered, and how you have resolved them?

Why spend a week pondering it? Because I have a treat in store for you: next weekend, Askhari is going to visit Author! Author! to share some tips on how to go about it.

I’m looking forward to a very lively discussion, aren’t you?

See what I just did? Because I sincerely want to hear what all of you have to say on the subject, I didn’t just spring the question upon you or assume that you had leisure at your disposal to elaborate upon your experiences right now. Instead, I gave you fair warning that I would be asking your opinion a week from now, so that you would have time to think about it as your no doubt busy schedule permits.

As I asked you to consider yesterday, do the first readers you ask to give you feedback on your manuscript deserve less consideration?

At the risk of sounding like your mother (again), unless you are being airlifted to a trauma center, it’s seldom the best strategy to assume that other people are going to drop whatever they’re doing to pay attention to you. Not only isn’t it particularly polite — and courtesy is always due to anyone who is doing you a favor, right? — but it’s unrealistic.

To coin a phrase, people are busy.

Particularly, as I may have mentioned seventy or eighty times before, the fine folks who read manuscripts for a living. Aspiring writers who have just received requests to submit their first 50 pages almost invariably forget this, but the requesting agent or editor already has others stacked up waist-high next to her desk, waiting for her to have time to read them; so many, in fact, that they’re probably already routinely taking them home to read in their off-duty hours.

Translation: they’re not going to clear their schedules to read your 50 pages the nanosecond your submission packet arrives. Expecting them to do so, as hopeful submitters so frequently do, only leads to bitten-down fingernails, sleepless nights, and a self-destructive urge to call the agency a week after the packet arrived to demand what’s taking so %^&&^%$%! long.

Which everyone reading this already knows not to do, right? Right?

The same impulses tend to kick in after a writer has passed along a manuscript to a first reader, especially if the writer and the feedback giver did not synchronize their timing expectations in advance. Because the manuscript is so important to the writer, he often assumes — mistakenly — that the reader will more or less clear her schedule in order to read it regardless of whether he has actually asked her to do so. In his mind, he didn’t need to say so; what writer wouldn’t want to know right away whether the person he has entrusted with the dearest work of his soul liked it or not?

Of course, we want to know how our work impresses readers. We’re in this to communicate.

Just because that writer still hasn’t heard back by six weeks (or months, or years) later, his desire to know he has touched his reader probably hasn’t disappeared; it’s probably hardened into anger. Or, as often the case when an agent is slow to respond, into the writer’s feverishly constructing scenarios to explain why he hasn’t heard back. The reader’s reluctance to tell him that Chapter 3 should be cut altogether, for instance, or some sort of natural disaster. Perhaps the reader’s entire neighborhood has been quarantined for measles, preventing outgoing mail, and the commented-upon manuscript is languishing in the mailbox on the corner. Maybe the first reader submitted the book to an agent as her own work, and at this very minute, literati in some posh Manhattan loft are toasting your purloined book as the biggest hit since JAWS.

Some of you are shaking your heads ruefully right now, remembering past sleepless nights, aren’t you? Yesterday, when I was discussing the desirability of setting time limits for your first readers, I’m quite sure I heard some chuckles of recognition out there. We writers have an inborn ability to spin stories, after all.

What doesn’t make a good story, and thus seldom occurs to the waiting writer in those dark hours, is the single most likely possibility: he hasn’t heard back because that first reader hasn’t yet read the manuscript.

Which actually isn’t all that surprising, if the feedback-seeker did not have the foresight to set up a return date in advance. Unfortunately, to non-writers — i.e., the very folks that most aspiring writers neither involved in critique groups nor already committed to an agent or editor tend to select to give feedback on their work — the urgency of the situation may be far from self-evident. They may not even be aware that the writer is waiting for feedback. If the writer hasn’t told them otherwise, they may — and often do — treat the manuscript like any other book they brought home to read: something to look forward to enjoying when they have the time.

These facts are stressful to face, I know. If you find yourself hyperventilating, try breathing into a paper bag.

The important thing to remember is that lax first readers rarely delay in order to torture writers; like everyone else, they’re usually just busy — and easily distracted. Even if curiosity drives them to start reading the manuscript right away, chances are that the demands of the lives they were leading immediately prior to agreeing to read the book — small matters like going to work, eating dinner, maintaining relationships with their partners and children, and other frivolities — are not going to evaporate. Which means, in practice, that at some point, that first reader is going to want or need to put that book aside and turn his attention to something else.

Anyone with even a passing familiarity with Newton’s First Law of Motion could predict what is likely to happen next.

For those of you encountering Newton for the first time (Newton, meet writer; writer, meet Newton), an object in motion tends to remain in motion unless an outside force acts upon it; an object at rest tends to remain at rest. Or, as applied to manuscripts, while a reader is absorbed in a narrative, she tends to keep reading — until something else in her life intervenes. The phone ringing, for instance, or the necessity of getting the kids to school on time. Once she’s set down the manuscript, however, it takes more energy to pick it up again than to have kept reading in the first place.

And that, in case you had been wondering, is how feedback-seeking writers end up gnawing their nails in the dead of night, wondering what on earth could have been wrong with their manuscripts to cause their first readers to hold onto them for three months without saying anything. Most of the time, the delay has nothing to do with the manuscript itself: just as when agents and editors are slow to respond, the usual reason is that the first reader hasn’t yet gotten around to finishing the book.

An object at rest tends to remain at rest.

The less polished a manuscript is — generally meaning, from a non-writer’s point of view, the less like a published book — the more likely an inexperienced first reader is to set it aside, meaning to get back to it later. Also, the less prepared she is for the task at hand, the more likely she is to put off reading further until she can commit some serious time to it.

I can already feel my long-time readers smiling out there, anticipating what’s coming next, and I assure you, it doesn’t have anything to do with the laws of physics. Yes, you’re quite right: it’s time once again for our annual visit from Gladys, clueless first reader extraordinaire.

(Doesn’t that name help establish a strong mental picture of her? Would you be picturing the same character if I had named her Margaret?)

I’m always glad to reintroduce Gladys, because like so many kind souls who befriend writers, she just had no idea what she was getting herself into when she said, “Oh, I’d love to read some of your work sometime.” Faced with a five-pound stack of paper and the abrupt realization that she’s expected to say something intelligent about it, she feels understandably overwhelmed.

Yes, overwhelmed, perhaps to the point of panic. As I have pointed out repeatedly throughout this series, for a non-writer — or for a not-very experienced-writer, even — being handed a manuscript and asked for feedback can be awfully intimidating. Yet in a publishing environment where agents and editors simply do not have the time to give in-depth (or often even single-line) responses to queries, writers hit up friends like Gladys who burble requests to read without knowing whereat they speak.

Friends like Gladys are all too often too polite to say no or, heaven help us, think that giving feedback on a manuscript-in-progress is a jaunty, light-hearted, casual affair, as simple and easy as reading a book on a beach.

To be fair, writers proud of their own work and expecting people to plop down good money in bookstores for it frequently share this assumption. A sharp learning curve awaits both parties. At least the writer is aware that some commentary over and above, “Gee, I liked it,” is expected. A reader who is not also a writer may well be unaware of that salient fact.

Gladys isn’t. Never occurred to her.

Imagine her surprise, then, when she starts reading, spots problems — and realizes that the writer might genuinely have expected her not to be a passive consumer of prose, but an active participant in the creative process. Imagine her surprise when she is asked not just to identify what she dislikes about the book, but also to come up with suggestions about what she’d like better.

Imagine her surprise, in short, when she learns that it’s actual work. (Hey, there’s a reason that people like me get paid for doing it.)

“Oh, come on,” I hear some feedback-seekers out there mutter. “I didn’t ask Gladys to edit my book. All I want to know is what she thinks of it. She can’t even manage to tell me that, after she asked to read it?”

I understand your frustration, oh mutterers, but pause for a second and think about the position of a friend impressed into first reader duty: how clearly did her writer friend explain what he was asking her to do? Chances are, Gladys committed herself to reading the manuscript without quite realizing the gravity of the offer — or perhaps not even that she’d made a promise at all.

Stop laughing. From a non-writer’s perspective, “Oh, I’d love to read your work sometime” is not necessarily an actual invitation to share a manuscript.

Honest — for most people, it’s just a polite thing to say in response to the news that an acquaintance is a writer. Among ordinary mortals, a conversational “I can’t wait to read it!” may most safely be translated as “I’m trying to be supportive of you,” “I’m looking forward to your being famous, so I can say I knew you when,” and/or “I have no idea what I should say to an aspiring writer,” rather than as, “I am willing to donate hours and hours of my time to helping you succeed.”

This is why, in case you were wondering, the Gladyses of the world (Gladioli?) are so often nonplused when a writer to whom they have expressed such overtly welcoming sentiments actually shows up on their doorsteps, manuscript in hand. She doesn’t like to say no — but by the time she has read enough to notice that the protagonist’s sister is named Theresa in Chapters 1, 4, and 6, but Teresa in Chapters 2, 3, and 5 (an UNBELIEVABLY common phenomenon, incidentally) and realize that she should have started taking notes the first time she spotted it, it’s a trifle late to be telling her friend that she just doesn’t have time to help him out, isn’t it?

Poor Gladys was just trying to be nice — and that got her into trouble. For the sake of Gladys and every well-meaning soul like her, please consider adhering to my next tip:

Make sure that your first readers fully understand IN ADVANCE what you expect them to do — and that no matter how gifted a writer you may happen to be, reading to give feedback necessarily involves significantly more effort than merely reading a book.

Do I hear members of good critique groups shouting, “Amen!” out there in the ether?

As those of us who have been in the position of feedback-giver can attest, it’s not enough just to be able to spot the problems in the text — the additional challenge is to be able to phrase the requisite critique gently enough that it will not hurt the writer’s feelings, yet forcefully enough for him to understand why changing the text might be a good idea.

In other words, it’s a hard enough challenge for those who already know our way around a manuscript. Imagine how scary the prospect would be for someone who didn’t. In my experience, 99% of casual offerers have absolutely no idea what to do with a manuscript when it is handed to them.

In fact, Gladys is generally dismayed when someone takes her up on her request. Like most people, dear Gladys did not have a very good time in school, and you have just handed her a major reading comprehension assignment; in a flash, you have become her hated 8th-grade English teacher, the one who used to throw his keys at kids who walked in late.

Don’t worry; the school district forced him into early retirement. He’s not torturing children any longer.

It’s not that Gladys doesn’t WANT to help. But in her sinking heart, she is terrified by the book report she is going to have to give at the end of the process.

So what does Gladys do? Typically, she doesn’t read the book at all. Or she launches eagerly into it, reading perhaps ten or fifteen pages, then gets sidetracked by the phone ringing or piled-up laundry or the need to go to work.

Objects at rest, etc., etc.

And that, my friends, is where the problems begin, from the writer’s perspective. Remember, our Gladys isn’t a writer, so she does not have much experience in wresting precious minutes of concentration time out of a busy day. So she sets it aside, in anticipation of the day when she can devote unbroken time to it.

Unfortunately for writers everywhere, very few people lead lives so calm that a week of nothing to do suddenly opens up for their lowest-priority projects. However good Gladys’ intentions may have been at first, somehow the book does fall to her lowest priority — and, like the writer who keeps telling himself that he can only write if he has an entire day (or week or month) free, our well-meaning Gladys wakes up in six months astonished to find that she hasn’t made significant inroads on her task.

Hands up, everyone who has ever been the writer in this situation.

I hate to leave you with a cliffhanger in the midst of our little tragedy, but like Gladys, time is running short in my day. But being a writer, and thus used to wringing time to write from a jam-packed schedule, I shall renew the tale next time.

Trust me, appearances to the contrary, this story can have a happy ending. Keep up the good work!

Getting good feedback, part VII: clarifying those expectations, or, has my watch stopped again?

stop-the-deconstruction

Is it me, or are people who take even the slightest, most veiled criticism of their work as either deep personal insults or as proof positive that they should scrap the entire thing and start again rather, well, annoying?

Perhaps they are not to the general populace, but I’m sufficiently annoyed today to let you in on a little trade secret that we professional feedback-givers seldom admit in mixed company: for subtle critiquers, both forms of over-reaction are kind of insulting. Why bother to formulate a nuanced analysis of a work if its creator is simply going to blow up or be plunged into the depths of despair? With someone unskilled in the fine art of accepting feedback, the critiquer is in a no-win situation.

While I’m telling tales out of school, let me add that professional feedback-givers aren’t all that crazy about another species of feedback-taker: the one who doesn’t kick up a fuss upon getting critique, because he has no earthly intention of incorporating it. He either cherry-picks what he wants to hear from the feedback, blithely ignoring what doesn’t fit in with what he had already decided to do (or, even more often, not do), or simply doesn’t listen. In this case, too, the feedback-giver is left feeling that she might as well have saved her breath.

Especially when she’s staring at the next version and notices that none of the problems she pointed out last time have been fixed.

What feedback-giving crisis prompted this extended lament, you ask? Let’s just say that the World’s Worst Landscaper™ has really been getting on my nerves for the past few days. The photo above shows the current state of a wall and steps that are now in the process of being torn down and reconstructed for what I believe is the seventh time since last April. That pile of rocks you see is atop what was through Valentine’s Day a bed filled with burgeoning bulbs and other mildly decorative plant life, now demised. And when I happened to glance up from an editing project yesterday, I noticed someone tearing down yet another wall that no one had ever mentioned touching again. I had to dash outside to keep my favorite rosebush and the cat buried under it from being dug up and summarily discarded.

Talk about deconstruction.

But that’s not what you thought I was talking about at the opening of this post, was it? I would bet a wheelbarrow full of the abundant rock lying all over my yard that some of you, at least, just assumed that I was complaining about writers defensive about their work.

Well, I must say, I can’t blame you for leaping to that conclusion: writers in general (and aspiring writers in particular) are legendarily touchy — at least according to agents, editors, and any first reader who has tried to pass along a couple of suggestions to an ostensible feedback-seeker who secretly only wanted to be told that his work was the best collection of sentences ever produced in the English language; the rest of the scribblers worldwide might as well turn in their printer ribbons now.

I’ve got bad news for writers harboring this yen: from a professional point of view, there is no such thing as a manuscript that’s beyond critique.

Actually, this mythical beast doesn’t really exist for most good readers, either — have YOU ever met a published book that you didn’t think could use an alteration or two? — but professional readers are far more likely than other people to see the same manuscript twice. Given that reality, those of us who are devoted to trying to give useful feedback to writers are often left wondering: where does that astonishingly common aspiring writer’s daydream where the first reader hands back the manuscript the day after receiving it, exclaiming something along the lines of, “I stayed up all night reading this; I just couldn’t put it down. Don’t change a word!” come from?

You’re familiar with that daydream, right? It’s the first cousin of the one about the brilliant book written in secret, without the author’s revealing so much as a syllable of it to any eyes other than the faithful raven perched on the bust of Pallas above the chamber door (and if that last line didn’t make you either smile or groan, I’ve got a bone to pick with your high school English teacher), wowing the first human being to clap eyes on it — usually an agent or editor, in this fantasy — so much that it is snapped up and published without so much as the odd gerund altered. Not only does no one ever dare ask the author for revisions, even minor ones, but all of the normal rules of publishing dissolve into a mist before this august volume. Everything else in the publisher’s print run is shunted aside so that the book can come out within the month. Listing on the New York Times’ bestseller list and genteel protests that the writer never dreamed that her book would ever be so popular (“I wrote it because this was a story I just had to tell, Oprah!”) follow a week after that, and the writer is a household name by Christmas. When platoons of literary-minded interviewers trample down the overnight sensation’s shrubbery to ask neighbors how it feels to live next door to a national treasure, the local gossip is so flabbergasted that he sounds like the person whose block watch captain was just arrested as a serial killer: “Well, I just had no idea. She seemed so normal.”

You do realize that it doesn’t work that way, right?

Don’t be embarrassed if you didn’t — or if you thought, as so many aspiring writers do, that if a book is any good, it will inevitably get snatched up right away; therefore, if yours didn’t, it must not be very good. These are extremely pervasive misperceptions, harmful not only because they encourage writers to harbor unreasonable hopes that will be dashed even if they end up landing an excellent agent and selling their books to the best conceivable publisher, but because they place an amazingly heavy burden on the writer to produce perfect prose on the first draft.

Just doesn’t happen.

If you ever happen to meet an author who actually does produce perfect first drafts, will you be kind enough to introduce me? Because, frankly, I’ve never met one. And even if I did stumble on this to-be-envied freak of nature, I would still expect to hear her grumble about her agent and/or editor’s revision requests — because, I assure you, even Ms. Perfect Composer is going to receive them.

Okay, the volume of disbelieving guffaws has grown so tumultuous over the last couple of paragraphs that I can no longer ignore it. “But Anne,” some of you huffers cry, “that’s ridiculous. If an agent or editor didn’t already like a manuscript, why would she sign its writer? And if she does like it, why would she want it changed?”

Those are clear, direct questions, oh guffawers, and they certainly deserve a clear, direct answer. How I wish that I had one to give you, but at the risk of repeating myself, it just doesn’t work that way.

The fact is, a well-written book is not necessarily a book that an agent can sell to her already-existing contacts in the current market, nor a book that an editor can successfully push through an editorial committee and acquire. It’s not necessarily a tome that booksellers will instantly recognize as appealing to their customers, or one that browsers in bookstores will knock one another over to stand in line to buy. And even if the book in question is simultaneously all of those things — which it has to be, for the publishing world to consider it a success — every single individual who helps the writer bring it to publication will have — and express — his personal reading preferences about it. Unless that writer self-publishes, she’s going to need to take all of that feedback into account.

Since I may already have depressed some of you into a stupor, I shan’t even bring up what the marketing department might want a writer to do to the manuscript prior to publication. Suffice it to say that the book is almost certainly going to read differently in its published form than it did when the writer first approached her agent.

I can feel some of you clinging to that almost in the last sentence, can’t I? “But Anne,” a hopeful few point out, “it’s possible that my book will be the exception, isn’t it?”

Well, yes, it is possible, in theory. It’s also theoretically possible that you will win the lottery, give birth to sextuplets, and get struck by lightning, all on the same day. It is, however, extremely unlikely.

How unlikely, you ask? Well, let me put it this way: if I had a quarter for every writer who believed himself to be the exception to this particular rule, I wouldn’t have to win the lottery; I would be the richest nit-picker on the planet. Queen Elizabeth II would be hitting me up for loans. If I had a dollar for every superb writer whose agent or editor told her, “I love this book — now change it radically,” I would buy a small island in the South Pacific and establish the world’s first combination writers’ retreat/tap-dancing school for dolphins. And if I had five dollars for every writer who has ever heard, “I love your writing — could you give me less of it? How about cutting about a hundred pages from your perfectly delightful book?” I would…well, I don’t know what I would do after I commissioned fine Persian rugs for every drafty kitchen in Canada, but I’m sure that I’d think of something.

Yet hope is a stranger to the strictures of probability, isn’t it? One or two of you are still thinking that your manuscript is that 1 in 100,000,000 that will astonish us all. “Okay, so maybe the odds are a trifle long,” those dreamers concede. “But if clinging to that rather remote hope helps me keep moving forward with writing and submission, what’s the harm in my stubbornly refusing to apply my math skills to this particular situation?”

Apart from causing your future agent to go bald from pulling her hair out in frustration, you mean? Well, let’s me see…one common type of harm involves getting one’s hopes dashed, taking the small handful of rejections (or even just the first) that prove one’s manuscript isn’t the exception one thought it was as proof positive that one should just abandon any further attempts at submission. Another type leaves the writer so unprepared for critique of any kind that the slightest hint for improvement causes him to deconstruct his manuscript down to its very foundations and begin again. A third prompts the feedback-receiver to stomp away from the feedback-giver in a huff, or causes him to stuff his fingers into his ears, merrily whistling until the critiquer gets tired of fighting to be heard and just goes away.

Any of these behaviors sound familiar? They should: they’re precisely the behaviors I pointed out above, the ones that drive good feedback-givers nuts, because they imply that it never occurred to the writer that in producing a book, he would need to please anybody but himself.

Hadn’t thought of it that way before, had you, oh guffawers?

But once you accept the proposition — as every writer who intends to make a living at it must — that it’s part of a writer’s job to accept and incorporate feedback, then you can start to regard good critique as what it actually is in the professional reader’s world: a compliment to a writer’s talent. Because, really, would it be worth a feedback-giver’s time and energy to convey suggestions to a writer who wasn’t gifted and professional enough to use them to improve the book?

In order to work well with first readers — be they agents, editors, contest judges, or that constantly-reading coworker who has expressed interest in seeing your manuscript — that you are indeed worth the effort who ever walked the planet, though, you’re going to need to do more than write a good book. Even if you happen to be both beloved of the Muses and the best natural handler of constructive criticism ever born, you’re going to need to learn how to ask for useful feedback — and mean it.

Up until now in this series, we’ve been concentrating on the problems poorly-selected non-professional first readers — i.e., critiquers of your work who are neither freelance editors, agents, editors at publishing houses, or paid writing teachers — might have in giving feedback. Now, let’s take a gander at some of the more common frustrations feedback-seeking writers encounter, with an eye to figuring out how the writer’s way of making the request for critique might have influenced the outcome.

Of course it doesn’t sound like fun. Eliciting good feedback is hard work.

If you’ve already tried to drum up some useful critique, you’ve probably already encountered the enthusiastic friend who begs to read your manuscript…and then never mentions it again. Practically every serious writer has run into this one at some point. Or the second most common, the person who takes 6 months to read it, then hands it back with no more complex commentary than, “Oh, I liked it.” Or the reader who concentrates so hard on the minutiae (rending his garments and exclaiming, “The way you use commas is INFURIATING!” for instance) that he has nothing to report on the big picture.

“Forest?” he says, gaping at you as though you were insane. “All I saw was a single tree.”

You don’t need the chagrin of any of these outcomes, frankly, but the frustration is not the only reason such interactions hold little value for the writer. Even when such first readers do produce useable feedback, the manner of delivery often renders it either too soft-pedaled, too vague, or too harsh, or simply too late to be of any practical value.

Yet to be fair, most of the time, it isn’t precisely the first-time critiquer’s fault: these outcomes are usually the result of the writer’s not having selected readers carefully and/or not having set firm desiderata for feedback. You owe it to yourself — and the good first readers you will be asking to have faith in you — to invest the time in doing both.

Time is the operative word here, isn’t it? Even gearing up to submit your work to another human being is stressful for most writers, much less waiting to hear back. It’s nigh-impossible to explain to non-writers, but the period preparing to send work out to agents and editors can leave a writer as raw and sensitive as the time while she is waiting for a reply on a submission.

Which is another good reason to select your first readers with care, rather than just handing your baby to the first person that asks. Even when a spate of rejections may well have left you simply dying for someone — anyone, please! — to show an interest in reading your writing, it’s not a good idea to give in to that impulse without first giving the matter some extended thought.

What I am about to suggest may come across as downright prosaic, but I assure you, adding this one step to the feedback-solicitation profess can save a writer weeks or even months of teeth-gnashing and garment-rending whilst awaiting feedback:

Make sure your potential reader has time already available in his schedule to read your manuscript BEFORE you hand it off.

This is not a rude question; actually, it’s rather considerate to ask before you start handing over pages. If the reader cannot estimate a reasonable return date, thank him and move on to another choice.

I know, I know, we all wants to believe that every human being is going to be overjoyed to read our work. But the fact is, a critique-providing first read is not the same experience as reading a book for pleasure — yet far, far too many of us pretend that it is when handing our books to someone who has never given a writer feedback before.

Come on, admit it: even writers read differently for pleasure and for analysis; it’s the nature of the beast.

Reading to spot problems is considerably more time-consuming than other kinds of perusal, not to mention more stressful for the reader — and that will be the case even if the reader does not also have to worry about couching his feedback in ways that will preserve the intimate relationship between you. (For lively reader debate on this last point, I would highly recommend reading the comments on an earlier post on this topic.)

Remember, your first readers are doing you a favor, donating their time to the good cause of furthering your writing career. Even if you are giving them an advance peek at the next DA VINCI CODE so they can say they knew you back when, agreeing to give you feedback is a significant responsibility. Treat their time with respect.

It may seem counterintuitive, but setting some boundaries in advance is one of the better ways to pull that off. As in:

Ask your feedback-giver BEFORE you hand over the manuscript if you can schedule a date for her to return it to you, one that will work within her already-existing rubric of commitments.

Yes, I know: setting even a loose deadline makes it seem like an assignment, rather than a favor, but let’s not kid ourselves here: from the writer’s perspective, it is an assignment, as well as a favor. You honestly do want to hear back within a reasonable period of time, don’t you?

Being wishy-washy about the fact that you honestly do want feedback enough to stay up at night, nibbling your fingernails down to the quick because you’re terrified what your first reader might say, is not the kind of information you’re going to want to spring upon your kind friend as a surprise after the fact.

If you’re unsure why, please go back and re-read the litany of resentments at the top of this post.

Pick an actual date, rather than just saying, “Okay, I’ll expect that back in three weeks.” It’s far more difficult to follow up on a vague understanding than a specific commitment. If your potential first reader hesitates at all, ask him to suggest a date that seems reasonable, then add a week to it.

Obtain timing information even if — and perhaps even especially if — someone has expressed an interest in reading your manuscript simply out of friendship, family feeling, or curiosity. In my experience, such people, while kind and encouraging, frequently do not realize just how much time it takes to read a manuscript carefully – or even that the task is going to be any different from reading any book at the library. Often, these folks end up not finishing it at all or giving inadequate feedback, just because they did not budget sufficient time to read well.

Also, if you ask for this information courteously up front, you will have given yourself permission to take advantage of my next tip:

A week or so before the agreed-upon return date, send a polite reminder e-mail or drop a friendly note to your first reader, asking if he will find it convenient to finish the book in time for your meeting. If he says no, chuckle understandingly and set up a new date.

No, this isn’t nagging; it’s demonstrating your awareness that not everyone may consider reading a book a higher priority than eating, sleeping, and making a living. Crises do come up, and it’s only courteous for a feedback-seeker to give a first reader the option of extending the deadline.

But that’s not the real reason you’re going to want to ask. Creative civilians (or, to put it less colorfully, people who don’t write) almost never understand that writers are serious about deadlines — an opinion that many agents and editors seem to share, incidentally.) How could we be, they think, when we spend years at a time working on a single book?

Forgive them, readers: they know not what they think.

Given the pervasive belief that writers don’t own calendars, a pre-deadline reminder can go a long way toward making sure that the reading actually gets done. Just a quick heads-up, perhaps inviting the reader to coffee or lunch just after the deadline to discuss it, will help keep you from seething three weeks after the stated deadline passed, wondering if you should call now or wait another three days.

Since you will be asking for a time commitment before you hand over the manuscript, it’s a good idea to tell your first reader WHY you want her, of all people, to give you feedback. To put it bluntly, buttering ‘em up will often yield swifter results. Which leads me to my next tip:

NEVER leave a non-professional first reader guessing why you selected her to ask for feedback. If possible, couch your request for feedback in a compliment.

Ideally, you would like your potential first readers to be flattered that you asked, and thus hyper-motivated to sit down and read. There’s no need to make up extravagant praise — just be very clear about why you are asking THIS particular person for feedback, as opposed to anyone else who can read and has some time on his hands. The more specific you can be, the more likely your first reader is to regard the request as an honor, an indication that you respect his opinion enough to want to know what he thinks of your book.

So before you approach a potential reader, ask yourself: why is this person THE person to read THIS book? What special insight or experience do you believe will render this person’s perspective especially useful for this particular story? And, based upon these reasons, what type of feedback would you like from this person?

If you can’t come up with good answers to all of these question (or if the answers run along the lines of, “Um, because she asked to read it, and she’s less of an idiot than everyone else who works at my office. And I know absolutely nothing about either her reading habits or her life prior to two years ago, when she set up shop in the next cubicle.”), are you really sure that this is a good first reader for your book?

When it comes time to make the request, honesty is the best policy, just as your mother spent your youth suggesting. Try phrasing it like this:

“I trust your eye implicitly, so I am relying upon you primarily for proofreading.”

“I’ve always admired your sense of humor — would you mind flagging the jokes that you think don’t work?”

“You always know what’s about to happen in a slasher flick – may I ask you to take a quick run through my manuscript, flagging anytime you feel the suspense starts to droop a little?”

The complimentary approach kills the proverbial two birds with one stone: you will be preemptively thanking your first reader for the effort (good manners), and you will be setting some limits on the kind of feedback you would like (good strategy). Also, by setting these goals in advance, you will be better able to avoid the super-common pitfalls of either your first reader or you mistakenly believing that the manuscript-sharing process is about stoking your ego.

Or bringing you and the reader closer together as friends or lovers. Or even to reveal yourself more fully to another human being you happen to love. No, that’s what your kith and kin’s buying your published books are for: that’s support.

At the risk of sounding like a broken…broken…broken… (Allow me to pause a moment for readjustment.)

At the risk of sounding like a broken record, if you’re going to be professional about your writing, the sole purpose of ANY pre-publication manuscript-sharing should be to help prepare the book for submission and eventual publication. As the author, you are the book’s best friend, and thus have an obligation to do what is best for it.

Writers new to the game often forget that. Heck, even writers who have been published for years forget that.

Keep that foremost in your mind, and I promise you, you are far less likely to hand your beloved baby over to the first careless coworker who says, “Gee, I’d love to read some of your work sometime.” The writer may be flattered by such attention, but the manuscript deserves not to be sent on blind dates.

Nor do your first readers; it’s not fair to expect them to read your mind in order to figure out how soon you expect them to read your book, or why on earth you picked them for that honor in the first place. Believe me, even if your carefully-picked critiquer turns out not to have much to say about your book (hey, it happens), you’ll both be far happier with the experience if you made the effort to set out your expectations clearly.

More on these crucial issues follows next time, of course, most likely accompanied by — heaven help me! — more updates from the WWL front. Please keep visualizing me cavorting amid walls that go up and stay up, and as always, keep up the good work!

Getting good feedback, part VIc: gee, maybe we shouldn’t be rushing into this…

slow-sign

Last time, I went on a tear about the desirability of doing a bit of homework about anyone with whom you choose to share your unpublished manuscripts, especially electronically — and why this inspiring precept is a good idea to put into practice even when you’re planning to submit your work to an agent, editor, or literary contest. As much as we would all like to believe that every offer out there is legit, not all are, unfortunately, and it’s awfully hard to tell a scammer’s website from a legit agency’s.

We writers tend not to talk about this much amongst ourselves, but if you think about it for a moment, we spend our lives sending our most intimate productions to total strangers: agents, editors, contest judges, not to mention Millicent the agency screener and post office employees from here to Madison Square Garden. We all know that querying and submitting our work requires great personal courage — take a moment to pat yourself on the back for that, please — but it also requires quite a bit of trust, whether you are sending your work to a soi-disant agent, possibly credible publisher, contest organizer — or that nice person you met last week on a perfectly respectable writers’ forum.

Yes, I do realize what I’ve just implied. Thanks for asking.

To reiterate my main points from yesterday, it is most emphatically not paranoid to take the time to check track records before you pop your manuscript into the mail, hit the SEND key, or — heaven forbid! — write a check for a service for which reputable agencies do not charge — it is merely prudent. After all, any self-styled organization can post call for contest entries; since there is no special license required to become an agent (or an oath to serve the greater good of literature, for that matter), anyone can hang out a shingle.

To be blunt about it, scammers that prey on unsuspecting writers desperate to find agents are the only ones who benefit when writers don’t do their homework.

And while I hate to be the harbinger of doom, scams that prey on attention-hungry writers tend to enjoy greater success during periods when the publishing industry is tightening its belt. So if I seem to be uttering woe like the most Internet-fearing Cassandra of Luddites, it’s only because I worry about my readers falling prey to any of these dastardly schemes, particularly those involving so-called agencies who make their living by demanding payments from potential clients, rather then by selling their already-signed clients’ books.

All too often, agent-seeking writers presume that once an agent requests a manuscript, their role in protecting their manuscripts is over; it’s the agent’s responsibility from there on out, right? Wrong. You need to be in charge of who has your manuscript until an agent or editor takes it off your hands by signing a formal contract.

Why have I stopped my series on finding good non-professional feedback for your work in order to hammer home this point, you ask? Well, as is so often the case, readers have raised the issue when I have discussed manuscript-swapping in the past. Take, for instance, the comment insightful long-term reader Chris posted last year:

Anne, that raises an excellent point that I think a lot of unpublished writers are really worried about — people stealing their work/ideas and publishing them…I know that ideas can’t be copyrighted, only their execution can, but the issue of proving ownership of an unpublished manuscript is interesting. Have you ever seen this happen before? Presumably if the actual writer had many in-progress digital copies of the work, plus a number of marked-up printed versions (for revisions), it would be easy to convince a publisher (or the courts, I guess) that the person with the single photocopied version was a thief.

But what a hassle! And yet at the same time, it seems like some unpublished writers are worried over this issue to the point of extreme paranoia, which seems more than a bit out of perspective.

Yes, I have seen it happen, Chris, but actually, my sense is that it happened rather more often before the advent of the copy machine and home computer. Back in the old days, aspiring writers often produced only a single copy of a manuscript — and unwisely mailed off that sole record of their authorship to the first agent or editor who asked for it. Manuscripts did occasionally disappear, some because they simply got lost within institutions that handled a whole lot of paper (which still happens, by the way, and more often than writers care to think) and some because some unscrupulous soul swapped the title page, whited out the author’s name in the slug line, and submitted it as his own work.

Nowadays, of course, few writers would send out the only copy of their work (which, in case I was too subtle above, is VERY BAD IDEA), for precisely the reason Chris points out: because the original is the soft copy residing on their hard disks. A submission version is thus inherently a copy.

Does that mean that writers no longer need to worry about being able to prove that they were in fact the authors of their own books, unless they happen to enjoy the many and varied sensations that accompany advanced paranoia? No — in fact, the extreme ease of electronic transmission raises some of its own problems.

What kind of problems, you ask with fear and trembling? The first one that pops to mind: literally every time a writer e-mails all or part of her manuscript, she loses control of where it might be forwarded. Which means — are you sitting down? — that even if the person to whom she originally sent it is 100% honest, the writer needs to worry about the honesty about anyone to whom recipient #1 might choose to forward it.

Remember what I said earlier in this post about it’s being the writer’s responsibility to maintain control of who has her manuscript? Think that’s applicable here? You bet your boots — or, more accurately, your great prose.

Let’s look at a few prudent self-protective steps fans of manuscript-forwarding can take. (After the usual caveats, of course: this is intended as general advice to help writers avoid problems, not the last word on the subject. I’m not a lawyer; if you are seriously concerned about your copyright getting violated, or think that it has been I urge you to consult an attorney who specializes in publishing law.)

(1) Make frequent, well-labeled back-ups of every draft of your manuscript and keep them in a safe place.

Proving who wrote what when is substantially easier in the age of the computer than it was in either the bygone era of the typewriter or the long-lingering epoch of the bare hand. While word processing programs do keep track of when particular files are created and modified, so chances are that you already have a historical record of when you began writing your opus, as well as your practice of updating it.

Unless, of course, your computer happened to melt down, get stolen, perish in a monsoon, or fall prey to some other mishap since you started writing. Yet another good reason to make back-ups frequently, eh?

(Oh, come on — did you honestly think I wouldn’t follow up after yesterday’s plea to save your materials early and often?)

Even with computer in perfect health and a closet full of back-up disks, however, you’re still going to want to exercise some care in how you bandy your manuscript around. From a writer’s point of view, it’s a far, far better thing NOT to be placed in the position of having to prove when you wrote a piece.

(2) Always keep BOTH hard and soft copies of every syllable of your own work — and NEVER send your only copy of anything to anyone, ever.

Yes, even if your intended recipient is your twin sibling who rescued you from a burning building at risk to his own life. For obvious reasons, that used to be the FIRST piece of advice the pros gave to new writers back in the days of typewriters.

That, and to keep a pad of paper and a writing implement with you at all hours of the day or night, just in case inspiration strikes. You already do that, don’t you?

Why night as well, you ask? Because as experienced writers know, no matter how certain you are that you will remember that great idea that woke you up at 3:42 AM, if you don’t write it down, chances are very high that it will disappear into the ether like the mythical final stanzas of KUBLA KHAN.

(3) Maintain an up-to-date list of EVERYONE who has a copy of your manuscript at any given time — and don’t keep the only copy of that list on your hard drive.

I’m always surprised at how infrequently aspiring writers do this, even for the agents to whom they submit, but until sign a publication contract, you absolutely must know who has your manuscript. Make sure that you have full contact information for every single soul on that list — not just an e-mail address, a phone number, and/or a first name — so you can track down any of your writing that goes missing.

Get a physical address for the recipient even if you are communicating solely online — any reputable agency or publishing house should post a mailing address on its website. If you choose to post excerpts of it online for critique, keep a record of precisely what you posted, where, and why.

If you’re wondering why I’m suggesting that you should not keep your only copy of this list on your computer, I can only suggest that you re-read yesterday’s post. Hard drives are not immortal, you know.

(4) If you send your work via regular mail, keep records of where and when you sent it — and track delivery.

Literally every piece of your writing that you ever mail to anyone in the publishing industry with whom you do not already share an established relationship of trust should be sent via tracked regular mail, so you may prove that your manuscript actually arrived at its destination, should you ever need to do so. Within North America, manuscript tracking is quite inexpensive these days — the cost of USPS’ electronic Delivery Confirmation varies by how far it is going, but domestically, it’s less than a dollar at the moment — so there is really no excuse for not taking this reasonable precaution.

If you want to make super-sure that you can prove delivery, you can cough up the $2.70 for Certified Mail, so someone will actually have to sign for package. This is an especially good idea if the recipient is someone with whom you’ve never dealt before. That way, should it ever be necessary (pray that it won’t), you will be able to prove that you did indeed send it — and precisely when he received it, the rogue.

Why is being able to prove when he received it as important as if? Because, as I mentioned a couple of days ago, if a question ever arises about who wrote the book, you will be very, very happy that you can produce objective evidence of the first time your would-be plagiarist clapped covetous eyes (and grimy hands) upon your precious pages.

(5) Minimize how often you send any finished manuscript via e-mail to anyone with whom you do not already have a signed representation or publication agreement.

Yes, I am saying that I believe it’s in a writer’s interest to submit in hard copy, rather than electronically. As long-term readers of this blog already know, I frown upon sending original material via e-mail, anyway, for a variety of practical reasons that have nothing to do with the possibility of a manuscript’s going astray. (For a full banquet of my many tirades on the subject, I refer you to the E-MAILED SUBMISSIONS category at right.) For our purposes today, however, I’m just going to treat you to a brief recap of the highlights, by way of review.

First, many, many NYC-based agencies and publishing houses are working on computers with outdated operating systems and not the most up-to-date versions of Word — and virtually all of them are working on PCs. So the chances that they will be able to open your attachment at all, especially if you are a Mac user, are somewhere in the 50-50 range.

If you submit in hard copy, you simply don’t need to worry about this. I just mention.

Second, it’s significantly harder to read on a computer screen than on a printed page — and, unfortunately for acceptance rates, it’s also far quicker to delete a file than to stuff a manuscript into the nearest SASE. (I leave you to speculate the probable effects of these undeniable facts upon speed with which the average e-mailed submission is rejected.)

Third — and if you’ve been paying attention throughout this post, you should be murmuring this in your sleep by now — you can never really be sure where an e-mailed document will end up. It can be forwarded at the recipient’s discretion, and at the discretion of anyone to whom he forwards it, indefinitely.

Quite apart from the threat of outright theft (which, as I mentioned earlier in this series, is exceedingly rare), too-free forwarding could conceivably make it harder to enforce your claim to copyright, should you ever need to establish it: since part of the argument you would need to make if someone else claims to have written your book is that you made a reasonable effort to maintain control over how and where it could be read. Forwarding it as an attachment to anyone who asks does not, alas, convey the impression that you as the author are particularly insistent upon protecting your rights to the work.

For all of these reasons, if I had my way, aspiring writers everywhere would actively avoid sending ANY of their original material by e-mail, at least to people they don’t know awfully well. Now that some agents have started requesting electronic submissions — heck, some even ask writers to copy-and-paste the first few pages of their manuscripts into e-mailed queries — this is not always practicable, of course, but this is still largely a paper-based industry.

Feel free to use that argument when your prospective manuscript exchange partner claims that it would be SO much easier if you would just e-mail your manuscript to her; I don’t mind. If that doesn’t work, tell her that a professional editor told you that it’s infinitely harder to catch manuscript problems on a computer screen than in hard copy — true, incidentally — so you would vastly prefer that she read your work in paper form.

Do I feel some waves of panic wafting in my general direction? “But Anne,” I hear some of you inveterate e-mailers protest, “what if an agent ASKS me to e-mail all or part of my manuscript? I can hardly say no, can I?”

Well, actually, you can, if you want: in my experience, nothing brings an e-mailed submission-loving agent or editor more quickly to a recognition of the joys of the printed page than a writer’s saying, “Gee, I would love to shoot that right off to you, but I think my computer has a virus. I wouldn’t want to pass it along to you. Just this time, I’m going to have to send you a paper copy, if that’s okay.”

Care to guess just how often a reputable agent or editor will say no after hearing THAT sterling little piece of argumentation? You’re the white knight here; you’re trying to protect the world from computer viruses. You’re not uncooperative — you should be up for membership in the Justice League, along with Wonder Woman and Superman.

Ah, I can hear that some of you still aren’t satisfied by promotion to superhero(ine). “But what if the agent insists?” you demand. “Or just has a really, really strong preference?”

Well, since you asked so nicely, and since truth compels me to admit that my own agent has been known to exhibit this preference from time to time, I’ll tell you.

(6) If you choose to send your writing electronically, verify IN ADVANCE that the recipient is who you think he is.

This is a bit of a repeat from yesterday, but If you absolutely MUST send a submission via e-mail, again, double-check that the agency and/or publishing house toward which you are flinging it trustingly has a track record of being on the up-and-up. Verifying that the agent has a track record of selling books like yours or that the publishing house has in fact published them in the past will both let you sleep easier during the submission period and avoid scams. (It will also help you target your queries better, if you do this research well in advance.)

A contest should list past award winners on its website, and most do: if their winners end up getting published, they tend to like to claim credit. If a contest’s site does not provide that information, think twice before sending your entry. (Yes, I know that this stance discriminates against contest-throwing organizations that are just starting out, but my interest here is protecting you, not them.)

Double-checking is harder to pull off with an individual than a business or contest, of course, especially if you happened to meet him online; few sites require that posters prove they are who they say they are. Get to know your potential first reader as much as you can before blithely sending off your work.

And NEVER send your manuscript to anyone for whom you have only an e-mail address. Really.

(7) Whenever you send your writing electronically, e-mail or a copy to yourself — and to someone else you trust.

If an agency, small publishing house, or contest positively insists upon electronic submission, e-mail a copy of everything you’ve sent them to yourself at the same time. This will provide at least an electronic record of what you sent when.

Or print up a copy, seal it in an envelope, sign across the seal (to make it obvious if it gets opened), and mail it to yourself. Once it arrives back on your doorstep, don’t open it; just hide it away in case you need it on some dark future day.

That way, you can prove, if necessary, that as of a particular date, you were the writer in the position to send the material.

If you choose to e-mail, too, it’s also not a bad idea to send blind copies to a couple of friends whom you trust not to forward it along. Ask them to save it until you send them an all-clear signal or until your name appears prominently on the New York Times Bestseller List, whichever comes first.

(8) Maintain communication with those to whom you have submitted your work, particularly if you have done it electronically. If you don’t hear back, follow up — and keep a record of your attempts at further contact.

Admittedly, since so many agents have embraced the rather rude recent practice of not responding to submitters if the answer is no, this one can be a bit difficult to pull off, but unless an agency has actually posted this policy, a submitter can and should follow up if he has not heard back after two or three months. If the manuscript has gotten lost (which, again, does happen more often than writers tend to think it does), a reputable agent will want to know about it.

If the recipient was NOT someone within the publishing industry, you should follow up even sooner, for the most practical of reasons: the longer your work been circulating around, the harder it would be to try to rein it in again.

Think about it: if your piece has been floating around the computers of Outer Mongolia for the last six months, how are you going to prove that you held control over who did and did not read your work? (Although, again, I’m not a lawyer, so if you find yourself in this unenviable position, hie ye hence and find an attorney who specializes in this branch of the law.)

(9) Bite the bullet and register the copyright.

If you are a U.S.-based writer, you might want to just go ahead and register the copyright for your work before you begin sharing it. For the vast majority of submitters, this step isn’t really necessary, but if you are in the habit of circulating your work very widely (or are not very sure where that manuscript you sent out a month ago to a mysterious stranger you met online might have ended up), you may sleep better at night if you take the step to alert the government to the fact that you wrote your book.

Stop groaning. It’s a lot less onerous — and significantly less expensive — than most aspiring writers tend to assume. Go ahead, take a wild guess about how much time it will actually take away from your writing to gain this protection and how spendy it is.

Well, the last time I did it, it took only the time required to print up a copy of my manuscript and fill out a one-page form. And the expense was unbelievable: a $45 registration fee and the expense of having my corner copy shop spiral-bind the thing. If you register it online — through exactly the type of electronic submission I discouraged above, as it happens — it’s only $35.

And yes, nonfiction writers, you CAN register a book proposal. Jointly, even, if you have a collaborator.

What it will NOT help you to do – and what many novice writers give themselves away by doing — is place in the header or footer of every page, © 2009 Author’s Name. Yes, copyright can be established by proving intent to publish, but intent to publish is also established by submitting work to an agent or editor. Contrary to what you may have heard, the copyright bug will not protect you, should push come to shove.

It will, however, give rise to substantial mirth amongst its first readers at most agencies and publishing houses. “Look,” they will say, pointing, “here’s another rookie.”

This unseemly mirth tends to cover an undercurrent of hostility: writers who so pointedly indicate distrust of the people to whom they send their work, the logic goes, are in fact conveying a subtle insult. You are not to be trusted, such marks say, loud and clear, affronting those who would never steal so much as a modifier from an author and not scaring those who would steal entire books outright. Best to leave it out.

The beauty of the registering the copyright to a manuscript, of course, is that it can be done entirely without the knowledge of your recipients. Ditto with the blind e-mail copies. There’s no need to advertise that you are protecting yourself.

But for heaven’s sake, especially if you are dealing with someone that you do not know well enough to trust, take these few quiet steps to let yourself sleep better at night. Chances are, you will never need their help, but remember that old-fashioned sampler: better safe than sorry.

Call me zany, but I would prefer to see you get credit for your writing than the friend of the friend of the friend to whom you happened to forward it.

Whew! That was a long one, wasn’t it? Next time (which may not be for a couple of days, given how much this post took out of me), I shall delve back into the ins and outs of finding good sources of feedback. In the meantime, keep up the good work!

Getting good feedback, part VIb: not all mysterious strangers are romantic

Or, this raccoon-visitoris not the same thing as this valentino

I meant to get back to our series on how to find useful feedback on your manuscripts — or, more precisely, to my mid-series digression on protecting your work whilst sharing it — over the weekend, or at any rate yesterday. (Happy post-Presidents’ Day, everyone.) However, my Significant Other harbors some absurd prejudice in favor of our spending Valentine’s Day weekend together. Where do kids these days pick up such zany ideas?

I’m mention this not for the sake of romantic one-upsmanship, but as an explanation to those of you new commenters who may have been trying to chime in over this particular weekend. For those of you new to the blog: in order to prevent the truly epic amount of spam I receive from wasting everyone’s time in the comments, my blogging program requires that I personally approve posts by all first-time commenters. As a result, freshman comments sometimes take a few days to post.

It’s the nature of the beast, I’m afraid.

Over the weekend (which I must admit was probably significantly more romantic than it would have been had I kept sitting down to blog; my SO was quite patient while I held an editing client’s hand through a no-fault-of-her-own literary crisis), I was thinking of you, however. To be specific, I was thinking that it had been quite some time since I asked one of the most basic questions that must be faced by writers in the computer age:

When was the last time you backed up your hard disk — or, more importantly for our purposes, your writing files?

Like, say, the ones containing the novel you’ve been writing for the past two years, or the contest entry you’re planning to pop into the mail next week? If you didn’t make a back-up either today or yesterday, may I cajole you into doing it soon?

How soon, you ask? Well, not to be alarmist, but would now-ish work for you?

I’m quite serious about this; go ahead. (If you’re new to backing up your work, the BACK-UP COPIES category at right may prove helpful.) I’ll still be here when you get back, languishing on my chaise longue.

What’s with the urgency, you ask? I could answer in philosophical terms — he things of this world are, after all, ephemeral, and computer files even more so — but frankly, my reason for nagging you about it periodically couldn’t be more practical. I’ve seen far too many writers lose weeks, months, and even years of good work due to various stripes of computer failure. As a freelance editor, I can’t even begin to tally up the number of times clients have called me in tears, begging me to search my files for a hard copy of an earlier draft of their books, because the only soft copy fell victim to a virus or hard drive meltdown.

Ask anyone who works in a computer repair facility: with even the most reliable system, it’s not a matter of if it will break down; it’s a matter of when. In picking the day of demise, computers are notoriously disrespectful of a writer’s imminent deadlines, requests from agents, or even the joy that accompanies finally polishing off a complete draft. In fact, if the moans I’ve heard over the years are a representative samples of those let down by their computers, the heavy use a computer often sees just prior to the end of a major writing project seems to be conducive to bringing on system misbehavior.

Which leads me to ask again: if your hard drive died right now, would you have a copy of your current writing project? What about of that query letter you spent two months composing, or that synopsis that took you a year to perfect? Would you even have an up-to-date record of whom you queried when?

Ah, that made you turn pale, didn’t it?

Please, even if you save nothing else on your computer, make frequent backups of your writing. It only takes a few minutes, but some day, you may be deeply grateful that you did.

Back to the topic at hand — which, as it happens, will also make me sound like your mother and might make you turn pale with dread. Last time, I broached the always-hot subject of protecting one’s writing from poachers, including — and this is why we’re talking about this in the midst of a series on finding good feedback-givers — unscrupulous folks with whom you might choose to share your unpublished manuscript.

Once again, I’m not a lawyer, nor do I play one on TV, so if you were looking for actual legal guidance on a specific copyright-related matter, you’d be well advised to get advice from one who specializes in giving legal advice to such legal advice-seekers.

Everyone got that? Good.

We can, however, go over some general principles here. To see how well I made my points last time, here’s a little quiz:

Rudolf Valentino (hey, it was just Valentine’s day, after all) has written a tender novel with the following plot: boy meets girl; boy loses girl over a silly misunderstanding that could easily have been cleared up within five pages had either party deigned to ask the other a basic question or two (along the lines of Is that lady holding your hand your sister or your wife?); boy learns important life lesson that enables him to become a better man; boy and girl are reunited.

Having composed such an original story, our Rudolf, being a sensible boy, seeks out other writers to give him feedback on it, or at any rate to help him figure out why the first 74 agents he queried did not find this plotline unique enough to pique their interest. He joins a writers’ group; he posts excerpts of his first chapter on an online critique site; he sidles other romance-writers in the hallways and charms them into reading his book and giving him their honest responses. (Our Rudolf can be pretty persuasive, you know. If you don’t believe me, see SON OF THE SHEIK.) Soon, several dozen copies of his manuscript are circulating throughout his extensive acquaintance, both in hard copy and electronically. He receives feedback from some; other copies disappear into the ether.

At what point in this process should Rudolf begin worrying about protecting his writing — and at what point running, not walking, toward an attorney conversant with copyright law with an eye to enforcing his trampled-upon rights?

(a) When he notices that a book with a similar plot line has just been published?

(b) When he notices that a hefty proportion of the romantic comedy films made within the last hundred years have a similar plot line?

(c) When a fellow member of his writing group lands an agent for a book with a similar plot line?

(d) When he picks up a book with somebody else’s name on the cover and discovers more than 50 consecutive words have apparently been lifted verbatim from a Valentino designer original?

(e) Before he gave it to anyone at all?

Let’s take the point where he should be consulting a lawyer first. If you said (d), clap yourself heartily upon the back. (I know it’s tough to do while simultaneously reading this and making a back-up of your writing files, but then, you’re a very talented person.) The last time I checked, anything beyond 50 consecutive words — or less, if it’s not properly attributed — is not fair use. After that, we’re into plagiarism territory.

If you said (c), you’re in pretty good company: at that point, most writers would tell Rudolf that he should be keeping a sharp eye upon that other writer. It would be prudent, perhaps, to take a long, hard look at the other writer’s book — which, as they’re in the same critique group, shouldn’t be all that hard to pull off.

But should plot similarity alone send him sprinting toward Lawyers for the Arts? No. Plot lifting is not the same thing as writing theft.

Why? Everyone who read my last post, chant it with me now, if you can spare time from making that backup: because you can’t copyright an idea for a book; you can only copyright the presentation of it.

That doesn’t mean that there aren’t a few small steps that Rudolf might take to protect himself. Unfortunately, most of those steps would need to be taken prior to the point of discovering that some enterprising soul had made off with his writing.

Hint: the answer to the first question in the quiz, the one asking when a prudent Rudolf should begin thinking about protecting his manuscript, is (e). Especially — and this doesn’t happen as much in the age of computers as it did in the age of typewriters, but the warning still bears repeating — if Rudolf was circulating his only copy.

(That couldn’t happen to you, of course. You have a back-up of your writing files tucked away somewhere safe now, right?)

As I mentioned last time, the single best thing you can do to protect yourself is to deal with reputable agents, editors, and publishing houses. The problem is, you can’t always tell. The Internet, while considerably easing the process of finding agents and small publishers hungry for new work, also renders it hard to tell who is on the up-and-up. I hope I’m not shocking anyone when I point out that a charlatan’s website can look just like Honest Abe’s — and that’s more of a problem with the publishing industry than in many others.

Why? Well, new agencies and small publishing houses pop up every day, often for the best reasons imaginable — when older publishing houses break up or are bought out, for instance, editors often make the switch to agency, and successful agents and editors both sometimes set up shop for themselves. But since you don’t need a specialized degree to become an agent or start a publishing house, there are also plenty of folks out there who just hang up shingles.

Or, more commonly, websites.

Which is one reason that, as those of you who survived my 2007 Book Marketing 101 series (conveniently collected for those of you who missed it on the category list at right) will recall, I am a BIG advocate of gathering information about ANY prospective agency or publishing house from more than one source. Especially if the source in question is the agency’s website — and if the agency in question is not listed in one of the standard agency guides.

“Wha–?” I hear some of you cry.

Listing in those guides is not, after all, automatic, and like everything else in publishing, the information in those guides is not gathered mere seconds before the book goes to presses. The result: agencies can go in or out of business so swiftly that there isn’t time for the changes to get listed in the standard guides.

That’s problematic for aspiring writers, frequently, because start-ups are often the ones most accepting of previously unpublished writers’ work. But because it is in your interests to know precisely who is going to be on the receiving end of your submission — PARTICULARLY if you are planning to query or submit via e-mail — you honestly do need to do some homework on these people.

Happily, as I mentioned last time, there are now quite a few sources online for double-checking the credibility of professionals to whom you are considering sending your manuscript. Reputable agents don’t like disreputable ones any more than writers do, so a good place to begin verifying an agent or agency’s credibility is their professional organization in the country where the agency is ostensibly located. For the English-speaking world:

In the United States, contact the Association of Authors’ Representatives.

In the United Kingdom, contact the Association of Authors’ Agents.

In Australia, contact the Australian Literary Agents Association.

I couldn’t find a specific association for Canada (if anyone knows of one, please let me know, and I’ll be delighted to update this), but the Association of Canadian Publishers’ website does include information about literary agencies north of the border.

Not all agents are members of these organizations, but if there have been complaints from writers in the past, these groups should be able to tell you. It’s also worth checking on Preditors and Editors or the Absolute Write Water Cooler, excellent places to check who is doing what to folks like us these days. Writer Beware, a website sponsored by the Science Fiction and Fantasy Writers of America, provides a wealth of resources for those who want to learn about scams aimed at writers.

In case it might influence the decision-making process of those of you quietly rolling your eyes at the prospect of investing even more of your scant writing time in researching folks whose ostensible purpose in life is to help writers, I should add: all but the last site I listed are also pretty good places to learn about agents’ specialties, on the off chance that you might be looking for someone to query now that the Great New Year’s Resolution Plague of 2009 has receded into memory.

Again, I just mention. And have you done that backup yet?

As with any business transaction on the Internet (or indeed, with anyone you’ve never heard of before), it also pays to take things slowly — and with a massive grain of salt. An agency or publishing house should be able to tell potential authors what specific books it has handled, for instance. (In the U.S., book sales are a matter of public record, so there is no conceivable reason to preserve secrecy.)

Also, even if an agency is brand-new, you should be able to find out where its agents have worked before — in fact, a reputable new agency is generally only too happy to provide that information, to demonstrate its own excellent connections.

Also, reputable agencies make their money by selling their clients’ books, not by charging them fees. If any agent ever asks you for a reading fee, an editing fee, or insists that you need to pay a particular editing company for an evaluation of your work, instantly contact the relevant country’s agents’ association. (For some hair-raising examples of what can happen to writers who don’t double-check, please see the FEE-CHARGING AGENTS category at right.)

Actually, anyone asking a writer for cash up front in exchange for considering representation or publication is more than a bit suspect — not only according to me, but according to the AAR. Unless a publisher bills itself up front as a subsidy press (which asks the authors of the books it accepts to bear some of the costs of publication) or you are planning to self-publish, there’s no reason for money to be discussed at all until they’ve asked to buy your work, right?

And even then, the money should be flowing toward the author, not away from her.

With publishing houses, too, be suspicious if you’re told that you MUST use a particular outside editing service or pay for some other kind of professional evaluation. As those of you who have been submitting for a while already know, reputable agents and editors like to make up their own minds about what to represent or publish; they’re highly unlikely to refer that choice out of house. And any reputable freelance editor will be quite up front about the fact that while professional editing can help make a manuscript more publishable, it’s not a guarantee of publication.

Generally speaking — to sound like your mother for yet another long moment — if an agency or publisher sounds like too good a deal to be true, chances are that it is. There are, alas, plenty of unscrupulous folks out there ready to take unsuspecting writers’ money, and while many agencies and publishers do in fact maintain websites, this is still a paper-based industry, for the most part.

In other words, it is not, by and large, devoted to the proposition that an aspiring author should be able to Google literary agent and come up with the ideal fit right off the bat.

Do I hear some more doubtful muttering out there? “But Anne,” I hear many voices cry, “I certainly do not want to be bilked by a faux agency or publishing house. However, I notice that you’ve been talking about such disreputable sorts conning me out of ready cash, not potentially walking off with my submission. Weren’t we discussing about protecting our writing, not our pocketbooks?”

Well caught, disembodied voices — and that’s part of my point. The fact is, if an unscrupulous agent or editor were seriously interested in defrauding aspiring writers, stealing manuscripts would not be the most efficient way to go about it. Historically, direct extraction of cash from the writer’s pocket has been the preferred method.

But that doesn’t mean that a savvy writer shouldn’t take reasonable steps to protect both her pocketbook AND her manuscript. Even during a period where the legitimate literary agencies are being so cautiously selective, an aspiring writer should never front money for professional services without knowing precisely what s/he is getting in return. Take the time to do your homework.

Oh, and make backups regularly as well. Imagine Rudolf’s embarrassment if he had to admit to his wide circle of blandished acquaintance that he was the only one of them who didn’t possess a copy of his manuscript.

Next time, I shall delve into manuscript protection itself, I promise — and, shortly after that, return to our larger topic, tracking down sources of good manuscript feedback. In the meantime, keep up the good work!